Extreme Air Products

What Extreme Air Products does

Extreme Air Products is a Netherlands-based developer, producer, and distributor of indoor air quality solutions, headquartered in Amsterdam since its founding in 2008. The company designs and manufactures air purifiers, smoking cabins and rooms, dehumidifiers, humidifiers, scent solutions, ozone cleaning devices, and fine dust meters, with products produced within the EU. Its technology platform is anchored by patented AIH (Active-Ion-HEPA) filter technology and a patented air displacement ventilation system that has been independently tested by Dutch research institute TNO, demonstrating 99% reduction in harmful substances in breathing zones and 99.98% filter effectiveness.

The company sells to a diversified enterprise and consumer base across Europe (Netherlands, Belgium, Germany, Austria, Ireland, Portugal, Romania) and exports smoking solutions to China, the Middle East, France, and the United States. Key customer segments include airports, healthcare facilities, hospitality venues, government buildings, corporate offices, and private individuals, with notable logos spanning NAS Kuwait, LWL Clinics Hemer, Gemeente Amsterdam, Okura Hotel Amsterdam, BAT, Heineken, and Hilton. Revenue is generated primarily through hardware sales supplemented by professional installation services delivered by in-house technicians, with pricing provided on a consultation basis rather than publicly disclosed.

The business operates with a small team of 1-10 employees using a direct sales-led go-to-market model, supported by content marketing, social media presence, and a multi-language website. The company holds five registered patents covering its core air purification and recirculation technologies, and has secured third-party validations including TNO testing, CE marking, AHAM certification, and Belgium FPS Health authorisation as a Covid-19 protective air purification product.

Name

Extreme Air Products

Legal name

Extreme Air Products

Website

https://extremeairproducts.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Extreme Air Products is an Amsterdam-based developer and EU producer of indoor air quality solutions — air purifiers, smoking cabins, dehumidifiers, and humidifiers — serving airports, healthcare, hospitality, government, and corporate clients across Europe and select international markets.

Ownership category

akta.pro rank

Product category

Indoor Air Quality Equipment

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Electric Housewares & Fans (3634)

akta.pro primary industry

Air Quality & Filtration Equipment (IAQ) (IMAHAKAI)

akta.pro secondary industries

Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), Smart Air Quality Sensors, Purifiers & Humidifier/Dehumidifier Integration (HSAOANAH)

Keywords

• Air purification systems
• Smoking room solutions
• Indoor air quality equipment
• HEPA filter technology
• Dehumidification and humidification

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Air Purifier Sales: Sale of air purifiers including residential and commercial models (EA15, EA30, EA90, EDC650, EAS1300) with filter effectiveness ranging from 99% to 99.99%.
2. Dehumidifier Sales: Sale of dehumidifiers including heat pump models (XLO series, XWD series) for residential, commercial, and laundry use.
3. Humidifier Sales: Sale of humidifiers (XB series) for residential and professional use, including cold-water and ultrasonic models.
4. Smoking Solutions: Sale and custom manufacturing of smoking cabins and smoking rooms with integrated EAS1300 air purifiers. Production within the EU.
5. Professional Installation Services: Technical installation services offered by company technicians who visit customer locations for professional setup and operation explanation.
6. Scent Solutions: Sale of scent diffusers, odor neutralizers, and aroma marketing solutions for commercial environments.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Extreme Air Products designs, manufactures, and distributes indoor air quality hardware including air purifiers, dehumidifiers, humidifiers, and custom-built smoking cabins. The portfolio is anchored by patented AIH (Active-Ion-HEPA) filtration and air displacement ventilation technologies, with products produced in the Netherlands and sold to enterprises, institutions, and individual consumers across Europe and selected international markets. The company also offers professional installation services and complementary scent, ozone, and fine dust monitoring solutions.

Product overview

Extreme Air Products offers a comprehensive indoor air quality solutions portfolio centered on air purifiers, humidity management, and smoking solutions. The product lineup includes: (1) Air Purifiers spanning residential/commercial models (EA15, EA30, EA30FC, EA90, EA500) and industrial/large-space models (EAS1300, EDC650, EDC650 UV-C), all featuring HEPA/AIH filtration with ionization and/or UV-C technology; (2) Humidifiers (XB125, XB150, XB260) for cold-water humidification; (3) Dehumidifiers (XLO series for condensation drying, XWD series for laundry with heat pump technology); (4) Smoking Solutions including custom-built smoking cabins and smoking rooms with integrated air purification; (5) Fine Dust Meters for particulate matter monitoring; and (6) Scent/Ozone Solutions for odor control and cleaning. The portfolio is unified by patented air displacement and AIH (Active-Ion-HEPA) filter technologies, with most products manufactured in the Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• EA15 Air Purifier Compact and quiet air purifier with AIH filter technology and ionization before the filter for home and office use. Effective against viruses, bacteria, fine dust, pollen, and tobacco smoke. AHAM certified with CADR Smoke 143 m3/h, CADR Dust 168 m3/h, CADR Pollen 192 m3/h.
• EA30 Air Purifier Professional quiet air purifier with AIH filter technology and ionization before the filter, 99.98% filter effectiveness and 5.4W lowest power consumption. AHAM certified with CADR Smoke 224 m3/h, CADR Dust 246 m3/h, CADR Pollen 274 m3/h.
• EA30FC Air Purifier Air purifier with proprietary Filter Check (FC) technology that uses a laser beam to detect filter density and color, indicating when the Active ION HEPA filter needs replacement. Features AIH filter and ionization. AHAM certified.
• EA90 Air Purifier High-capacity air purifier for large spaces up to 160m2 with AIH filter, ionization before filter, 900 m3/h air capacity, and 99.98% filter effectiveness. AHAM certified with CADR Smoke 552 m3/h, CADR Dust 555 m3/h, CADR Pollen 588 m3/h. Authorized air purification product against COVID-19 in Belgium.
• EA500 Air Purifier Ceiling or wall-mounted air purifier designed for the hospitality industry for extraction and air cleaning applications.
• EAS1300 Air Purifier Large-space air purifier with patented air displacement technology and HEPA/carbon filtration. TNO tested to remove 99% of fine dust in smoking environments. Designed for use in smoking areas, lounges, and large commercial spaces. Reference model 3010100.
• EDC650 Air Purifier Industrial air purifier for office, school, or healthcare facilities. TNO tested with 99.99% fine dust removal. 650 m3/h capacity, 45W average consumption, air displacement technology. CE marked.
• EDC650 UV-C Air Purifier Air purifier with UV-C lamps that deactivate viruses and bacteria before HEPA filtration. 96W UV-C module, 99.99% filter effectiveness, suitable for gyms, offices, schools, and healthcare facilities. CE marked and authorized for COVID-19 response in Belgium.
• XB125 Humidifier Compact cold-water humidifier for home or office with 23 l/day capacity, 11-litre reservoir, low-noise operation, and bio-filter for dust and bacteria capture.
• XB150 Humidifier Powerful cold-water humidifier for large spaces up to 350m2 with 60 l/day capacity, 34-litre reservoir, built-in hygrostat, and optional fixed water supply connection.
• XB260 Humidifier Large-capacity cold-water humidifier with 25-litre reservoir for large living rooms or retail spaces, built-in electronic hygrostat, and 26 l/day capacity.
• XLO100 Dehumidifier Compact dehumidifier with built-in hygrostat for basement, garage, or holiday home. 13.5 l/day capacity, 100 m2 coverage, energy efficient.
• XLO140 Dehumidifier Professional dehumidifier for large spaces with 19 l/day capacity, 140 m2 coverage, i-EcoDefrost system, and steel casing with wheels.
• XLO230 Dehumidifier Powerful dehumidifier for large basement, garage, or storage areas with 41 l/day capacity, 230 m2 coverage, i-EcoDefrost system, and R290 refrigerant gas.
• XWD80 Laundry Dehumidifier Laundry dehumidifier with i-EcoDefrost system that returns 780W heat per litre of water collected. 12 l/day capacity, 80m2 coverage, 45 dB quiet operation.
• XWD100 Laundry Dehumidifier Laundry dehumidifier with innovative heat pump technology, 13 l/day capacity, 100m2 coverage, returns 780W heat per litre of water collected.
• Fine Dust Meter Portable laser particulate matter detector measuring PM1, PM2.5, and PM10 with built-in LCD color screen, rechargeable lithium battery, and 5-meter detection range.
• Smoking Cabins Custom-made smoking cabins manufactured within the EU with integrated EAS1300 air purifiers, designed to meet existing design and budget requirements of enterprise customers.
• Smoking Rooms Indoor smoking room solutions with decentralized air purification systems using air displacement ventilation to contain smoke and odor.
• Scent Solutions Odor neutralization, scent marketing, and aroma marketing solutions for various commercial environments including hotels, offices, and event venues.
• Ozone Generators Ozone generators for eliminating bacteria, viruses, and bad odors. Used for boats, fire and flood damage remediation, and unoccupied-space cleaning.
• Professional Installation Services Technical installation service in which company technicians visit customer locations to professionally install air purifiers and extraction devices, advise on optimal placement, and explain operation.

Quantifiable outcome

• 99% reduction in harmful substances in respiratory zone (TNO tested)
• +5 more outcomes

Named customers16 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• QualityHygienecoreChannel Partner/ Reseller/ Distributor · 1 January 1957Supplier of professional hygiene and air treatment equipment since 1957. Products meant for professional use in offices, institutions, hotels, restaurants, and bars. Over many years QualityHygiene has expanded its product range dramatically.
• TNO (Netherlands Organisation for Applied Scientific Research)coreStrategic or Co-development PartnerIndependent Dutch research institute that tested and validated the company's air purification technology. Testing showed air displacement technology achieves 99% reduction in harmful substances. TNO certification provides credibility for effectiveness claims.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Blueair (within Unilever): Premium consumer and commercial air purifier brand with HEPASilent technology, strong in European markets. Comparable in product category, target verticals (offices, hospitality), and premium B2B/B2C positioning.
• IQAir: Swiss-based premium air purifier manufacturer focused on HEPA filtration, hyperHEPA technology, and IAQ for healthcare, commercial, and residential markets. Directly comparable in product category, premium positioning, and institutional customer targeting.
• Camfil: Swedish manufacturer of commercial and industrial air filtration systems, including air purifiers and cleanroom solutions. Directly comparable in B2B institutional focus and air purification technology for healthcare, airports, and offices.
• Boneco (Plaston Group): Swiss manufacturer of humidifiers and air washers with strong European presence. Directly comparable in complementary IAQ product categories (humidification, air treatment) and B2B/B2C channel mix.
• Stulz (Air Conditioning & IAQ): German commercial HVAC and precision air conditioning company with air purification offerings for data centers, healthcare, and offices. Comparable in B2B institutional focus and European market presence.
• Austin Air: US-based manufacturer of medical-grade air purifiers focused on healthcare, military, and first-responder applications. Comparable in premium positioning, HEPA technology, and B2B institutional customer base.

Broad incumbents

• Philips (Air Purification): Major consumer electronics brand with a comprehensive air purifier line (Series 2000-8000). Competes in same product category with broader portfolio, larger marketing budget, and wider retail distribution.
• Dyson: Premium consumer technology brand offering air purifiers (Purifier Cool/Hot) with HEPA H13 filtration. Competes in same category with strong consumer brand, global retail presence, and significant R&D resources.
• Honeywell: Diversified industrial conglomerate with air purifier product lines (HPA series) targeting residential and commercial markets. Comparable in product category but competes as part of a much broader industrial portfolio.
• Sharp (Air Purifier division): Japanese electronics manufacturer offering Plasmacluster air purifiers for residential and commercial use. Comparable product category with global distribution and brand recognition that Extreme Air Products lacks.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@extremeairproducts3571
• Facebookfacebook.com/ExtremeAirProducts
• LinkedInlinkedin.com/company/extreme-air-products-bv
• Instagraminstagram.com/extreme_air_products_

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Extreme Air Products