Westwood Christian School

What Westwood Christian School does

Westwood Christian School is a private K2-12 college-preparatory Christian school operating on a 40-acre campus at 5801 SW 120th Ave., Miami, FL, under the legal entity First Baptist Church of Westwood Lake, Inc. Founded in 1959, the school enrolls students across preschool (K2-K4 with ABeka curriculum and Florida VPK voucher acceptance), elementary (K5-5th grade, blending ABeka and Bob Jones materials), middle school (6-8th grade with honors math tracks), and high school (9-12th grade). Academic offerings are anchored by 14 honors classes, 9 Advanced Placement courses, and dual enrollment partnerships with five universities (FIU, Miami Dade College, Liberty University, Pensacola Christian College, Boyce College). The school also operates a STRIVE learning support program for students with disabilities/ADHD, 10+ competitive FHSAA athletics programs, and fine arts (band, choir, art).

The school is governed and operated as a ministry of First Baptist Church of Westwood Lake, with Pastor Marc Mortensen serving as Senior Pastor and School Director since 2004. Revenue is generated primarily through recurring annual tuition ($7,190-$14,800 per student depending on grade level), plus non-refundable application and enrollment fees, school improvement/security fees, and a Florida VPK voucher program. Secondary revenue streams include capital campaign donations (Legacy 'Building the Next Generation' Campaign with recognition tiers $500-$20K and naming opportunities up to $200K), branded merchandise (Warrior Wear store), lunch program fees (Promise Catering via SchoolPaymentPortal with 2.3% + $1.00 processing), and a $900 international student processing fee for F-1 visa students. The school is accredited by five bodies (FACCS, MSA-CESS, NCPSA, FAANS, SACS-CASI) and operates under Florida's religious exemption for preschool programs.

The go-to-market is multi-modal: a sales-led admissions function (Director of Enrollment Diana M. Salermo, scheduled tours, entrance assessments, online applications via RenWeb), an event-driven donation pipeline (recognition circles, naming rights, brick purchases), and digital channels (website, Instagram, Facebook, YouTube podcast, iOS/Android apps, 360 virtual campus tours). The school does not publicly disclose revenue, headcount, or enrollment data. No outside investors, funding rounds, or ownership changes have been documented; ownership is solely the parent church entity.

Name

Westwood Christian School

Legal name

First Baptist Church of Westwood Lake, Inc.

Website

https://westwoodchristian.org

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

101–250 employees

Short description

Westwood Christian School is a K2-12 nonprofit Christian college-preparatory school on a 40-acre Miami campus, founded in 1959 by First Baptist Church of Westwood Lake. It serves Miami-Dade families and international F-1 students with tuition-funded academics, AP/dual enrollment, STRIVE learning support, athletics, and fine arts.

Ownership category

akta.pro rank

Product category

K-12 Private Christian Education

NAICS

Elementary and Secondary Schools (6111), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Faith-Based (Religious) K–12 Schools (EDAJABAC)

akta.pro secondary industry

Faith-Based Preschools (EDACABAF)

Keywords

• Christian K-12 education
• College preparatory curriculum
• Private school academics
• Preschool through high school
• Christian academic programs

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. K-12 Tuition: Annual tuition revenue from students in grades K2 through 12th grade, with tiered pricing based on grade level. Full-day preschool (K2-K4) ranges from $9,570/year, elementary (1-5) is $13,390/year, middle school (6-8) is $14,550/year, and high school (9-12) is $14,800/year. VPK programs available at various price points including free VPK 4 Only option.
2. Application and Enrollment Fees: Non-refundable application fees ($125 for K2-K4, $200 for K5-12) and enrollment fees ($300 for K2-K4, $600 for K5-12). Additional school improvement and security fees ($650 per family for K2-K4, $900 for K5-12) and insurance ($60 per student).
3. Capital Campaign Donations: Legacy Campaign 'Building the Next Generation' generating funds for Worship and Academic Building construction through recognition donations, sponsorships, naming opportunities, and brick purchases.
4. VPK Voucher Program: Florida VPK voucher accepted for preschool programs, with additional fees for Plus ($3,770) and Full ($5,920) VPK programs beyond voucher coverage.
5. Warrior Wear Merchandise: School merchandise store selling spirit shirts, hoodies, jackets, fan wear, sports wear, legacy merch, and accessories through warriorwearstore.com.
6. Cafeteria/Lunch Program: Promise Catering prepares school lunches with online payment through SchoolPaymentPortal. Processing fees of 2.3% + $1.00 per transaction apply.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Westwood Christian School provides a comprehensive K-12 college-preparatory Christian education from preschool through 12th grade on its 40-acre Miami, FL campus, operated by First Baptist Church of Westwood Lake since 1959. The school offers tiered academic programs (Preschool, Elementary, Middle, High School), Advanced Placement and Dual Enrollment courses, the STRIVE specialized support program for students with learning differences, Fine Arts, Athletics, VPK, and a Student Ambassador leadership program.

Product overview

Westwood Christian School is a K2-12th grade college-preparatory Christian school on a 40-acre campus in Miami, FL, operated by First Baptist Church of Westwood Lake since 1959. The institution offers a multi-level educational structure comprising Preschool (Pre-K2 through Pre-K4), Elementary School (K5-5th Grade), Middle School (6th-8th Grade), and High School (9th-12th Grade). Core academic programs are enhanced through Advanced Placement (AP) courses, Dual Enrollment partnerships with Florida International University, and a STRIVE Program for students with learning differences. The school also provides Fine Arts (band, choir, art), Athletics (baseball, basketball, cheerleading, cross country, flag football, soccer, volleyball), and a Student Ambassador Program. Supporting services include the FACTS Portal for student information and tuition management, a Lunch Program powered by Promise Catering with SchoolPaymentPortal integration, and a Warrior Wear branded merchandise store. The school operates a mobile app available on iOS and Android platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• K-12 Christian Education
• Preschool Program (Pre-K2, Pre-K3, Pre-K4)
• Elementary School Curriculum (K5-5th Grade)
• Middle School Curriculum (6th-8th Grade)
• High School Curriculum (9th-12th Grade)
• Advanced Placement (AP) Courses
• Dual Enrollment Program
• STRIVE Program
• Fine Arts Program
• Athletics Program
• VPK Program (Voluntary Prekindergarten)
• Warrior Wear Store
• Lunch Program

Quantifiable outcome

• 100% college attendance rate for graduates
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Florida International University (FIU)coreStrategic or Co-development PartnerDual enrollment articulation agreement enabling Westwood Christian students to earn college credits while in high school. Students can participate in dual enrollment courses through FIU's program.
• Miami Dade CollegecoreStrategic or Co-development PartnerDual enrollment partnership allowing high school students to take college-level courses and earn transferable credits toward higher education degrees.
• Liberty UniversitycoreStrategic or Co-development PartnerDual enrollment articulation agreement with Liberty University for college credit opportunities for qualified high school students.
• Pensacola Christian CollegecoreStrategic or Co-development PartnerDual enrollment partnership and Board of Reference member. Provides college credit opportunities and academic support for Westwood students.
• Boyce CollegeminorStrategic or Co-development PartnerDual enrollment articulation agreement with Boyce College for college credit opportunities.
• FACTS Tuition ManagementcoreTechnology or IntegrationThird-party tuition management and payment processing system handling tuition payments, fee collection, and lunch account management with online portal access.
• Canyon Christian Schools Consortium of GCUminorStrategic or Co-development PartnerAssociation membership providing network and resources for Christian schools through Grand Canyon University partnership.
• Promise CateringcoreImplementation/ SI/ Consulting PartnerIn-house lunch preparation service contracted to prepare school lunches daily. Operates through SchoolPaymentPortal for account management and deposits.
• Circle CminorStrategic or Co-development PartnerCamp program partnership offering summer camp experiences for students. Referenced in association section of website.
• Florida Department of Education (VPK Program)coreOthersState-funded Voluntary Prekindergarten (VPK) voucher program accepted at the school, with additional tuition charged for Plus and Full programs beyond voucher coverage.
• Florida Association of Christian Colleges and Schools (FACCS)coreStrategic or Co-development PartnerPrimary accrediting body for the school. FACCS provides accreditation, standards, art competitions, and professional development for member schools.
• Middle States Association of Colleges and Schools (MSA-CESS)coreStrategic or Co-development PartnerRegional accrediting body providing accreditation for the school alongside FACCS, NCPSA, FAANS, and SACS-CASI.

Scale indicators8 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Westminster Christian School: Faith-based K-12 college-prep school in Palmetto Bay, FL (Miami-Dade). Competes directly with Westwood for Christian families in the same geography, similar tuition band, and similar dual-enrollment and athletics programming.
• Palmer Trinity School: Independent, non-denominational 6-12 college-prep school in Palmetto Bay, FL. Targets the same Miami-Dade families seeking rigorous college-prep, with comparable tuition and AP/Honors offerings.
• Belen Jesuit Preparatory School: Catholic 6-12 college-prep school in Miami. Comparable dual-enrollment, AP, and athletics footprint serving Miami-Dade families seeking faith-based rigorous education.
• Pine Crest School: Highly-resourced independent K-12 college-prep school with campuses in Fort Lauderdale and Boca Raton. Competes for college-prep families across South Florida, including Miami-Dade feeders.
• Ransom Everglades School: Independent college-prep 6-12 school in Coconut Grove, Miami. Targets the same upper-income Miami families seeking rigorous AP/dual-enrollment academics, plus competitive athletics.
• Florida Christian School: K-12 Christian college-prep school in Miami. Closest faith-based peer in the Miami market, with similar curriculum, athletics, and tuition profile.
• American Heritage School: Large K-12 college-prep school in Plantation, FL with extensive AP offerings and athletics. Competes for South Florida families willing to travel for premium college-prep credentials.
• Immaculata-La Salle High School: Catholic 9-12 college-prep school in Miami. Comparable tuition band, faith-based foundation, and dual-enrollment/AP offering in the same geography.
• Carrollton School of the Sacred Heart: Independent Catholic K-12 college-prep school in Coconut Grove, Miami. Faith-based, college-preparatory, comparable tuition range, and competes for similar Miami-Dade families.

Broad incumbents

• Miami Country Day School: Established independent K-12 college-prep school in Miami. Similar academic and extracurricular breadth, but secular/independent rather than faith-based; broader resources and longer brand history.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLOAI8OQELHFa-wwacM9GhUmRJEhy2nkzw
• Facebookwestwoodchristian.org/social/facebook
• Instagramwestwoodchristian.org/social/instagram

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westwood Christian School