The New Press
The New Press is a New York-based nonprofit public-interest book publisher founded in 1990 that produces curated nonfiction and fiction titles on social justice, democracy, human rights, and progressive political topics for general readers, educators, and librarians.
- Company typePrivate
- Founded1990
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What The New Press does
The New Press is a New York-based nonprofit public-interest book publisher founded in 1990 that produces nonfiction and fiction titles across social justice, activism, democracy, human rights, criminal justice, immigration, labor, gender justice, LGBTQ+ studies, environmental justice, education, and related public-policy subjects. Its core product is a curated book catalog with unit prices ranging from approximately $13.99 to $49.00, supported by an editorial content hub ('The Bridge') and an active events program including author readings and discussions.
The publisher operates a dual revenue model: direct-to-consumer and institutional book sales through its own e-commerce site, retail bookstores, and bulk orders to educators and librarians, supplemented by tax-deductible donations from supporters. Distribution spans its own storefront, independent and chain bookstore partnerships (with events hosted at venues such as Harvard Book Store and the Center for Brooklyn History), and direct institutional sales. Marketing relies on organic social media across multiple platforms (Instagram, Facebook, X, Bluesky, Threads, YouTube, LinkedIn), an email newsletter, content marketing through reading lists and book excerpts, and event-based promotion.
The organization is privately held as an independent nonprofit with 11-50 employees headquartered at 120 Wall Street, New York. It does not operate a software platform, mobile application, or API; the underlying technology footprint is a standard content-managed website with calendar subscription integrations. Notable recognition includes a 2026 James Beard Foundation Award for 'Eating Behind Bars.' No AI/ML capabilities, funding rounds, M&A activity, or leadership changes are documented in the available data.
The New Press firmographics
Firmographics- Name
- The New Press
- Legal name
- The New Press
- Website
- https://thenewpress.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The New Press is a New York-based nonprofit public-interest book publisher founded in 1990 that produces curated nonfiction and fiction titles on social justice, democracy, human rights, and progressive political topics for general readers, educators, and librarians.
- Ownership category
- akta.pro rank
The New Press industry classification
Industry- Product category
- Book Publishing
- NAICS
- Book Publishers (51313)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Politics, Current Affairs & Social Commentary Publishing (MPAJAAAM)
Keywords
Where The New Press is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The New Press business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Book Sales: The New Press generates revenue through direct sales of its published books via its e-commerce website. Books are sold as one-time purchases with individual pricing ranging from approximately $13.99 to $49.00 per title.
- Donations: As a nonprofit public-interest book publisher, The New Press accepts tax-deductible donations from supporters to fund its mission of leveraging books for social change.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual book titles |
Distribution channels3 records
Marketing channels5 records
The New Press product offering
Product offeringCore offering
The New Press is a nonprofit public-interest book publisher that produces and sells nonfiction and fiction titles focused on social change. Its catalog spans activism, racial justice, democracy, human rights, criminal justice, gender justice, immigration, LGBTQ+ issues, environmental justice, education, labor, politics, and cultural criticism. Books are sold directly through its website and through retail bookstores and institutional bulk orders.
Product overview
The New Press is a nonprofit public-interest book publisher that offers a unified catalog of books rather than a modular software platform. Its core product is its book publishing program, encompassing newly released titles, award-winning books, bestsellers, and a curated selection across social justice, current affairs, cultural criticism, and literary fiction subjects. The publisher also provides supplementary offerings including events (author readings and discussions), news content through 'The Bridge' editorial section, reading guides, reading lists, and resources for educators and librarians such as bulk orders, academic requests, and catalog downloads.
Differentiator
Problem solved
Functional benefit
Products and services
- The New Press Book Catalog
Companies that use The New Press
Customer profileSegments2 records
Ideal customer profiles2 records
The New Press technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
The New Press partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
The New Press competitors and assessment
Company assessmentDirect peers
- Melville House: Melville House is an independent publisher producing literary fiction, nonfiction, and politically engaged titles, with a comparable independent trade-publishing operation. Both compete for overlapping progressive nonfiction readership and similar mid-size bookstore distribution.
- Beacon Press: Beacon Press is the nonprofit book publishing affiliate of the Unitarian Universalist Association and publishes progressive titles on social justice, race, gender, and religion. It shares the nonprofit mission-led model, donation-supported revenue, and progressive subject focus that defines The New Press.
- OR Books: OR Books is an independent publisher focused on progressive politics, social justice, and contemporary culture, with a D2C-led distribution model similar to The New Press. Both target politically engaged readers and rely on subject-driven marketing rather than bestseller volume.
- Haymarket Books: Haymarket Books is a nonprofit radical and social-justice publisher based in Chicago with a mission-driven catalog. It is the closest direct peer to The New Press because both are nonprofit progressive publishers focused on activism, racial justice, and politics, with similar D2C and institutional distribution.
- Verso Books: Verso Books is a left-wing independent publisher producing titles on politics, theory, and social movements. It is comparable to The New Press on subject matter (activism, social change, critical theory) and D2C-led trade book distribution, differing mainly in for-profit versus nonprofit status.
- Seven Stories Press: Seven Stories Press is an independent publisher emphasizing voices of dissent, social justice, and progressive politics, with a comparable independent-trade model to The New Press. Both rely on D2C, bookstore, and institutional channels for distributing counter-hegemonic nonfiction.
Broad incumbents
- The New York Review of Books: NYRB is a long-established independent publisher of intellectual nonfiction, literary essays, and reissued out-of-print titles. It operates at greater scale and recognition than The New Press but overlaps on thoughtful, politically engaged nonfiction for similar audiences.
- Hachette Book Group: Hachette Book Group is a major trade publisher whose imprints publish social-justice, current-affairs, and progressive nonfiction competitive with The New Press. Its scale in distribution, marketing, and author advances exemplifies the structural incumbent pressure on small nonprofit publishers.
- Penguin Random House: Penguin Random House is the dominant trade publisher with multiple imprints (including Knopf, Crown, and Portfolio) covering progressive nonfiction in subjects adjacent to The New Press. It represents the consolidating incumbent against which small mission-driven publishers compete for shelf space and authors.
Emerging players
- AK Press: AK Press is a worker-run collective publishing radical, anarchist, and movement-focused books and periodicals. It overlaps with The New Press on activism and social-justice titles but operates at even smaller scale and with a more ideologically defined niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The New Press social profiles
Digital presenceThe New Press financial estimates
Financial estimateRevenue estimate
Valuation estimate
The New Press leadership team
Management profileNumber of profiles
The New Press funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The New Press M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The New Press
What does The New Press do?
The New Press is a nonprofit public-interest book publisher that produces and sells nonfiction and fiction titles focused on social change. Its catalog spans activism, racial justice, democracy, human rights, criminal justice, gender justice, immigration, LGBTQ+ issues, environmental justice, education, labor, politics, and cultural criticism. Books are sold directly through its website and through retail bookstores and institutional bulk orders.
Is The New Press a public or private company?
The New Press is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The New Press founded?
The New Press was founded in 1990. It employs 11 to 50 people.
Where is The New Press based?
The New Press is headquartered in New York, United States, in the North America region.
How does The New Press make money?
Two revenue lines are on record. Book Sales are the primary driver. The others are donations.
Who are The New Press's main competitors?
Direct peers on record are Melville House, Beacon Press, OR Books, Haymarket Books, Verso Books and Seven Stories Press. Broad incumbents are The New York Review of Books, Hachette Book Group and Penguin Random House. AK Press is listed as an emerging player.
Does The New Press have an API?
No public API is recorded for The New Press.
What industry is The New Press in?
The New Press's product category is Book Publishing. Its primary akta.pro industry code is MPAJAAAM, Politics, Current Affairs & Social Commentary Publishing. Its NAICS code is 51313 and its SIC code is 2731.