Armada Medical Marketing

What Armada Medical Marketing does

Armada Medical Marketing is a privately held, full-service marketing agency founded in 1989 and headquartered in Arvada, Colorado (Denver area). The firm is exclusively dedicated to the healthcare vertical, with services spanning advertising campaigns, direct marketing, social media, website development, SEO and online marketing, new product launches, conference and exhibit support, sales promotion and training, internal communications, and recruitment assistance. The agency positions itself in deliberate contrast to generalist firms, emphasizing its ability to distill complex medical technologies, diagnostics, and therapies into audience-appropriate messaging while remaining compliant with healthcare regulations. Core technology consists of standard marketing tooling: WordPress for web development, Adobe Creative Suite for design, and conventional digital marketing and analytics platforms. There is no disclosed proprietary platform, no APIs or SDKs, and no AI/ML capabilities.

The agency's client base is concentrated in medical devices and biotechnology (multi-national corporations such as Medtronic and Sorin Group, plus smaller manufacturers), radiology and imaging practices (60+ providers and 17 office-based labs launched), interventional radiology and OBLs, cancer treatment centers, hospitals and specialty practices, and healthcare non-profits including the American Cancer Society and American Heart Association. Customer relationships are direct, project- or retainer-based, and structured as multi-year engagements. The agency reaches the market primarily through direct sales outreach, website inbound, and event-driven activity at industry conferences (notably the Radiology Business Management Association, where it is a platinum sponsor in Texas and a featured speaker).

Revenue is not publicly disclosed; the firm operates with a small team (approximately 8-9 named professionals within a stated 11-50 employee range) and is led by Jim Koehler (President and Creative Director since 1989). The company is independently owned with no external investors, no parent company, and no disclosed funding. It monetizes through custom, quote-based engagement contracts tailored to client budgets ranging from small start-up device manufacturers to large multi-national enterprises.

Name

Armada Medical Marketing

Legal name

Armada Medical Marketing

Website

https://armadamedical.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Armada Medical Marketing is a privately held, full-service healthcare-specialized marketing agency founded in 1989 in Arvada, Colorado, serving medical device manufacturers, radiology and imaging practices, interventional radiology/OBL clinics, cancer treatment centers, and healthcare non-profits with integrated marketing communications and digital services.

Ownership category

akta.pro rank

Product category

Healthcare Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Direct Mail Advertising Services (7331)

akta.pro primary industry

Healthcare/Pharma Creative Agencies (MPAAAAAJ)

akta.pro secondary industry

Healthcare & Life Sciences PR (MPAAADAD)

Keywords

• Healthcare marketing services
• Medical device marketing
• Radiology marketing agency
• Medical practice advertising
• Biomedical marketing communications

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Healthcare Marketing Services: Full-service marketing agency providing comprehensive marketing communications services to healthcare clients including advertising campaigns, direct marketing, social media, website development, brochure development, SEO/online marketing, new product launch campaigns, conference/exhibit support, and sales promotion/training

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Armada Medical Marketing is a healthcare-specialized, full-service marketing agency that delivers integrated marketing communications to medical device manufacturers, radiology and imaging practices, hospitals, cancer treatment centers, biomedical testing firms, and healthcare associations. Its deliverables include advertising campaigns, direct marketing, social media, website development, brochure development, SEO/online marketing, new product launch campaigns, conference and exhibit support, sales promotion and training, internal communications, and recruitment assistance. Services are tailored to client needs and priced on a custom, quote-based engagement basis under multi-year contracts.

Product overview

Armada Medical Marketing is a full-service healthcare specialized marketing agency, not a product company. The company provides a comprehensive suite of marketing services including advertising campaigns, direct marketing, social media campaigns, website development, brochure development, SEO/online marketing, new product launch campaigns, conference/exhibit support, sales promotion/training, internal communication, and recruitment assistance. The company specializes in serving healthcare clients including radiology and imaging centers, medical device manufacturers, biotech and biomedical testing companies, cancer treatment practices, interventional radiology/OBL practices, hospitals, and associations/non-profits. Services are delivered through teams of account supervisors, designers, video producers, SEO/social media strategists, and web developers.

Differentiator

Problem solved

Functional benefit

Products and services

• Healthcare Marketing Services Full-service healthcare marketing agency providing integrated marketing communications including advertising campaigns, direct marketing, social media campaigns, website development, brochure development, SEO/online marketing, new product launch campaigns, conference/exhibit support, sales promotion/training, internal communication, and recruitment assistance for healthcare clients.
• Radiology Marketing Services Specialized marketing services for radiology and imaging centers, including diagnostic and interventional radiology practices, office-based labs (OBLs), and ASCs. Services include white papers, website development, patient marketing, physician referral programs, community relations, radiologist recruitment, reputation management, and event promotion.
• Medical Device Marketing Marketing services for medical device manufacturers, biotech companies, and biomedical testing firms. Includes product repositioning, new product launches, trade advertising, direct mail campaigns, conference promotion, and iPad library applications for sales collateral.
• Cancer Treatment Marketing Marketing campaigns for cancer treatment practices including naming, brand identity development, referral campaigns, direct-to-physician campaigns, direct-to-patient consumer campaigns, testimonial-based television ads, and social media videos.
• Interventional Radiology/OBL Marketing Comprehensive marketing services for interventional radiology practices and office-based labs (OBLs), including website and web content development, physician direct marketing, market research, physician liaison support, social media management, blog writing, online review management, SEO, digital marketing, geofencing, event support, brochure development, and referral form design.
• Biomedical Testing Marketing Marketing for biomedical testing companies including public relations campaigns, social media marketing, marketing communications, product launches, and KOL (Key Opinion Leader) development for advanced diagnostic tests.
• General Health, Dental and Nutrition Marketing Marketing services for general and specialized healthcare practices, nutrition and weight-loss services, dental products and services, and general wellness companies.
• Associations and Non-Profit Marketing Marketing services for non-profit organizations including fundraising campaigns, outreach and education promotion, special event promotion, and awareness or advocacy campaigns.

Quantifiable outcome

• Sorin Mitroflow product launch achieved sales revenue exceeding $1 million in just four months
• +6 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ArmadaMedical
• YouTubeyoutube.com/channel/UCx4ADVyMpJH5_6ROBPMuJkw
• Facebookfacebook.com/ArmadaMedicalMarketing
• LinkedInlinkedin.com/company/armada-medical-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Armada Medical Marketing