Music Performance Trust Fund

Name

Music Performance Trust Fund

Legal name

Music Performance Trust Fund

Website

https://musicpf.org

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Arts and Cultural Nonprofit Services

NAICS

Performing Arts Companies (7111), Musical Groups and Artists (71113)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industries

Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Music Therapy (Educational/Developmental Programs) (EDAMANAK)

Keywords

• Live music performances
• Nonprofit arts funding
• Music education programs
• Community concerts
• Scholarship programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Recording Industry Royalty Revenue: Primary funding sourced from royalty payments from signatory record labels (Sony Music Entertainment, Universal Music Group, Warner Music Group) based on sound recording sales, as established through landmark collective bargaining agreements.
2. Co-sponsorship Funding: Supplemental funding received from co-sponsoring organizations to support specific events and programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Music Performance Trust Fund funds, organizes, and presents free, admission-free live music performances performed by professional musicians at schools, senior centers, parks, public venues, and other community locations across the United States and Canada. Programs include MusicianFest senior center performances, national cultural celebrations, community festivals, school-based music education, live streamed concerts, and academic scholarships.

Product overview

The Music Performance Trust Fund operates as a nonprofit organization offering a portfolio of free live music programs rather than a unified technology product. The core offerings include MusicianFest (senior center performances), National Programs (cultural celebration events like Black History Month and Jazz Appreciation Month), Community Programs (park and public space concerts), Music In The Schools (educational initiatives), and Scholarship programs (Music's Future and Music Family). The MPTF Live Streams feature provides Facebook-based streaming for over 200 annual concerts. These programs are funded via recording industry royalties and delivered in partnership with local AFM union chapters, with the common purpose of providing admission-free professional music to communities.

Differentiator

Problem solved

Functional benefit

Products and services

• MusicianFest Free, age-friendly musical performances delivered at senior centers and assisted living facilities across the United States and Canada, accompanied by a documentary ("Never Too Old") highlighting music's impact on older adults. Over 5,000 performances have been delivered since 2014.
• National Programs Fully funded national initiatives celebrating historic and cultural themes including Black History Month, Jazz Appreciation Month (JAM), Juneteenth, Emancipation Day, and Make Music Day through admission-free live music events.
• Community Programs Free live music events in parks and public spaces celebrating tradition and community pride across the United States and Canada.
• Music In The Schools Educational activities including teacher training, school assemblies, and live music programs in public schools, with priority given to music that affords students opportunities to interact with professional musicians. Over 500 events were delivered in 2023.
• Music's Future Scholarship Scholarship for students enrolled in music degree programs including Music Performance, Music Therapy, Music Education, and Conducting, requiring a minimum 2.0 GPA along with references and transcripts.
• Music Family Scholarship Scholarship for dependents of American Federation of Musicians members in good standing who are enrolled in or accepted into institutions of higher education.
• MPTF Live Streams Facebook-based live streaming platform providing over 200 live stream concerts annually, enabling free admission-free music performances across North America with technical coordination for performing musicians. Over 1,500 live streamed concerts have been funded since May 2020.
• Jazz Appreciation Month (JAM) Annual April initiative partnering with the Smithsonian National Museum of American History to provide hundreds of free, live jazz performances in schools, libraries, and community centers throughout the U.S. and Canada. Over 750 jazz performances were fully funded in April 2023.
• Black History Month Program Special initiative providing opportunities to highlight contributions of Black composers and performers through over 300 admission-free performances created by American Federation of Musicians union locals.

Quantifiable outcome

• Over 4,000 free live events supported annually
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered flagship, core and minor.

• American Federation of Musicians (AFM)flagshipStrategic or Co-development Partner · 1 January 1948The Music Performance Trust Fund evolved from a landmark collective bargaining agreement between the American Federation of Musicians and major recording companies. MPTF works in tandem with AFM local union offices across the U.S. and Canada to organize and present free live music events, with AFM locals receiving grants to fund performances. The organization supplements the income of professional musicians.
• Smithsonian National Museum of American HistorycoreStrategic or Co-development PartnerPartner in Jazz Appreciation Month (JAM) initiative. MPTF works with the Smithsonian to initiate hundreds of FREE, LIVE JAZZ performances in schools, libraries, and community centers throughout the U.S. and Canada during April. The Smithsonian provides promotional materials and educational resources for JAM programs.
• National Music Council of the United StatesminorOthersMPTF is a proud member of the National Music Council of the United States.

Scale indicators13 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Midori & Friends: Nonprofit providing free music education programs and performances to New York City public school students. Closely comparable to MPTF's Music In The Schools program serving similar educational audiences through professional musician engagement.
• VH1 Save The Music Foundation: Music industry-funded nonprofit supporting music education in schools through grants and instrument donations. Comparable mission of expanding access to music learning, with similar industry-funder profile to MPTF.
• Mr. Holland's Opus Foundation: Nonprofit that supports music education through instrument donations and program funding in K-12 schools. Directly comparable to MPTF's Music In The Schools initiative and music-education mission.
• National YoungArts Foundation: Nonprofit identifying and supporting young artists including musicians through scholarships, performances, and programs. Comparable scholarship and performance program structure similar to MPTF's Music's Future and Music Family Scholarships.
• From the Top: Nonprofit showcasing and supporting young classical musicians through performance and education programming. Comparable mission of supporting young musicians and bringing classical music to wider audiences.
• Rock & Roll Forever Foundation: Nonprofit bringing rock and roll history and music education to classrooms nationwide. Comparable nonprofit model leveraging music-industry connections to deliver educational programming in schools.

Emerging players

• Little Kids Rock: Nonprofit providing free music instruction and instruments to under-served public school students. Comparable education-focused mission and underserved-student audience, though more focused on instruction than live performance.
• Music & Memory: Nonprofit bringing personalized music programming to seniors in care facilities. Overlaps with MPTF's MusicianFest senior center programming, though focused on personalized playlists vs. live performances.

Broad incumbents

• Carnegie Hall - Music Education Programs: Major performing arts institution with substantial free and subsidized music education programs in NYC-area schools. Comparable school-focused music programming at much larger institutional scale.

Others

• National Music Council of the United States: Coalition of music industry organizations of which MPTF is itself a member. Operates in adjacent policy and advocacy space supporting music access, education, and industry interests.

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/the.mptf
• Xx.com/musicpforg

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Music Performance Trust Fund