Weyco Community Credit Union

What Weyco Community Credit Union does

Weyco Community Credit Union (WCCU) is a federally chartered, member-owned cooperative financial institution founded in 1959 and headquartered in Plymouth, North Carolina. It operates four full-service branches across northeastern North Carolina — Plymouth, Washington, Williamston, and Vanceboro — serving individuals who live, work, or worship in a 13-county region covering Beaufort, Bertie, Carteret, Chowan, Craven, Hyde, Jones, Martin, Pamlico, Perquimans, Pitt, Tyrell, and Washington counties. Membership requires a $25 minimum share deposit and grants owners access to deposits, loans, and digital banking services.

The credit union's product set centers on consumer lending (auto, boat, motorcycle, personal, home, HELOC, share-secured, and Visa credit cards) and deposit products (Prime Share, Daily Money Market, Share Draft checking, variable and fixed-rate IRAs, and share certificates). Underlying technology consists of a third-party core banking platform fronted by the 'Its Me 247' online banking portal, an eZCard credit card management portal, an SSL-encrypted online loan application, and a branded mobile app on iOS and Android. A 24-hour telephone audio response unit provides additional account access. The credit union is rated 5 stars by Bauer Financial and federally insured by the NCUA up to $250,000 per member.

Revenue is generated primarily through net interest income on the loan portfolio, with loan rates ranging from 4.75% APR on prime auto loans to 14.75% on personal loans. Non-interest income comes from transaction fees (overdraft transfers at $2, wire transfers at $20 outgoing), check printing, GAP insurance, payment protection (credit life and disability), and affiliate commissions from a TruStage life insurance referral partnership. Distribution is omnichannel: physical branches with drive-thru tellers and ATMs, self-service digital banking, telephone banking, and a bottom-of-funnel online loan application with 24-hour approval. The institution is led by CEO Robb Roberson.

Name

Weyco Community Credit Union

Legal name

Weyco Community Credit Union

Website

https://www.weycocreditunion.com

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

11–50 employees

Short description

Weyco Community Credit Union is a nonprofit organization that fixates on the financial well-being of the community with services.

Ownership category

akta.pro rank

Product category

Community Credit Union / Retail Banking

NAICS

Credit Unions (52213), Credit Unions (522130)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

akta.pro secondary industry

Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)

Keywords

• Community credit union
• Consumer lending
• Retail banking
• Deposit accounts
• Mortgage lending

Headquarters

HQ city

Plymouth

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Loan Interest Income: Primary revenue stream from interest charged on vehicle loans, mortgages, HELOCs, personal loans, boat loans, and credit cards. Rates vary by loan type with auto loans ranging from 4.75% to 8.50% APR and personal loans from 10.50% to 14.75%
2. Deposit Account Fees: Fees for services including wire transfers ($20 outgoing), overdraft transfers ($2 fee), and debit/credit card processing. Checking accounts have no monthly fees
3. Insurance Products (TruStage Partnership): Commission-based revenue from offering TruStage life insurance products to members through referral arrangements
4. GAP Insurance: Guaranteed Asset Protection insurance offered on vehicle loans to cover the gap between insurance settlement and loan balance
5. Payment Protection: Credit Life and Disability insurance products to protect loan balances and monthly payments

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Weyco Community Credit Union is a nonprofit, member-owned cooperative financial institution that provides deposit products (checking, savings, money market, IRAs, share certificates), consumer loan products (vehicle, personal, mortgage, home equity, credit card), and digital banking services (online banking, mobile app, bill pay, telephone banking) to individual members across 13 counties in northeastern North Carolina.

Product overview

Weyco Community Credit Union offers a comprehensive suite of financial products and services centered on its core banking platform. The primary offerings include various loan products (vehicle loans, personal loans, mortgages, and credit cards), deposit accounts (savings, checking, money market, and IRA accounts), and digital banking services (online banking, mobile banking, and bill pay). Additional products include home equity lines of credit, wire transfer services, and insurance-related add-ons such as GAP protection and payment protection. The credit union operates four branch locations in North Carolina (Plymouth, Washington, Williamston, and Vanceboro) and provides 24/7 access through online banking, mobile apps, and telephone audio response. All products are member-focused, with the credit union emphasizing better rates and personalized service as differentiators compared to traditional banks.

Differentiator

Problem solved

Functional benefit

Products and services

• Loans (Vehicle, Personal, Home, Share Secured)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• TruStageminorGTM or Marketing PartnerTruStage provides life insurance products marketed to Weyco Community Credit Union members. The partnership offers exclusive, member-only rates on life insurance through TruStage. Marketing is tracked with specific campaign codes (CBGL000009) and org identifier. Members are directed to TruStage through the credit union's website for life insurance coverage.
• CUNA Mutual GroupminorOthersCUNA Mutual Group provides insurance products and services to the credit union, including debit card and credit card account opening disclosures. The company is referenced in credit card disclosure documents and debit card application forms, indicating a vendor relationship for insurance and protection products.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Self-Help Credit Union: North Carolina-based community development credit union serving individuals across NC, including rural and low-income members. Directly comparable as a NC-headquartered, mission-driven community credit union with a similar deposit and loan product set.
• Local Government Federal Credit Union (LGFCU): North Carolina-based, member-owned credit union serving public-sector and community members statewide with deposit and consumer loan products. Comparable as a NC NCUA-insured cooperative credit union with overlapping consumer lending and deposit offerings.

Broad incumbents

• State Employees' Credit Union (SECU): North Carolina's largest credit union with statewide branch coverage and a full suite of consumer lending and deposit products. Comparable as a NC-based, NCUA-insured credit union serving overlapping geographies, though materially larger in scale and membership scope.
• Coastal Federal Credit Union: North Carolina-based federally insured credit union offering deposit, loan, mortgage, and digital banking products to members across the state. Comparable as a NC community credit union competitor with overlapping product menu and digital channels.
• Truliant Federal Credit Union: North Carolina-headquartered, member-owned credit union offering consumer loans, mortgages, and deposit products with multi-channel banking. Comparable as a NC-based, NCUA-insured cooperative financial institution competing for similar consumer members.

Regional players

• Dogwood State Bank: North Carolina community bank focused on consumer and small-business banking across the state. Comparable as a NC community-focused depository institution offering similar consumer loan and deposit products in overlapping rural/eastern NC markets.
• First Bank (North Carolina): North Carolina-headquartered community bank providing consumer and business banking, mortgages, and digital banking across the Carolinas. Comparable as a NC-based community bank competing for consumer deposits, auto loans, and mortgages in similar regional markets.
• Mountain Credit Union: North Carolina community credit union serving western NC with deposit, loan, and mortgage products. Comparable as a NC-headquartered community credit union offering similar cooperative-style consumer banking products, albeit in a different geographic region of the state.

Others

• CUNA Mutual Group: Insurance and fintech solutions provider primarily serving the credit union industry with lending, insurance, and member-experience products. Comparable as an ecosystem partner providing debit/credit card disclosures and insurance products that Weyco already relies on.
• Bauer Financial: Independent bank and credit union rating agency that assigns star ratings to depository institutions. Relevant as the rating provider cited by Weyco (5-star rating) and as an industry standard for benchmarking peer credit union financial strength.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WeycoCCU
• LinkedInlinkedin.com/company/weyco-community-credit-union

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weyco Community Credit Union