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WBV

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Namestring
WBV
Legal namestring
WBV Ltd
Company typeenum
Private
Founded yearint
2010
Descriptiontext

WBV is a privately held chartered accountancy firm headquartered in Swansea, South Wales, with a secondary office in Neath. Formed in June 2010 through the merger of Watkins Bradfield & Co. (Neath) and H W Vaughan & Co. (Swansea), the firm serves more than 800 SMEs, contractors, and private individuals across South Wales and the wider UK, providing a full-service suite that includes accounts preparation, statutory audit, bookkeeping, payroll with RTI compliance, business and personal tax, VAT, self-assessment, company formation, contractor/IR35 advisory, R&D tax credits, and business growth planning.

The firm does not build proprietary software. Its technology foundation is built around recommended third-party accounting platforms — Xero, Sage, KashFlow, and QuickBooks — combined with Making Tax Digital (MTD)-compliant workflows for digital record-keeping and VAT submissions. The UK200Group membership provides professional peer validation, and the firm operates under chartered-accountant regulatory standards.

Revenue is generated through professional service fees quoted either as fixed fees in advance or hourly rates, with free initial consultations, free initial tax reviews, and unlimited free phone and face-to-face support used as acquisition levers. Go-to-market is sales-led, driven by referrals, local South Wales network presence, content marketing (blog, LinkedIn, Facebook, X), and free consultation conversions. Customer segmentation is horizontal across SMEs, individuals/sole traders, and a specialist contractor/freelancer sub-segment, with no disclosed external investment, M&A, or institutional ownership.

Short descriptiontext

WBV is a South Wales chartered accountancy firm serving over 800 SME, contractor, and individual clients from offices in Swansea and Neath, offering accounts preparation, audit, bookkeeping, payroll, tax, VAT, and IR35 advisory services.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNeath, United Kingdom
HQ citystring
Neath
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
chartered accountancy services, audit and assurance, bookkeeping and payroll, business tax advisory, VAT compliance services
Product category
Chartered Accountancy Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Professional Accounting Services
TypeProfessional Services
Description

WBV generates revenue through fees for professional accounting and business advisory services. Services include accounts preparation, audit, bookkeeping, business tax, personal tax, payroll, VAT, company formation, and self-assessment. Fees are quoted in advance and can be structured as fixed fees or hourly rates, providing clients with upfront cost certainty.

wbvaccountants.co.uk
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Technology or R&D, Marketing or Sales
Pricing details2 tiers
1Free Initial Consultation
ModelOtherBilling cadencePay-as-you-go
Notes

Free initial consultation and tax review to identify opportunities and provide advice. No upfront charge.

wbvaccountants.co.uk
2Fixed Fee Structure
ModelOtherBilling cadencePay-as-you-go
Notes

Fees quoted in advance and related to the value of work to be completed. Clients may also choose hourly billing if preferred.

wbvaccountants.co.uk
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

WBV is a chartered accountancy firm providing accounting, audit, bookkeeping, payroll, business tax, personal tax, VAT, company formation, secretarial, and contractor/freelancer support services to SMEs and private clients across South Wales from offices in Swansea and Neath. Services are delivered through partner-led client relationships with fixed-fee engagements, free initial consultations, and ongoing free phone and face-to-face support.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

WBV is a chartered accountancy firm offering a comprehensive suite of accounting and business advisory services from its offices in Swansea and Neath, South Wales. The firm operates as a service-based practice rather than a software product, providing individual services including Accountancy Software advisory, Accounts Preparation, Audit, Bookkeeping, Business Growth planning, Business Tax, Company Formation, Contractor and Freelancer services, Personal Tax, Payroll Services, Self-Assessment, and VAT advice. Services are tailored to both business and private clients, ranging from start-ups to established enterprises.

Product and service12 records
1Accountancy Software Services
CategoryChartered Accountancy — Digital Tax Advisory
Description

Advisory and support service for selecting and implementing Making Tax Digital (MTD)-compliant accounting software platforms including Xero, Sage, KashFlow, and QuickBooks, targeted at UK businesses needing digital record-keeping and MTD-ready software.

2Accounts Preparation
CategoryChartered Accountancy — Statutory Accounts
Description

Expert preparation of statutory financial statements and accounts with analysis to help businesses understand their financial position and plan for the future; aimed at limited companies, partnerships, and sole traders.

3Audit Services
CategoryChartered Accountancy — Audit and Assurance
Description

Financial audit services for businesses with statutory or voluntary audit requirements, ensuring reliability of financial records, improving business processes, and mitigating financial risks through objective assessment.

4Bookkeeping Services
CategoryChartered Accountancy — Bookkeeping
Description

Professional bookkeeping combining MTD-compliant software packages (Xero, Sage, KashFlow, QuickBooks) with expert support to maintain accurate, real-time financial records; tailored to any size of business.

5Business Growth Services
CategoryChartered Accountancy — Business Advisory
Description

Business planning, monitoring, and strategic development service including management accounts, KPI reporting, and growth strategy formulation for SMEs at any lifecycle stage.

6Business Tax Services
CategoryChartered Accountancy — Business Tax
Description

Corporate tax returns, tax planning, capital allowances, R&D tax credits, EIS advice, group restructuring, and tax enquiry resolution for UK businesses.

7Company Formation and Secretarial Services
CategoryChartered Accountancy — Corporate Services
Description

Company formation (incorporation advice), ongoing company secretarial services, maintenance of statutory registers, and registered office address provision for UK limited companies.

8Contractor and Freelancer Services
CategoryChartered Accountancy — Specialist Sector
Description

Specialist accounting package for contractors and freelancers including company formation, IR35 advice and contract reviews, annual accounts, company and personal tax returns, bookkeeping, VAT returns, PAYE returns, and company secretarial; offered as flexible, pick-and-choose packages.

9Personal Tax Services
CategoryChartered Accountancy — Personal Tax
Description

Personal tax returns, tax planning, property tax, capital gains returns, inheritance tax planning, residency queries, and trusts and estates services for individuals.

10Payroll Services
CategoryChartered Accountancy — Payroll Bureau
Description

Fully managed payroll outsourcing including PAYE scheme setup, RTI submissions to HMRC, auto-enrolment pension compliance, CIS checks and returns, P11D/P9D benefit and expenses returns, and PAYE health checks.

11Self-Assessment Tax Return Services
CategoryChartered Accountancy — Personal Tax
Description

Self-assessment tax return preparation and filing service for individuals (sole traders, contractors, landlords, higher-rate taxpayers), ensuring accurate and timely submissions to meet HMRC deadlines.

12VAT Services
CategoryChartered Accountancy — VAT Compliance
Description

VAT registration, MTD-compliant VAT returns, VAT planning, ongoing compliance, and dispute resolution including assistance with VAT inspections.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

WBV is a member of the UK200Group, the UK's leading mutual professional association of quality assured accountants and lawyers. This membership provides access to a network of quality-assured professional peers, shared resources, and professional standards, reinforcing WBV's credibility and service quality positioning.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Azets (formerly Wilkins Kennedy) is a top-20 UK chartered accountancy and advisory firm with multi-office regional coverage. It directly competes with WBV for SME audit, tax and outsourced accounting clients across the UK, including overlapping target segments and fee models.

TypeDirect peer
Description

Bishop Fleming is a regional UK chartered accountancy firm serving SMEs, contractors and owner-managed businesses in the South/Midlands — the same ICP WBV targets — offering a comparable suite of accounts, tax, payroll and business advisory services.

TypeDirect peer
Description

MHA is a top-20 UK chartered accountancy network with regional offices serving owner-managed businesses and SMEs. Same client segment, same service catalogue (accounts, tax, audit, advisory) and overlapping regional presence makes it a close comparable to WBV.

TypeDirect peer
Description

PKF Smith Cooper is a regional UK chartered accountancy and advisory firm serving SMEs and owner-managed businesses with accounts, tax, payroll and business advisory services — directly comparable to WBV on size, service mix and geographic concentration.

TypeDirect peer
Description

Moore Kingston Smith is a top-30 UK chartered accountancy firm with a strong London/South East base serving entrepreneurial SMEs with advisory, audit, tax and outsourced finance services — closely comparable ICP and service breadth to WBV.

TypeBroad incumbent
Description

Crowe UK is a large national audit, tax and advisory firm within the Crowe Global network. It overlaps with WBV on SME audit and tax but operates a much broader portfolio including corporate and international clients.

TypeBroad incumbent
Description

RSM is a top-10 UK mid-tier audit, tax and consulting firm with strong SME and owner-managed business coverage. It competes in the same accounting/tax services space as WBV but at greater scale and with international reach.

TypeBroad incumbent
Description

BDO UK is a Big-Tier audit and advisory firm with a substantial mid-market and SME practice. It competes with WBV on compliance, accounts and tax advisory but operates across a far broader service catalogue and geography.

TypeBroad incumbent
Description

Mazars is a Big-Tier international audit, tax and advisory firm with a UK presence serving mid-market and SME clients on services overlapping with WBV's, but at materially greater scale.

TypeRegional player
Description

Kreston UK is a network of independent regional chartered accountancy firms offering SME accounting, tax and advisory. It competes with WBV at the local/regional level rather than across Wales, making it a relevant comparator by structure rather than geography.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers12 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

WBV

Chartered Accountancy Serviceswbvaccountants.co.uk

WBV is a South Wales chartered accountancy firm serving over 800 SME, contractor, and individual clients from offices in Swansea and Neath, offering accounts preparation, audit, bookkeeping, payroll, tax, VAT, and IR35 advisory services.

What WBV does

WBV is a privately held chartered accountancy firm headquartered in Swansea, South Wales, with a secondary office in Neath. Formed in June 2010 through the merger of Watkins Bradfield & Co. (Neath) and H W Vaughan & Co. (Swansea), the firm serves more than 800 SMEs, contractors, and private individuals across South Wales and the wider UK, providing a full-service suite that includes accounts preparation, statutory audit, bookkeeping, payroll with RTI compliance, business and personal tax, VAT, self-assessment, company formation, contractor/IR35 advisory, R&D tax credits, and business growth planning.

The firm does not build proprietary software. Its technology foundation is built around recommended third-party accounting platforms — Xero, Sage, KashFlow, and QuickBooks — combined with Making Tax Digital (MTD)-compliant workflows for digital record-keeping and VAT submissions. The UK200Group membership provides professional peer validation, and the firm operates under chartered-accountant regulatory standards.

Revenue is generated through professional service fees quoted either as fixed fees in advance or hourly rates, with free initial consultations, free initial tax reviews, and unlimited free phone and face-to-face support used as acquisition levers. Go-to-market is sales-led, driven by referrals, local South Wales network presence, content marketing (blog, LinkedIn, Facebook, X), and free consultation conversions. Customer segmentation is horizontal across SMEs, individuals/sole traders, and a specialist contractor/freelancer sub-segment, with no disclosed external investment, M&A, or institutional ownership.

WBV firmographics

Firmographics
Name
WBV
Legal name
WBV Ltd
Website
https://wbvaccountants.co.uk
Company type
Private
Founded year
2010
Operating status
Operating
Headcount range
11–50 employees
Short description
WBV is a South Wales chartered accountancy firm serving over 800 SME, contractor, and individual clients from offices in Swansea and Neath, offering accounts preparation, audit, bookkeeping, payroll, tax, VAT, and IR35 advisory services.
Ownership category
akta.pro rank

Where WBV is headquartered

Location

Headquarters

HQ city
Neath
HQ country
United Kingdom
HQ region
Europe

Offices2 records

Markets served

WBV business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

  1. Professional Accounting Services: WBV generates revenue through fees for professional accounting and business advisory services. Services include accounts preparation, audit, bookkeeping, business tax, personal tax, payroll, VAT, company formation, and self-assessment. Fees are quoted in advance and can be structured as fixed fees or hourly rates, providing clients with upfront cost certainty.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goFree Initial Consultation
OtherPay-as-you-goFixed Fee Structure

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

WBV product offering

Product offering

Core offering

WBV is a chartered accountancy firm providing accounting, audit, bookkeeping, payroll, business tax, personal tax, VAT, company formation, secretarial, and contractor/freelancer support services to SMEs and private clients across South Wales from offices in Swansea and Neath. Services are delivered through partner-led client relationships with fixed-fee engagements, free initial consultations, and ongoing free phone and face-to-face support.

Product overview

WBV is a chartered accountancy firm offering a comprehensive suite of accounting and business advisory services from its offices in Swansea and Neath, South Wales. The firm operates as a service-based practice rather than a software product, providing individual services including Accountancy Software advisory, Accounts Preparation, Audit, Bookkeeping, Business Growth planning, Business Tax, Company Formation, Contractor and Freelancer services, Personal Tax, Payroll Services, Self-Assessment, and VAT advice. Services are tailored to both business and private clients, ranging from start-ups to established enterprises.

Differentiator

Problem solved

Functional benefit

Products and services

  • Accountancy Software Services Advisory and support service for selecting and implementing Making Tax Digital (MTD)-compliant accounting software platforms including Xero, Sage, KashFlow, and QuickBooks, targeted at UK businesses needing digital record-keeping and MTD-ready software.
  • Accounts Preparation Expert preparation of statutory financial statements and accounts with analysis to help businesses understand their financial position and plan for the future; aimed at limited companies, partnerships, and sole traders.
  • Audit Services Financial audit services for businesses with statutory or voluntary audit requirements, ensuring reliability of financial records, improving business processes, and mitigating financial risks through objective assessment.
  • Bookkeeping Services Professional bookkeeping combining MTD-compliant software packages (Xero, Sage, KashFlow, QuickBooks) with expert support to maintain accurate, real-time financial records; tailored to any size of business.
  • Business Growth Services Business planning, monitoring, and strategic development service including management accounts, KPI reporting, and growth strategy formulation for SMEs at any lifecycle stage.
  • Business Tax Services Corporate tax returns, tax planning, capital allowances, R&D tax credits, EIS advice, group restructuring, and tax enquiry resolution for UK businesses.
  • Company Formation and Secretarial Services Company formation (incorporation advice), ongoing company secretarial services, maintenance of statutory registers, and registered office address provision for UK limited companies.
  • Contractor and Freelancer Services Specialist accounting package for contractors and freelancers including company formation, IR35 advice and contract reviews, annual accounts, company and personal tax returns, bookkeeping, VAT returns, PAYE returns, and company secretarial; offered as flexible, pick-and-choose packages.
  • Personal Tax Services Personal tax returns, tax planning, property tax, capital gains returns, inheritance tax planning, residency queries, and trusts and estates services for individuals.
  • Payroll Services Fully managed payroll outsourcing including PAYE scheme setup, RTI submissions to HMRC, auto-enrolment pension compliance, CIS checks and returns, P11D/P9D benefit and expenses returns, and PAYE health checks.
  • Self-Assessment Tax Return Services Self-assessment tax return preparation and filing service for individuals (sole traders, contractors, landlords, higher-rate taxpayers), ensuring accurate and timely submissions to meet HMRC deadlines.
  • VAT Services VAT registration, MTD-compliant VAT returns, VAT planning, ongoing compliance, and dispute resolution including assistance with VAT inspections.

Companies that use WBV

Customer profile

Named customers12 records

Segments3 records

Ideal customer profiles3 records

WBV technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

WBV partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • UK200GroupcoreStrategic or Co-development PartnerWBV is a member of the UK200Group, the UK's leading mutual professional association of quality assured accountants and lawyers. This membership provides access to a network of quality-assured professional peers, shared resources, and professional standards, reinforcing WBV's credibility and service quality positioning.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

WBV competitors and assessment

Company assessment

Direct peers

  • Azets: Azets (formerly Wilkins Kennedy) is a top-20 UK chartered accountancy and advisory firm with multi-office regional coverage. It directly competes with WBV for SME audit, tax and outsourced accounting clients across the UK, including overlapping target segments and fee models.
  • Bishop Fleming: Bishop Fleming is a regional UK chartered accountancy firm serving SMEs, contractors and owner-managed businesses in the South/Midlands — the same ICP WBV targets — offering a comparable suite of accounts, tax, payroll and business advisory services.
  • MHA (Macintyre Hudson): MHA is a top-20 UK chartered accountancy network with regional offices serving owner-managed businesses and SMEs. Same client segment, same service catalogue (accounts, tax, audit, advisory) and overlapping regional presence makes it a close comparable to WBV.
  • PKF Smith Cooper: PKF Smith Cooper is a regional UK chartered accountancy and advisory firm serving SMEs and owner-managed businesses with accounts, tax, payroll and business advisory services — directly comparable to WBV on size, service mix and geographic concentration.
  • Moore Kingston Smith: Moore Kingston Smith is a top-30 UK chartered accountancy firm with a strong London/South East base serving entrepreneurial SMEs with advisory, audit, tax and outsourced finance services — closely comparable ICP and service breadth to WBV.

Broad incumbents

  • Crowe UK: Crowe UK is a large national audit, tax and advisory firm within the Crowe Global network. It overlaps with WBV on SME audit and tax but operates a much broader portfolio including corporate and international clients.
  • RSM UK: RSM is a top-10 UK mid-tier audit, tax and consulting firm with strong SME and owner-managed business coverage. It competes in the same accounting/tax services space as WBV but at greater scale and with international reach.
  • BDO UK: BDO UK is a Big-Tier audit and advisory firm with a substantial mid-market and SME practice. It competes with WBV on compliance, accounts and tax advisory but operates across a far broader service catalogue and geography.
  • Mazars UK: Mazars is a Big-Tier international audit, tax and advisory firm with a UK presence serving mid-market and SME clients on services overlapping with WBV's, but at materially greater scale.

Regional players

  • Kreston UK: Kreston UK is a network of independent regional chartered accountancy firms offering SME accounting, tax and advisory. It competes with WBV at the local/regional level rather than across Wales, making it a relevant comparator by structure rather than geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

WBV social profiles

Digital presence

WBV compliance and trust

Trust signal

Compliance1 record

WBV financial estimates

Financial estimate

Revenue estimate

Valuation estimate

WBV leadership team

Management profile

Number of profiles

WBV funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

WBV M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WBV

What does WBV do?

WBV is a chartered accountancy firm providing accounting, audit, bookkeeping, payroll, business tax, personal tax, VAT, company formation, secretarial, and contractor/freelancer support services to SMEs and private clients across South Wales from offices in Swansea and Neath. Services are delivered through partner-led client relationships with fixed-fee engagements, free initial consultations, and ongoing free phone and face-to-face support.

Is WBV a public or private company?

WBV is a private company. It is classified as management employee owned and is currently operating.

When was WBV founded?

WBV was founded in 2010. It employs 11 to 50 people.

Where is WBV based?

WBV is headquartered in Neath, United Kingdom, in the Europe region.

How does WBV make money?

One revenue line is on record: professional Accounting Services.

Who are WBV's main competitors?

Direct peers on record are Azets, Bishop Fleming, MHA (Macintyre Hudson), PKF Smith Cooper and Moore Kingston Smith. Broad incumbents are Crowe UK, RSM UK, BDO UK and Mazars UK. Kreston UK is listed as a regional player.

Does WBV have an API?

No public API is recorded for WBV.

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