M&E Time Entertainment
M&E Time Entertainment operates the Pokekara and HappyKara karaoke video live streaming and audio distribution apps for individual consumers in Japan and globally, distributed via iOS, Android, and Fire TV, with a joint venture with Koshidaka Holdings for karaoke hardware.
- Company typePrivate
- Founded2016
- HeadquartersTokyo, Japan
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What M&E Time Entertainment does
M&E Time Entertainment (株式会社音娯時間エンターテインメント) is a privately held Japanese company founded on July 29, 2016 and headquartered in Chuo-ku, Tokyo. The company specializes in operating video live streaming and audio distribution services, primarily through its karaoke applications Pokekara and HappyKara. These apps enable individual consumers to sing karaoke, participate in real-time streaming events, and engage in social audio experiences from mobile devices and televisions. The product portfolio also includes a dedicated Pokekara Fire TV version that extends the karaoke experience to the living room via Amazon's smart TV platform, with the service distributed globally through the iOS App Store, Google Play Store, and Amazon Fire TV channels.
The underlying technology stack is not publicly disclosed, but the services are described as video live and audio distribution platforms that process and stream user karaoke performances in real time. Beyond consumer software, M&E Time Entertainment has entered a joint venture with Koshidaka Holdings (株式会社コシダカホールディングス), an established Japanese karaoke industry incumbent, for the research, development, and manufacturing of communication karaoke equipment — extending the company from pure software streaming into hardware co-development.
The business model is product-led growth targeting general consumers and individual users seeking remote karaoke entertainment. Revenue mechanics rely on a subscription-recurring model, though specific pricing tiers are not publicly disclosed. Marketing is executed through organic social channels (Twitter, Instagram, YouTube, Facebook) under the Pokekara brand, and the company does not disclose customer logos, enterprise accounts, or institutional investors.
M&E Time Entertainment firmographics
Firmographics- Name
- M&E Time Entertainment
- Legal name
- 株式会社音娯時間エンターテインメント
- Website
- https://maetimes.jp
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- M&E Time Entertainment operates the Pokekara and HappyKara karaoke video live streaming and audio distribution apps for individual consumers in Japan and globally, distributed via iOS, Android, and Fire TV, with a joint venture with Koshidaka Holdings for karaoke hardware.
- Ownership category
- akta.pro rank
M&E Time Entertainment industry classification
Industry- Product category
- Karaoke Streaming Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Live Audio & Social Audio Platforms (MPAIADAD)
- akta.pro secondary industries
- Music Listening Parties & Social Audio Experiences (MPACAEAH), Party Games, Activities & Interactive Entertainment (HSACACAJ)
Keywords
Where M&E Time Entertainment is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
M&E Time Entertainment business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Video Live Streaming and Audio Distribution Services: The company operates video live streaming and audio distribution services through its Pokekara and HappyKara platforms, generating revenue through digital content consumption and event-based karaoke experiences.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
M&E Time Entertainment product offering
Product offeringCore offering
M&E Time Entertainment develops and operates video live streaming and audio distribution services for karaoke, delivered through its Pokekara and HappyKara mobile applications on iOS and Android, and through the Pokekara Fire TV version on television devices. The company additionally engages in the research, development, and manufacturing of communication karaoke equipment in a joint venture with Koshidaka Holdings.
Product overview
M&E Time Entertainment operates a portfolio of karaoke-focused video and audio streaming services. The core offerings are Pokekara and HappyKara, which are video live and audio distribution services that enable users to participate in karaoke singing and streaming events. These products are available as mobile applications and as a dedicated Fire TV version for television viewing. The company also conducts research, development, and manufacturing of communication karaoke equipment in partnership with Koshidaka Holdings.
Differentiator
Problem solved
Functional benefit
Brands
- Pokekara: Video live streaming and audio distribution karaoke application
- HappyKara
Products and services
- Pokekara Pokekara is a video live streaming and audio distribution karaoke application that enables individual consumers to sing karaoke and participate in real-time streaming events. The service includes both a mobile app version and a dedicated Fire TV version for television viewing.
- HappyKara HappyKara is a video live and audio distribution karaoke application similar to Pokekara, providing individual users with karaoke streaming and event participation capabilities.
- Pokekara Fire TV Version Pokekara Fire TV Version is an Amazon Fire TV version of the Pokekara karaoke streaming service, enabling users to access karaoke content on television screens in the home.
Companies that use M&E Time Entertainment
Customer profileSegments1 record
Ideal customer profiles1 record
M&E Time Entertainment technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
M&E Time Entertainment partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Koshidaka Holdings Co., Ltd. (株式会社コシダカホールディングス)coreJoint venture partnership for research, development, and manufacturing of communication karaoke equipment. Koshidaka Holdings, a established player in the karaoke industry, collaborates with M&E Time Entertainment to combine traditional karaoke equipment expertise with modern streaming technology.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
M&E Time Entertainment competitors and assessment
Company assessmentDirect peers
- Smule: US-headquartered social karaoke and singing app (e.g., Smule, Karaoke by Smule) with a global user base and large song library. Directly comparable to Pokekara/HappyKara as a mobile-first social karaoke streaming platform serving individual consumer singers.
- StarMaker: Global karaoke and social music app with live audio rooms, duets, and recording. Comparable to Pokekara as a video-live and audio-distribution karaoke platform targeting consumer singers via mobile app stores.
- nana: Japanese social music app that lets users record, share, and collaborate on audio/singing performances. Closely comparable to Pokekara as a Japan-focused social audio/recording app targeting consumer singers.
- Yokee: Karaoke-by-mobile app offering guided sing-along videos with video sharing features. Comparable to Pokekara as a mobile-first karaoke app distributed through iOS/Android app stores.
Broad incumbents
- JOYSOUND (XING Inc.): Major Japanese karaoke content and equipment brand operated by XING, with deep song catalogs used across karaoke venues and consumer apps. Comparable to M&E as a Japan karaoke ecosystem incumbent overlapping with Pokekara's karaoke streaming use case.
- DAM (Daiichikosho Co., Ltd.): Largest Japanese karaoke equipment and content provider (DAM brand) under Daiichikosho, supplying karaoke boxes nationwide. Comparable to M&E because both serve the Japanese karaoke market with content/equipment + software, though DAM is much broader and venue-focused.
- Koshidaka Holdings: Publicly listed Japanese karaoke chain operator (Karaoke-Kan, Manekineko) and M&E's JV partner for communication karaoke equipment R&D. Comparable as a Japanese karaoke player, but operates primarily physical venues rather than a streaming app.
- WeSing (Tencent Music): Tencent's social karaoke/singing app embedded in the QQ Music ecosystem with hundreds of millions of users in Asia. Comparable to Pokekara as a social karaoke streaming platform, but operates at vastly larger scale and with a Chinese content library.
- Stingray Karaoke (Stingray Group): Operator of 'The Karaoke Channel' across TV, mobile, and streaming platforms with a large licensed song catalog. Comparable to Pokekara as a multi-platform karaoke content provider, though its distribution skews to cable/CTV and operator partnerships.
Emerging players
- The Singing Machine Company: US-listed maker of consumer karaoke hardware (microphones, machines) integrated with mobile karaoke apps and content services. Comparable to M&E because both sit at the hardware-software intersection of home karaoke, with Singing Machine emphasizing hardware while M&E emphasizes streaming software.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
M&E Time Entertainment social profiles
Digital presenceM&E Time Entertainment financial estimates
Financial estimateRevenue estimate
Valuation estimate
M&E Time Entertainment leadership team
Management profileNumber of profiles
M&E Time Entertainment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M&E Time Entertainment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M&E Time Entertainment
What does M&E Time Entertainment do?
M&E Time Entertainment develops and operates video live streaming and audio distribution services for karaoke, delivered through its Pokekara and HappyKara mobile applications on iOS and Android, and through the Pokekara Fire TV version on television devices. The company additionally engages in the research, development, and manufacturing of communication karaoke equipment in a joint venture with Koshidaka Holdings.
Is M&E Time Entertainment a public or private company?
M&E Time Entertainment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was M&E Time Entertainment founded?
M&E Time Entertainment was founded in 2016. It employs 1 to 10 people.
Where is M&E Time Entertainment based?
M&E Time Entertainment is headquartered in Tokyo, Japan, in the Asia region.
How does M&E Time Entertainment make money?
One revenue line is on record: video Live Streaming and Audio Distribution Services.
Who are M&E Time Entertainment's main competitors?
Direct peers on record are Smule, StarMaker, nana and Yokee. Broad incumbents are JOYSOUND (XING Inc.), DAM (Daiichikosho Co., Ltd.), Koshidaka Holdings, WeSing (Tencent Music) and Stingray Karaoke (Stingray Group). The Singing Machine Company is listed as an emerging player.
Does M&E Time Entertainment have an API?
No public API is recorded for M&E Time Entertainment.
What industry is M&E Time Entertainment in?
M&E Time Entertainment's product category is Karaoke Streaming Services. Its primary akta.pro industry code is MPAIADAD, Live Audio & Social Audio Platforms, with a secondary code of MPACAEAH, Music Listening Parties & Social Audio Experiences. Its NAICS code is 51621 and its SIC code is 7990.