AssetAvenue
AssetAvenue is an online lending platform that provides financing for real estate investment properties, serving individual and small-to-mid-portfolio real estate investors in the United States.
- Company typePrivate
- Founded2013
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What AssetAvenue does
AssetAvenue is a US-based online lending platform that provides financing for real estate investment properties, serving individual and small-to-mid-portfolio real estate investors who are typically underserved by traditional mortgage lenders. Founded in 2013 and headquartered in Los Angeles, the company operates as a private financial services firm with a workforce in the 11-50 range, per disclosed firmographics.
The company has raised approximately $19 million in disclosed venture funding across two rounds — a $4M Series 1 in June 2014 co-led by Matrix and NetEase, and a $15M Series 2 in April 2015 led by DCM Ventures — with participation from NetEase Capital, REACH, Second Century Ventures, BAM Ventures, Grey Wolf, Launchpad LA, Otter Rock Capital, and Vectr. Kevin Arrabaca leads the real estate investments function as President.
AssetAvenue's business model is digital origination of loans against non-owner-occupied and investment properties; revenue is generated from loan economics (origination fees, interest spread, or servicing income), with customer acquisition executed through an online channel rather than a traditional branch-based mortgage model. Beyond the funding and leadership data, product-level technical architecture, customer counts, loan origination volumes, and pricing specifics are not disclosed in the input, representing material information gaps for any deeper underwriting assessment.
AssetAvenue firmographics
Firmographics- Name
- AssetAvenue
- Website
- https://assetavenue.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AssetAvenue is an online lending platform that provides financing for real estate investment properties, serving individual and small-to-mid-portfolio real estate investors in the United States.
- Ownership category
- akta.pro rank
Where AssetAvenue is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AssetAvenue business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Online Gambling Operations: Platform takes commission/house edge from poker and slot game transactions. Revenue generated from player bets across IDN Poker and slot gacor games with 24/7 availability.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Minimum Deposit |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
AssetAvenue product offering
Product offeringCore offering
AssetAvenue is an online lender that provides financing for real estate investment properties. The company enables real estate investors to fund property acquisitions through a digital application and underwriting process, with a focus on the investment property segment where traditional bank lending is typically more constrained.
Product overview
W11Poker operates as a unified online gaming platform combining multiple products: IDN Poker (offering various poker variants and domino games), W11Poker Slot (featuring slot gacor games with RTP transparency), all powered through the IDN Play platform. The platform emphasizes 24/7 availability, fairplay guarantee, and secure access with SSL encryption protection.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Real Estate Investment Property Lending Platform An online lending platform that underwrites and originates loans for the acquisition of real estate investment properties, designed for real estate investors who face restrictive or slow service from traditional banks.
Quantifiable outcome
- Maxwin opportunities up to X5000 multiplier
Companies that use AssetAvenue
Customer profileSegments1 record
Ideal customer profiles1 record
AssetAvenue technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
AssetAvenue partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IDN PlaycoreIDN Play is the gaming platform provider supplying poker and slot game content. W11Poker operates as an authorized agent providing access to IDN Play's gaming ecosystem including IDN Poker variants and slot gacor games.
Scale indicators2 records
Expansion highlights3 records
AssetAvenue competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key highlights5 records
Customer concentration
AssetAvenue social profiles
Digital presenceAssetAvenue financial estimates
Financial estimateRevenue estimate
Valuation estimate
AssetAvenue leadership team
Management profileNumber of profiles
Profiles1 record
AssetAvenue funding detail
Funding detailFunding overview
Funding rounds2 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AssetAvenue M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AssetAvenue
What does AssetAvenue do?
AssetAvenue is an online lender that provides financing for real estate investment properties. The company enables real estate investors to fund property acquisitions through a digital application and underwriting process, with a focus on the investment property segment where traditional bank lending is typically more constrained.
Is AssetAvenue a public or private company?
AssetAvenue is a private company. It is classified as venture growth investor backed and is currently operating.
When was AssetAvenue founded?
AssetAvenue was founded in 2013. It employs 11 to 50 people.
Where is AssetAvenue based?
AssetAvenue is headquartered in Los Angeles, United States, in the North America region.
How does AssetAvenue make money?
One revenue line is on record: online Gambling Operations.
Does AssetAvenue have an API?
No public API is recorded for AssetAvenue.