Outward Housing

What Outward Housing does

Outward Housing is a forward-thinking charity that supports people to live with dignity and purpose. They provide and manage accessible, well-maintained homes in partnership with social housing providers and private sector landlords.

Name

Outward Housing

Legal name

Outward Housing

Website

https://www.outward.org.uk

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

51–100 employees

Short description

Outward Housing supports people with learning disabilities, people on the autism spectrum, older people and young people at risk.

Ownership category

akta.pro rank

Product category

Social Care and Supported Living Services

NAICS

Residential Intellectual and Developmental Disability Facilities (62321), Residential Intellectual and Developmental Disability Facilities (623210), Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232), Services for the Elderly and Persons with Disabilities (624120), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (62412), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Other Residential Care Facilities (623990), Other Residential Care Facilities (62399)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)

akta.pro industry

PRIMARYHLADABAJ

Specialized Assisted Living for Developmental/Intellectual Disabilities (Adult)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Assisted Living Facilities

SECONDARYHLADAAAE

Independent Living with Supportive Services (Light ADL/IADL Support)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Independent Living Communities

SECONDARYHSABAGAI

Respite Care for Adults with Disabilities / Special Needs

Home & Personal Services/Elder Care & In-Home Care Services/Respite Care Services

SECONDARYEDAKANAK

Housing Transition & Supported Living Navigation

Education/Special Education & Learning Support Services/Transition Services (Post-Secondary, Employment & Independent Living)

Keywords

• Supported living services
• Learning disability care
• Autism support services
• Residential care homes
• Community outreach support

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Government/Local Authority Contracts: Core revenue from contracts with local authorities including London Borough of Hackney, Camden, Redbridge, and Tower Hamlets for providing care and support services, supported housing, and young people's services.
2. Supported Living and Housing Management Fees: Fees from housing management and supported living services for adults with learning disabilities, autism, and older people.
3. Supported Holidays and Respite Care: Revenue from Nutley Edge Activity Breaks - five-day supported holidays for adults with learning disabilities and autism. Pricing at £550 per person for specialty events like Eastbourne Pride.
4. Donations and Fundraising: Charitable donations from individuals supporting the organization's mission to provide breaks for people with learning disabilities or autism.

Pricing tiers

Distribution channels5 records

Marketing channels8 records

Core offering

Outward Housing delivers care and support services across supported living, registered residential care, specialist outreach, day opportunities, respite, and supported holidays. Its primary beneficiaries are adults with learning disabilities, adults on the autism spectrum, older people aged 55+, and young people aged 17-25 at risk (including care leavers, unaccompanied asylum-seeking children, and those at risk of homelessness). Services are delivered through contracts with London borough local authorities and through direct bookings from individuals and families, primarily across North and East London boroughs and East Sussex.

Product overview

Outward Housing is a care and support provider offering a comprehensive portfolio of services for adults with learning disabilities, autism, older people, and young people at risk. The organization operates a platform-plus-services model centered on supported living, registered care homes, outreach services, and day opportunities (Hub Club), supplemented by specialized offerings including Nutley Edge Activity Breaks (supported holidays), Community Engagement programmes, and resident engagement mechanisms (Quality Checkers, Scrutiny Panel). Technology tools include iPlanit for support planning and a Young People's Portal for resources. Services are delivered across multiple London boroughs (Hackney, Waltham Forest, Camden, Redbridge, Tower Hamlets, Haringey, Enfield, Newham, Islington, and the City of London) and Sussex. The organization is part of the Newlon Group and registered with CQC.

Differentiator

Problem solved

Functional benefit

Brands

• Nutley Edge Cottages: Holiday resort owned by Outward offering self-catering cottages and supported holidays for adults with learning disabilities or autism, located on the Ashdown Forest in East Sussex.

Products and services

• Supported Living

Quantifiable outcome

• 78% of Outward staff recommend Outward as a good place to work (top 25% benchmark)
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

15 partnerships are on record, tiered core and minor.

• Newlon Housing TrustcoreStrategic or Co-development PartnerNewlon Housing Trust is the parent company of the Newlon Group, of which Outward is a subsidiary. Outward is one of five subsidiaries including Newlon Fusion, Access Homes, NewlonBuild and NewlonInvest. Newlon House serves as Outward's registered office location.
• Nutley Edge CottagescoreOthersNutley Edge Cottages is a holiday resort owned by Outward offering self-catering cottages overlooking the Ashdown Forest, an Area of Outstanding Natural Beauty. Provides supported holidays and activity breaks for adults with learning disabilities and autism.
• Royal Central School of Speech and DramaminorStrategic or Co-development PartnerApplied Theatre students from the Royal Central School of Speech and Drama run arts-based workshops with people supported, ranging from sensory storytelling for PMLD to interactive Halloween walks.
• UCL Health Psychology StudentsminorStrategic or Co-development PartnerHealth Psychology MSc students have helped conduct surveys and create health resources, working with nutritionist Laura Semmens to deliver healthy eating workshops across Outward.
• Sports EnglandminorGTM or Marketing PartnerSports England provides funding for sports programming as part of Outward's community engagement activities.
• DSC SportsminorStrategic or Co-development PartnerCommunity organization partnered with Hub Club for sports activities for adults with learning disabilities.
• Joy of SoundminorStrategic or Co-development PartnerCommunity organization providing music sessions as part of Hub Club day activities.
• Bike WorkminorStrategic or Co-development PartnerCommunity organization partnered with Hub Club for cycling activities.
• Pedal PowerminorStrategic or Co-development PartnerCommunity organization providing cycling opportunities for Hub Club members.
• Canal and River TrustminorStrategic or Co-development PartnerPartnership for seasonal group projects focusing on relationship with nature, making crafts and enjoying the outdoors.
• Beecholme Community GardenminorStrategic or Co-development PartnerPartnership for seasonal group projects with focus on nature and outdoor activities.
• London Credit UnionminorGTM or Marketing PartnerCredit union scheme for staff to access low-cost Saver Loan scheme and tax-efficient savings through payroll deductions.
• Unison Trade UnionminorOthersUnison has been working in Outward since 2014, negotiating on pay and terms and conditions, and representing and supporting individual members.
• Health AssuredminorOthersEmployee Assistance Programme providing confidential support services for staff and immediate family including counselling, financial concerns, addiction support, and stress management.
• SpecsaversminorGTM or Marketing PartnerEye care vouchers providing full eye examination and glasses contribution for VDU use through E-Vouchers.

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hft: One of the largest UK charities supporting people with learning disabilities, providing supported living, residential care, and day services across multiple regions. Directly comparable to Outward in service model, beneficiary population, and CQC-registered supported living offering.
• United Response: National UK charity providing personalised support for people with learning disabilities, autism, and mental health needs, including supported living and outreach. Comparable service model and contract structure with local authorities.
• Sense: UK charity supporting people with complex disabilities including learning disabilities, autism, and sensory impairments, offering supported living, residential services, and community engagement. Comparable in serving complex needs populations and registered care provision.
• Livability: UK disability charity running supported living, residential care, and community services for people with learning disabilities and autism. Comparable in service mix, including day services and community engagement, with a Christian ethos similar to Outward's community partnerships.
• Macintyre: National UK charity providing supported living, residential care, and lifelong learning for people with learning disabilities. Directly comparable in person-centred supported living model and person-centred active support approach.
• SeeAbility: UK charity supporting people with learning disabilities, autism, and sight loss through supported living, residential care, and specialist services. Comparable in beneficiary population and CQC-registered service offerings.
• Dimensions: UK not-for-profit supporting people with learning disabilities and autism through supported living, residential, and community services. Directly comparable in service model, target population, and contract-based local authority funding.

Broad incumbents

• Royal Mencap Society: The UK's leading learning disability charity, operating supported living, residential care, and advocacy services nationally. Comparable in target population and core service offering, though significantly larger and more diversified than Outward.
• Voyage Care: Large UK provider of supported living and residential care for people with learning disabilities, autism, and acquired brain injuries. Comparable in core service offering though operates as a larger for-profit provider rather than a charity.

Emerging players

• Ambitious about Autism: UK charity focused specifically on autism education and support, including specialist services for autistic young people and adults. Comparable in autism-specialist service accreditation and ethos, though more focused on education than supported living.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/outwardhousing
• Facebookfacebook.com/OutwardHousing
• LinkedInlinkedin.com/company/outward-housing
• Instagraminstagram.com/outwardhousing
• Xx.com/outwardhousing

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outward Housing