Masipack

What Masipack does

Masipack is a family-owned Brazilian manufacturer of industrial packaging machinery, founded in October 1987 in São Bernardo do Campo, São Paulo. It designs and builds vertical form-fill-seal (VFFS) machines, horizontal flow wrappers, multi-head weighing scales, auger and liquid fillers, stand-up pouch systems, case packers, cartoners, robotic palletizers, and a range of conveyor, elevator, and inspection accessories. Products span the Ultra, Speed Candy, Stylus, Focus, SUP, MCX, Voller, and MXCP/MXDR/MXBD lines, with continuous-motion and intermittent servo-driven horizontal sealing jaws as differentiating mechanical features. Two vertically integrated manufacturing facilities in São Paulo provide component-level control, including captive plastic injection via the acquired Helsimplast operation.

The company serves food and beverage (snacks, confectionery, grains, powders, liquids, coffee, pet food) as its primary vertical, with pharmaceutical and cosmetic packaging supplied through the Fabrima brand acquired in 2013, plus general industrial applications. Masipack sells through a direct enterprise field-sales motion in Brazil and the United States, supplemented by a worldwide representative network, with trade show presence at Pack Expo, IBIE, Snaxpo, Coffee Fest, Fispal, MCE, and Interphex. Pricing is quote-based and not publicly disclosed.

Revenue is generated primarily through one-time capital equipment sales, with recurring revenue from spare parts and OEM components, and technical service and support — the latter explicitly motivated by the 2006 establishment of Masipack North America in Orlando, FL to serve existing US customers. Equipment is installed across more than 100 countries, with at least one US installation from 1997 still operational, indicating long product lifecycles and an installed-base annuity. No public revenue, funding, or ownership data are disclosed, and the company remains privately held under original family ownership.

Name

Masipack

Legal name

Masipack

Website

https://masipack.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Masipack is a Brazilian family-owned manufacturer of vertical and horizontal packaging machinery — including VFFS machines, flow wrappers, multi-head scales, and stand-up pouch systems — serving food, pharmaceutical, and cosmetics customers in more than 100 countries through direct sales and a worldwide representative network.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993), Food Product Machinery Manufacturing (333241)

SIC

General Industrial Machinery & Equipment (3560), Wholesale-Industrial Machinery & Equipment (5084)

akta.pro primary industry

Form-Fill-Seal (VFFS/HFFS) Machines (IMAHAOAA)

akta.pro secondary industries

End-of-Line Integration & Packaging Line Systems (IMAHAOAN), Bagging, Pouching & Sachet Packaging Machines (IMALAOAJ), Filling & Dosing Machines (Liquid/Powder/Solid) (IMAHAOAF), Conveying, Feeding & Material Handling for Packaging Lines (IMALAOAG), Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK)

Keywords

• Vertical packaging machines
• Horizontal flow wrappers
• Multi-head weighing scales
• Stand-up pouch machines
• Packaging automation equipment

Headquarters

HQ city

Brasil

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Packaging Equipment Sales: Sale of packaging machinery including vertical form fill seal machines, horizontal flow wrappers, multi-head scales, stand-up pouch machines, and special equipment. Masipack offers full automation for production facilities.
2. Spare Parts and Components: Replacement parts and accessories for packaging equipment, including OEM components for maintaining Masipack machinery.
3. Technical Service and Support: Technical support and maintenance services for existing equipment. Masipack North America was established in 2006 specifically to provide local technical support and parts to customers.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Masipack manufactures and sells industrial packaging machinery, including vertical form-fill-seal (VFFS) packaging machines, horizontal flow wrappers, multi-head weighing scales, auger and liquid fillers, stand-up pouch machines, and special equipment such as case packers, cartoners, robotic palletizers, and vacuum packaging systems. The company sells full production-line automation solutions along with spare parts and technical service to industrial customers across food and beverage, pharmaceutical, and cosmetic markets in over 100 countries.

Product overview

Masipack is a packaging machine manufacturer offering a comprehensive portfolio of vertical and horizontal packaging equipment, scales and fillers, and special equipment. The core product lines include: Vertical packaging machines (Ultra Fast, Ultra VS, Ultra Stick, Ultra Sachet, Ultra Multipack series) capable of packaging solids, grains, paste, liquid, and other products into flexible packages; Horizontal flow wrap machines (Speed Candy, Stylus, Focus) for chocolates, cookies, protein bars, and confectionery; Multi-head scales and fillers (MXCP series for weighing, MXDR auger filler for powders, MXBD liquid filler) for precision measurement; Stand-up pouch machines (SUP) for doy-pack packaging; and Special equipment including case packers (MCX), cartoners (Voller), robotic palletizers (MXEPR), vacuum packaging (Ultra Vacuum), and index conveyors. The portfolio is complemented by a range of accessories (conveyors, elevators, tapers, labelers, leak testers) and supplemented by acquired brands Helsimplast (plastic injected materials) and Fabrima (pharmaceutical/cosmetic equipment). Masipack provides vertically integrated manufacturing and serves diverse markets including food, pharmaceuticals, and cosmetics with equipment installed in over 100 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Ultra Series Vertical Packaging Machines (Ultra Fast, ECO Ultra, Ultra VS, Ultra VS Twin, Ultra Fast VS Twin, Ultra Stick, Ultra Sachet, Ultra Multipack) Family of vertical form-fill-seal (VFFS) packaging machines for solids, grains, paste, liquid, and other products. Features include continuous or intermittent servo-driven horizontal sealing jaws, enclosed structures meeting international safety standards, stick pack and sachet configurations, twin-machine configurations for higher productivity in smaller footprints, and secondary packaging (multipack) for bales replacing cardboard. Used by food, beverage, pharmaceutical, and cosmetic manufacturers.
• Horizontal Flow Wrap Machines (Speed Candy, Stylus, Focus, MXEFH, MXESH) Horizontal flow wrap packaging equipment including high-speed continuous motion machines for candy and confectionery, versatile automated flow wrappers, and fully automated horizontal flow wrap systems for chocolates, cookies, protein bars, and soap bars. Includes secondary packaging integration.
• Multi-Head Scales and Fillers (MXCP-16, MXCP-14 Mini, MXCP-14 Big, MXCP-28 Twin, MXCP 03/04, MXDR, MXBD) Weighing and filling equipment including high-accuracy multi-head scales for food markets, precision scales for small doses (0.1g) of pills, snacks, confectionery, and condiments, scales for powders/granules (detergent, sugar, rice), large-volume 14-hopper scales for frozen items, dual weighing systems for two products simultaneously, servo-driven auger fillers for powders, and liquid/paste fillers for sauces, beverages, and detergents.
• SUP Stand-Up Pouch Machine (Doypack) Automatic roll-stock stand-up pouch (doypack) machine that forms pouches directly from roll-stock film with optional zipper application. Delivers lower cost per package, labor savings, and reduced packaging waste for food and consumer goods manufacturers.
• Special Equipment (MCX Case Packer, Ultra Square, Voller Cartoner, MXEPR Robotic Palletizer, MXASP Pre-Made Paper Bag, MXEPAR Index Conveyor, Ultra Vacuum) End-of-line and special packaging equipment including automatic case packers for boxing products, machines forming square/rectangular packages for optimized transport and baling, cartoners for automatic cartoning, robotic palletizers for stacking, machines for pre-made paper bags (teas, grains, flour), automatic indexing conveyors for jars/cans/trays, and vacuum packaging systems that combine vertical baggers with vacuum to extend shelf life for coffee, powders, and grains.
• Accessories (Conveyors, Elevators, Masitaper Taper, Film Loader, Silos, Labelers, Feeders, Leak Tester, Grouping Conveyor) Supporting accessory equipment for packaging lines including output conveyors with rotary tables, Z/S/inclined/magnetic style elevators for material handling, box tapers, automated film loaders, bulk material silos, labeling machines, vertical screw feeders, leak testers for quality control, and grouping conveyors for collecting and bundling packages.
• Fabrima Pharmaceutical and Cosmetic Packaging Equipment

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• HelsimcoreOthersHelsim (formerly Helsimplast acquired by Masipack) produces plastic injected materials and components. Operating as part of Masipack's group of companies with websites for both Helsim Brazil and Helsim USA.
• FabrimacoreOthersFabrima was acquired by Masipack in 2011, expanding product lines to pharmaceutical and cosmetic markets. Continues to operate as a separate brand.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• ProMach: ProMach is a leading North American integrated packaging machinery provider offering filling, labeling, cartoning, and end-of-line equipment. It competes with Masipack across VFFS, scales, case packers, and palletizers into the same CPG/food customer base, making it the closest direct peer on product mix and customer overlap.
• Ishida: Ishida is the global leader in multi-head weighing and a major VFFS packaging machinery manufacturer, directly competing with Masipack's MXCP scale series and Ultra vertical line into the snacks, confectionery, and frozen foods markets that Masipack targets with its Food & Beverage segment.
• MULTIVAC: MULTIVAC is a German manufacturer of packaging and processing equipment with deep presence in food and pharma. It directly competes with Masipack in flow wrapping (Stylus/Focus line), tray sealing, and integrated packaging lines sold into CPG and pharmaceutical customers.
• Rovema: Rovema is a German manufacturer specializing in VFFS bagging and end-of-line packaging equipment for food, pharma, and consumer goods. It overlaps directly with Masipack's Ultra vertical line and MXEPAR end-of-line index conveyors in similar mid-sized enterprise customer accounts.
• Paxiom Group (formerly WeighPack / PFM): Paxiom is a North American packaging machinery group combining weighing, filling, and flow wrapping equipment (WeighPack, PFM, Speedy King). It directly competes with Masipack's MXCP multi-head scales and horizontal flow wrap machines in mid-market North American food and confectionery accounts.
• Bossar (a Coesia company): Bossar is a manufacturer of VFFS horizontal and vertical packaging machinery for food, pharma, and personal care. It is one of the closest direct competitors to Masipack's Ultra VS, Ultra Stick, and Ultra Sachet platforms, especially in stick-pack and sachet formats globally.

Broad incumbents

• Syntegon (formerly Bosch Packaging Technology): Syntegon, the ex-Bosch packaging machinery business, is a global Tier 1 supplier of VFFS, horizontal flow wrap, and pharmaceutical packaging equipment. It competes with Masipack across multiple product lines but operates at much larger scale and broader portfolio, including processing equipment.
• IMA Group: IMA is a large Italian manufacturer of packaging machinery for pharma, cosmetics, and food, with a global installed base. It competes with Masipack's Fabrima-acquired pharma/cosmetic lines and with portions of its food packaging portfolio, but IMA's overall scale and breadth place it firmly above Masipack in size.
• Coesia: Coesia is an Italian-owned group of packaging machinery companies (including G.D, BFB, and Bossar) serving CPG, food, and tobacco markets. Its Bossar and G.D units directly compete with Masipack's VFFS and stick-pack/sachet equipment, while the broader portfolio gives Coesia a global incumbent posture.
• GEA Group: GEA is a global industrial group supplying processing and packaging equipment to the food, dairy, and beverage industries. It overlaps with Masipack at the packaging-equipment end of food production lines but operates across the much broader processing value chain, making it a wide-incumbent competitor rather than a specialist peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC3YJilQeD2-WbuXY4pQvUNg
• Facebookfacebook.com/masipack
• LinkedInlinkedin.com/company/masipack-packaging
• Instagraminstagram.com/masipack

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Masipack