Pure11

Name

Pure11

Legal name

pure11 GmbH

Website

https://pure11.de

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Cleanroom Consumables Distribution

NAICS

Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Home Care Tools & Consumables (Sponges, Wipes, Brushes, Gloves, Mop Refills) (CRADAKAM)

akta.pro secondary industries

Specialty Household Cleaners (Glass, Oven/Grill, Toilet, Descalers, Disinfectants) (CRADAKAH), Medical & Hygiene Disposables (Underpads, Disposable Washcloths, Bed Bath Products) (CRADALAK)

Keywords

• Cleanroom consumables
• Contamination control supplies
• Cleanroom protective equipment
• Cleanroom distribution services
• Sterile environment supplies

Headquarters

HQ city

Grünwald

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Cleanroom Consumables Distribution: Distribution of cleanroom consumables including clothing, gloves, cleaning supplies, mats, equipment, and related accessories to pharmaceutical, healthcare, and industrial cleanroom operators in the DACH region.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Pure11 is a German B2B distributor of cleanroom consumables and accessories, offering one of the largest assortments of cleanroom products from leading manufacturers in the DACH region. The portfolio spans five categories: Person (PPE such as clothing, gloves, and shoes), Prozess (work supplies, packaging, cleaning/disinfection, wiping utensils), Raum (mats, floor coverings, and room furnishings), Equipment (cleaning systems and cleanroom monitoring devices), and Service (training, consulting, technical support, and the CleanRoomNet network). The company also markets its own private label brand, CELOS®, alongside distributed brands such as Paxxo, OPHARDT, New Pig, and Mölnlycke.

Product overview

Pure11 is a German B2B distributor specializing in cleanroom consumables and accessories, operating as part of the Dastex Group. The company offers a comprehensive portfolio organized into five main categories: Person (personal protective equipment including clothing, gloves, shoes, and safety gear), Prozess (process consumables including work supplies, packaging, cleaning/disinfection, and wiping utensils), Raum (room supplies including mats and floor coverings), Equipment (cleaning systems and cleanroom monitoring devices), and Service (training, consulting, CleanroomNet network, and technical support). Pure11 distributes multiple branded product lines alongside its own CELOS® private label brand, and serves customers through a network model via CleanRoomNet. The company's own product offerings focus on the CELOS® brand, while the majority of their catalog consists of third-party branded products including Paxxo (waste disposal systems), OPHARDT Hygiene (dispensers), New Pig (absorbent mats), and Mölnlycke (surgical gloves). Pure11 is certified according to DIN EN ISO 9001 for quality management.

Differentiator

Problem solved

Functional benefit

Brands

• CELOS: Own brand product line including gloves (e.g., CELOS® Glove 1.10) and other cleanroom consumables.

Products and services

• CELOS® Private Label Brand Private label brand of cleanroom consumables offered by Pure11, including nitrile gloves such as the CELOS® Glove 1.10 that combines high purity with reliable protection for sensitive cleanroom work areas.
• CleanRoomNet Service Network Network of leading cleanroom service providers offering comprehensive full-service solutions spanning cleanroom planning through ongoing consumables provisioning, targeted at pharmaceutical, healthcare, and industrial cleanroom operators.
• Longopac® Waste Disposal System Continuous tubular film waste disposal system distributed under the Paxxo brand that enables extremely fast, hygienic bag changes without contamination, using less plastic because bags automatically size to fill volume.
• ingo-man® Hygiene Dispensers Leading brand of hygiene dispensers for medical and cleanroom facilities, supporting hand disinfection and washing with Euro bottle format compatibility, distributed by Pure11 from OPHARDT.
• SanTRAL® Plus Stainless Steel Dispensers Stainless steel product series from OPHARDT for public washrooms and sanitary areas, offering refillable hygiene dispensers, paper towel dispensers, and waste containers with a five-year manufacturer warranty.
• PIG Absorbent Mats and Spill Management High-quality leak and spill management solutions from New Pig, including absorbent mats (PIG Mat), runner mats, and containment products used across more than 300,000 facilities worldwide, distributed by Pure11.
• Biogel® Surgical Gloves Mölnlycke's Biogel® glove series of latex, neoprene, and polyisoprene surgical and examination gloves with indicator systems, designed for surgical applications and pharmaceutical cleanroom environments, distributed by Pure11.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Dastex GroupcoreStrategic or Co-development Partner · 2 October 2024Pure11 GmbH and Dastex Group GmbH, two leading cleanroom industry companies, merged with Pure11 becoming part of the Dastex Group. The acquisition by Riverside Company's European fund aims to expand product offerings, market reach in the DACH region, and overall European presence within the cleanroom industry.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Berkshire Corporation: Berkshire manufactures cleanroom wipes, swabs, and apparel for pharmaceutical, biotech, and microelectronics cleanrooms. Pure11 carries competing wipe brands and serves the same contamination-control customers across Europe.
• ITW Texwipe: ITW Texwipe is a leading manufacturer of cleanroom wiping products, swabs, and contamination-control consumables. Pure11 distributes similar branded wiping products and competes for the same cleanroom operator accounts in pharma and electronics.
• Dastex Group: Dastex Group is pure11's sister company and parent following the 2024 merger, distributing cleanroom consumables across Europe. Both serve the same pharmaceutical, biotech, and electronics customer base with overlapping product categories (gloves, wipes, disinfectants).
• Contec Inc. Contec manufactures and distributes cleanroom wipes, mops, and disinfectant products for pharmaceutical, semiconductor, and medical device cleanrooms. Highly comparable to pure11's process/equipment categories and serves the same contamination-control end markets.

Broad incumbents

• STERIS Life Sciences: STERIS is a much larger incumbent offering cleanroom contamination-control products and sterilization services across pharma, medical device, and research customers globally. It overlaps with pure11's product categories but operates as part of a much broader portfolio of life sciences services.
• Ansell Healthcare: Ansell is a global manufacturer of cleanroom gloves (one of pure11's key distributed brands) and offers direct sales in some markets. It is both a supplier and a competitor as it increasingly pursues direct-account relationships with large pharma customers.
• Ecolab Life Sciences: Ecolab supplies cleaning, sanitizing, and contamination-control chemicals to pharmaceutical and healthcare cleanrooms globally. Pure11 distributes Ecolab products in DACH while Ecolab's direct sales force serves as a competing channel in other regions.
• Kimberly-Clark Professional: Kimberly-Clark Professional manufactures cleanroom wipers, garments, and gloves under the Kimtech brand (one of pure11's distributed lines). As a major manufacturer with global reach, it competes with pure11's distribution while also being a key supply partner.
• DuPont Life Protection: DuPont manufactures Tyvek cleanroom garments and protective apparel (a pure11 distributed brand). Its Life Protection division serves pharma and electronics cleanrooms with both direct and distributor channels, partially overlapping with pure11's go-to-market in DACH.

Regional players

• Cleanroom Industries (Ravebo): Ravebo/Cleanroom Industries distributes cleanroom consumables across the Benelux and broader Western European markets, offering a comparable product portfolio (gloves, wipes, garments, disinfectants) for the same pharmaceutical customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pure11