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Orthopedics This Week

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uuid000kitu

Namestring
Orthopedics This Week
Legal namestring
RRY Publications, LLC
Websiteurl
ryortho.com
Company typeenum
Private
Founded yearint
2005
Descriptiontext

Orthopedics This Week (OTW) is a privately held, US-based specialty B2B media business founded in 2005 and operated as a publication under RRY Publications, LLC, headquartered in Lansdale, Pennsylvania. The company publishes weekly orthopedic industry news, analysis, and commentary covering more than a dozen specialty areas including spine, joints, upper extremities, foot & ankle, sports medicine, pain management, trauma, biologics, technology, people, company news, and legal & regulatory / healthcare policy. The core technology is a web-based digital content platform with subscription management, specialty content categorization, and a community posts module that enables peer discussions among orthopedic professionals. The product surface extends beyond the core publication into a bundled ecosystem: MSK Innovations (tracking of musculoskeletal innovation from early-stage startups to FDA-cleared devices), Power Rankings (industry rankings), Masterclasses (educational content), Technology Awards (innovation recognition), a free weekly newsletter, a job board, press release distribution, and an events calendar.

The business operates a multi-stream revenue model. The primary stream is recurring subscription revenue, with plans priced at $24.99 per month or $239.90 annually (the latter offering a 20% discount), granting access to unlimited articles, community posts, and Power Rankings. A free newsletter acts as a top-of-funnel acquisition channel for paid conversion. Secondary streams include advertising placements targeted at orthopedic industry decision-makers, sponsored content and press release submissions, and job board listings. Go-to-market combines product-led growth (self-serve subscriptions), community-led engagement (member discussions, recurring events), and event-driven conversion (Power Rankings, Masterclasses, Technology Awards). Target customers are orthopedic surgeons and physicians, orthopedic device and biotech executives, academic researchers, and financial investors focused on the orthopedic sector. Orthopedics This Week has 11–50 employees, no disclosed external funding, and operates as a subsidiary of its parent publishing entity rather than as an independent venture-backed company.

Short descriptiontext

Orthopedics This Week is a privately held US specialty B2B media company, founded in 2005, that publishes weekly orthopedic industry news, analysis, and community content for surgeons, device executives, researchers, and healthcare investors via a subscription, advertising, and events business model.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLansdale, United States
HQ citystring
Lansdale
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
orthopedic industry news, medical specialty publishing, musculoskeletal device coverage, healthcare industry intelligence, specialty medical journalism
SIC code1 code
  • Periodicals: Publishing Or Publishing & Printing2721
Product category
Medical Specialty News & Publishing
Social media profiles3 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1Subscription Revenue
TypeSubscription Recurring
Description

Annual and monthly subscription plans providing unlimited articles, community posts, and Power Rankings access. Annual plan at $239.90 (20% savings vs monthly), monthly at $24.99.

orthotw.com
2Advertising
TypeAdvertising
Description

Advertisement placements throughout the platform targeting orthopedic industry professionals and decision-makers.

orthotw.com
3Sponsored Content / Press Releases
TypeAdvertising
Description

Press release submission opportunities and sponsored content distribution to the orthopedic industry audience.

orthotw.com
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details3 tiers
1Annual Subscription - Full Access
ModelSubscriptionBilling cadenceAnnual
Notes

$239.90/year - Save 20% vs monthly. Includes unlimited articles, community posts, and Power Rankings.

orthotw.com
2Monthly Subscription - Full Access
ModelSubscriptionBilling cadenceMonthly
Notes

$24.99/month - Full access to all content including unlimited articles, community posts, and Power Rankings.

orthotw.com
3Free Newsletter
ModelFreemiumBilling cadencePay-as-you-go
Notes

Weekly orthopedic news digest available at no cost. No subscription required.

orthotw.com
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Orthopedics This Week (OTW) is a subscription-based digital publication delivering weekly orthopedic industry news, analysis, and commentary covering specialties such as spine, joints, trauma, biologics, and the business of orthopedics. The platform combines original editorial articles with member discussions, MSK innovation tracking, industry Power Rankings, masterclasses, technology awards, a free newsletter, a job board, and press release distribution to serve orthopedic professionals and industry stakeholders.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Orthopedics This Week (OTW) is a news publication platform covering the orthopedic industry since 2005. The core offering is the weekly publication providing articles, member discussions, and industry analysis. The platform operates as a unified system with multiple integrated modules including MSK Innovations (musculoskeletal innovation tracking), Power Rankings (industry rankings), Masterclasses (educational content), Technology Awards (innovation recognition), a Free Newsletter (weekly news digest), Job Board (industry employment listings), Press Releases (submission platform), Community Posts (member discussions), and Events (industry calendar). The publication covers specialty areas including spine, joints, upper extremities, foot & ankle, sports medicine, pain management, trauma, biologics, technology, people, company news, and legal & regulatory matters.

Product and service4 records
1Orthopedics This Week Subscription
CategorySubscription News Publication
Description

Subscription-based access (annual $239.90 or monthly $24.99) to the OTW digital publication, providing unlimited articles, community posts, Power Rankings, and weekly newsletter content for orthopedic professionals.

2Orthopedic Industry Job Board
CategoryRecruitment / Job Listings
Description

Online employment listings board targeted at orthopedic industry professionals, enabling employers to post roles and candidates to find positions within the orthopedic sector.

3Press Release Submission & Distribution
CategorySponsored Content Distribution
Description

Paid submission and distribution service for orthopedic industry press releases, allowing companies to publish announcements to the OTW professional audience.

4Advertising & Sponsorships
CategoryAdvertising
Description

Direct advertising and sponsorship placements across the OTW platform, targeting orthopedic industry decision-makers and professionals.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Market position
Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Orthopedics This Week

Medical Specialty News & Publishingryortho.com

Orthopedics This Week is a privately held US specialty B2B media company, founded in 2005, that publishes weekly orthopedic industry news, analysis, and community content for surgeons, device executives, researchers, and healthcare investors via a subscription, advertising, and events business model.

What Orthopedics This Week does

Orthopedics This Week (OTW) is a privately held, US-based specialty B2B media business founded in 2005 and operated as a publication under RRY Publications, LLC, headquartered in Lansdale, Pennsylvania. The company publishes weekly orthopedic industry news, analysis, and commentary covering more than a dozen specialty areas including spine, joints, upper extremities, foot & ankle, sports medicine, pain management, trauma, biologics, technology, people, company news, and legal & regulatory / healthcare policy. The core technology is a web-based digital content platform with subscription management, specialty content categorization, and a community posts module that enables peer discussions among orthopedic professionals. The product surface extends beyond the core publication into a bundled ecosystem: MSK Innovations (tracking of musculoskeletal innovation from early-stage startups to FDA-cleared devices), Power Rankings (industry rankings), Masterclasses (educational content), Technology Awards (innovation recognition), a free weekly newsletter, a job board, press release distribution, and an events calendar.

The business operates a multi-stream revenue model. The primary stream is recurring subscription revenue, with plans priced at $24.99 per month or $239.90 annually (the latter offering a 20% discount), granting access to unlimited articles, community posts, and Power Rankings. A free newsletter acts as a top-of-funnel acquisition channel for paid conversion. Secondary streams include advertising placements targeted at orthopedic industry decision-makers, sponsored content and press release submissions, and job board listings. Go-to-market combines product-led growth (self-serve subscriptions), community-led engagement (member discussions, recurring events), and event-driven conversion (Power Rankings, Masterclasses, Technology Awards). Target customers are orthopedic surgeons and physicians, orthopedic device and biotech executives, academic researchers, and financial investors focused on the orthopedic sector. Orthopedics This Week has 11–50 employees, no disclosed external funding, and operates as a subsidiary of its parent publishing entity rather than as an independent venture-backed company.

Orthopedics This Week firmographics

Firmographics
Name
Orthopedics This Week
Legal name
RRY Publications, LLC
Website
https://ryortho.com
Company type
Private
Founded year
2005
Operating status
Operating
Headcount range
11–50 employees
Short description
Orthopedics This Week is a privately held US specialty B2B media company, founded in 2005, that publishes weekly orthopedic industry news, analysis, and community content for surgeons, device executives, researchers, and healthcare investors via a subscription, advertising, and events business model.
Ownership category
akta.pro rank

Where Orthopedics This Week is headquartered

Location

Headquarters

HQ city
Lansdale
HQ country
United States
HQ region
North America

Markets served

Orthopedics This Week business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Subscription Revenue: Annual and monthly subscription plans providing unlimited articles, community posts, and Power Rankings access. Annual plan at $239.90 (20% savings vs monthly), monthly at $24.99.
  2. Advertising: Advertisement placements throughout the platform targeting orthopedic industry professionals and decision-makers.
  3. Sponsored Content / Press Releases: Press release submission opportunities and sponsored content distribution to the orthopedic industry audience.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualAnnual Subscription - Full Access
SubscriptionMonthlyMonthly Subscription - Full Access
FreemiumPay-as-you-goFree Newsletter

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Orthopedics This Week product offering

Product offering

Core offering

Orthopedics This Week (OTW) is a subscription-based digital publication delivering weekly orthopedic industry news, analysis, and commentary covering specialties such as spine, joints, trauma, biologics, and the business of orthopedics. The platform combines original editorial articles with member discussions, MSK innovation tracking, industry Power Rankings, masterclasses, technology awards, a free newsletter, a job board, and press release distribution to serve orthopedic professionals and industry stakeholders.

Product overview

Orthopedics This Week (OTW) is a news publication platform covering the orthopedic industry since 2005. The core offering is the weekly publication providing articles, member discussions, and industry analysis. The platform operates as a unified system with multiple integrated modules including MSK Innovations (musculoskeletal innovation tracking), Power Rankings (industry rankings), Masterclasses (educational content), Technology Awards (innovation recognition), a Free Newsletter (weekly news digest), Job Board (industry employment listings), Press Releases (submission platform), Community Posts (member discussions), and Events (industry calendar). The publication covers specialty areas including spine, joints, upper extremities, foot & ankle, sports medicine, pain management, trauma, biologics, technology, people, company news, and legal & regulatory matters.

Differentiator

Problem solved

Functional benefit

Products and services

  • Orthopedics This Week Subscription Subscription-based access (annual $239.90 or monthly $24.99) to the OTW digital publication, providing unlimited articles, community posts, Power Rankings, and weekly newsletter content for orthopedic professionals.
  • Orthopedic Industry Job Board Online employment listings board targeted at orthopedic industry professionals, enabling employers to post roles and candidates to find positions within the orthopedic sector.
  • Press Release Submission & Distribution Paid submission and distribution service for orthopedic industry press releases, allowing companies to publish announcements to the OTW professional audience.
  • Advertising & Sponsorships Direct advertising and sponsorship placements across the OTW platform, targeting orthopedic industry decision-makers and professionals.

Companies that use Orthopedics This Week

Customer profile

Segments4 records

Ideal customer profiles2 records

Orthopedics This Week technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Orthopedics This Week partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Orthopedics This Week competitors and assessment

Company assessment

Market position

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

Orthopedics This Week social profiles

Digital presence

Orthopedics This Week financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Orthopedics This Week leadership team

Management profile

Number of profiles

Orthopedics This Week funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Orthopedics This Week M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orthopedics This Week

What does Orthopedics This Week do?

Orthopedics This Week (OTW) is a subscription-based digital publication delivering weekly orthopedic industry news, analysis, and commentary covering specialties such as spine, joints, trauma, biologics, and the business of orthopedics. The platform combines original editorial articles with member discussions, MSK innovation tracking, industry Power Rankings, masterclasses, technology awards, a free newsletter, a job board, and press release distribution to serve orthopedic professionals and industry stakeholders.

Is Orthopedics This Week a public or private company?

Orthopedics This Week is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Orthopedics This Week founded?

Orthopedics This Week was founded in 2005. It employs 11 to 50 people.

Where is Orthopedics This Week based?

Orthopedics This Week is headquartered in Lansdale, United States, in the North America region.

How does Orthopedics This Week make money?

Three revenue lines are on record. Subscription Revenue is the primary driver. The others are advertising and sponsored Content / Press Releases.

Does Orthopedics This Week have an API?

No public API is recorded for Orthopedics This Week.

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Live signals
YahooSINTX Technologies Announces Silicon Nitride Masterclass with Leading Orthopedics ExpertsSINTX Technologies announced a masterclass with Orthopedics This Week to present silicon nitride's advantages over legacy implant materials. The company is expanding silicon nitride use across spine, foot and ankle, and other orthopedic markets, leveraging its SiNERGY biocomposite platform. It aims to transition from a biomaterials technology company to a commercially focused medical device organization.Stock TitanSINTX Technologies Offers Silicon Nitride MasterclassSINTX Technologies announced a masterclass on silicon nitride in orthopedics, hosted by Orthopedics This Week, featuring experts on the material's properties and applications. The company aims to expand silicon nitride use across spine, foot and ankle, and other orthopedic markets, leveraging its SiNERGY biocomposite platform.GlobeNewswireSurgalign™ Awarded 2022 Best New Technology Award from Orthopedics This Week for its HOLO Portal™ Surgical Guidance SystemSurgalign Holdings announced its HOLO Portal surgical guidance system won the 2022 Best New Spine Technology Award from Orthopedics This Week, to be presented at the NASS meeting in Chicago. The system, the world's first to combine AI and AR, received FDA 510(k) clearance in January 2022 for lumbar spine procedures. The company plans to expand its clinical site locations and integrate new applications.PR NewswireDymicron® Wins 2021 Best New Spine Technology Award from Orthopedics This Week for the Triadyme® - C Artificial Cervical DiscDymicron announced that its Triadyme-C Artificial Cervical Disc won the 2021 Best New Spine Technology Award from Orthopedics This Week, to be presented at the NASS Annual Meeting in Boston on September 29th. The award is voted on by a panel of spine surgeons and evaluates technologies based on originality, clinical relevance, likelihood of improving patient outcomes, cost-effectiveness, and surgeon adoption. The company's CEO stated the recognition acknowledges employee dedication and investor support for developing an orthopedic implant designed to virtually eliminate wear debris risks for the lifetime of patients.PR NewswireFirst Ultrasound System for Spine Surgery Receives 2019 Spine Technology AwardTissue Differentiation Intelligence (TDi) received the 2019 Spine Technology Award from Orthopedics This Week for its SonoVision ultrasound platform, the first general-purpose ultrasound system to include spine applications. The company submitted a 510(k) pre-market notification to the FDA at the end of August 2019 and is planning to bring the technology to market in 2020 for spine applications, with future integration into robotics planned.GlobeNewswireK2M to Showcase First-of-its-Kind 3D-Printed Expandable Interbody System MOJAVE™ PL 3D at NASS 2018K2M will showcase its MOJAVE PL 3D Expandable Interbody System at NASS 2018 in Los Angeles, featuring Lamellar 3D Titanium Technology. The device, the world's first 3D-printed fusion device with infinite adjustment, won a 2018 Spine Technology Award from Orthopedics This Week.PR NewswireDiFusions ZFUZE™-Biomaterial wird als beste Wirbelsäulentechnologie 2018 ausgezeichnetDiFusion Inc. announced that its ZFUZE™ PEEK-composite biomaterial was named one of the top ten spine technologies of 2018 by Orthopedics This Week. The technology utilizes a patented microporous hydrophilic surface designed to reduce fibrotic encapsulation and promote osseointegration in spinal implants. DiFusion is preparing for commercial use and plans to submit the product to the FDA in October 2018.PR NewswireDiFusion's ZFUZE™ Biomaterial Wins Best Spine Technology for 2018DiFusion Inc announced that its ZFUZE® PEEK Composite biomaterial was recognized by Orthopedics This Week as one of the Top Ten Best Spine Technologies for 2018, making it the first and only bona-fide new biomaterial in the porous metal and porous metal-coated PEEK implant space. Animal research conducted by the Neuroscience Institute at Allegheny Medical Center demonstrated that ZFUZE's microporous, hydrophilic surface significantly reduces fibrotic immune response while increasing osseointegration compared to traditional inert hydrophobic PEEK. The company is preparing to submit ZFUZE to the FDA in early October 2018 and plans to launch commercially in early 2019.PR NewswireLe ZFUZE™ de DiFusion lauréat 2018 du prix de la meilleure technologie du rachisDiFusion Inc, a Texas-based medical polymer company, announced on September 19, 2018, that its ZFUZE™ composite PEEK biomaterial was recognized by Orthopedics This Week as one of the top 10 spine technologies of 2018. The material's novel hydrophilic, microporous, negatively-charged surface reduces fibrous encapsulation and increases bone integration compared to traditional hydrophobic PEEK implants, marking what researchers call the first biomaterial designed to modulate immune response. DiFusion is scaling up production for an early 2019 commercial launch and plans to file for FDA approval in October 2018.PR NewswireClearEdge Wins 2018 Sports Medicine Technology AwardQuadrant Biosciences Inc. announced that its ClearEdge Brain Health Toolkit received the 2018 Best Sports Medical Technology award from Orthopedics This Week at the American Orthopaedic Society for Sports Medicine meeting in San Diego, California. The toolkit, commercially released in Fall 2017, was developed in partnership with SUNY Upstate Medical University to objectively assess and monitor brain health indicators such as concussion. The product originated from founder Richard Uhlig's personal experience when his youngest son suffered a youth hockey concussion five years ago.