235 Productions

What 235 Productions does

235 Film Korlátolt Felelősségű Társaság, doing business as 235 Productions, is a Budapest-based, privately held full-service film and animation production company founded in 2006. Operating with a headcount in the 11-50 range under founder/CEO Peter Juhasz, the studio coordinates and executes commercials, branded content, music videos, image films, photography, post-production (including VFX and color grading), and sound design for domestic and international advertising agencies and direct brand clients. Its technical core spans hand-drawn 2D, vector 2D, 3D animation, and motion graphics, with an increasingly documented integration of generative AI tools (ChatGPT, MidJourney, Stable Diffusion, LOVO AI, Luma AI) into scriptwriting, visual concepting, VFX, narration, and 3D creation, formalized under a 2024 GINOP Plusz EU innovation grant running through August 2026.

The company's commercial model is project-based B2B professional services, with no publicly disclosed pricing. Distribution is sales-led, relying on direct agency relationships, a portfolio website (235.hu), and owned social channels (Vimeo, Instagram, Facebook, Spotify) — the latter through DROPS:, a separately branded podcast and music platform under the same Budapest address. Customer logos span F&B (Burger King, Red Bull), energy (MVM), banking (K&H Bank, Takarékbank), retail (Media Markt, Rossmann), telecommunications (Yettel), aviation (Wizz Air), consumer electronics (Huawei), sportswear (ASICS/FOOTSHOP), spirits (Unicum), public sector (BKK, Országos Egészségügyi Pénztár), and international institutions (ITU), giving the studio a multi-vertical enterprise client base with notable project-level rather than retainer-level concentration risk.

Financially, 235 Productions is unencumbered by external equity investment. The 2024 GINOP Plusz grant of 33,547,215 HUF (~EUR 85K-90K) at 70% support intensity represents the only disclosed capital event, funding AI tooling adoption and IT equipment rather than scaling. Ownership is independent, no parent or subsidiary structure is disclosed, and there is no public listing.

Name

235 Productions

Legal name

235 Film Korlátolt Felelősségű Társaság

Website

https://235.hu

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

235 Productions is a Budapest-based full-service film and animation studio producing commercials, branded content, music videos, VFX, and post-production for domestic and international advertising agencies and major brands across multiple industries.

Ownership category

akta.pro rank

Product category

Film and Video Production Services

NAICS

Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro industry

PRIMARYBPAFAIAB

Video Production & Post-Production

Business & Public Services/Marketing, Advertising & PR Services/Content Marketing & Production (Copy, Video, Design)

SECONDARYMPADAEAC

Corporate & Internal Communications Video

Media, Entertainment & Sports/Film & Video Production/Distribution/Commercial & Branded Video Production

SECONDARYMPADAIAC

Studio Campus / Production Facility Operators

Media, Entertainment & Sports/Film & Video Production/Distribution/Studios, Soundstages & Backlots

Keywords

• Commercial video production
• Advertising film production
• Post-production services
• Commercial photo production
• Music video production

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Film and Commercial Production Services: B2B production services for advertising agencies and brands, including commercial filming, music videos, branded content, and corporate productions. Revenue is generated through project-based engagements with domestic and international clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

235 Productions is a Hungarian film and video production company founded in 2006 and based in Budapest, Hungary (Budapest, Magyarország). The company provides commercial film production, advertising video production, animation, photo production, post-production, and sound services primarily for advertising agencies and corporate brands. The client roster includes Red Bull, Burger King, MVM, K&H Bank, and other international and domestic brands.

Product overview

235 Productions is a full-service film and animation production company operating as a unified creative studio. The core offerings consist of Film Production (commercials, branded content, music videos), Animation (2D, 3D, motion graphics), Photo Production, Post-Production, and Sound services. The company also operates DROPS: as a podcast and music platform. The portfolio demonstrates deep expertise in VFX-enhanced commercials for major brands (Red Bull, Burger King, MVM, K&H Bank, Media Markt), 3D animation (Szerencsejáték piglet campaigns, BKK e-ticket, FINA Water Legends), 2D/infographic animation (ITU 150 years, Hungarian Tradehouse), and music video production (Red Bull Pilvaker series). Recent innovation includes integration of AI tools (ChatGPT, MidJourney, Stable Diffusion, LOVO AI, Luma AI) into production workflows for faster tender material and image video production.

Differentiator

Problem solved

Functional benefit

Products and services

• Film Production Commercial film production services including TV commercials, branded content, and music videos for advertising agencies and brand clients.
• Animation 2D and 3D animation and motion graphics services for advertising and branded content production.
• Photo Production Professional photography production services for advertising campaigns and brand content.
• Post-Production Video post-production services including editing, color grading, and visual effects for commercials and branded content.
• Sound Design and Audio Sound design, audio post-production, and music composition services for film and advertising productions.
• DROPS Podcast and music platform offering curated audio content.

Named customers18 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hornet Inc. Animation and motion design studio producing commercials, branded content and campaigns for global agencies. Comparable in animation-led commercial production focus.
• Blink Industries: Animation-led production studio delivering commercials, branded content, and short-form storytelling for agencies and brands. Closely comparable in animation and creative-content production for advertising clients.
• Umbrella: Budapest-based commercial film and content production company serving advertising agencies and brands across Hungary and internationally. Closely comparable in geography, offering mix, and client profile to 235 Productions.
• Moustache Productions: Hungarian commercial production house delivering film and content for global brands and ad agencies from Budapest. Directly comparable boutique production services model.
• Partizan: Globally integrated commercial and content production company serving agencies and brands with film, branded content, and animation. Comparable full-service commercial production model.
• Mid-August Films: Hungarian production company producing commercials, branded content and films for international agencies and brands. Comparable scale, location, and agency-led GTM.
• Passion Pictures: Award-winning production company producing commercials, branded films and animation for global agencies. Comparable in combining narrative-driven film with animation capabilities for advertising clients.

Broad incumbents

• The Mill: Global post-production and VFX company with a major commercial content arm serving brands and agencies. Overlaps with 235 on post-production, VFX, and advertising film work, but operates at vastly larger scale.
• Framestore: Global creative studio with capabilities spanning VFX, animation and post for commercials and branded content. Overlaps with 235's full-service commercial offering but at much greater scale.
• MPC (Moving Picture Company): Major global VFX and post-production group with a strong advertising division. Comparable in offering (VFX, post for commercials and branded content) but as part of a much broader global portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubevimeo.com/235productions
• Facebookfacebook.com/235productions
• Instagraminstagram.com/235productions
• LinkedInlinkedin.com/company/235-productions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 235 Productions