Glencroft Center for Modern Aging

What Glencroft Center for Modern Aging does

Glencroft Center for Modern Aging is a nonprofit 501(c)(3) Continuum of Care Retirement Community (CCRC) operating on a single 40-acre campus in Glendale, Arizona. Founded in 1971 and serving older adults for more than 55 years, it houses over 900 residents across Independent Living, Assisted Living, and Memory Care, supported by approximately 500 staff. Glencroft is the largest senior living community in Arizona and the fourth largest in the nation, with its scale enabling all-inclusive monthly pricing that covers housing, meals, utilities, transportation, activities, and care services.

The community is differentiated by its proprietary ZoeLife wellness program, which organizes resident life around six pillars — Spiritual, Emotional, Physical, Social, Intellectual, and Vocational well-being — and its specialized immersion programs targeting Parkinson's (ZoePIP), stroke survivors (ZoeSIP), and neuropathy (ZoeNIP). The Zoe2Go sub-brand packages this methodology for licensing to other senior living campuses. Complementary services include the Glencroft at Home by AmeriCare in-home care subsidiary, outpatient therapy delivered through Healthpro Heritage, multiple dining venues, spiritual life services via GTV Channel 4, Glencroft University educational programming, and the incoming Bezos Academy preschool opening Fall 2026 as an intergenerational extension.

Glencroft generates revenue primarily through subscription-style monthly fees for residential living and bundled care services, with supplementary income from outpatient therapy (accepting Medicare B and major commercial insurers), guest stays, and donations to its foundation. The go-to-market motion is consultative and direct-to-consumer, driven by scheduled campus tours, phone inquiries, healthcare-provider referrals, and community reputation in the Phoenix metro area rather than digital or channel-partner sales. Geographic focus is regional, with expansion vectors concentrated in IP licensing and the new preschool vertical rather than multi-site replication.

Name

Glencroft Center for Modern Aging

Legal name

Glencroft Center for Modern Aging

Website

https://glencroft.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Glencroft Center for Modern Aging is a nonprofit 501(c)(3) senior living CCRC on a 40-acre Glendale, Arizona campus serving 900+ residents across Independent Living, Assisted Living, and Memory Care via its proprietary ZoeLife wellness program.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC)

akta.pro secondary industries

Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL), Chronic Care & Complex Care Management (HSABAIAD), Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK)

Keywords

• Senior living services
• Assisted living care
• Memory care services
• Independent living community
• Continuing care retirement

Headquarters

HQ city

Glendale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Senior Living Rental Fees: Monthly rental fees for Independent Living, Assisted Living, and Memory Care residences. Pricing varies by residence type (Casitas, Crossings, Villas, Towers, Friendship Villas) and level of care required. All-inclusive monthly fees cover housing, utilities, meals, housekeeping, transportation, activities, and care services as needed.
2. Assisted Living Care Services: Personalized care services including medication management, 24-hour caregiver assistance, bathing, dressing, grooming, laundry, and meal services bundled into all-inclusive monthly fees.
3. Memory Care Services: Specialized dementia care services across mild, moderate, and advanced stages with tiered pricing based on level of care required.
4. Glencroft at Home by AmeriCare: In-home care services for independent living residents needing additional support with daily activities such as bathing assistance, evening care, meal escort, medication management, morning care, and respite care.
5. Guest Stay Rentals: Private, fully furnished guest rooms available for family members and visitors to stay on campus while visiting loved ones.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Glencroft Center for Modern Aging is a nonprofit 501(c)(3) senior living community in Glendale, Arizona, delivering a full continuum of care on a single campus. Core offerings include independent living, assisted living, memory care, specialized wellness and therapeutic immersion programs (ZoeLife, ZoePIP for Parkinson's, ZoeSIP for stroke recovery, ZoeNIP for neuropathy), in-home care through Glencroft at Home by AmeriCare, and outpatient therapy services.

Product overview

Glencroft Center for Modern Aging operates as a nonprofit Continuum of Care Retirement Community (CCRC) offering integrated senior living services on a single 40-acre campus in Glendale, Arizona. The portfolio includes Independent Living (with Casitas, Crossings, Villas, and Towers options), Assisted Living (Friendship Villas), and Memory Care, unified under the signature ZoeLife Wellness Program and its specialized immersion programs (ZoePIP, ZoeSIP, ZoeNIP). The Zoe2Go model extends the wellness approach to other senior living organizations. Additional services include Glencroft at Home by AmeriCare (in-home care), outpatient therapy, dining venues (Henry's, Fast Forward, Copper Club), spiritual life services, activities and events, guest stays, and Glencroft University educational programming. The community launched a new intergenerational initiative with Bezos Academy for preschool children, expanding its holistic living approach.

Differentiator

Problem solved

Functional benefit

Brands

• ZoeLife: Signature holistic wellness program focusing on six pillars: Spiritual, Emotional, Physical, Social, Intellectual, and Vocational well-being, designed to help residents maintain healthy, active lifestyles.
• Zoe2Go
• ZoePIP
• ZoeSIP
• ZoeNIP

Products and services

• Independent Living Residential community living for active older adults seeking a maintenance-free lifestyle with access to campus amenities, social programming, and the security of higher levels of care available on the same campus if needs change.
• Assisted Living Residential care for older adults needing assistance with activities of daily living such as bathing, dressing, medication management, and mobility, delivered with 24-hour staff support.
• Memory Care Specialized secure residential care for seniors with Alzheimer's disease and other forms of dementia, providing structured programming, secured environments, and 24-hour supervision.
• Glencroft at Home by AmeriCare In-home care services delivered to seniors in the local community through a partnership with AmeriCare, enabling clients to age in place at home with professional caregiver support.
• Outpatient Therapy Rehabilitation therapy services provided on an outpatient basis to Glencroft residents and members of the surrounding community, supporting recovery and maintenance of physical function.
• ZoeLife Wellness Program Holistic wellness program branded under the Zoe sub-brand, designed to enhance the physical, mental, social, and spiritual well-being of senior living residents across care levels.
• ZoePIP (Parkinson Immersion Program) Specialized therapeutic immersion program designed for residents with Parkinson's disease, delivering targeted clinical interventions and structured support under the Zoe sub-brand.
• ZoeSIP (Stroke Immersion Program) Specialized therapeutic immersion program designed to support stroke recovery and ongoing rehabilitation for affected residents.
• ZoeNIP (Neuropathy Immersion Program) Specialized therapeutic immersion program designed for residents living with neuropathy, providing targeted interventions and structured therapeutic support.
• Zoe2Go Licensing Model Licensable approach under the Zoe sub-brand designed to bridge senior living levels of care across distance, intended to be licensed to other senior living campuses seeking to transform their lifestyle and wellness offerings.

Quantifiable outcome

• Residents show improvement in balance, strength, speech, flexibility, motor skills, and emotional health through ZoePIP program for Parkinson's disease
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Bezos AcademyflagshipStrategic or Co-development Partner · 7 April 2026Bezos Academy and Glencroft Center for Modern Aging partnered to open Bezos Academy Glendale - Sahuaro Glenn, a full-day preschool launching Fall 2026 on Glencroft's campus in Glendale, Arizona. The preschool will serve up to 100 children ages 3-5 at no cost through fully funded scholarships for families earning up to 400% of federal poverty level. This intergenerational program is designed to foster meaningful connections between young students and senior residents of Glencroft's senior living community, creating a unique community integration model.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/glencroftCFMA

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glencroft Center for Modern Aging