What We Are Amnet does

We Are Amnet is a private, global creative production agency founded in 2000 and headquartered in Eatontown, New Jersey, with offshore production studios in Chennai and Mumbai and an EMEA regional office in London. The company is part of the Enerji Group, a multinational conglomerate; its primary operating entity is Amnet Systems Private Limited in India, which controls data processing, with US (Amnet Smartshore LLC) and UK (Amnet Smartshoring Services Limited) entities handling in-country client services. We Are Amnet delivers creative production, content management, web and application development, and corporate communications services, including sub-categories such as CGI/video/motion, digital banner production, publications and reports, and brand packaging. Its core operational differentiator is the trademarked Smartshoring model, which combines offshore studios with local client services teams to deliver 40–70% cost savings and 60% faster turnaround for enterprise brands.

Revenue is generated via managed-services and project-based engagements with enterprise and in-house-agency clients, and the company sells through direct engagement rather than a partner or reseller network. Its proprietary technology, Joule, is a MarTech platform that consolidates planning, proofing, cloud asset storage, real-time project status, and KPI reporting into a single workflow for buyers. The customer base is heavily skewed to Fortune-class enterprises across retail, sportswear, fashion/luxury, beverage, consumer goods, banking/financial services, healthcare/pharma, technology, automotive, and publishing verticals — with named logos spanning Nike, Adidas, Google, Facebook, Netflix, Pfizer, Barclays, BlackRock, Mercedes Benz, Diageo, Heineken, Unilever, Pearson, and others. We Are Amnet markets itself through content-led channels (annual Global Benchmark Report, Industry Voices Report, webinars, blog) and sustains a 1,001–5,000 headcount operation.

Name

We Are Amnet

Legal name

Amnet Systems Private Limited

Website

https://weareamnet.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

We Are Amnet is a private global creative production agency using a hybrid offshore "Smartshoring" model — India studios combined with US/UK client services teams — to deliver design, packaging, video, digital, and web services to enterprise brands and in-house agencies under its proprietary Joule MarTech platform.

Ownership category

akta.pro rank

Product category

Creative Production Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Enterprise Application Managed Services Outsourcing (ERP/CRM/HRIS AMS) (BPAEAMAI)

akta.pro secondary industry

Application Maintenance & Support (AMS) (BPAEAFAC)

Keywords

• Creative production services
• Offshore production studios
• Content management solutions
• Web application development
• Corporate communications services

Headquarters

HQ city

Eatontown

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Creative Production Services: Managed creative production services delivered through the Smartshoring model, encompassing creative design, content production, web/app development, content management, and corporate communications. Revenue generated through project-based engagements and ongoing managed service relationships with enterprise clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

We Are Amnet delivers managed creative production, content management, web and application development, and corporate communications services for enterprise brands through its proprietary Smartshoring model, which combines offshore production studios in India with in-country client services teams in the US and UK. Its work is orchestrated on Joule, a proprietary MarTech platform for planning, proofing, asset management, and KPI reporting.

Product overview

We Are Amnet is a global creative production agency that operates as part of the Enerji Group, offering a portfolio of services built around its proprietary Smartshoring® methodology. The core offering combines creative production services (including CGI/video, banner ads, publications, packaging, and advertising), web and application development, content management, and corporate communications. Central to the platform is Joule, a MarTech solution for production workflow management. The company also produces industry research through its annual Global Benchmark Report and Industry Voices Report. With studios in Chennai and Mumbai supported by in-country client services teams, the model delivers 40–70% cost savings and 60% faster turnaround times.

Differentiator

Problem solved

Functional benefit

Brands

• Smartshoring: The company's signature production methodology combining global offshore studios with in-country client services teams to deliver creative production at scale.

Products and services

• Smartshoring

Quantifiable outcome

• 40-70% production cost savings
• +2 more outcomes

Named customers48 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Enerji GroupcoreOthersParent company. We Are Amnet is part of the Enerji Group, a multinational business group with operations across three continents. Enerji Group provides services, technology solutions, customized data solutions, and impactful design in branding, marketing, and packaging. The group is built on harnessing relationships and enabling growth for its clients.
• SpringbordminorOthersSister company and data division of the Enerji Group. Springbord is a leading global information service provider offering extensive range of data, content, and design services. Represents the data division of the group and offers customized data solutions to diverse industry segments.
• Amnet SystemscoreOthersRelated entity and parent company for data privacy compliance (GDPR). Amnet Systems Private Limited controls customer information according to the company's privacy policy. Also provides technology-led, end-to-end publishing services and solutions for publishers and content aggregators.
• The Energy ProjektminorOthersNon-profit initiative under the Enerji Group. NGO dedicated to supporting underprivileged children with exceptional passion towards sports or visual arts by providing training opportunities, funding, and resources. Reflects the group's commitment to social impact beyond commercial activities.
• TKM ConsultantscoreStrategic or Co-development PartnerStrategic partnership for annual industry research and thought leadership. Co-produced the 2025 Global Benchmark Report for Offshore Creative Production & Automation and the 2026 Industry Voices Report. TKM Consultants led industry research including interviews with Three, Popular Bank, Ashfield Medcomms, Cengage, The Hallway, Entain, and other organizations. Also collaborated on the Operations Stupid or Operations Smart webinar.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• R/GA: R/GA is a global digital agency combining brand strategy, experience design, and production services for enterprise clients. While broader than We Are Amnet's execution-focused positioning, it competes for production, packaging, and content-management budgets.
• Deloitte Digital: Deloitte Digital is the Big Four's creative, technology, and marketing-operations practice, offering enterprise clients large-scale content production and MarTech implementations. It overlaps with We Are Amnet's enterprise customer base and production-services scope.
• Globant: Globant is a large Latin American digital/IT services firm that has expanded into creative, content, and AI-augmented production services for enterprise brands. Its global nearshoring model and MarTech capabilities make it a comparable hybrid IT-creative competitor.
• Accenture Song: Accenture Song is the experience transformation arm of Accenture covering creative, content production, commerce, and operations at global scale. It serves many of the same enterprise F500 brands as We Are Amnet with a much broader service portfolio.
• Wunderman Thompson Production: WPP-owned Wunderman Thompson offers creative, production, and experience services across digital, packaging, and ecommerce for global enterprise brands. It is comparable on the production-services side while being substantially broader in scope than We Are Amnet.

Direct peers

• Oliver (Inside Ideas Group): Oliver is an in-house agency implementation specialist that builds and operates client creative agencies, often using hybrid onshore/offshore teams. Its model is highly analogous to We Are Amnet's Smartshoring approach targeting enterprise in-house agency teams.
• Tag Worldwide: Tag is Dentsu's global production service partner, offering end-to-end creative production, content adaptation, and localization for multinational brands. It overlaps directly with Amnet's Smartshoring offering across packaging, digital, and video production.
• Hogarth Worldwide: Hogarth is WPP's global creative production arm, operating production studios across geographies to deliver advertising and brand content at scale for enterprise clients. It is the closest direct competitor to We Are Amnet on Smartshoring-style production services for global brands.
• Indicia Worldwide: Indicia Worldwide is a global creative production agency specializing in retail, FMCG, and brand-marketing content with offshore delivery hubs. It competes head-to-head with We Are Amnet for the same enterprise in-house-agency workload and even appears as a reference client on Amnet's website.
• MediaMonks (Monks): MediaMonks is S4 Capital's digital-first production and creative-operations agency, combining content production, experience design, and integrated campaigns for enterprise brands. It is a direct competitive comparable on the digital production, CGI/video, and campaign execution work Amnet delivers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/weareamnet
• YouTubeyoutube.com/channel/UC-u0TQ67N9wmOjSMuRYsR3Q
• Facebookfacebook.com/weareamnet
• LinkedInlinkedin.com/company/we-are-amnet
• Instagraminstagram.com/weareamnet

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about We Are Amnet