WINK News
WINK News is a Fort Myers-based local broadcast television station delivering news, weather, and investigative journalism to viewers across six Southwest Florida counties via over-the-air broadcast, mobile apps, streaming, and social media, supported by its proprietary WINK Doppler 3X radar and a 1,100+ member Weather Watchers community program.
- Company typePrivate
- Founded1939
- HeadquartersFort Myers, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
WINK News firmographics
Firmographics- Name
- WINK News
- Legal name
- WINK News
- Website
- https://winknews.com
- Company type
- Private
- Founded year
- 1939
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- WINK News is a Fort Myers-based local broadcast television station delivering news, weather, and investigative journalism to viewers across six Southwest Florida counties via over-the-air broadcast, mobile apps, streaming, and social media, supported by its proprietary WINK Doppler 3X radar and a 1,100+ member Weather Watchers community program.
- Ownership category
- akta.pro rank
Where WINK News is headquartered
LocationHeadquarters
- HQ city
- Fort Myers
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
WINK News business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Advertising and Sponsorships: Local broadcast television station generating revenue through advertising sales, sponsored content, and potentially subscription-based streaming or premium services
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
WINK News product offering
Product offeringCore offering
WINK News is a local broadcast television station serving Southwest Florida that produces and distributes local news, weather forecasting through its Weather Authority team using proprietary Doppler 3X radar technology, and investigative journalism via WINK Investigates. The station distributes content through over-the-air broadcast, its website winknews.com, iOS and Android mobile applications, and social media platforms.
Product overview
WINK News is a local broadcast television station serving Southwest Florida, offering news, weather, and investigative journalism. The station operates primarily as a media broadcast platform with its core offerings centered on local news coverage, weather forecasting via the WINK Weather Authority with WINK Doppler 3X radar technology, and community engagement through WINK Listens. The product portfolio includes investigative journalism (WINK Investigates), consumer content (WINK Smart), crime reporting (Most Wanted Wednesday, WINK Stop), community initiatives (WINK Feeds Families), and hurricane preparedness resources (WINK Hurricane Watch, WINK Hurricane Guide). Digital access is provided through the WINK News Weather App for mobile devices, along with newsletter subscription services delivering news alerts and curated content.
Differentiator
Problem solved
Functional benefit
Brands
- WINK Weather Authority: Weather forecasting team and brand providing weather coverage for Southwest Florida
- WINK Investigates
- WINK Listens
- WINK Smart
- WINK Feeds Families
- WINK Stop
- Weather Watchers
- WINK Doppler 3X
Products and services
- Over-the-Air Broadcast Television Traditional free over-the-air broadcast television service delivering local news, weather, and investigative journalism programming to households across Southwest Florida.
- WINK News Weather App Mobile application available on iOS and Android for accessing weather forecasts, WINK Doppler 3X radar data, and local weather conditions across Southwest Florida.
- Watch Now Streaming Live and on-demand video streaming service for WINK News broadcasts and special programming, accessible through the website and mobile applications.
- Newsletter Subscriptions Email notification services including Daily Headlines, News Alerts for breaking news, weekly Most Popular stories, and WINK Smart consumer tips.
Companies that use WINK News
Customer profileSegments1 record
Ideal customer profiles2 records
WINK News technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
WINK News partnerships and signals
Strategic signalScale indicators1 record
Recent moves2 records
Expansion highlights5 records
WINK News competitors and assessment
Company assessmentBroad incumbents
- Nexstar Media Group: Largest U.S. owner of local TV stations, providing a benchmark for local-broadcast business economics and a likely strategic counterparty for any station-level M&A.
- Sinclair Broadcast Group: Large U.S. local TV station owner with overlapping local-news and weather coverage. Relevant as a scale broadcast incumbent and a potential strategic acquirer of stations of WINK's profile.
- The Weather Channel: National 24/7 weather broadcaster that competes for weather-driven attention and advertising in SWFL during major weather events; benchmark for the value of a trusted weather brand.
- Gray Television: Operates a portfolio of local TV stations concentrated in mid-sized U.S. markets similar to Fort Myers. Comparable business model — local news, weather, and ad sales — at greater scale.
- E.W. Scripps Company: Diversified local broadcast group operating numerous network-affiliated TV stations across the U.S. Comparable as a multi-station local broadcaster; relevant for understanding strategic acquirers of station assets like WINK.
Others
- AccuWeather: National weather data and forecasting company. Comparable to the WINK Weather Authority and Doppler 3X operation as a weather-information provider, though operating nationally rather than as a local affiliate.
Direct peers
- WZVN-TV (ABC7 Fort Myers): ABC affiliate operating in the Fort Myers DMA. Competes with WINK for the same household viewership, the same political and retail ad budgets, and the same hurricane-coverage audience.
- WBBH-TV (NBC2 Fort Myers): NBC affiliate serving the same Fort Myers / SWFL DMA. Direct head-to-head competitor for local news audience and local advertising dollars in the exact same geography WINK serves.
- WFTX-TV (FOX 4 Cape Coral / Fort Myers): FOX affiliate covering the same SWFL market. Direct in-market competitor for local news ratings and ad share, offering comparable broadcast and digital distribution.
Regional players
- WFLA-TV (Tampa): Regional NBC affiliate covering the adjacent Tampa Bay market. Comparable as a Florida local broadcaster with similar weather and hurricane coverage, but serving a different geographic footprint than WINK.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
WINK News social profiles
Digital presenceWINK News financial estimates
Financial estimateRevenue estimate
Valuation estimate
WINK News leadership team
Management profileNumber of profiles
Profiles1 record
WINK News funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WINK News M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WINK News
What does WINK News do?
WINK News is a local broadcast television station serving Southwest Florida that produces and distributes local news, weather forecasting through its Weather Authority team using proprietary Doppler 3X radar technology, and investigative journalism via WINK Investigates. The station distributes content through over-the-air broadcast, its website winknews.com, iOS and Android mobile applications, and social media platforms.
Is WINK News a public or private company?
WINK News is a private company. It is classified as unknown and is currently operating.
When was WINK News founded?
WINK News was founded in 1939. It employs 101 to 250 people.
Where is WINK News based?
WINK News is headquartered in Fort Myers, United States, in the North America region.
How does WINK News make money?
One revenue line is on record: advertising and Sponsorships.
Who are WINK News's main competitors?
Broad incumbents on record are Nexstar Media Group, Sinclair Broadcast Group, The Weather Channel, Gray Television and E.W. Scripps Company. AccuWeather is listed as an others. Direct peers are WZVN-TV (ABC7 Fort Myers), WBBH-TV (NBC2 Fort Myers) and WFTX-TV (FOX 4 Cape Coral / Fort Myers). WFLA-TV (Tampa) is listed as a regional player.
Does WINK News have an API?
No public API is recorded for WINK News.