Duncan Public Schools
Duncan Public Schools is a PK-12 public school district in Duncan, Oklahoma, operating nine campuses that deliver core academics, career/technical pathways, and extracurricular programs to in-district students, with a technology stack centered on Apptegy and Infinite Campus.
- Company typePrivate
- Founded1984
- HeadquartersDuncan, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Duncan Public Schools does
Duncan Public Schools is a PK-12 public school district and political subdivision of the State of Oklahoma, serving students residing within the Duncan school district boundaries through nine campuses: Will Rogers Pre-K, five elementary schools (Emerson, Horace Mann, Mark Twain, Plato, Woodrow Wilson), Duncan Middle School, and Duncan High School. The district is governed by an elected Board of Education and administered by Superintendent Dr. Channa Byerly, with an administrative and teaching workforce of 101-250 personnel. Academic programming spans general education, Gifted and Talented, English Language Learner support, Special Services, Alternative Education (Edge Alternative Academy), and career/technical pathways including an aviation program and DECA. Extracurricular offerings include football, volleyball, softball, cross country, basketball, band, choir, FFA, National Honor Society, Speech and Drama, Special Olympics, and an esports program that expanded to middle school in 2025. The district operates a virtual learning option, Duncan Virtual, for remote or homeschool-registered families. The operating technology stack is built on third-party platforms: Apptegy/Thrillshare powers the district website, mobile app, and Rooms parent-teacher communication; Infinite Campus serves as the student information system with Google SSO for grades 6-12; MySchoolBucks handles cafeteria payments; GoFan handles athletic ticketing; Peach Jar distributes digital flyers; and YouTube and Facebook are used for live event streaming.
As a government entity, Duncan Public Schools does not generate commercial revenue in the traditional sense. Operating funds derive from three sources: local property taxes, Oklahoma state education funding formulas, and federal education grants. Ancillary fee revenue is minor and includes a $100 all-access sports pass, $10 clear backpacks (mandated by the district's new safety policy), $30 Little Demons Cross Country program fees, and $100 senior program advertisements. The district's go-to-market motion is non-commercial: enrollment is direct, governed by residency and transfer rules, and managed through an online portal supported by the district enrollment office. Marketing and community engagement are conducted via the Apptegy platform, district website (duncanps.org), active social channels on Facebook, Instagram, and YouTube, Peach Jar e-flyers, and recurring in-person events such as the Live Red Rally, Back to School Night, and athletic competitions. No API, developer tools, or external partner integration channels are offered.
Duncan Public Schools firmographics
Firmographics- Name
- Duncan Public Schools
- Legal name
- Duncan Public Schools
- Website
- https://duncanps.org
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Duncan Public Schools is a PK-12 public school district in Duncan, Oklahoma, operating nine campuses that deliver core academics, career/technical pathways, and extracurricular programs to in-district students, with a technology stack centered on Apptegy and Infinite Campus.
- Ownership category
- akta.pro rank
Duncan Public Schools industry classification
Industry- Product category
- Public K-12 Education
- NAICS
- Elementary and Secondary Schools (611110), Elementary and Secondary Schools (6111), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public K–12 Combined Schools (EDAJAAAE)
Keywords
Where Duncan Public Schools is headquartered
LocationHeadquarters
- HQ city
- Duncan
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Duncan Public Schools business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Public Education Funding: As a public school district, Duncan Public Schools is primarily funded through state and local tax revenues, state education funding formulas, and federal education grants. This includes funding for general operations, special programs, and federal programs.
- Student Activity Fees and Services: The district generates revenue through various fee-based services including sports passes ($100), clear backpacks ($10), athletic program ads, and extracurricular activity fees. These are one-time or annual fees for specific programs and services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Sports Pass - All-Access Annual Pass |
| Unit Pricing | One time/ perpetual license | Clear Backpacks |
| Unit Pricing | One time/ perpetual license | Little Demons Cross Country |
| Unit Pricing | One time/ perpetual license | Senior Program Ads |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Duncan Public Schools product offering
Product offeringCore offering
Duncan Public Schools is a public PK-12 school district serving students in Duncan, Oklahoma through 9 schools (1 high school, 1 middle school, 6 elementary schools, and a Pre-K center). It delivers traditional academic instruction, comprehensive athletic and extracurricular programs (including esports, aviation, band, FFA, DECA), Transportation, Child Nutrition, Health Services, and alternative education through the Duncan Virtual Program.
Product overview
Duncan Public Schools is a public K-12 school district serving Duncan, Oklahoma with multiple elementary schools (Emerson, Horace Mann, Mark Twain, Plato, Woodrow Wilson, Will Rogers Pre-K), Duncan Middle School, and Duncan High School. The district operates its primary digital presence through a district website built on the Apptegy platform, supplemented by a mobile app and Rooms communication feature for parent-teacher engagement. The district provides virtual learning options through Duncan Virtual, competitive athletics and comprehensive extracurricular programs including esports and aviation education, supported by transportation, child nutrition, and health services departments.
Differentiator
Problem solved
Functional benefit
Brands
- Duncan High School: High school serving grades 9-12 in Duncan, OK
- Duncan Middle School
- Emerson Elementary
- Horace Mann Elementary
- Mark Twain Elementary
- Plato Elementary
- Woodrow Wilson Elementary
- Will Rogers Pre-K
Quantifiable outcome
- Dr. Channa Byerly named 2026 OASA District 15 Superintendent of the Year - recognition by peers across multiple counties
Companies that use Duncan Public Schools
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
Duncan Public Schools technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature1 record
Duncan Public Schools partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights6 records
Duncan Public Schools competitors and assessment
Company assessmentDirect peers
- Ardmore Public Schools: South-central Oklahoma public K-12 district with comparable enrollment scale and multi-site operations. Both districts serve similar small-city populations within the same regional economy.
- Altus Public Schools: Southwest Oklahoma public school district of comparable scale and demographics. Operates under the same Oklahoma State Department of Education oversight and funding formulas.
- Lawton Public Schools: Another Oklahoma public K-12 district operating multiple schools with comprehensive PK-12 programming. Comparable in operating model as a state-funded public district, though larger in scale, providing a useful regional benchmark.
- Ada Public Schools: Southeast Oklahoma public school district with a similar multi-school PK-12 footprint. Shares the same state funding regime and small-city community context as Duncan Public Schools.
- Chickasha Public Schools: Southwest Oklahoma public school district of similar size and rural-urban profile. Operates multiple school sites with comparable athletic and extracurricular structures, serving as a direct operational peer.
Broad incumbents
- Moore Public Schools: Large Oklahoma public K-12 district with multiple school sites and similar reliance on Apptegy/Thrillshare communication platforms. Comparable as a same-state district with more developed extracurricular and CTE programs.
- Norman Public Schools: Larger Oklahoma public K-12 district operating many schools with more extensive programming. Useful as a benchmark for scaled operations and broader curricular offerings within the same state funding environment.
Emerging players
- Epic Charter Schools: Oklahoma-based virtual charter school offering an alternative learning model that competes for the same student funding dollars as Duncan Public Schools' in-person and virtual programs.
- Oklahoma Virtual Charter Academy: Statewide online public school that competes directly with Duncan Virtual for students seeking remote learning options within Oklahoma. Represents the primary alternative enrollment threat to in-district virtual programming.
Others
- Oklahoma State Department of Education: State-level regulatory and funding authority for all Oklahoma public school districts including Duncan Public Schools. Sets curriculum standards, administers state aid formulas, and oversees compliance — a structural relationship rather than a competitive peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Duncan Public Schools social profiles
Digital presenceDuncan Public Schools compliance and trust
Trust signalCompliance1 record
Duncan Public Schools financial estimates
Financial estimateRevenue estimate
Valuation estimate
Duncan Public Schools leadership team
Management profileNumber of profiles
Profiles14 records
Duncan Public Schools funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Duncan Public Schools M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Duncan Public Schools
What does Duncan Public Schools do?
Duncan Public Schools is a public PK-12 school district serving students in Duncan, Oklahoma through 9 schools (1 high school, 1 middle school, 6 elementary schools, and a Pre-K center). It delivers traditional academic instruction, comprehensive athletic and extracurricular programs (including esports, aviation, band, FFA, DECA), Transportation, Child Nutrition, Health Services, and alternative education through the Duncan Virtual Program.
Is Duncan Public Schools a public or private company?
Duncan Public Schools is a private company. It is currently operating.
When was Duncan Public Schools founded?
Duncan Public Schools was founded in 1984. It employs 101 to 250 people.
Where is Duncan Public Schools based?
Duncan Public Schools is headquartered in Duncan, United States, in the North America region.
How does Duncan Public Schools make money?
Two revenue lines are on record. Public Education Funding is the primary driver. The others are student Activity Fees and Services.
Who are Duncan Public Schools's main competitors?
Direct peers on record are Ardmore Public Schools, Altus Public Schools, Lawton Public Schools, Ada Public Schools and Chickasha Public Schools. Broad incumbents are Moore Public Schools and Norman Public Schools. Emerging players are Epic Charter Schools and Oklahoma Virtual Charter Academy. Oklahoma State Department of Education is listed as an others.
Does Duncan Public Schools have an API?
No public API is recorded for Duncan Public Schools.
What industry is Duncan Public Schools in?
Duncan Public Schools's product category is Public K-12 Education. Its primary akta.pro industry code is EDAJAAAE, Public K–12 Combined Schools. Its NAICS code is 611110 and its SIC code is 8200.