Romeo
Romeo is a privately held Netherlands-based financial services firm founded in 2015 and headquartered in Hoorn. The company provides mortgage solutions, financial advisory, and brokerage services through a small team of 11-50 employees under founder-CEO Martin Keegstra.
- Company typePrivate
- Founded2015
- HeadquartersHoorn, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Romeo does
Romeo is a privately held Netherlands-based financial services firm founded in 2015 and headquartered in Hoorn. According to firmographic data, the company provides mortgage solutions, financial advisory, and brokerage services, placing it within the Dutch retail financial-services sector. The firm operates with a small team of 11-50 employees and is led by co-founder Martin Keegstra, who also serves as co-owner and chief executive officer.
The stated service lines — mortgage origination or advice, broader financial planning, and brokerage of securities or related instruments — imply client-facing advisory and intermediation activity targeted at Dutch individuals or small businesses. No further detail is available in the provided source material regarding product specifics, technology platforms, pricing structures, distribution channels, customer segmentation, partnerships, or geographic footprint. The primary first-party web source (romeofd.nl) was inaccessible during data collection and returned only a verification/loader page; the other provided sources contained unrelated third-party news (a Goa nightclub fire and a Nikola EV SPAC bankruptcy) and did not address Romeo's operations.
The business model and revenue mechanics cannot be triangulated from the available data. There is no disclosed revenue, no funding history, no customer references, no partnership or M&A activity, no product launch records, and no evidence of leadership changes beyond the founder. This data thinness is the primary constraint on any deeper analytical conclusion about Romeo's positioning, operating economics, or trajectory, and is explicitly flagged throughout the supporting analytical fields.
Romeo firmographics
Firmographics- Name
- Romeo
- Website
- https://romeofd.nl
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Romeo is a privately held Netherlands-based financial services firm founded in 2015 and headquartered in Hoorn. The company provides mortgage solutions, financial advisory, and brokerage services through a small team of 11-50 employees under founder-CEO Martin Keegstra.
- Ownership category
- akta.pro rank
Where Romeo is headquartered
LocationHeadquarters
- HQ city
- Hoorn
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Romeo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Romeo product offering
Product offeringCore offering
Romeo is a Dutch financial services firm based in Hoorn, Netherlands that provides mortgage solutions, financial advisory, and brokerage services to clients. The firm intermediates mortgage lending and offers financial guidance alongside brokerage execution for its customers.
Product overview
No product or service information available. The source data consists of a loading/verification page (http://romeofd.nl/) that does not contain any substantive content about Romeo's products or services.
Differentiator
Problem solved
Functional benefit
Products and services
- Mortgage Solutions
- Financial Advisory
- Brokerage Services
Companies that use Romeo
Customer profileIdeal customer profiles1 record
Romeo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Romeo competitors and assessment
Company assessmentBroad incumbents
- Rabobank: Dutch cooperative bank with deep mortgage origination and rural/retail advisory presence. A broad incumbent competitor in the Dutch mortgage and advisory space.
- ABN AMRO: Major Dutch universal bank offering mortgages, advisory, and brokerage products. A broader incumbent competing for the same Dutch retail financial-services customers that Romeo serves.
- ING Nederland: Large Dutch retail bank with a substantial mortgage and investment-advisory franchise. Comparable as a broad incumbent in the same Dutch retail financial-services market.
Direct peers
- Nedasco: Dutch service provider for independent mortgage and insurance advisors. Comparable as a Netherlands-based intermediary serving the mortgage and advisory distribution channel.
- Van Bruggen Adviesgroep: Dutch financial-services intermediary offering mortgages, insurance, and advisory products. Comparable to Romeo for its integrated retail financial-services distribution model.
- Alpina Group: Dutch financial-services intermediary active in mortgage and insurance distribution. Directly comparable in product mix and Dutch retail-client focus.
- De Hypotheekshop: One of the largest independent Dutch mortgage and financial-advisory broker chains. Directly comparable to Romeo as a Dutch mortgage distribution and advisory firm serving retail consumers.
- Hypotheek Visie: Dutch independent mortgage broker network offering mortgage advice and intermediation. Comparable to Romeo as a multi-office Dutch mortgage intermediary with embedded financial-advisory services.
- DGH (De Groot & Hoogstraat): Dutch financial advisory and mortgage broker with a regional branch network. Directly comparable as a Netherlands-based intermediary combining mortgage, advisory, and brokerage services.
- Veldsink Advies: Network of Dutch financial advisors focused on mortgages, insurance, and retirement planning. Comparable as a regional Dutch advisory-and-brokerage intermediary of similar scale.
Market position
Strengths4 records
Weaknesses4 records
Key risks4 records
Key highlights4 records
Customer concentration
Romeo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Romeo leadership team
Management profileNumber of profiles
Profiles1 record
Romeo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Romeo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Romeo
What does Romeo do?
Romeo is a Dutch financial services firm based in Hoorn, Netherlands that provides mortgage solutions, financial advisory, and brokerage services to clients. The firm intermediates mortgage lending and offers financial guidance alongside brokerage execution for its customers.
Is Romeo a public or private company?
Romeo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Romeo founded?
Romeo was founded in 2015. It employs 11 to 50 people.
Where is Romeo based?
Romeo is headquartered in Hoorn, Netherlands, in the Europe region.
Who are Romeo's main competitors?
Broad incumbents on record are Rabobank, ABN AMRO and ING Nederland. Direct peers are Nedasco, Van Bruggen Adviesgroep, Alpina Group, De Hypotheekshop, Hypotheek Visie, DGH (De Groot & Hoogstraat) and Veldsink Advies.
Does Romeo have an API?
No public API is recorded for Romeo.