Firebird
Firebird is a Plymouth, UK-based (with Irish market presence) heating equipment manufacturer founded in 1980, producing boilers, stoves, cookers, burners, and cascading heating systems for residential and light-commercial customers via installer and dealer channels.
- Company typePrivate
- Founded1980
- HeadquartersPlymouth, United Kingdom
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Firebird does
Firebird is a private, for-profit manufacturer of home heating equipment headquartered in Plymouth, United Kingdom, operating under the firebird.ie domain (suggesting an Irish market presence alongside the UK base). Founded in 1980, the company has been operating for approximately 45 years and employs between 101 and 250 people, placing it firmly in the small-to-mid-cap specialist OEM segment of the European heating industry. Its product portfolio spans the core residential heating category: boilers, stoves, cookers, burners, and cascading heating systems — the last implying multi-unit or multi-zone system architectures suited to larger residential or light-commercial installations.
The company's underlying technology is rooted in conventional combustion-based heating engineering rather than software or digital platforms. Cascading systems, in particular, suggest competence in system-level integration — linking multiple heat sources for redundancy, efficiency, or load management — which is a technically credible offering for the UK/Ireland markets where oil-fired and multi-fuel heating remains relevant alongside gas alternatives. The source material provides no further detail on proprietary technology, R&D intensity, control electronics, or connectivity features, and the company website was not crawlable during data collection, so deeper technical claims cannot be substantiated from the input.
On the business model, Firebird operates as a traditional B2B2C manufacturing OEM: it produces heating hardware and sells through installer, plumber, and dealer channels to end consumers (homeowners) and likely small commercial buyers. No pricing, revenue, customer, or distribution data is disclosed in the available source material — every enrichment field beyond basic firmographics returned empty — so the revenue model can only be described at the structural level (unit sales of heating equipment via third-party installers) rather than at the unit-economics level. There is no evidence of subscription, SaaS, service-contract, or recurring-revenue components in the available data.
Firebird firmographics
Firmographics- Name
- Firebird
- Website
- https://firebird.ie
- Company type
- Private
- Founded year
- 1980
- Headcount range
- 101–250 employees
- Short description
- Firebird is a Plymouth, UK-based (with Irish market presence) heating equipment manufacturer founded in 1980, producing boilers, stoves, cookers, burners, and cascading heating systems for residential and light-commercial customers via installer and dealer channels.
- Ownership category
- akta.pro rank
Firebird industry classification
Industry- Product category
- Home Heating Equipment
- NAICS
- Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Power Boiler and Heat Exchanger Manufacturing (33241)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430), Heating Equipment, Except Electric & Warm Air Furnaces (3433)
- akta.pro primary industry
- Boilers, Furnaces & Process Heating Equipment (IMAHAKAD)
- akta.pro secondary industry
- Heat Transfer Equipment (Heat Exchangers, Boilers, Condensers) (IMAHAEAC)
Keywords
Where Firebird is headquartered
LocationHeadquarters
- HQ city
- Plymouth
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Firebird business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Firebird product offering
Product offeringCore offering
Firebird manufactures and supplies home heating solutions, specializing in boilers, stoves, cookers, burners, and cascading heating systems. The company produces physical heating appliances designed for residential use.
Differentiator
Problem solved
Functional benefit
Products and services
- Boilers
Companies that use Firebird
Customer profileIdeal customer profiles1 record
Firebird technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Firebird competitors and assessment
Company assessmentDirect peers
- Worcester Bosch: UK market-leading domestic boiler and heating equipment manufacturer, owned by Bosch. Directly comparable to Firebird as a UK-focused residential boiler OEM with a similar product portfolio and installer-channel go-to-market model.
- Ferroli: Italian-headquartered manufacturer of domestic and commercial boilers, burners, and heating products. Comparable to Firebird across boiler, stove, and burner product categories.
- Vaillant: European heating technology group with a strong UK presence in boilers and heat pumps. Comparable to Firebird as a residential heating equipment manufacturer targeting the same UK installer base.
- Baxi: Major UK domestic and commercial boiler manufacturer (part of BDR Thermea Group). Directly comparable to Firebird in product scope (boilers, heating systems) and UK installer-channel distribution.
- Ideal Boilers: UK-based boiler and heating solutions manufacturer owned by Groupe Atlantic. Direct peer in residential boilers, system design, and installer-driven distribution in the UK.
- Vokèra (by Riello): UK commercial and residential boiler brand under the Riello Group. Directly comparable to Firebird as a UK-based boiler OEM with similar product positioning and customer base.
- Ravenheat: UK boiler manufacturer specializing in domestic combi, system, and heat-only boilers. Comparable to Firebird as a UK-focused, mid-sized residential heating OEM.
- Alpha Heating Innovation: UK-based manufacturer of domestic gas and oil boilers and unvented hot-water products. Comparable mid-sized UK heating OEM targeting installer and wholesale channels.
- Grant UK: Specialized UK oil-fired and renewable heating equipment manufacturer; closely comparable to Firebird in residential heating scope, regional UK/Irish market focus, and mid-sized OEM profile.
Broad incumbents
- Viessmann: Global manufacturer of industrial and residential heating, cooling, and industrial refrigeration systems. A broader incumbent than Firebird but overlapping in boilers and burner/cascade heating systems.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
Firebird social profiles
Digital presenceFirebird financial estimates
Financial estimateRevenue estimate
Valuation estimate
Firebird leadership team
Management profileNumber of profiles
Firebird funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Firebird M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Firebird
What does Firebird do?
Firebird manufactures and supplies home heating solutions, specializing in boilers, stoves, cookers, burners, and cascading heating systems. The company produces physical heating appliances designed for residential use.
When was Firebird founded?
Firebird was founded in 1980. It employs 101 to 250 people.
Where is Firebird based?
Firebird is headquartered in Plymouth, United Kingdom, in the Europe region.
Who are Firebird's main competitors?
Direct peers on record are Worcester Bosch, Ferroli, Vaillant, Baxi, Ideal Boilers, Vokèra (by Riello), Ravenheat, Alpha Heating Innovation and Grant UK. Viessmann is listed as a broad incumbent.
Does Firebird have an API?
No public API is recorded for Firebird.
What industry is Firebird in?
Firebird's product category is Home Heating Equipment. Its primary akta.pro industry code is IMAHAKAD, Boilers, Furnaces & Process Heating Equipment, with a secondary code of IMAHAEAC, Heat Transfer Equipment (Heat Exchangers, Boilers, Condensers). Its NAICS code is 333414 and its SIC code is 3430.