NeoSport
NeoSport is a privately held sports accessories company founded in 1960, based in Millville, New Jersey, with 11-50 employees. It sells sporting goods accessories to consumers through its direct website, neosportusa.com.
- Company typePrivate
- Founded1960
- HeadquartersMillville, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What NeoSport does
NeoSport is a privately held American company founded in 1960 and headquartered in Millville, New Jersey, operating in the sports accessories segment. According to the available firmographic data, the company sells sports accessories through its direct website at neosportusa.com, targeting consumers in the athletic and outdoor recreation category. The company is small-scale, with an employee count of 11-50, and is not publicly traded.
The business model appears to be a traditional direct-to-consumer retail operation centered on physical sporting goods accessories, though the exact product catalog, pricing structure, and revenue mechanics are not documented in the source data. The company's online storefront was inaccessible at the time of data collection, returning only a loading/verification page rather than usable commercial content. No information is available regarding wholesale distribution, marketplace presence, brand partnerships, or B2B channels.
There are no disclosed funding rounds, investors, management team members, certifications, patents, partnerships, technology stack, or AI/ML capabilities in the available data. The lack of substantive information from both the company website and third-party sources represents a significant data gap that limits any deeper analysis of NeoSport's market position, competitive dynamics, or growth trajectory.
NeoSport firmographics
Firmographics- Name
- NeoSport
- Website
- https://neosportusa.com
- Company type
- Private
- Founded year
- 1960
- Headcount range
- 11–50 employees
- Short description
- NeoSport is a privately held sports accessories company founded in 1960, based in Millville, New Jersey, with 11-50 employees. It sells sporting goods accessories to consumers through its direct website, neosportusa.com.
- Ownership category
- akta.pro rank
NeoSport industry classification
Industry- Product category
- Sporting Goods
- NAICS
- Sporting Goods Retailers (45911)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Functional Training & Conditioning Accessories Retail (Bands, Suspension Trainers, Agility/Ladders, Sleds) (CRAMADAD)
- akta.pro secondary industry
- Athletic Footwear & Sport Apparel Retail (CRAMABAC)
Keywords
Where NeoSport is headquartered
LocationHeadquarters
- HQ city
- Millville
- HQ country
- United States
- HQ region
- North America
Markets served
NeoSport business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations
NeoSport product offering
Product offeringCore offering
NeoSport is a sports company that sells sports accessories. Based in Millville, United States, the company was founded in 1960 and operates with 11-50 employees. Detailed product offerings and website content could not be verified from the available source.
Differentiator
Problem solved
Functional benefit
Companies that use NeoSport
Customer profileIdeal customer profiles1 record
NeoSport technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NeoSport partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
NeoSport competitors and assessment
Company assessmentBroad incumbents
- Nike: Global sporting goods giant with a broad accessories portfolio across multiple sports categories. Comparable to NeoSport as the dominant incumbent competing for the same end-consumer sports accessories spend.
- Adidas: Global athletic apparel and accessories brand with extensive product lines spanning training, team, and performance categories. A broad incumbent that competes head-to-head with specialty sports accessories players like NeoSport.
- Under Armour: Performance athletic brand selling apparel, footwear, and accessories across training and sport-specific categories. Comparable to NeoSport as a large-scale player serving the same accessories-driven consumer needs.
- Decathlon: Global sporting goods retailer offering own-brand equipment and accessories across 80+ sports at value-oriented price points. A broad incumbent that pressures independent accessories retailers on assortment breadth and price.
- Academy Sports + Outdoors: Large US sporting goods retailer with broad accessories, equipment, and apparel assortments. Comparable to NeoSport as a US-based multi-category competitor for the same sports accessories customer.
- REI Co-op: US outdoor and sporting goods retailer carrying a curated multi-sport accessories assortment. Comparable to NeoSport as a US specialty retailer serving active-lifestyle consumers who purchase sports accessories.
- Hibbett Sports: US sporting goods retailer with deep regional footprint focused on athletic footwear, apparel, and accessories. Comparable to NeoSport as a US specialty retail channel competing for the same accessories market.
- Puma: Global athletic brand offering performance footwear, apparel, and sport-specific accessories. Comparable to NeoSport as an established brand competing in the broader sports accessories category.
- Champs Sports: US-based athletic footwear and apparel retailer under Foot Locker, focused on performance and sport lifestyle products. Comparable to NeoSport as a channel competitor for the same sports accessories consumer spend.
- Sports Direct: Large multi-brand sporting goods retailer offering broad accessories, apparel, and equipment assortments. Comparable to NeoSport as a mass-market incumbent in the sports accessories retail category.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights3 records
Customer concentration
NeoSport social profiles
Digital presenceNeoSport financial estimates
Financial estimateRevenue estimate
Valuation estimate
NeoSport leadership team
Management profileNumber of profiles
NeoSport funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NeoSport M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NeoSport
What does NeoSport do?
NeoSport is a sports company that sells sports accessories. Based in Millville, United States, the company was founded in 1960 and operates with 11-50 employees. Detailed product offerings and website content could not be verified from the available source.
Is NeoSport a public or private company?
NeoSport is a private company. It is classified as unknown.
When was NeoSport founded?
NeoSport was founded in 1960. It employs 11 to 50 people.
Where is NeoSport based?
NeoSport is headquartered in Millville, United States, in the North America region.
Who are NeoSport's main competitors?
Broad incumbents on record are Nike, Adidas, Under Armour, Decathlon, Academy Sports + Outdoors, REI Co-op, Hibbett Sports, Puma, Champs Sports and Sports Direct.
Does NeoSport have an API?
No public API is recorded for NeoSport.
What industry is NeoSport in?
NeoSport's product category is Sporting Goods. Its primary akta.pro industry code is CRAMADAD, Functional Training & Conditioning Accessories Retail (Bands, Suspension Trainers, Agility/Ladders, Sleds), with a secondary code of CRAMABAC, Athletic Footwear & Sport Apparel Retail. Its NAICS code is 45911 and its SIC code is 3949.