Total Assist Group

What Total Assist Group does

Total Assist Group is a UK-based, privately-held recruitment agency founded in 1999 and headquartered in Romford, Greater London. The company specializes in temporary and permanent placements across the medical, healthcare, social care, education, and personnel sectors, operating through seven core service divisions: Total Assist Doctors, Nursing, AHP/HSS (Allied Health Professionals/Health Science Specialists), Care, Personnel, Education, and Executive Interim, plus an International division. It serves both NHS and private healthcare clients, with approved supplier status on all major NHS supply frameworks (CCS, HTE, LPP, WAF), and reports receiving over 1,000 job requisitions daily from NHS Trusts, Private Hospitals, and Local Councils.

The company's technology stack is built around the ITRIS database for recruitment management, candidate tracking, and compliance documentation, supplemented by an online availability submission system, a free online CPD/mandatory training platform for candidates, and a weekly timesheet/payroll processing workflow. Beyond core placement services, Total Assist generates ancillary revenue from paid services such as PMVA training certificate copies (£350 inclusive of VAT) and offers doctor revalidation and appraisal support through a partnership with Healthcare Licensing Support Ltd, which provides 26 trained consultant appraisers. The business operates from four UK offices (Romford HQ, Central London, Sheffield, Milton Keynes) and employs 101-250 staff, with sales-led and inside-sales go-to-market motions managed by division-specific consultants.

Revenue is generated primarily through commission-based placement fees (temporary and permanent) under transaction-fee economics, with smaller contributions from professional services (training) and one-time fees (certificate copies). The company is independently owned with no disclosed parent, private equity backing, or institutional investors, and is operated under the legal entity Total Assist Recruitment Ltd. Marketing is conducted via the company website, social media (LinkedIn, Facebook, Instagram), a 'Recommend a Friend' referral program (up to £200 per successful referral), and NHS framework associations. No revenue, ARR, or headcount growth data is publicly disclosed.

Name

Total Assist Group

Legal name

Total Assist Group

Website

https://totalassist.co.uk

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

Total Assist Group is a UK-based recruitment agency, founded 1999, providing temporary and permanent placements across healthcare, social care, education, and personnel sectors via seven divisions, operating under approved NHS framework status from offices in Romford, London, Sheffield, and Milton Keynes.

Ownership category

akta.pro rank

Product category

Healthcare Staffing and Recruitment Services

NAICS

Employment Placement Agencies (561311), Temporary Help Services (561320), Employment Services (5613)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Healthcare Clinical & Allied Health Staffing (BPACADAJ)

Keywords

• Healthcare recruitment
• Medical staffing services
• Temporary locum placements
• NHS framework supplier
• Permanent healthcare hiring

Headquarters

HQ city

Romford

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Temporary Placement Fees: Commission-based fees for placing temporary healthcare and professional staff in NHS and private sector positions. Placements are managed through NHS approved frameworks.
2. Permanent Placement Fees: Fees for permanent recruitment placements across medical, healthcare, education and personnel sectors.
3. Training Services: Online training courses providing CPD points. PMVA certificate copies available for £350. Training for doctors, nurses, AHPs, and social care professionals.
4. Certificate Copy Services: PMVA training certificate copies issued for £350 inclusive of VAT, covering administrative costs for verification and reproduction.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Total Assist Group is a UK recruitment agency that provides temporary and permanent placement services for doctors, nurses, allied health professionals, social care workers, education staff, and non-medical personnel. The company operates through dedicated divisions serving NHS trusts, private hospitals, local councils, and other employers across the UK, and is an approved supplier on all major NHS staffing frameworks (CCS, HTE, LPP, WAF).

Product overview

Total Assist Group is a multi-award winning recruitment agency established in 1999, offering a unified platform of recruitment services across multiple specialized divisions. The company operates through seven core service divisions: Total Assist Doctors, Total Assist Nursing, Total Assist AHP/HSS, Total Assist Care, Total Assist Personnel, Total Assist Education, and Total Assist Executive Interim. These divisions provide temporary and permanent placements across the medical, health, social care, education, and personnel industries for both public (NHS) and private sectors. The company also offers supporting services including timesheet processing, online CPD training, doctor revalidation support, and compliance verification services. Total Assist operates through NHS-approved frameworks (CCS, HTE, LPP, WAF) and maintains offices in Romford, London, Sheffield, and Milton Keynes.

Differentiator

Problem solved

Functional benefit

Brands

• Total Assist Doctors: Multi-award winning recruitment agency specialising in filling temporary and permanent placements for doctors of all medical grades, disciplines and specialisms.
• Total Assist Nursing
• Total Assist AHP/HSS
• Total Assist Care
• Total Assist Personnel
• Total Assist Education
• Total Assist Executive Interim
• The Locum Agency

Products and services

• Total Assist Doctors Multi-award winning recruitment agency division that fills temporary and permanent placements for doctors of all medical grades, disciplines, and specialisms across NHS trusts and private sector employers in the UK. Includes revalidation support, compliance checking, and access to mandatory training.
• Total Assist Nursing Multi-award winning recruitment division providing temporary and permanent placements for nurses of all medical bands, disciplines, and specialisms across NHS and private hospitals. Covers RGN, RMN, theatre nurses, ICU nurses, and community nurses.
• Total Assist AHP/HSS Recruitment division providing temporary and permanent placements for Allied Health Professionals and Health Science Specialists of all bands across NHS and private sector, including physiotherapists, occupational therapists, speech therapists, dietitians, radiographers, and lab technicians.
• Total Assist Care Multi-award winning recruitment division providing temporary and permanent placements for social care professionals across various care settings, including healthcare assistants, care workers, and RMNs with PMVA training for secure hospitals.
• Total Assist Personnel Recruitment division providing temporary and fixed-term positions in admin, clinical secretarial, procurement, project management, hospitality, business/legal administration, construction, and other non-medical sectors across NHS and healthcare settings.
• Total Assist Education Multi-award winning education recruitment agency providing temporary and permanent placements across London and the Home Counties for teaching and education professionals of all subjects and specialisms in public and private sectors.
• Total Assist Executive Interim Multi-award winning recruitment division specialising in interim managers and consultants across the UK for local and central government, the health industry, and the third sector.
• Total Assist International International recruitment division providing placement services for medical and healthcare professionals sourced from outside the UK for UK-based NHS and private sector clients.
• Revalidation Support Service Support service for doctors including appraisal, revalidation guidance, designated body connections, and access to 26 trained consultant appraisers through partnership with Healthcare Licensing Support Ltd.
• Online CPD Training Free online training courses for registered candidates to earn Continuous Professional Development (CPD) points, including PMVA training, mandatory training updates, and sector-specific training for doctors, nurses, AHPs, and social care professionals. PMVA certificate copies available for £350 inclusive of VAT.
• Timesheet and Payroll Processing Service Weekly timesheet submission and payroll processing service for temporary placement candidates, accepting timesheets via fax or email to the payroll department, with weekly payment runs.

Quantifiable outcome

• Over 1000 jobs received daily from NHS Trusts, Private Hospitals and Local Councils
• +1 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• CCS (Clinical and Contract Services)coreChannel Partner/ Reseller/ DistributorNHS supply framework providing approved supplier status for healthcare staffing. Total Assist holds approved supply status on all National Frameworks.
• HTE (Health Trade Exchange)coreChannel Partner/ Reseller/ DistributorNHS supply framework. Total Assist is part of all major NHS supply frameworks including HTE.
• LPP (London Procurement Partnership)coreChannel Partner/ Reseller/ DistributorNHS supply framework for London region providing approved supplier status for healthcare staffing.
• WAF (Workforce Alliance Framework)coreChannel Partner/ Reseller/ DistributorNHS workforce supply framework. Total Assist is proud to be part of all the major NHS supply frameworks including WAF.
• Healthcare Licensing Support LtdcoreStrategic or Co-development PartnerProfessional team providing appraisal services for doctor revalidation. They have 26 trained consultant appraisers to provide revalidation support for Total Assist doctors with prescribed connection.
• JobsAwareminorOthersJobsAware partnership shown in footer. Organisation working to ensure safe and legitimate recruitment practices.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Reed Specialist Recruitment: One of the UK's largest recruitment firms with a dedicated healthcare division supplying doctors, nurses, and allied health professionals to NHS trusts. Comparable to Total Assist because of overlapping NHS framework placements and multi-sector coverage, but operates at significantly larger scale.
• Hays plc: Global professional staffing group with a substantial UK healthcare practice covering doctors, nursing, and AHPs. Comparable to Total Assist in healthcare candidate sourcing and NHS framework participation, though Hays operates across many non-healthcare verticals at much larger scale.

Direct peers

• ID Medical: UK-based healthcare staffing agency specializing in locum doctors, nurses, AHPs, and HSS placements to NHS and private clients. Directly comparable to Total Assist in target customer (NHS trusts), service mix (locum + permanent), and framework-based distribution model.
• MedicsPro: UK healthcare recruitment agency focused on locum doctors, nurses, and allied health professionals for NHS and private hospitals. Closely comparable to Total Assist in candidate types served and NHS framework-driven go-to-market.
• Athona: UK healthcare recruitment agency providing locum and permanent staffing for doctors, nurses, AHPs, and health science staff to NHS and private clients. Comparable in vertical specialization, framework participation, and multi-division structure.
• Pertemps Medical: UK healthcare division of Pertemps Network Group supplying doctors, nurses, and allied health professionals to NHS trusts and private providers. Directly comparable to Total Assist in healthcare candidate placement, though Pertemps is part of a larger multi-sector staffing group.
• Maxxima: UK-based recruitment agency specializing in allied health professionals (AHPs), health science staff, and nursing placements. Directly comparable to Total Assist's AHP/HSS and Nursing divisions and NHS framework-based distribution.
• Chase Medical: UK healthcare recruitment agency focused on primary care staffing, including practice nurses, GPs, and allied health roles. Comparable to Total Assist in healthcare candidate placement and NHS-aligned client base, with overlap on the primary care side.
• HCL Workforce Solutions: UK healthcare and scientific staffing agency providing doctors, nurses, AHPs, and scientific professionals to NHS trusts and private sector. Comparable to Total Assist in multi-disciplinary healthcare candidate sourcing and framework-based NHS placements.

Regional players

• CPL Healthcare: Ireland-headquartered healthcare recruitment firm placing doctors, nurses, and allied health professionals across the UK and Ireland. Comparable to Total Assist in healthcare candidate sourcing and locum/permanent mix, but operates with stronger Irish-market focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/totalassistrec
• Facebookfacebook.com/TotalAssistGroup
• LinkedInlinkedin.com/company/total-assist-group/?lipi=urn%3Ali%3Apage%3Ad_flagship3_search_srp_all%3BTwouAMdSTyu84EXk5x%2FzFQ%3D%3D
• Instagraminstagram.com/totalassistgroup/#

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Assist Group