Rev-Trac
Rev-Trac, a product of Australian-based Revelation Software Concepts, develops enterprise SAP change management and DevOps orchestration software. It sells Rev-Trac Platinum, an ABAP workflow engine that automates SAP transport approvals, deployments, and parallel development, with certified integrations to Jira, ServiceNow, and CI/CD tools, primarily to large enterprises migrating to S/4HANA.
- Company typePrivate
- Founded1997
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Rev-Trac does
Rev-Trac, a product line of Revelation Software Concepts Pty Ltd, develops SAP change control and change management software for enterprises running complex SAP estates. Founded in 1997 and headquartered in Forest Hill, Victoria (Australia), with a US sales presence, the company offers Rev-Trac Platinum as its core platform — an ABAP workflow engine certified to SAP standards that automates transport workflows, approvals, sequencing, dependency management, and deployments across ECC, S/4HANA, and hybrid cloud landscapes. Specialized modules extend the platform: a Parallel Development Safety Suite with the OOPs object-locking system to deconflict concurrent developer changes, a Retrofit for SAP Cloud ALM module that re-introduces automated retrofit capabilities absent from Cloud ALM natively, and the WebCore modern web-based user interface replacing older SAPGUI workflows.
The platform is differentiated by certified, out-of-the-box integrations with enterprise ITSM and DevOps tooling — Jira (Atlassian), ServiceNow, Jenkins, Azure DevOps, GitLab CI/CD, and Tricentis Tosca — enabling bi-directional synchronization between SAP transport workflows and broader IT change and delivery pipelines. Rev-Trac monetizes through enterprise software licensing (subscription or perpetual, quote-based) sold via a direct enterprise field-sales motion targeting CIOs, SAP Basis administrators, and change management leads. The customer base spans technology (Apple, NVIDIA), consumer goods (Coca-Cola, L'Oréal, SC Johnson), government (Australia Post, City of San Diego), manufacturing (Autodesk, Kaneka), healthcare (LivaNova), and education (La Trobe University). Rev-Trac's strategic positioning is closely tied to the 2027 end-of-life of SAP Solution Manager and ChaRM, where it positions itself as the best-of-breed governance, compliance, and retrofit adjunct to SAP Cloud ALM. ISO 27001 certification (2026) and a SAP Store marketplace listing round out the enterprise procurement posture. Rev-Trac employs between 11 and 50 people and operates as a privately held Australian proprietary limited company with David Owen as Managing Director.
Rev-Trac firmographics
Firmographics- Name
- Rev-Trac
- Legal name
- Revelation Software Concepts Pty Ltd
- Website
- https://rev-trac.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rev-Trac, a product of Australian-based Revelation Software Concepts, develops enterprise SAP change management and DevOps orchestration software. It sells Rev-Trac Platinum, an ABAP workflow engine that automates SAP transport approvals, deployments, and parallel development, with certified integrations to Jira, ServiceNow, and CI/CD tools, primarily to large enterprises migrating to S/4HANA.
- Ownership category
- akta.pro rank
Rev-Trac industry classification
Industry- Product category
- Enterprise SAP Change Management Software
- NAICS
- Software Publishers (513210), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- CI/CD Pipeline Engineering & Automation (BPAEAKAB)
- akta.pro secondary industries
- IT Governance, Risk & Compliance (IT GRC) Platforms (HDAEALAK), Cloud Application Modernization & Refactoring (BPAEACAC), Cloud Automation & IaC (Terraform, CI/CD, Policy-as-Code) (BPAEACAL)
Keywords
Where Rev-Trac is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Rev-Trac business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others
Revenue model
- Software Licensing/Subscription: Rev-Trac Platinum is sold as enterprise software with licensing model. The company operates on a subscription or perpetual license basis typical for enterprise SAP tools.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Rev-Trac product offering
Product offeringCore offering
Rev-Trac, developed by Revelation Software Concepts Pty Ltd, builds and sells the Rev-Trac Platinum platform, an enterprise SAP change management and DevOps orchestration solution. The product automates, enforces, and unifies SAP transport workflows, approvals, sequencing, dependencies, and deployments across complex SAP landscapes (ECC, S/4HANA, hybrid, and cloud), and integrates bi-directionally with enterprise tools such as Jira, ServiceNow, and CI/CD platforms.
Product overview
Rev-Trac is a unified SAP change management platform consisting of Rev-Trac Platinum as the core product, supplemented by specialized modules including the Parallel Development Safety Suite (with Object Locking and OOPs capabilities), Retrofit for SAP Cloud ALM, and WebCore for modern web-based access. The platform automates, enforces, and unifies SAP change processes across complex landscapes including ECC, S/4HANA, and hybrid environments, while providing deep integrations with enterprise tools like Jira, ServiceNow, and CI/CD pipelines.
Differentiator
Problem solved
Functional benefit
Brands
- Rev-Trac Platinum: Rev-Trac Platinum is the advanced SAP change automation platform offered by Revelation Software Concepts, providing automation, governance, and control for SAP change processes across complex landscapes.
Products and services
- Rev-Trac Platinum Advanced SAP change management and DevOps orchestration platform that automates, enforces, and unifies SAP change processes to reduce manual-handling risk, minimize downtime, and drive innovation for complex multi-system SAP landscapes.
- Retrofit for SAP Cloud ALM Automated retrofit capability natively integrated into SAP Cloud ALM, ensuring every change is visible, auditable, and aligned with ALM processes across ECC and S/4HANA environments for organizations transitioning from ChaRM/SolMan.
Quantifiable outcome
- Organizations achieve initial value in weeks with Rev-Trac's modular implementation approach
- +2 more outcomes
Companies that use Rev-Trac
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles3 records
Rev-Trac technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability2 records
Feature6 records
Rev-Trac partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- EPI-USE LabscoreAlliance to accelerate DevOps using DSM (Dynamic System Modeling) and Rev-Trac. Combined solution enables integrated DevOps toolchain for SAP environments.
- SAPcoreSAP partner status with Rev-Trac available on SAP Store. Deep integration with SAP Cloud ALM, Solution Manager, and SAP BTP. Co-marketing and joint keynote appearances at SAP ALM Summits. SAP relies on partners like Rev-Trac to deliver capabilities beyond Cloud ALM's core scope in change and deployment management.
- Jira (Atlassian)coreCertified, out-of-the-box bi-directional integration with Jira. Synchronizes SAP change requests with agile project management workflows, enabling full lifecycle visibility. Allows SAP changes to align seamlessly with enterprise-wide JIRA workflows.
- ServiceNowcoreCertified, out-of-the-box bi-directional integration with ServiceNow. Synchronizes SAP change requests with enterprise ITSM workflows for full lifecycle visibility. Enables SAP changes to align seamlessly with enterprise ServiceNow change management.
- JenkinssupportingIntegration with Jenkins CI/CD pipeline for automated SAP change delivery within DevOps workflows.
- Azure DevOps (Microsoft)supportingIntegration with Azure DevOps for CI/CD pipeline support in SAP change delivery and DevOps orchestration.
- GitLabsupportingIntegration with GitLab CI/CD for source control and automated SAP change delivery.
- Tricentis ToscasupportingIntegration with Tricentis Tosca for automated testing within SAP DevOps workflows. Rev-Trac can invoke Tosca to execute automated test scripts as part of the change workflow.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Rev-Trac competitors and assessment
Company assessmentDirect peers
- ActiveControl (Eminence): ActiveControl is an SAP DevOps and change management platform that automates SAP transports, releases, and CI/CD—directly competing with Rev-Trac Platinum across the same SAP Basis/Basis-adjacent buyer.
- Basis Technologies (Broadcom): Basis Technologies (now part of Broadcom/Automic) is an SAP workload automation and change management suite that overlaps head-on with Rev-Trac in SAP transport automation, job scheduling, and release management.
- Transportalix: Transportalix is a niche SAP transport management and change automation tool directly comparable to Rev-Trac Platinum in transport orchestration, approvals, and audit trails.
Broad incumbents
- SAP Cloud ALM: SAP's own Cloud ALM is the platform Rev-Trac integrates with and partly competes against, offering native ALM, change, and deployment management across the SAP landscape—SAP's own product is the primary alternative incumbents weigh against Rev-Trac.
- ServiceNow ITSM / Change Management: ServiceNow's ITSM change management module competes for the budget allocated to enterprise change approval and CAB workflows that Rev-Trac governs for SAP estates, while also serving as a bi-directional integration partner.
- Microsoft Azure DevOps: Azure DevOps is a Rev-Trac integration partner but its end-to-end CI/CD and change tracking capabilities increasingly substitute for SAP-specific transport tooling in enterprises standardizing on Microsoft stacks.
Emerging players
- Atlassian Jira Service Management: Jira is a certified bi-directional integration partner but its change/ITSM cloud extensions increasingly overlap with Rev-Trac's approval workflows for cross-team change lifecycle visibility.
- Tricentis (Tosca / qTest): Tricentis Tosca is invoked from Rev-Trac workflows for automated SAP testing; its broader SAP DevOps and test management capabilities increasingly compete for the SAP release-quality budget.
- CloudBees CI (Jenkins enterprise): Jenkins-based CI/CD platforms integrated with SAP compete in the build/deploy automation layer of SAP DevOps that Rev-Trac orchestrates, especially in S/4HANA and BTP pipelines.
Regional players
- SNP CrystalBridge / Selective Data Transition: SNP focuses on S/4HANA data migration tooling that overlaps with Rev-Trac's S/4HANA migration segment, particularly around change readiness, retrofit, and dual-landscape governance across the same ECC-to-S/4 buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rev-Trac social profiles
Digital presenceRev-Trac compliance and trust
Trust signalCompliance1 record
Rev-Trac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rev-Trac leadership team
Management profileNumber of profiles
Profiles5 records
Rev-Trac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rev-Trac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rev-Trac
What does Rev-Trac do?
Rev-Trac, developed by Revelation Software Concepts Pty Ltd, builds and sells the Rev-Trac Platinum platform, an enterprise SAP change management and DevOps orchestration solution. The product automates, enforces, and unifies SAP transport workflows, approvals, sequencing, dependencies, and deployments across complex SAP landscapes (ECC, S/4HANA, hybrid, and cloud), and integrates bi-directionally with enterprise tools such as Jira, ServiceNow, and CI/CD platforms.
Is Rev-Trac a public or private company?
Rev-Trac is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rev-Trac founded?
Rev-Trac was founded in 1997. It employs 11 to 50 people.
Where is Rev-Trac based?
Rev-Trac is headquartered in Melbourne, Australia, in the Oceania region.
How does Rev-Trac make money?
One revenue line is on record: software Licensing/Subscription.
Who are Rev-Trac's main competitors?
Direct peers on record are ActiveControl (Eminence), Basis Technologies (Broadcom) and Transportalix. Broad incumbents are SAP Cloud ALM, ServiceNow ITSM / Change Management and Microsoft Azure DevOps. Emerging players are Atlassian Jira Service Management, Tricentis (Tosca / qTest) and CloudBees CI (Jenkins enterprise). SNP CrystalBridge / Selective Data Transition is listed as a regional player.
Does Rev-Trac have an API?
Yes. Rev-Trac integrates via REST APIs with popular ALM, SAP DevOps, and CI/CD solutions. The platform supports bi-directional synchronization with tools like Jira, ServiceNow, and SAP Cloud ALM.
What industry is Rev-Trac in?
Rev-Trac's product category is Enterprise SAP Change Management Software. Its primary akta.pro industry code is BPAEAKAB, CI/CD Pipeline Engineering & Automation, with a secondary code of HDAEALAK, IT Governance, Risk & Compliance (IT GRC) Platforms. Its NAICS code is 513210 and its SIC code is 7372.