Outrider - A Content Agency

What Outrider - A Content Agency does

TorchHouse Studio is a commercial video production studio headquartered in Mission, Kansas (5201 Johnson Drive, Ground Floor), operating in the U.S. Midwest market. The studio provides end-to-end content production across commercial video, branded content, corporate video, sports content, social media campaigns, and advertising creative, complemented by stills photography, motion graphics, music and sound design, AI-assisted content creation, and drone videography. It runs as a fully integrated in-house team of filmmakers, editors, animators, designers, photographers, musicians, and sound designers, and operates as a subsidiary of WTA Company (wtads.com), which provides the back-office and structural umbrella for the studio.

The studio serves both regional Midwest brands and national enterprise clients, with a publicly named roster that includes adidas, Omaha Steaks, Sporting KC, Pergo, Sinclair, Gatorade, Wendy's, Toyota, the Kansas City Royals, Dairy Queen, Procter & Gamble, and Hill's Science Diet. Revenue is generated through custom, project-based professional services engagements priced per scope, with sales-led direct client acquisition via phone, email, and website contact forms rather than any programmatic or channel-based GTM motion. The studio's underlying technology is the integration of multiple creative disciplines and production capabilities into a single vendor relationship rather than any proprietary software platform, AI model, or technical IP.

Operationally, TorchHouse is a private, operating subsidiary of WTA Company with no disclosed founding date, no disclosed revenue or headcount figures, no funding rounds, and no public management team or ownership details. The available signal is sufficient to characterize what the business does and who it serves, but not sufficient to triangulate financial scale, growth direction, or the depth of its AI capability beyond its listing as a service line.

Name

Outrider - A Content Agency

Legal name

TorchHouse Studio

Website

https://www.theoutriders.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

TorchHouse Studio is a Kansas City-based commercial video production studio operating as a subsidiary of WTA Company, providing integrated video, photography, motion graphics, music, sound design, AI, and drone production services to regional and national enterprise brands.

Ownership category

akta.pro rank

Product category

Commercial Video Production

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industry

Music Producers & Production Teams (MPAIAHAB)

Keywords

• Commercial video production
• Branded content creation
• Motion graphics design
• Drone aerial videography
• Corporate video services

Headquarters

HQ city

Kansas City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Video Production Services: Commercial video production, branded content, corporate video production, sports content, social media campaigns, and advertising creative services for regional and national brands

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

TorchHouse Studio is a Kansas City-based commercial video production studio that delivers end-to-end content creation services including video production, stills photography, motion graphics, music and sound design, AI-powered content creation, and drone videography. The studio operates as a fully integrated in-house team of filmmakers, editors, animators, designers, photographers, musicians, and sound designers producing commercial videos, branded content, corporate video, sports content, social media campaigns, and advertising creative for regional and national brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Video Production Commercial video production service creating branded content, corporate videos, sports content, social media campaigns, and advertising creative for regional and national brands.
• Stills Photography services for commercial and branded content needs.
• Motion Graphics Animation and motion graphics services for visual content creation.
• Music+Sound Music composition and sound design services for video and multimedia projects.
• AI AI-powered content creation and production services.
• Drone Aerial drone videography and photography services.

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• WTA (wtads.com)coreOthersTorchHouse Studio is a fully integrated team within WTA (wtads.com), a video production agency. The studio operates as part of this parent company structure, combining strategy, insight, and technology to create content for brands.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Regional players

• VML: Kansas City-headquartered global marketing agency with strong content production and brand experience capabilities. Comparable to TorchHouse via shared KC base and overlapping enterprise brand clients in CPG, sports, and QSR.
• BarkleyOKRP: Kansas City-based independent creative agency producing advertising, content, and brand work for regional and national clients. Direct regional comparable to TorchHouse given shared KC market, similar mid-market/enterprise client mix, and integrated creative offering.
• The Richards Group: Dallas-based independent creative agency producing brand campaigns, content, and advertising for major consumer brands. Comparable regional/independent peer to TorchHouse with a similar mix of branded content and commercial video work.

Direct peers

• Prettybird: Creative production and content studio producing commercials, branded entertainment, and design work for major brands. Comparable to TorchHouse's integrated commercial production model serving enterprise clients.
• Anonymous Content: Production company producing commercials, branded content, and long-form projects with an integrated director/producer model. Comparable to TorchHouse's integrated team approach for enterprise brand work across multiple formats.
• Radical Media: Long-established commercial film and content production studio producing branded video, advertising, and entertainment for global brands. Directly comparable to TorchHouse as a full-service production partner for enterprise clients across video, design, and integrated creative formats.
• Tool of North America: Bicoastal commercial production company specializing in branded content, commercials, and integrated campaigns for agencies and brands. Direct comparable to TorchHouse's commercial video and branded-content offering.

Broad incumbents

• Framestore: Global creative studio spanning film, advertising, and immersive content with deep VFX and post-production capabilities. Comparable to TorchHouse's integrated creative production model but at enterprise scale with worldwide offices.
• The Mill: Global VFX, design, and content production studio serving the world's largest advertisers. Overlaps TorchHouse's commercial production and motion-graphics capabilities but at significantly greater scale and geographic reach.
• Wieden+Kennedy: Independent global creative agency producing iconic advertising and branded content for clients including Nike, Toyota, and P&G. Comparable to TorchHouse's enterprise creative production work, particularly the Toyota and P&G accounts, though at vastly larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@TorchHouseStudio
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/torchhousestudio
• Xx.com/liquid9
• LinkedInlinkedin.com/company/we-are-outrider

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outrider - A Content Agency