Gadget

What Gadget does

Gadget is a Zürich-based for-profit company operating in the live-music events sector. According to its firmographic profile, it organizes music concerts and festivals and offers related event management and consulting services. The firm has been operating since 1994 and maintains a headcount of 11–50 employees, placing it in the small-business segment of the Swiss event-production industry.

The company's go-to-market model is typical of boutique event producers and promoters: it secures artist engagements, organizes concert and festival productions, and provides consulting services to event stakeholders. Its core deliverables are live-event execution, production coordination, and advisory work, rather than software, ticketing platforms, or other technology products. The corporate website (gadget.ch) is referenced as the company's web presence; however, the available source snapshot of that site returned only a verification/loader page and contained no detailed product, pricing, or operational information.

No data on revenue, pricing, customer mix, funding, ownership, leadership team, technology stack, partnerships, or geographic footprint beyond Zürich was provided in the input. As a result, the financial scale, customer concentration, growth trajectory, and competitive positioning of the business cannot be quantified from the supplied material. The single source identifier present corresponds to the gadget.ch loading/verification page and does not contribute substantive company information.

Name

Gadget

Website

https://gadget.ch

Company type

Private

Founded year

1994

Headcount range

11–50 employees

Short description

Gadget is a Zürich-based event organizer that plans and produces music concerts and festivals and provides related event management and consulting services, operating as a private small business since 1994.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Musical Groups and Artists (711130)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industry

Concerts & Music Festivals (THAJAFAA)

Keywords

• Music concert organization
• Event management services
• Festival production
• Live music events
• Event consulting

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Core offering

Gadget organizes music concerts and festivals, delivering end-to-end event management and consulting services for live music productions. Based in Zürich, the company serves clients needing professional concert and festival production, advisory, and on-site execution support. The core business is event-based service delivery rather than product or platform sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Music concert organization End-to-end organization of music concerts, coordinating planning and on-site execution for clients commissioning live music events.
• Festival organization Organization and production of music festivals, including planning, coordination, and on-site management of multi-act live music events.
• Event management services Professional event management services covering the operational aspects of running live music events, including production coordination and on-site execution.
• Event consulting services Advisory and consulting services for clients planning music events, providing expert guidance on festival and concert production.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Live Nation Entertainment: World's largest live entertainment company and concert promoter, operating globally across festivals, venues, and ticketing (Ticketmaster). Directly comparable business model to Gadget's concert and festival organizing activity, but at vastly greater scale and with owned infrastructure.
• AEG Presents: Major global concert promoter and venue operator (Anschutz Entertainment Group). Competes with Gadget in promoting and producing live music tours and festivals, with a portfolio that includes flagship festivals like Coachella.
• CTS Eventim: Leading European ticketing and live entertainment promoter headquartered in Germany, active across DACH. Directly comparable as a concert/festival promoter operating in the same Swiss/German-speaking region as Gadget.

Regional players

• Goodnews Productions AG: Swiss concert promoter and event organizer based in the German-speaking part of Switzerland. Directly comparable niche and geography to Gadget — both organize concerts and festivals in the Swiss market.
• Open Air Frauenfeld: Largest hip-hop and urban music festival in Europe, held in Frauenfeld, Switzerland. Comparable to Gadget as a Swiss-based music festival operator; overlaps in target audience and geography.
• Baloise Session: Premier Swiss indoor music event held annually in Basel, presenting international touring artists. Comparable to Gadget as a Swiss-based concert/festival organizer serving premium audiences in the same domestic market.
• Paléo Festival Nyon: Largest open-air music festival in Switzerland, held annually in Nyon. Comparable as a Swiss festival organizer with a similar operating model (multi-stage music festival production, artist booking, sponsorship) to Gadget.

Emerging players

• Eventbrite: Self-service ticketing and event management platform widely used by independent concert and festival organizers. Comparable to Gadget on the event-management and ticketing workflow dimension, though it is a software platform rather than a promoter.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/gadget_zh
• Facebookfacebook.com/GadgetZH
• LinkedInlinkedin.com/company/gadget-abc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gadget