Bahra Electric
Bahra Electric is a privately-held Saudi Arabian electrical equipment manufacturer (founded 2008, Jeddah) producing wires, cables, transformers, busways, and related products across 11 lines for mega-projects in energy, construction, and infrastructure across 50+ countries.
- Company typePrivate
- Founded2008
- HeadquartersJeddah, Saudi Arabia
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Bahra Electric does
Bahra Electric is a Saudi Arabia-based electrical equipment manufacturer founded in 2008 and headquartered at Bahra Industrial City, 35 km from Jeddah. The company operates a 500,000+ square-meter manufacturing complex and produces 11 core product lines spanning the full power-distribution value chain: wires and cables from low-voltage building wire through ultra-high-voltage power cables up to 400kV; cast resin and oil-immersed transformers up to 5,000 kVA (via wholly-owned subsidiary Bahra TBS, acquired in 2021 using European technology); busways from 630A to 6,300A; copper busbars and rods; aluminum rods; earthing and lightning protection systems; wiring devices (RIMAS, YANA, Bahra brands); distribution boards; service enclosures; cable trays; and PVC/uPVC conduits with annual output exceeding 36,000 tons. Bahra is the first Saudi company licensed by Prysmian to manufacture OPGW (Optical Ground Wire) optical fibers and holds an extensive international certification portfolio (ISO 9001/14001/45001/50001, BASEC, SASO, UL, CSA, LPCB, TUV, G-Mark, ESMA) plus an A2LA-accredited in-house laboratory under ISO/IEC 17025.
The company generates revenue through direct hardware sales of electrical equipment to construction and industrial mega-projects, priced through a Request-for-Quote (RFQ) system rather than public list pricing. Its go-to-market is enterprise field sales via three regional sales offices in Saudi Arabia (Jeddah, Riyadh, Dammam) and five international offices (Dubai, Abu Dhabi, Cairo, Kuwait City, Damascus), supplemented by dedicated country representatives across the broader Middle East, Africa, Europe, and Asia. Bahra serves nine primary verticals: air and seaports, hospitals, infrastructure, petrochemical, power plants, railways and metros, sport cities, universities, and individual builders. Named enterprise customers include Saudi Aramco (Aramco Master Gas, Fadhili Gas Plant, Jazan Refinery, Zubair Oil Field), NEOM, Red Sea Project, Riyadh Metro, Haramain High Speed Railway, King Abdul Aziz International Airport, Princess Nourah University, and King Abdullah Sports City. The company exports to more than 50 countries and ranks 48th-largest globally in the wire and cable category, achieved within 8 years of operation.
Bahra Electric operates as a privately-held manufacturing group with wholly-owned subsidiaries Bahra Cables Company, Bahra Electrical Devices (BED), Bahra Metals (BM), Bahra Electrical Equipment (BEE), Bahra TBS (acquired 2021), and FAME, supported by a workforce of 1,001-5,000 employees. Revenue is not publicly disclosed. Recent strategic activity centers on Vision 2030-aligned expansion: a 2024 joint venture with Antaisolar for solar mounting solutions manufacturing in Saudi Arabia, a Prysmian partnership for OPGW optical fiber production, a Schneider Electric localization agreement, a Pakistan Cables MoU, and renewal of the Azizi Developments partnership for busbar and earthing/lightning protection supply. Marketing is multi-channel, anchored by participation in 40+ industry exhibitions annually (Wire Dusseldorf, Hannover Messe, Middle East Energy, Big 5 Global, ADIPEC), a corporate website with downloadable catalogues, and active social media presence.
Bahra Electric firmographics
Firmographics- Name
- Bahra Electric
- Legal name
- Bahra Electric
- Website
- https://bahra-electric.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Bahra Electric is a privately-held Saudi Arabian electrical equipment manufacturer (founded 2008, Jeddah) producing wires, cables, transformers, busways, and related products across 11 lines for mega-projects in energy, construction, and infrastructure across 50+ countries.
- Ownership category
- akta.pro rank
Bahra Electric industry classification
Industry- Product category
- Electrical Equipment Manufacturing
- NAICS
- Communication and Energy Wire and Cable Manufacturing (33592), Power, Distribution, and Specialty Transformer Manufacturing (335311), Wiring Device Manufacturing (33593), Electrical Equipment Manufacturing (3353)
- SIC
- Power, Distribution & Specialty Transformers (3612), Switchgear & Switchboard Apparatus (3613), Electric Lighting & Wiring Equipment (3640), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Cables, Connectors & Electrical BOS Components Manufacturing (MV/HV, Subsea, Harnesses) (EUAMAHAK)
- akta.pro secondary industries
- Building Wire & Cable (Residential/Commercial) (IMADAMAA), Overhead Conductors & Transmission Cable (IMADAMAH), Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA), Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF)
Keywords
Where Bahra Electric is headquartered
LocationHeadquarters
- HQ city
- Jeddah
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices8 records
Markets served
Bahra Electric business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Electrical Equipment Manufacturing and Sales: Revenue generated from manufacturing and selling electrical equipment including wires, cables, transformers, busways, busbars, wiring devices, distribution boards, and cable management systems to construction and industrial projects.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Bahra Electric product offering
Product offeringCore offering
Bahra Electric manufactures and supplies electrical products through multiple subsidiaries, producing wires and cables, power and distribution transformers, low- and medium-voltage switchgear, wiring devices, busways, and cable management systems for utility, infrastructure, oil and gas, construction, and industrial customers in more than 50 countries.
Product overview
Bahra Electric is a complete system provider in power distribution and transmission, offering 11 main product lines including wires and cables (from low voltage building wires to 400kV power cables), transformers (up to 5000 kVA cast resin transformers), busways (630A to 6300A), copper and aluminum busbars/rods, earthing and lightning protection systems, wiring devices (RIMAS, YANA, Bahra brands), distribution boards, service enclosures, cable trays, PVC conduits, and flexible metallic conduits. The company ranks as the 48th largest wire and cable company worldwide and serves customers across 50+ countries through 11 sales and distribution offices.
Differentiator
Problem solved
Functional benefit
Products and services
- Wires and Cables Manufactured wires and cables for power distribution, building wiring, and industrial applications, supplied to utilities, EPC contractors, and infrastructure projects in Saudi Arabia and export markets.
- Power and Distribution Transformers Oil-filled and dry-type power and distribution transformers for utility, industrial, and infrastructure power distribution, manufactured for domestic and export customers.
- Low and Medium Voltage Switchgear LV and MV switchgear assemblies and type-tested panels for power distribution, motor control, and substation applications in utility, oil and gas, commercial, and industrial settings.
- Wiring Devices Wiring accessories including sockets, switches, and related installation devices for residential, commercial, and light industrial building electrical installations.
- Busways / Busbar Trunking Busbar trunking systems for high-current power distribution in commercial buildings, data centers, industrial facilities, and large infrastructure projects.
- Cable Management Systems Cable trays, ladders, and related support systems used to organize and route electrical cabling in industrial, commercial, and infrastructure installations.
Quantifiable outcome
- 48th largest wire and cable company worldwide achieved within 8 years
- +2 more outcomes
Companies that use Bahra Electric
Customer profileNamed customers11 records
Segments9 records
Ideal customer profiles1 record
Bahra Electric technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Bahra Electric partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and strategic.
- Azizi DevelopmentscoreBahra Electric renewed its partnership with Azizi Developments to supply busbar and earthing lightning protection solutions for construction projects. This ongoing partnership demonstrates trust in Bahra Electric's products for major construction developments.
- PrysmianflagshipBahra Electric signed an agreement with Prysmian to manufacture OPGW (Optical Ground Wire) optical fibers, making BE the first Saudi company to achieve this milestone. Prysmian provides technology licensing for OPGW manufacturing.
- AntaisolarcoreBahra Electric and Antaisolar established a joint venture to manufacture solar mounting solutions in Saudi Arabia. This partnership enables localization of solar energy equipment manufacturing in the Kingdom.
- Pakistan Cables (PCAL)strategicBahra Electric signed a Memorandum of Understanding with Pakistan Cables for industrial and energy sector collaboration. This partnership aims to expand capabilities in the industrial and energy sectors.
- Schneider ElectricstrategicBahra Electric signed an agreement with Schneider Electric to localize energy sector products at the Saudi-French Investment Forum. Partnership aims to support localization of energy products in Saudi Arabia.
- Bahra-Schreder JVcoreJoint venture for street lighting and outdoor illumination solutions. Currently recruiting senior and key account managers for sales expansion.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Bahra Electric competitors and assessment
Company assessmentDirect peers
- Riyadh Cables Group: Saudi-headquartered power cable manufacturer competing directly with Bahra across LV/MV/HV cables into the same Aramco, SEC and Saudi project buyer base.
- Prysmian: World's largest wire and cable manufacturer and Bahra's technology partner for OPGW manufacturing. Direct overlap in MV/HV power cables, building wires and submarine cables across the same EPC and utility buyer base globally.
- LS Cable & System: Korean power and communication cable manufacturer with global footprint across EHV power, submarine and specialty cables — comparable scale and product breadth to Bahra's cable franchise and a relevant benchmark for international expansion.
- Elsewedy Electric: Cairo-based Middle East/North Africa electrical equipment conglomerate spanning wires and cables, transformers, power generation and metering. Closest regionally integrated peer to Bahra in scale, vertical depth and project-driven GTM.
- Nexans: Global cable manufacturer with strong Middle East and utility presence across power cables, building wires and specialty cables — directly comparable to Bahra across the project's product mix and customer segments.
- Saudi Cable Company: Established Saudi cable manufacturer with overlapping LV/MV/HV cable offerings into the same Saudi utilities, oil & gas and infrastructure customers served by Bahra.
- Alfanar: Saudi-headquartered diversified electrical manufacturer with overlapping product categories (cables, transformers, switchgear) targeting the same Saudi mega-project EPCs and utilities as Bahra.
Broad incumbents
- Legrand: Global specialist in wiring devices, cable management, and electrical enclosures with strong Middle East presence. Direct overlap with Bahra's RIMAS, YANA and Bahra switches & sockets as well as distribution boards and cable trays portfolio.
- ABB: Swiss-Swedish broad-line electrical equipment incumbent covering transformers, switchgear, busways and power distribution products. Overlaps with Bahra in the transformer, switchgear and distribution board categories and competes for utility-grade orders across MENA.
- Sumitomo Electric Industries: Global Japanese wire and cable manufacturer serving power transmission, industrial and automotive end markets. Significant overlap with Bahra in HV power cables, OHTL conductors and wiring devices as part of a much broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Bahra Electric social profiles
Digital presenceBahra Electric compliance and trust
Trust signalCompliance17 records
Bahra Electric financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bahra Electric leadership team
Management profileNumber of profiles
Profiles1 record
Bahra Electric subsidiaries and ownership
Company hierarchySubsidiaries6 records
Bahra Electric funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bahra Electric M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bahra Electric
What does Bahra Electric do?
Bahra Electric manufactures and supplies electrical products through multiple subsidiaries, producing wires and cables, power and distribution transformers, low- and medium-voltage switchgear, wiring devices, busways, and cable management systems for utility, infrastructure, oil and gas, construction, and industrial customers in more than 50 countries.
Is Bahra Electric a public or private company?
Bahra Electric is a private company. It is classified as unknown and is currently operating.
When was Bahra Electric founded?
Bahra Electric was founded in 2008. It employs 1,001 to 5,000 people.
Where is Bahra Electric based?
Bahra Electric is headquartered in Jeddah, Saudi Arabia, in the Middle East region.
How does Bahra Electric make money?
One revenue line is on record: electrical Equipment Manufacturing and Sales.
Who are Bahra Electric's main competitors?
Direct peers on record are Riyadh Cables Group, Prysmian, LS Cable & System, Elsewedy Electric, Nexans, Saudi Cable Company and Alfanar. Broad incumbents are Legrand, ABB and Sumitomo Electric Industries.
Does Bahra Electric have an API?
No public API is recorded for Bahra Electric.
What industry is Bahra Electric in?
Bahra Electric's product category is Electrical Equipment Manufacturing. Its primary akta.pro industry code is EUAMAHAK, Cables, Connectors & Electrical BOS Components Manufacturing (MV/HV, Subsea, Harnesses), with a secondary code of IMADAMAA, Building Wire & Cable (Residential/Commercial). Its NAICS code is 33592 and its SIC code is 3612.