A.J. Perri

What A.J. Perri does

A.J. Perri is a residential HVAC, plumbing, and indoor air quality service company headquartered in Tinton Falls, New Jersey, founded in 1971 and operating as a brand under American Residential Services, LLC (a privately held conglomerate). The company serves individual homeowners across 11 New Jersey counties — Bergen, Essex, Hudson, Mercer, Middlesex, Monmouth, Morris, Ocean, Passaic, Sussex, and Union — through a field service model deploying 300+ NATE-certified technicians and 185+ service vehicles. Core service lines include air conditioning (tune-ups, repairs, installations, ductless split systems), heating (heat pumps, gas/oil furnaces, hybrid heat, hydronic boilers), plumbing (water heaters, sewer lines, drain clearing, water purification, emergency response), and indoor air quality (air cleaners, purifiers, humidifiers, UV sterilizers). The company is an authorized dealer for Carrier, Ruud, and Moen, and a certified Nest Pro Installer for Google Nest smart home products.

The business operates a dual revenue model. Transactional revenue comes from one-time service calls, repairs, and equipment installations priced on a per-job basis (e.g., $69 AC tune-ups, $50 off repair coupons with $200 minimum). Recurring revenue comes from the Pro Service Plan membership program with Elite ($20/month) and Essential ($15/month) tiers offering priority service, diagnostic discounts, repair discounts, and equipment replacement credits up to $1,500, plus $5/month add-ons for plumbing, humidifier, and indoor air quality coverage. The customer acquisition motion is direct-to-consumer through phone scheduling (732-733-2541), online booking, local SEO service-area pages, a content marketing blog, community/charitable sponsorships (St. Jude, Habitat for Humanity, YMCA, A.J. Perri Cares veteran program), and a referral club for existing customers.

A.J. Perri holds BBB accreditation, NJ HVACR and plumbing contractor licenses, and has been recognized on the Inc. 5000 Top Private Companies list and by Pulse of the City News for customer satisfaction. The company has no disclosed AI/ML or proprietary technology platform — its value creation is built on certified trade labor, 50+ years of brand recognition in the New Jersey market, and dense field service coverage.

Name

A.J. Perri

Legal name

American Residential Services, LLC

Website

https://ajperri.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

101–250 employees

Short description

A.J. Perri is a New Jersey-based residential HVAC, plumbing, and indoor air quality service company founded in 1971, serving homeowners across 11 counties with 300+ NATE-certified technicians via one-time service calls and a recurring Pro Service Plan membership.

Ownership category

akta.pro rank

Headquarters

HQ city

Shrewsbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. On-site Service Revenue: Revenue generated from dispatching licensed HVAC technicians and plumbers to customer homes for repair, installation, and maintenance services. Fees are charged per service call, with pricing varying by service type (e.g., $69 AC tune-up, $50 off repair).
2. Pro Service Plan (Maintenance Membership): Recurring monthly subscription revenue from the Pro Service Plan, offering Elite ($20/month) and Essential ($15/month) tiers with add-ons for plumbing, humidifier, and indoor air quality. Includes priority service, preventive maintenance visits, and discounts on repairs.
3. Equipment and Product Sales: Revenue from selling and installing HVAC equipment (air conditioners, furnaces, heat pumps), plumbing fixtures, water heaters, air purifiers, and smart home products (Nest thermostats).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

A.J. Perri is a residential HVAC and plumbing service company that dispatches licensed technicians and plumbers to homeowners' homes across New Jersey for installation, repair, and maintenance of heating, cooling, plumbing, and indoor air quality systems. The company also sells and installs related equipment (air conditioners, furnaces, heat pumps, water heaters, water purification systems) and offers a subscription-based Pro Service Plan for preventive maintenance and priority service.

Product overview

A.J. Perri is a residential HVAC and plumbing service company operating since 1971 in New Jersey, offering a comprehensive suite of home comfort services. The core offerings span four main categories: Air Conditioning (cooling, tune-ups, repairs, installations, ductless systems), Heating (heat pumps, hybrid heat, gas furnaces, boilers, oil furnaces), Plumbing (backflow prevention, sewer services, water heaters, water purification, emergency services), and Indoor Air Quality (air cleaners, purifiers, humidifiers, UV sterilizers). The company operates a Pro Service Plan membership program with Elite and Essential tiers providing priority service, diagnostic fee discounts, and replacement system credits, plus optional add-ons for plumbing, humidifier, and air quality coverage. Smart home integration services are offered through Google Nest Pro Installer certification, covering thermostats, smoke/CO alarms, cameras, and leak detection. The company also runs A.J. Perri Cares, a community outreach initiative providing free HVAC and plumbing assistance to veterans.

Differentiator

Problem solved

Functional benefit

Brands

• A.J. Perri Cares: Community outreach program providing free HVAC and plumbing services to veterans and families in need
• Pro Service Plan

Products and services

• Air Conditioning Services Comprehensive residential air conditioning services including tune-ups, system repairs, new installations, and ductless split system installations for the full lifecycle of home cooling systems.
• Heating Services Full range of residential heating solutions including heat pump installation and repair, hybrid heat systems, gas furnaces, hydronic boilers, oil furnaces, tune-ups, and system replacements.
• Plumbing Services Complete residential plumbing services covering backflow prevention, sewer pipe repair and replacement, fixture installation, garbage disposal services, sump pump services, water heater installation and repair, water purification systems, drain clearing, and 24/7 emergency plumbing response.
• Indoor Air Quality Services Residential indoor air quality improvement services including air cleaners, air purifiers, humidifiers, steam humidifiers, UV sterilizers, and air handlers to maintain healthy indoor environments.
• Smart Home Integration Services

Quantifiable outcome

• HVAC tune-up guarantee: if a breakdown occurs in the same season as a tune-up, A.J. Perri may refund up to 105% of the tune-up cost (within 120 days, with no equipment replacement/repair recommendations)
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Thunder 106.3 FMminorGTM or Marketing Partner · 1 January 2022A.J. Perri partnered with Thunder 106.3 FM radio station to run the A.J. Perri Cares Veterans giveaway campaign, raising visibility for the company's veteran outreach program through radio broadcasts.
• Nest (Google Nest)coreTechnology or IntegrationA.J. Perri is an official Nest Pro Installer and offers Nest products including Nest Learning Thermostat, Nest Thermostat E, Nest Protect smoke alarm, and Nest Cam. The company installs and services Google Nest smart home products as part of its service offerings. Featured in footer as a partner logo and throughout the website as a key product line.
• CarriercoreTechnology or IntegrationCarrier is listed as a partner brand logo and featured as a key product line. A.J. Perri has installed Carrier HVAC systems for customers (e.g., Diaz family case study). The company is an authorized Carrier dealer and installer.
• St. Jude Children's Research HospitalminorStrategic or Co-development PartnerA.J. Perri is a proud partner/sponsor of St. Jude Children's Research Hospital. Their mission is Finding Cures. Saving Children. A.J. Perri supports through community sponsorship and fundraising, with the company participating in St. Jude comfort campaign events.
• Habitat for HumanityminorStrategic or Co-development PartnerA.J. Perri supports Habitat for Humanity as part of its community giving program, contributing to affordable housing efforts in New Jersey communities.
• Ed Block Courage Award FoundationminorStrategic or Co-development PartnerA.J. Perri is a proud partner of the Ed Block Courage Award Foundation, which honors NFL players for sportsmanship and community service.
• Community YMCAminorStrategic or Co-development PartnerA.J. Perri supports the local YMCA as part of its community outreach and charitable giving program, helping fund youth programs and community services.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Carrier: Carrier is a leading global HVAC equipment manufacturer and an A.J. Perri partner brand. While not a direct service competitor, Carrier competes at the equipment level and through its own dealer/service network, partially overlapping A.J. Perri's service and install business.
• One Hour Heating & Air Conditioning: One Hour is a national residential HVAC franchise network with strong Mid-Atlantic presence, offering a comparable service, repair, and maintenance offering to A.J. Perri, though operating through a franchise model at broader scale.
• Trane Technologies: Trane is a major HVAC equipment manufacturer with a national residential dealer and service network that competes with A.J. Perri for installation, service, and maintenance of residential heating and cooling systems.
• Mr. Rooter Plumbing: Mr. Rooter is a national residential plumbing franchise network owned by Neighborly, comparable to A.J. Perri's plumbing service line in customer base, model, and competitive overlap, though operating at a much larger national scale.
• Mister Sparky Electric: Mister Sparky is a national residential services franchise network (often co-located with One Hour and Mr. Rooter) that overlaps with A.J. Perri's multi-trade home services strategy in adjacent trades such as electrical and plumbing.

Direct peers

• Rescue Rooter / ARS Brands: Rescue Rooter and other ARS-owned brands (A.J. Perri's parent) deliver residential HVAC, plumbing, and drain services across multiple US markets, providing direct comparison on business model, multi-trade offering, and operational scale.
• RighTime Home Services: RighTime is a residential HVAC, plumbing, and electrical service company serving the Mid-Atlantic/NJ market, offering multi-trade home services and membership/maintenance plans that closely parallel A.J. Perri's Pro Service Plan.
• Horizon Services: Horizon Services is a large residential HVAC, plumbing, and electrical service company serving the Mid-Atlantic, including New Jersey and Delaware, with a similar technician-fleet, membership-program, and multi-trade model directly comparable to A.J. Perri.

Regional players

• Oliver Heating & Cooling: Oliver is a family-owned residential HVAC and plumbing contractor operating across New Jersey and eastern Pennsylvania, with a comparable technician-based, multi-trade home services offering to A.J. Perri.
• McHale's Heating & Cooling: McHale's is a New Jersey-based residential HVAC company that also offers plumbing services, closely mirroring A.J. Perri's core service mix, geographic focus, and direct-to-consumer field-service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ajperrihvac
• Facebookfacebook.com/ajperrihvac
• LinkedInlinkedin.com/company/a.j.-perri-inc.

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A.J. Perri