Hungry Man
Hungry Man is an independent global production company founded in 1997 that produces commercials, branded content, and entertainment projects for major brands. It serves enterprise clients like Apple, Amazon, Nike, Coca-Cola, and Disney through offices in Los Angeles, New York, London, and São Paulo, anchored by A-list directors including Bryan Buckley and Taika Waititi.
- Company typePrivate
- Founded1997
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Hungry Man does
Hungry Man (hungryman inc.) is an independent global production company founded in 1997 by directors Bryan Buckley and Hank Perlman, headquartered in Culver City, California with offices in New York, London, and São Paulo. The company provides full-service commercial production for major multinational brands — concept development, directing, production, and post-production — with particular depth in Super Bowl campaigns, broadcast and digital advertising, and branded entertainment. Its client roster spans Apple, Amazon, Nike, Coca-Cola, Pepsi, Disney, State Farm, GEICO, NFL, MasterCard, Capital One, Xfinity, Lay's, and Mini Cooper, and it works through top-tier agencies including BBDO, Leo Burnett, Crispin Porter & Bogusky, Goodby Silverstein, Wieden+Kennedy, and McCann.
The company's core offering is its directing talent. The roster is anchored by A-list directors including Buckley (two-time Oscar nominee, director of nearly 70 Super Bowl commercials, dubbed the 'King of the Super Bowl' by the New York Times) and Taika Waititi (Oscar-winning filmmaker), alongside Wayne McClammy, Dan Opsal, Alex Roberts, Ruth Pickett, Florian Reittner, Ben Callner, and others. This talent base has produced Cannes Lions Grand Prix, D&AD Black Pencils, Emmy winners, and CLIO Grand Winners, driving repeat recognition including the #5 spot on AdAge's A-List in 2025 and #4 in 2026. Beyond advertising, the company has expanded into an entertainment division developing feature films, documentaries, and stage projects such as Fyre Fest: The Musical, and maintains an activism practice through a partnership with Change the Ref, producing campaigns like The Lost Class and ResistDance.
Revenue is generated primarily through project-based professional services fees (creative, production, and post-production) and ancillary licensing/royalties on long-form entertainment projects. Pricing is negotiated per project and not publicly disclosed. Hungry Man is privately held with no disclosed external investors, operating as an independent company with 101-250 employees and a leadership bench that includes Managing Partners and Executive Producers in each regional office, plus dedicated sales and development functions.
Hungry Man firmographics
Firmographics- Name
- Hungry Man
- Legal name
- hungryman inc.
- Website
- https://hungryman.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Hungry Man is an independent global production company founded in 1997 that produces commercials, branded content, and entertainment projects for major brands. It serves enterprise clients like Apple, Amazon, Nike, Coca-Cola, and Disney through offices in Los Angeles, New York, London, and São Paulo, anchored by A-list directors including Bryan Buckley and Taika Waititi.
- Ownership category
- akta.pro rank
Where Hungry Man is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Hungry Man business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Commercial Production: Production of television commercials, digital advertising content, and branded entertainment for major consumer brands. Revenue generated through creative fees, production fees, and post-production services.
- Feature Film and Entertainment Production: Development and production of feature films, documentaries, and stage projects. The company has an entertainment division developing films, documentaries, and stage projects including Fyre Fest: The Musical.
- Activism and Advocacy Content: Production of advocacy-focused content for social causes, generating awards recognition and cultural impact through partnerships with organizations like Change the Ref.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Hungry Man product offering
Product offeringCore offering
hungryman is an independent global production company that creates television commercials, digital advertising content, music videos, branded entertainment, feature films, documentaries, and stage projects for major consumer brands and their advertising agencies. The company delivers these services through a roster of award-winning directors including Bryan Buckley, Taika Waititi, Wayne McClammy, and Dan Opsal, operating from offices in Los Angeles, New York, London, and São Paulo. Revenue is generated primarily through creative, production, and post-production fees, supplemented by entertainment licensing and royalties.
Product overview
Hungry Man is an independent production company offering commercial and entertainment production services. The company provides full-service commercial production including concept development, directing, and post-production across multiple locations (Los Angeles, New York, London, São Paulo). Their service offering centers on a roster of directing talent including Bryan Buckley, Taika Waititi, Wayne McClammy, Dan Opsal, and others who produce commercial campaigns for major brands, as well as long-form entertainment projects including films, documentaries, and stage productions.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Production Services
Quantifiable outcome
- Over 100 million views for ResistDance cultural initiative across multiple films and performances
- +3 more outcomes
Companies that use Hungry Man
Customer profileNamed customers15 records
Segments1 record
Ideal customer profiles1 record
Hungry Man technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hungry Man partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Change the RefcoreGun control advocacy group with whom hungryman has partnered on multiple activism campaigns including The Lost Class and ResistDance films. The partnership has produced critically acclaimed work winning major industry awards.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Hungry Man competitors and assessment
Company assessmentDirect peers
- MJZ: MJZ is a leading independent commercial and branded content production company with a roster of A-list directors, frequently appearing on AdAge's A-List alongside hungryman. It competes directly for the same enterprise brand clients and Super Bowl campaigns.
- Radical Media: Radical Media is a global production company producing commercials, branded content, feature films, and documentaries with offices in New York, Los Angeles, and London. It directly competes with hungryman for premium brand advertising work and shares a similar mix of commercial and entertainment production.
- Anonymous Content: Anonymous Content is a production and talent management company with a roster of award-winning directors, producing commercials, feature films, and TV. Its commercial production division competes directly with hungryman for the same enterprise brand accounts.
- Prettybird: Prettybird is an independent production company and creative collective with offices in Los Angeles, New York, and London, producing commercials and branded content for major brands. It is a direct peer operating the same director-roster commercial production model as hungryman.
- Smuggler: Smuggler is a globally recognized commercial and film production company with offices in Los Angeles, New York, London, and Atlanta, regularly ranked on AdAge's A-List. It is a direct competitor in commercial production for the same enterprise brand clients.
- RSA Films: RSA Films (Ridley Scott Associates) is a leading commercial production company with a deep director roster producing work for major brands. It competes with hungryman for premium advertising production assignments and shares a similar long-standing industry presence.
- Imperial Woodpecker: Imperial Woodpecker is an award-winning commercial production company with a roster of high-profile directors, producing campaigns for major brands. It is a direct peer in the commercial production category, frequently ranked alongside hungryman on industry A-lists.
- Park Pictures: Park Pictures is a commercial and film production company with offices in New York and Los Angeles, known for director-driven premium advertising content. It is a direct peer competing for the same enterprise brand commercial assignments.
- Biscuit Filmworks: Biscuit Filmworks is an independent commercial production company representing a roster of award-winning directors, producing work for major brands and agencies. It is a direct peer in commercial production with a similar model and target client base.
- Tool of North America: Tool of North America is a commercial and branded content production company with offices in Los Angeles and New York, known for directing talent producing premium advertising work. It is a direct peer competing in the same commercial production category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hungry Man social profiles
Digital presenceHungry Man financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hungry Man leadership team
Management profileNumber of profiles
Profiles18 records
Hungry Man funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hungry Man M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hungry Man
What does Hungry Man do?
hungryman is an independent global production company that creates television commercials, digital advertising content, music videos, branded entertainment, feature films, documentaries, and stage projects for major consumer brands and their advertising agencies. The company delivers these services through a roster of award-winning directors including Bryan Buckley, Taika Waititi, Wayne McClammy, and Dan Opsal, operating from offices in Los Angeles, New York, London, and São Paulo. Revenue is generated primarily through creative, production, and post-production fees, supplemented by entertainment licensing and royalties.
Is Hungry Man a public or private company?
Hungry Man is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hungry Man founded?
Hungry Man was founded in 1997. It employs 101 to 250 people.
Where is Hungry Man based?
Hungry Man is headquartered in New York, United States, in the North America region.
How does Hungry Man make money?
Three revenue lines are on record. Commercial Production is the primary driver. The others are feature Film and Entertainment Production and activism and Advocacy Content.
Who are Hungry Man's main competitors?
Direct peers on record are MJZ, Radical Media, Anonymous Content, Prettybird, Smuggler, RSA Films, Imperial Woodpecker, Park Pictures, Biscuit Filmworks and Tool of North America.
Does Hungry Man have an API?
No public API is recorded for Hungry Man.