What Sundog Solar does

Sundog Solar is a privately held, family-owned solar and energy-solutions installer founded in 2009 and headquartered at 222 East Main Street in Searsport, Maine. The company designs and installs grid-tied, battery backup, and off-grid photovoltaic systems for residential customers, as well as commercial, agricultural, municipal, and institutional clients across Midcoast, Central, and Downeast Maine. Core offerings span six interconnected product lines — residential solar, commercial solar, energy storage, EV charging, heat pumps, and solar hot water — with equipment sourced from established manufacturers including Q-Cells, REC, Vikram Solar, SolarEdge, SMA, Tesla Powerwall, SimpliPhi, and Schneider Electric.

The business operates a sales-led, direct-to-consumer go-to-market with free on-site consultations, custom system design, permitting, and installation delivered by NABCEP-certified installers and licensed electricians. Revenue is generated primarily through one-time installation fees on system sales, supplemented by transaction fees from a public Level 3 DC fast charging station (Sundog Fast Charge, launched 2024 at 423 Main Street, Searsport). Customer acquisition finance is outsourced through partnerships with Propel Financing, NEIF, Sunstone Credit, and Sungage Financial, enabling monthly payment structures positioned to be comparable to or less than the customer's existing utility bill. Sundog also markets integrated "whole-energy-system" solutions combining solar, storage, heat pumps, and EV charging.

The company is bootstrapped and family-owned, with no disclosed outside investment, parent company, or acquisition activity. Headcount is in the 11–50 range, and the company has completed thousands of installations across Maine since inception, including a flagship 1,450-panel system at Mount Desert Island High School claimed to be the largest high school solar installation in Maine. Public financial statements are not disclosed, and the firm appears to operate as a stable, regionally focused mid-small installation contractor rather than a venture-backed scale-up.

Name

Sundog Solar

Legal name

Sundog Solar

Website

https://sundog.solar

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Sundog Solar is a family-owned Maine solar installer, founded in 2009 in Searsport, designing and installing residential and commercial solar, battery storage, heat pumps, EV charging, and solar hot water systems across Midcoast, Central, and Downeast Maine.

Ownership category

akta.pro rank

Product category

Residential and Commercial Solar Installation Services

NAICS

Solar Electric Power Generation (221114), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industries

Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring) (EUAMABAH), Solar Plant Components Supply & Manufacturing (Modules, Cells, Wafers, Mirrors, Heliostats) (EUACAGAK)

Keywords

• Solar panel installation
• Heat pump installation
• Battery storage systems
• EV charging stations
• Commercial solar systems

Headquarters

HQ city

Searsport

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Solar Installation Services: Residential, commercial, and municipal solar panel installation including design, permitting, and installation. Revenue generated from system sales and installation fees. Pricing varies by system size, equipment choices, and property conditions.
2. Financing Programs: Partners with Propel Financing, NEIF, Sunstone Credit, and Sungage Financial to offer solar financing options to customers. Financing payments structured to be comparable to or less than monthly electric bills.
3. EV Charging Stations: Public Level 3 DC fast charging at Sundog Fast Charge station in Searsport. Revenue from charging fees, accepting credit cards and apps like PlugShare and ChargePoint.
4. Heat Pump Installation: High-efficiency heat pump installation for heating and cooling, working alongside solar systems.
5. Solar Hot Water Systems: Solar hot water system installation for reducing water heating energy costs.
6. Energy Storage/Battery Systems: Battery backup system installation for homes and businesses, providing backup power and energy independence.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Sundog Solar designs, sells, and installs residential and commercial solar photovoltaic systems, battery storage, heat pumps, solar hot water, and EV charging solutions across Maine. The company packages these as integrated energy systems rather than standalone components, supported by free consultations, custom system design, permitting, installation, and ongoing service through its Searsport headquarters.

Product overview

Sundog Solar is a family-owned solar installation company offering an integrated portfolio of clean energy products for Maine homes and businesses. The core offering spans six interconnected service areas: Residential Solar (grid-tied, battery backup, and off-grid options), Commercial Solar (for businesses, farms, municipalities, and nonprofits), Energy Storage (battery backup systems), EV Charging (Level 2 home and Level 3 DC fast charging via the Sundog Fast Charge sub-brand), Heat Pumps (high-efficiency heating and cooling), and Solar Hot Water. The company also provides financing options through its Propel Solar Financing program. Services are designed to work together as a complete energy system, allowing customers to combine solar panels with battery storage, EV chargers, and heat pumps for comprehensive energy independence.

Differentiator

Problem solved

Functional benefit

Brands

• Sundog Fast Charge: Level 3 DC fast charging stations for electric vehicles, located in Searsport, Maine along Route 1 corridor.

Products and services

• Residential Solar Custom solar PV systems for Maine homeowners with grid-tied, battery backup, and off-grid configurations, designed for long-term savings and energy independence.
• Commercial Solar Custom solar PV solutions for businesses, farms, municipalities, schools, and nonprofits in Maine, ranging from small commercial to multi-megawatt installations to reduce operating costs and improve energy efficiency.
• Energy Storage Battery backup systems using Tesla Powerwall and SimpliPhi Power storage to provide reliable backup power for homes and businesses, improving energy resilience and enabling greater energy independence.
• EV Charging Home, workplace, and public electric vehicle charging solutions including Level 2 and Level 3 DC fast charging installations across Maine for reliable, convenient EV charging.
• Heat Pumps High-efficiency heating and cooling systems installed for Maine homes that lower energy costs and integrate with solar energy systems for year-round comfort.
• Solar Hot Water Solar hot water systems that use the sun's energy to reduce hot water and utility costs year-round, designed for reliable performance in Maine's climate.
• Sundog Fast Charge Public Level 3 DC fast charging station service located at 423 Main Street in Searsport, Maine, providing up to 80% charge in approximately 20-30 minutes to travelers along the Route 1 corridor, available 24/7 via credit card and EV charging apps.

Quantifiable outcome

• Residential customers save approximately $1,500 annually on energy costs
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Sunrun: Largest U.S. residential solar, storage, and EV charging installer with national footprint and integrated financing; represents the broad-incumbent competitive threat expanding into Maine.
• Tesla Energy: Sells Solar Roof, Powerwall, and Wall Connector with national sales channels; a broad incumbent whose standardized offering and brand compete for the same Maine homeowners and EV drivers.

Others

• Enphase Energy: Leading U.S. microinverter and home battery supplier whose products (e.g., IQ8, IQ Battery) Sundog-compatible peers increasingly bundle; relevant as an upstream enabling supplier and adjacent ecosystem participant.
• ChargePoint: EV charging network operator whose app/platform integrates with the Sundog Fast Charge station; an enabling/ecosystem partner rather than a competitor, relevant given Sundog's public DC fast charging strategy.

Direct peers

• ReVision Energy: Maine-based employee-owned solar installer with residential, commercial, and heat pump offerings across northern New England; the closest direct peer given overlapping geographies, product mix, and values-driven positioning.
• Trinity Solar: One of the largest privately held residential solar installers in the U.S., operating across the Northeast; directly comparable on residential solar and battery installation model, though at significantly larger scale.

Emerging players

• PosiGen: Solar and energy-efficiency installer targeting moderate-income customers with bundled efficiency upgrades; comparable bundled-offering playbook but currently concentrated in the U.S. South, illustrating the geographic expansion model Sundog could adopt.
• Blue Raven Solar: Fast-growing U.S. residential solar installer using a dealer/regional rep model; comparable residential solar focus and emerging multi-state footprint, relevant as a growth-stage benchmark for a regional installer.

Regional players

• Green Mountain Solar: Vermont-based residential and commercial solar installer offering solar, storage, and EV charging with a regional, values-driven brand; comparable integrated offering and customer segments in an adjacent New England market.
• Patriot Solar & Electric: Maine solar and electrical contractor serving residential and commercial customers with similar grid-tied, off-grid, and battery solutions; comparable scale and product line within a similar geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sundogsolar
• Facebookfacebook.com/SundogSolarLLC
• LinkedInlinkedin.com/company/sundog-solar-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sundog Solar