Grazia

What Grazia does

Grazia is an Italian women's lifestyle media brand founded in 1938 and currently operated as a wholly-owned property of REWORLD MEDIA S.R.L., an Italian media conglomerate headquartered in Milan. The company runs a multi-platform media business combining a flagship print magazine, the grazia.it digital publishing platform, the shop.grazia.it e-commerce storefront, the GRAZIALAND live-events platform, and an email newsletter, with editorial coverage spanning fashion (Moda), beauty (Bellezza), lifestyle, home (Casa), culture (Factory, Magazine), food (GRAZIA FOOD), and celebrity news. The audience is primarily Italian women consumers seeking fashion, beauty, design, and lifestyle content.

The underlying technology is a standard digital media publishing platform with a content management system that powers the grazia.it site, its topic-specific channels, and editorial archives. Supporting integrations are limited to commercial-grade third-party services: Didomi for cookie consent management and Eventbrite for GRAZIALAND ticket sales. No public API, developer platform, or proprietary AI features are documented. The corporate legal entity is REWORLD MEDIA S.R.L. (Codice Fiscale e Partita IVA: 12693020963), with both a registered office (Via Bianca di Savoia 12) and operating headquarters (Via Fantoli 7) in Milan.

The business model operates through three revenue streams: (1) magazine subscriptions processed externally through abbonamenti.it/Mondadori with covers served via cover.mondadori.it, (2) digital advertising placements on grazia.it working with intermediaries including piemmimedia.it and mediasei.it, and (3) e-commerce sales through shop.grazia.it for branded merchandise and curated products. Distribution is single-country (Italy only) across print, digital, and physical channels. Strategic activity in 2025-2026 indicates deliberate expansion beyond editorial publishing into live events (GRAZIALAND), recurring editorial event franchises (Grazia Design Week), vertical content brands (GRAZIA FOOD, Skin Longevity), and direct-to-consumer commerce. Leadership is anchored by Silvia Grilli in the role of Direttrice di Grazia (Editorial Director).

Name

Grazia

Legal name

REWORLD MEDIA S.R.L.

Website

https://grazia.it

Company type

Private

Founded year

1938

Operating status

Operating

Short description

Grazia is an Italian women's lifestyle media brand founded in 1938, operating a multi-platform business spanning print magazine, grazia.it digital publishing, shop.grazia.it e-commerce, live events, and newsletters for Italian fashion, beauty, and design consumers, owned by REWORLD MEDIA S.R.L.

Ownership category

akta.pro rank

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Magazine Subscriptions: Grazia generates revenue through print and digital magazine subscriptions, with subscription links prominently displayed on the website directing users to abbonamenti.it for magazine access.
2. Digital Advertising: The website features advertising placements including Pubblicità (advertising) referenced through piemmimedia.it and mediasei.it partners, generating revenue from display advertising on the digital platform.
3. E-commerce: Grazia operates shop.grazia.it, an e-commerce platform for branded merchandise and products, including the Grazia Shop offering fashion and lifestyle items.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Grazia is an Italian fashion and lifestyle magazine brand that publishes a print magazine and a digital editorial website (grazia.it) covering fashion, beauty, culture, and entertainment. The brand also operates sub-brands and verticals including GRAZIALAND events, SHOP GRAZIA e-commerce, Grazia Design Week, GRAZIA FOOD, and Skin Longevity, providing an integrated fashion media ecosystem for Italian consumers.

Product overview

Grazia is a media publication brand (owned by Reworld Media S.r.l.) covering fashion, beauty, design, lifestyle, food, and culture. Its digital ecosystem centers on the grazia.it platform, which aggregates editorial content across multiple vertical channels (Moda, Bellezza, Lifestyle, Factory, Casa, Magazine, Food, Curiosità, Oroscopo). The offering is structured as a unified digital platform complemented by several sub-brands: GRAZIALAND (live events and community experiences), SHOP GRAZIA (e-commerce), Grazia Design Week (annual design event), and GRAZIA FOOD (culinary content vertical). Physical magazine subscriptions and email newsletters provide additional revenue and engagement touchpoints. The portfolio also includes editorial partnerships and branded content initiatives such as Skin Longevity and Grazia Land.

Differentiator

Problem solved

Functional benefit

Products and services

• Grazia Print Magazine
• grazia.it
• GRAZIALAND
• SHOP GRAZIA
• GRAZIA FOOD
• Skin Longevity
• Grazia Design Week

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

One partnership is on record.

• REWORLD MEDIA S.R.L.coreOthersREWORLD MEDIA S.R.L. is the parent company and publisher of Grazia magazine and grazia.it website. The company is headquartered in Milan, Italy, with fiscal code and VAT number 12693020963.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cosmopolitan Italia: Italian edition of Hearst's flagship women's lifestyle brand, targeting a younger female demographic with overlapping fashion, beauty, and lifestyle content.
• Vanity Fair Italia: Italian edition of the Condé Nast celebrity, culture, and lifestyle magazine, overlapping with Grazia in fashion, beauty, and culture coverage for Italian women.
• Vogue Italia: Italy's flagship fashion and beauty publication under Condé Nast, directly competing with Grazia for the same Italian female readership and fashion advertising budgets.
• Elle Italia: Italian edition of the global Elle women's fashion and lifestyle magazine, competing head-to-head with Grazia in the same fashion/beauty editorial vertical.
• Donna Moderna: Italian women's magazine covering lifestyle, fashion, beauty, and home — owned by Mondadori and a direct competitor to Grazia in the Italian market.
• Marie Claire: International women's magazine covering fashion, beauty and culture; Marie Claire Italia competes directly with Grazia in the Italian women's lifestyle market.

Broad incumbents

• RCS MediaGroup: Italian media group publishing Corriere della Sera, IO Donna, and Oggi — competes with Grazia in the Italian women's lifestyle and broader media advertising market.
• Condé Nast Italia: Italian arm of Condé Nast publishing Vogue, Vanity Fair, GQ, and Wired — a broader incumbent that competes with Grazia across multiple editorial verticals.
• Mondadori Group: Italian publishing conglomerate handling Grazia's subscription logistics (abbonamenti.it) and also publishing competing women's titles like Donna Moderna — a structural partner and competitor.
• Hearst Magazines Italia: Italian subsidiary of Hearst publishing Elle, Cosmopolitan, Esquire, and others — a broad incumbent with overlapping women's lifestyle properties competing for the same ad budgets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/grazia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grazia