RTD Financial
RTD Financial Advisors, Inc. is a privately held, SEC-registered investment advisory firm founded in 1983 and headquartered in Philadelphia. It provides personal wealth management, employer retirement plan solutions, trust investment management, and nonprofit investment management to individuals, families, business owners, trustees, and nonprofit organizations across 18 states.
- Company typePrivate
- Founded1983
- HeadquartersPhiladelphia, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What RTD Financial does
RTD Financial Advisors, Inc. is a privately held, SEC-registered investment advisory firm founded in 1983 and headquartered in Philadelphia, Pennsylvania. The firm operates four core service lines: Personal Wealth Management for individuals and families; Employer Retirement Plan Solutions for business owners and executives sponsoring 401(k) and similar plans; Trust Investment Management for individual and corporate trustees; and Nonprofit Investment Management for endowments, reserves, and board-governed investment portfolios. RTD serves clients across at least 18 states where it maintains notice filings, with physical operations centered on Philadelphia plus meeting spaces in Marlton, NJ and Malvern, PA following the 2023 consolidation of its former Cherry Hill, NJ office.
The firm delivers services through a sales-led GTM model combining direct advisor engagement, professional and client referrals, and supporting content marketing (blog, newsletter, webinars, conferences). Technology is largely third-party and operational in nature: a client portal powered by Tamarac Inc. with Charles Schwab brokerage connectivity, Fi360/Broadridge and Fiduciary Decisions Inc. tools for fiduciary and fee benchmarking across retirement plan work, and standard productivity suites (Microsoft, SharePoint, Teams, Calendly) plus the Entrepreneur Operating System (EOS) for internal management. RTD also operates a proprietary Nonprofit Investment Management Dashboard and secure online vault that document fiduciary process and track Investment Policy Statement compliance.
Revenue is generated through investment advisory fees, billed annually and tailored to client needs (likely AUM-based or flat-fee financial planning); pricing is quote-based and not publicly disclosed. The firm is led by Chairman and CEO Jeff A. Weiand, President Beth Davies, CIO and shareholder Gregory J. Young, and COO Maureen Blom, supported by a broad team of credentialed CFP, AIF, CAIA, CFA, and CPA professionals. RTD has maintained 12 consecutive years of CEFEX certification and has placed on CNBC's Financial Advisor 100 and NAPA's Top DC Advisor Teams annually since 2017.
RTD Financial firmographics
Firmographics- Name
- RTD Financial
- Legal name
- RTD Financial Advisors, Inc.
- Website
- https://rtdfinancial.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RTD Financial Advisors, Inc. is a privately held, SEC-registered investment advisory firm founded in 1983 and headquartered in Philadelphia. It provides personal wealth management, employer retirement plan solutions, trust investment management, and nonprofit investment management to individuals, families, business owners, trustees, and nonprofit organizations across 18 states.
- Ownership category
- akta.pro rank
RTD Financial industry classification
Industry- Product category
- Wealth Management & Investment Advisory
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Retirement & Distribution Planning RIAs (401(k)/IRA/Pension Rollovers) (FSAAACAE)
Keywords
Where RTD Financial is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
RTD Financial business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Investment Advisory Fees: RTD Financial generates revenue through investment advisory fees, likely charged as a percentage of assets under management (AUM) or as flat fees for financial planning services. The firm is an SEC-registered investment adviser providing fiduciary financial planning and investment management services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Personalized financial planning services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
RTD Financial product offering
Product offeringCore offering
RTD Financial is a federally registered investment adviser providing personalized financial planning, investment management, employer-sponsored retirement plan administration, and nonprofit/trust investment services. The firm delivers these through credentialed financial planners, a client portal, and an Investment Committee-driven investment process for individuals, families, business owners, nonprofits, and trustees across 18 states.
Product overview
RTD Financial is a registered investment advisory firm offering four core service lines: Personal Wealth Management, Employer Retirement Plan Solutions, Trust Investment Management, and Nonprofit Investment Management. These services are delivered through a people-first approach combining human advisors with technology-enabled client portals. The firm provides personalized financial planning, fiduciary services, and investment management across multiple client segments including individuals, families, business owners, employers, and nonprofit organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Wealth Management Comprehensive financial planning and investment management services for families and individuals, developing evolving plans focused on their unique needs and desires. Includes retirement planning, estate planning, tax planning, and investment management.
- Employer Retirement Plan Solutions Retirement program design and management services for business owners and executives, helping organizations build and manage effective 401(k) and other DC retirement programs. Includes fiduciary guidance, ERISA compliance support, participant education, and plan design.
- Trust Investment Management Investment management services working with individual and corporate trustees to develop and maintain high-impact investment plans to ensure the needs and aspirations of beneficiaries are met.
- Nonprofit Investment Management Investment management services for nonprofit organizations, working closely with boards and finance committees to develop and maintain high-impact investment plans for endowments and reserves. Includes Investment Policy Statement development, fiduciary compliance monitoring, and a proprietary online dashboard.
- RTD Client Portal Secure online client portal for RTD clients to access their accounts, statements, and financial information, powered by Tamarac Inc. and integrated with Charles Schwab for brokerage services.
Quantifiable outcome
- Longest-running CEFEX certified firm in New Jersey and second-longest in Pennsylvania
- +2 more outcomes
Companies that use RTD Financial
Customer profileSegments4 records
Ideal customer profiles4 records
RTD Financial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
RTD Financial partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Schwab CharitableminorRTD Financial mentions Schwab Charitable Donor-Advised Fund as a beneficiary option for retirement accounts in estate planning contexts. This is referenced in educational content about smart legacy planning strategies.
- Recordkeepers and Third-Party Administrators (TPAs)coreThe firm works closely with recordkeepers and TPAs as strategic partners in their Employer Retirement Plan Services. Coordination with these partners is required to streamline procedures and resolve outstanding items for retirement plan clients.
- Fi360/BroadridgecoreRTD Financial uses Fi360/Broadridge tools and Fiduciary Decisions Inc. benchmarking for fiduciary management, risk management, and fee benchmarking for retirement plan services.
- CEFEX (Centre for Fiduciary Excellence)coreCEFEX, a division of Broadridge Fi360 Solutions, provides independent fiduciary certification and assessment. RTD has maintained CEFEX certification for 12 years, making them the longest-running certified firm in NJ and second-longest in PA.
- Impact100 South JerseyminorRTD team member Irene Giman was featured in a member spotlight for Impact100 South Jersey, a women's collective giving group that combines contributions to provide high-impact grants to local organizations.
- HTA (Healthcare Trust of America)minorRTD Financial was selected as a recipient of HTA's Show Your Heart Campaign award in support of Women Against Abuse nonprofit organization.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
RTD Financial competitors and assessment
Company assessmentDirect peers
- Beacon Pointe Advisors: Independent, fee-only RIA providing wealth management, retirement plan consulting, and family office services. Directly comparable in service mix including retirement plan focus and multi-state operations.
- Mariner Wealth Advisors: National, independent RIA offering comprehensive wealth advisory, retirement plan, and institutional services. Similar business model with multi-state presence and integrated financial planning, though at significantly larger scale.
- Carson Group: RIA platform providing wealth management, coaching, and technology solutions to financial advisors and their clients. Comparable in advisory services model, though structured more as a partner-advisor network than a single firm.
- Moneta Group: Large independent, fee-only RIA providing comprehensive financial planning and retirement plan services to individuals and businesses. Comparable in full-service RIA model and high-net-worth focus to RTD.
- Buckingham Strategic Wealth: Independent, fee-only RIA serving individuals, families, and institutions with comprehensive financial planning. Comparable in fiduciary, planning-led model and recurring advisory fee revenue.
- Captrust: Independent RIA specializing in investment advisory for retirement plans, endowments/foundations, and private clients—directly overlapping RTD's Employer Retirement Plan Solutions and Nonprofit Investment Management service lines.
- Creative Planning: Large independent fee-only RIA delivering wealth management, retirement plan, and tax services nationwide. Comparable service breadth and fee-based revenue model, though substantially larger in headcount and AUM.
- Sequoia Financial Group: Mid-size, multi-state registered investment adviser offering personal wealth, retirement plan, and institutional advisory services. Highly comparable in scale, client segments, and SEC-registered RIA model to RTD.
Broad incumbents
- Focus Financial Partners: Leading partnership of independent, fiduciary wealth management and investment advisory firms. Operates at a much larger scale as an RIA roll-up but provides strategic context for RTD's positioning and potential exit paths.
- Commonwealth Financial Network: Large private broker-dealer and RIA-supporting firm providing practice management, technology, and compliance infrastructure to independent advisors. Comparable in enabling independent advisory practices but operates as a custodian/platform rather than direct RIA.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
RTD Financial social profiles
Digital presenceRTD Financial compliance and trust
Trust signalCompliance2 records
RTD Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
RTD Financial leadership team
Management profileNumber of profiles
Profiles33 records
RTD Financial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RTD Financial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RTD Financial
What does RTD Financial do?
RTD Financial is a federally registered investment adviser providing personalized financial planning, investment management, employer-sponsored retirement plan administration, and nonprofit/trust investment services. The firm delivers these through credentialed financial planners, a client portal, and an Investment Committee-driven investment process for individuals, families, business owners, nonprofits, and trustees across 18 states.
Is RTD Financial a public or private company?
RTD Financial is a private company. It is classified as management employee owned and is currently operating.
When was RTD Financial founded?
RTD Financial was founded in 1983. It employs 11 to 50 people.
Where is RTD Financial based?
RTD Financial is headquartered in Philadelphia, United States, in the North America region.
How does RTD Financial make money?
One revenue line is on record: investment Advisory Fees.
Who are RTD Financial's main competitors?
Direct peers on record are Beacon Pointe Advisors, Mariner Wealth Advisors, Carson Group, Moneta Group, Buckingham Strategic Wealth, Captrust, Creative Planning and Sequoia Financial Group. Broad incumbents are Focus Financial Partners and Commonwealth Financial Network.
Does RTD Financial have an API?
No public API is recorded for RTD Financial.
What industry is RTD Financial in?
RTD Financial's product category is Wealth Management & Investment Advisory. Its primary akta.pro industry code is FSAAACAE, Retirement & Distribution Planning RIAs (401(k)/IRA/Pension Rollovers). Its NAICS code is 523940 and its SIC code is 6282.