Daro
Daro UK Ltd is a B2B trade distributor of premium kitchen and furniture hardware, serving kitchen fitters, cabinet makers, and joiners with drawer systems, cabinet fittings, lighting, and handles from leading brands including Blum, Wesco, and Peka.
- Company typePrivate
- Founded1923
- HeadquartersHarlow, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Daro does
Daro UK Ltd is a London-anchored, privately held B2B trade distributor of premium kitchen and furniture hardware, founded in 1923 and operating today from a headquarters and showroom in Harlow, Essex. The company positions itself as 'The Drawer Experts' and serves trade professionals — kitchen fitters, cabinet makers, furniture manufacturers, and joiners — who specify high-quality drawer systems, cabinet hinges, runners, lift systems, lighting, handles, and waste solutions into residential kitchen and furniture projects. Daro's product portfolio is structured as a multi-brand trade platform: it is the primary UK distributor for Blum (LEGRABOX, TANDEMBOX antaro, MERIVOBOX, MOVENTO, TANDEM, AVENTOS, SERVO-DRIVE, BLUMOTION), Wesco (waste and laundry), Peka (Swiss storage), Furnipart (Scandinavian handles), Sensio (LED lighting), Tecnoinox (stainless steel accessories), Alexander & Wilks (British cabinet hardware), and Buster + Punch (industrial design hardware), and supplements these with proprietary lines including TA'OR BOX (customisable wooden drawer boxes) and Dovetail Drawers (bespoke handmade pre-assembled drawers).
Underlying offering components include integrated online configurators (Drawer Box, Blum Product, Blum Cabinet, Dovetail Drawer Box) that allow trade customers to specify and order components digitally. Service-level differentiators include same-day dispatch on orders placed before 4pm, next-day delivery on Blum products, free shipping on orders over £100, a 30-day return policy, lifetime guarantees on drawer systems, and dedicated technical sales support (020 8510 4040). The business model is sales-led B2B with revenue from one-time hardware and fitting sales at trade-list pricing, accessible only after trade account registration; pricing is quote-based and not publicly disclosed. Distribution is via the Daro e-commerce storefront and a single physical showroom in Harlow, serving UK-wide trade customers.
Daro firmographics
Firmographics- Name
- Daro
- Legal name
- Daro UK Ltd
- Website
- https://daro.com
- Company type
- Private
- Founded year
- 1923
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Daro UK Ltd is a B2B trade distributor of premium kitchen and furniture hardware, serving kitchen fitters, cabinet makers, and joiners with drawer systems, cabinet fittings, lighting, and handles from leading brands including Blum, Wesco, and Peka.
- Ownership category
- akta.pro rank
Where Daro is headquartered
LocationHeadquarters
- HQ city
- Harlow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Daro business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Hardware and Fitting Sales: Daro generates revenue through the sale of kitchen furniture hardware including drawer systems, cabinet hinges, runners, handles, knobs, lighting, and waste solutions. They sell pre-assembled drawers and individual components through their e-commerce platform and showroom to trade professionals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard trade pricing for registered trade customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Daro product offering
Product offeringCore offering
Daro is a UK-based B2B trade supplier and distributor of premium kitchen and furniture hardware, founded in 1923 and known as 'The Drawer Experts'. The company distributes partner brands including Blum, Wesco, Peka, Furnipart, Sensio, Tecnoinox, Alexander & Wilks, and Buster + Punch, alongside its own-branded products (Dovetail Drawers, TA'OR BOX). It serves trade professionals such as kitchen fitters, furniture makers, and joiners with next-day delivery, trade pricing, online configurators, and a physical showroom.
Product overview
Daro UK Ltd operates as 'The Drawer Experts,' a B2B trade supplier of premium kitchen and furniture hardware. The company distributes a comprehensive portfolio of pre-assembled drawer systems (Dovetail, LEGRABOX, TA'OR BOX), Blum motion hardware (hinges, runners, lift systems, motion technologies), and complementary brands including Wesco (waste management), Peka (Swiss storage solutions), Sensio (LED lighting), Furnipart (Scandinavian handles), Tecnoinox (stainless steel accessories), and various other hardware brands. Daro serves trade professionals with design tools including product and cabinet configurators. The offering is a unified trade supply platform rather than a technology product.
Differentiator
Problem solved
Functional benefit
Products and services
- Dovetail Drawers Pre-assembled, ready-to-fit drawer boxes supplied by Daro in a range of standard sizes, heights, colours, and configurations for kitchen and furniture installations.
- TA'OR BOX Daro's own-brand customisable wooden drawer box system offering personalised design and configuration for trade professionals.
- LEGRABOX Blum's high-quality LEGRABOX drawer system with slim design, clean lines, and smooth running action for kitchen and furniture applications, distributed by Daro.
- Blum Box Systems Blum drawer box systems including TANDEMBOX antaro, MERIVOBOX, and EVERYDAYSAFE product lines, distributed by Daro for various price and performance tiers.
- SPACE TOWER Blum's SPACE TOWER larder storage solution providing organised pull-out pantry storage for tall kitchen cabinets, distributed by Daro.
- SPACE STEP Blum's SPACE STEP plinth pull-out step solution that integrates a step into the kitchen plinth for accessing high cabinets, distributed by Daro.
- Blum Hinge Systems Blum hinge systems including CLIP top and EUROBUTT II, offering a range of concealed hinges for cabinet doors, distributed by Daro.
- AVENTOS Lift Systems Blum's AVENTOS range of lift systems for wall cabinets and overhead doors including HF, HS, HK, HK-S, HK-XS, and HL models, distributed by Daro.
- Blum Runner Systems Blum's MOVENTO and TANDEM concealed runner systems for drawers, distributed by Daro for furniture and cabinetry applications.
- Blum Motion Technologies Blum's motion technologies including BLUMOTION soft-close, SERVO-DRIVE electric opening, and TIP-ON BLUMOTION touch-to-open mechanisms, distributed by Daro.
- AMBIA-LINE Inner Dividing System Blum's AMBIA-LINE inner dividing system for organising LEGRABOX drawers, distributed by Daro.
- LEMANS II Corner Storage Corner storage solution with independently opening shelves for blind corner cabinets, distributed by Daro.
- Wesco Waste Management Solutions Wesco branded waste bins and waste management solutions for kitchens, distributed by Daro as the UK trade supplier.
- Peka Storage Solutions Peka range of pull-out larder units, corner solutions, and storage accessories for kitchens, distributed by Daro.
- Sensio LED Lighting Sensio LED lighting solutions for kitchens including under-cabinet, in-cabinet, and plinth lighting, distributed by Daro.
- Furnipart Handles & Knobs Furnipart range of designer handles, knobs, and pulls for furniture and cabinetry, distributed by Daro.
- Tecnoinox Stainless Steel Solutions Tecnoinox range of stainless steel sinks, taps, and kitchen accessories, distributed by Daro.
- Alexander & Wilks Hardware Alexander & Wilks range of architectural hardware including door handles, knobs, and accessories, distributed by Daro.
- Buster + Punch Hardware Buster + Punch range of designer hardware, handles, and accessories with industrial aesthetic, distributed by Daro.
Quantifiable outcome
- Same-day dispatch on all orders placed before 4pm
- +2 more outcomes
Companies that use Daro
Customer profileSegments1 record
Ideal customer profiles1 record
Daro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Daro partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- BlumcoreDaro is a primary UK partner for Blum, distributing their full range of drawer systems (LEGRABOX, TANDEMBOX antaro, MERIVOBOX), hinge systems, runner systems (MOVENTO, TANDEM), lift systems (AVENTOS), and motion technologies (SERVO-DRIVE, BLUMOTION). The partnership includes access to Blum configurators integrated into Daro's website.
- WescocoreDaro offers exclusive access to Wesco's innovative waste solutions in the UK, including in-cupboard bins, laundry solutions, and housewares. Wesco products are highlighted as featuring German engineering excellence and sustainable, space-saving designs.
- PekacoreDaro provides access to Peka's Swiss precision storage solutions including corner units, larder units, base units, and waste systems. Peka products are noted for their innovative storage solutions and Swiss craftsmanship.
- FurnipartmajorDaro distributes Furnipart's Scandinavian-designed handles and knobs, including collections for 2023, 2024, and 2025, featuring collaborations with renowned designers. Products are noted for high-quality materials and functional design with ergonomic comfort.
- SensiomajorDaro offers Sensio's innovative lighting solutions including LED strips, illuminated cabinets and mirrors, downlights, and lighting controls. Products feature energy-efficient LED technology and easy installation.
- TecnoinoxmajorDaro provides Tecnoinox's stainless steel solutions including waste bins, cutlery inserts, and siphon drawers, designed as perfect partners for Blum LEGRABOX drawer systems.
- Alexander & WilksmajorDaro distributes Alexander & Wilks' British-designed cabinet hardware including knobs, pulls, door stops, and lever handles, featuring timeless design and premium materials.
- Buster + PunchmajorDaro offers Buster + Punch's distinctive bold, industrial-inspired designs for cabinet hardware, door hardware, lighting, and electrical accessories, suited for high-end interiors.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Daro competitors and assessment
Company assessmentOthers
- Blum UK: Blum is the Austrian manufacturer of Daro's flagship drawer and motion hardware lines. It is a key supplier rather than a competitor, but is included because any shift by Blum toward direct UK distribution would represent the primary channel threat to Daro's business.
Broad incumbents
- IronmongeryDirect: IronmongeryDirect is a major UK trade e-commerce distributor of architectural ironmongery and hardware with a much broader catalogue than Daro. It is comparable as a UK B2B trade hardware distributor with next-day delivery, though it serves a wider product range than Daro's kitchen-focused assortment.
- Magnet Trade: Magnet Trade is the trade division of UK kitchen retailer Magnet, supplying kitchens and components to installers and developers. It is comparable as a UK B2B trade kitchen supplier, with shared customer base of professional kitchen fitters but a much broader value proposition than Daro's components-only offering.
- Screwfix: Screwfix is the UK's largest trade-catalogue and online hardware distributor serving tradespeople and serious DIY buyers. It is a broad incumbent in UK trade hardware distribution, with significant overlap in trade customer base, though Screwfix's assortment is far wider and lower-end than Daro's premium kitchen focus.
- Toolstation: Toolstation is a UK trade counter and online distributor selling hardware, tools, and building products to tradespeople. While broader and lower-price-positioned than Daro, it competes for the same trade buyer wallet with same-day collection/next-day delivery.
- Howdens Joinery: Howdens is the dominant UK kitchen and joinery trade supplier, selling complete fitted kitchens through local depots to small builders and kitchen fitters. It is an adjacent trade channel that buys (and thereby shapes demand for) drawer hardware and kitchen fittings, making it both a customer and an adjacent competitor to Daro's trade installer base.
Direct peers
- Hettich UK: Hettich is a German furniture fittings manufacturer/distributor with a UK presence, selling drawer systems, hinges, runners, and cabinet hardware to trade buyers. It overlaps directly with Daro's Blum-led cabinet hardware offering and serves the same kitchen joiner/kitchen fitter customer base.
- Häfele UK: Häfele is a German family-owned fittings giant with a UK subsidiary distributing furniture hardware, kitchen fittings, and architectural hardware to trade customers. It is the closest direct competitor to Daro, mirroring the kitchen/furniture hardware distribution model with overlapping brand portfolio.
Emerging players
- Premier Fittings: Premier Fittings is a UK supplier of kitchen and bedroom fittings offering drawer systems, hinges, and accessories to trade installers. It is a smaller emerging distributor competing in the same niche and customer base as Daro, though with a less premium brand portfolio.
Regional players
- Wickes: Wickes is a UK home improvement retailer with a trade account programme serving builders, joiners, and refurbishment contractors. It addresses an overlapping trade buyer segment with kitchens and hardware, though as a general home improvement retailer rather than a specialist distributor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
Daro social profiles
Digital presenceDaro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Daro leadership team
Management profileNumber of profiles
Profiles1 record
Daro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Daro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Daro
What does Daro do?
Daro is a UK-based B2B trade supplier and distributor of premium kitchen and furniture hardware, founded in 1923 and known as 'The Drawer Experts'. The company distributes partner brands including Blum, Wesco, Peka, Furnipart, Sensio, Tecnoinox, Alexander & Wilks, and Buster + Punch, alongside its own-branded products (Dovetail Drawers, TA'OR BOX). It serves trade professionals such as kitchen fitters, furniture makers, and joiners with next-day delivery, trade pricing, online configurators, and a physical showroom.
Is Daro a public or private company?
Daro is a private company. It is classified as family owned and is currently operating.
When was Daro founded?
Daro was founded in 1923. It employs 11 to 50 people.
Where is Daro based?
Daro is headquartered in Harlow, United Kingdom, in the Europe region.
How does Daro make money?
One revenue line is on record: hardware and Fitting Sales.
Who are Daro's main competitors?
Blum UK is listed as an others. Broad incumbents are IronmongeryDirect, Magnet Trade, Screwfix, Toolstation and Howdens Joinery. Direct peers are Hettich UK and Häfele UK. Premier Fittings is listed as an emerging player. Wickes is listed as a regional player.
Does Daro have an API?
No public API is recorded for Daro.