What Senses Electronics does

Senses Electronics Pvt. Ltd. is a Pune-headquartered, privately held Indian manufacturer of Android-based interactive flat panels (IFPs) and integrated smart classroom software, founded in 2013. Its hardware portfolio spans the flagship SensePRO line (65" to 105" displays with up to 600 cd/m² brightness, optional Intel i7 OPS modules, BOSE audio, Sony 48MP cameras, NFC, and fingerprint login) and the Google EDLA-certified SenseEDGE line (65" and 75") targeting schools that require verified Play Store and Google Workspace for Education access. Both lines run Android 16 on ARM A73+A53 octa-core processors with 8GB RAM and 128GB storage, with optional Windows OPS modules for legacy desktop workflows.

The company's software stack is delivered as a bundled ecosystem: SenseBoard (whiteboard and lesson delivery), SensesAI (OpenAI-API-powered curriculum-aware AI engine aligned to NCERT and Indian state boards), SenseManage (centralized panel monitoring), SenseTalk (classroom addressing and messaging), SenseWatch (live classroom monitoring), SenseConnect (cross-platform wireless screen sharing), CaptureSense (lesson recording), and SensesEye (on-device AI engagement detection with DPDP 2023 compliance). Revenue is generated primarily through one-time hardware sales of ₹1.0-3.0 lakh per panel to K-12 private schools, K-12 government projects, higher education institutions, and coaching institutes, complemented by free teacher training and certification (300,000+ teachers, 120,000+ sessions to date), lifetime software updates, and enterprise software subscriptions on expanded deployments.

Senses distributes through its Pune corporate office, two regional partner networks (MIPL covering Mumbai, Bangalore, Delhi, Singapore, Kolkata, Hyderabad, Vijayawada, Bhubaneswar, and Lucknow; TechSens covering Pune, Ahmedabad, Vadodara, Goa, and Bhopal), and direct enterprise sales for government and multi-campus deployments. The company claims 10,500+ institutions served, 100,000+ classroom installations, 70% market share in India's private non-government interactive learning segment, and a 98% positive feedback rating from teachers and IT heads. It has been recognized by DISCIEN as a top IFPD player in its 2025-2026 India report and by Times Now with a 'Symbol of Excellence' for AI smart board innovation. The company is bootstrapped with no disclosed external funding and is led by co-founders Sajith Radhakrishnan (CEO) and Prashanth Peethambaran (CTO).

Name

Senses Electronics

Legal name

Senses Electronics Pvt. Ltd.

Website

https://senseselec.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Senses Electronics is a Pune-based Indian manufacturer of Android-powered interactive flat panels and integrated smart classroom software, serving 10,500+ K-12 schools, higher education institutions, coaching centers, and government projects across India.

Ownership category

akta.pro rank

Product category

Education Technology Hardware — Interactive Flat Panels and Smart Classroom Solutions

NAICS

Computer and Peripheral Equipment Manufacturing (33411)

SIC

Household Audio & Video Equipment (3651)

akta.pro primary industry

Learning Device Ecosystems & 1:1 Program Solutions (Devices, MDM, Charging) (EDAJAMAL)

akta.pro secondary industry

Interactive Whiteboards, Digital Annotation & Screen Sharing Tools (EDAFABAE)

Keywords

• Interactive flat panels
• Smart classroom solutions
• Education technology hardware
• AI teaching software
• Digital classroom displays

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices15 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales — Interactive Flat Panels and Smart Boards: The primary revenue stream is the sale of hardware — SensePRO and SenseEDGE interactive flat panels available in sizes from 55 to 105 inches. Panels are sold directly to educational institutions (schools, colleges, universities, coaching institutes) and government bodies. Optional Windows OPS modules, cameras, and accessories provide upsell opportunities.
2. Professional Services — Teacher Training and Certification: Senses provides free teacher training and certification as part of the product offering. Training is delivered across a PAN-India network and represents both a revenue component for government/institutional contracts and a key adoption driver that supports hardware sales. The company has conducted 120,000+ training sessions and certified 300,000+ teachers.
3. Software Subscriptions and Lifetime Updates: Panels include lifetime free software updates for built-in software (SenseBoard, SensesAI, SenseManage, SenseTalk, SenseWatch, SenseConnect, etc.). The company generates continued revenue through enterprise software licensing for expanded deployments and institutional software subscriptions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Senses Electronics manufactures and sells Android-based interactive flat panels (SensePRO and SenseEDGE) and an integrated software ecosystem (SenseBoard, SensesAI, SenseManage, SenseTalk, SenseWatch, SenseConnect, SenseCapture, SensesEye) for K-12 schools, colleges, universities, coaching institutes, and government education projects across India. The company combines 4K UHD touch displays with proprietary AI-powered teaching, classroom management, and collaboration software, supported by PAN-India installation and free teacher training/certification services.

Product overview

Senses Electronics is an Indian manufacturer of interactive flat panels and smart classroom solutions for education. The company offers a unified ecosystem combining hardware (SensePRO and SenseEDGE interactive flat panels, interactive whiteboards) with integrated software (SenseBoard teaching software, SensesAI AI engine, SenseConnect screen sharing, SenseTalk communication, SenseWatch monitoring, SenseManage management, SenseCapture recording, and SensesEye engagement detection). Both hardware product lines feature Android 16 OS with 4K UHD displays, multi-touch technology, and Google EDLA certification (SenseEDGE), while the software ecosystem supports lesson planning, content delivery, AI-powered teaching, classroom management, and student engagement tracking. The company serves 10,500+ educational institutions across India with PAN-India installation and support.

Differentiator

Problem solved

Functional benefit

Brands

• SensePRO: Flagship interactive flat panel line with highest brightness, contrast, and processing capabilities. Available in 65", 75", 86", 98", and 105" sizes with optional camera, built-in NFC, and fingerprint login.
• SenseEDGE
• SenseBoard
• SensesAI
• SenseManage
• SenseConnect
• SenseTalk
• SenseWatch
• SenseCapture
• SensesEye

Products and services

• SensePRO Interactive Flat Panel Flagship interactive flat panel for educational institutions with 4K UHD DLED display (450-600 cd/m² brightness, up to 36,000:1 contrast), infrared multi-touch (40 touch points, under 4ms response), Android 16 OS with ARM A73+A53 Octa-core processor and Mali G52 GPU, 8GB RAM and 128GB storage, optional Windows OPS module (Intel Core i7 13th Gen, 512GB SSD), BOSE 2.1 channel audio (2x20W + 20W subwoofer), optional 48MP Sony 4K camera with 103° FOV, built-in NFC and fingerprint login. Designed for large classrooms, colleges, universities, and multi-campus deployments.
• SenseEDGE Interactive Flat Panel Google EDLA-certified interactive flat panel for K-12 schools with 4K UHD DLED display (350-450 cd/m² brightness, up to 15,000:1 contrast), 40-point infrared touch with under 6ms response, Android 16 OS, ARM A73+A53 Octa-core processor, Mali G52 GPU, 8GB RAM, 128GB storage, optional Windows OPS module (Intel Core i5 12th Gen), built-in TI amplifier with 2x16W speakers and 16W subwoofer. Provides verified Google Mobile Services, Play Store, and Google Workspace for Education access.
• SenseBoard Teaching Software Windows-based interactive whiteboard and teaching software designed as a modern replacement for traditional blackboards. Features writing, annotation, lesson planning, classroom presentations, subject-specific tools, and resource integration with AI-powered teaching tools (SensesAI). Integrates with OpenAI API, Google APIs, YouTube, and Google Drive. Targets teachers in K-12 schools, colleges, and coaching institutes using Senses interactive flat panels.
• SensesAI Education AI Engine AI engine integrated into SenseBoard for teachers and educational institutions. Provides AI-assisted lesson planning, AI-generated MCQs/subjective questions/flashcards, AI Curriculum Navigator (NCERT/Balbharati/state board aware), AI Book Analysis, AI YouTube (transcripts, summaries, MCQs), AI Magic Pen (sketch-to-diagram), AI Image Search, AI Read Aloud, and AI Prompt in Context Menu. Supports PhET, GeoGebra, and Polypad integrations.
• SenseConnect Wireless Screen Sharing Wireless screen sharing and collaboration software enabling teachers and students to cast content from Windows, macOS, Android, and iOS devices onto Senses interactive panels without HDMI cables. Supports two-way device interaction and casting panel screens outward to connected devices. Targets K-12 schools, colleges, and universities using Senses interactive panels.
• SenseTalk Classroom Communication Software Classroom addressing and management software enabling school administrators to conduct live audio/video addresses to classrooms via panels, share screen content, send messages with alarms/notifications, share files and links, manage exam timers, and remotely control panel volume. Encrypted streams stay within school internal network. Targets IT administrators and school leaders.
• SenseWatch Classroom Monitoring Software Live classroom monitoring software allowing authorized IT administrators to view live camera feed and live screen feed from classroom panel cameras for safety and supervision. Operates solely within school network; no video/audio/screen content is recorded or stored. Targets IT administrators and school safety officers.
• SenseManage Centralized Panel Management Centralized panel management software enabling school IT administrators to monitor panel on/off status, view usage reports (daily/weekly/monthly/yearly), remotely control panels, schedule on/off times, and track application and feature usage. Data stored within school's own servers with all communication staying within school network. Targets IT heads at schools, colleges, and multi-campus institutions.
• SensesEye AI Engagement Detection Classroom AI engagement detection system using on-device processing for face and behavior detection (attentive, distracted, sleeping states). Captures event-based screenshots stored locally in encrypted form (AES-256). Session metadata stored locally; no personal identifiers or names stored; follows DPDP 2023 principles; on-device inference with offline models and no third-party cloud APIs. Targets teachers and administrators seeking student attentiveness insights.
• Free Teacher Training and Certification Free teacher training and certification program delivered through Senses' PAN-India in-house service network to support adoption of Senses interactive panels in schools, colleges, coaching institutes, and government education projects. Includes structured training sessions and teacher certification.

Quantifiable outcome

• 98% positive feedback from teachers and IT heads using Senses interactive panels
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability11 records

Feature10 records

Partnerships

Two partnerships are on record, tiered core.

• Google (Google EDLA Certification)coreTechnology or IntegrationSenseEDGE interactive flat panels are Google EDLA (Enterprise Device Licensing Agreement) certified, providing verified access to Google Mobile Services, Google Play Store, and Google Workspace for Education apps (Meet, Drive, Classroom). This certification ensures secure, official access to Google's ecosystem rather than relying on sideloaded apps, and enables ongoing security updates. SensePRO panels are Android-based but EDLA certification is specific to SenseEDGE.
• OpenAIcoreTechnology or IntegrationSenseBoard software integrates OpenAI's API to provide AI-powered teaching tools including summarization, lesson generation, and AI-assisted content creation within the whiteboard application. OpenAI processes data related to AI features upon user request. No Google data is automatically used for AI model training. This is an inbound API integration rather than a formal co-development partnership.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Boxlight (Mimio / CleverTouch): Education-focused display and classroom software provider with global distribution; competes in the same K-12 IFP category and curriculum-aligned software stack.
• Specktron: Indian-headquartered IFP and smart-classroom brand targeting schools and government projects across India; closest domestic peer in size and channel.
• Egain Learning: India-based smart-classroom and IFP vendor selling interactive panels with teaching software to schools; comparable vertical focus and pricing structure.
• ViewSonic: Global interactive flat panel manufacturer with a strong India presence in K-12 and higher-education classrooms; competes head-on with Senses in the same screen sizes and use cases.
• BenQ: Major global IFP brand (BenQ Board / RP series) widely deployed in Indian schools and corporates; directly comparable product portfolio and channel motion to Senses.
• Promethean: Education-specialist IFP vendor (ActivPanel) with deep curriculum content partnerships; directly competes with Senses in K-12 smart classrooms.
• SMART Technologies: Pioneer of interactive whiteboards and modern IFPs for K-12; offers comparable hardware-software classroom stacks and competes for Indian school tenders.
• Newline Interactive: Pure-play interactive display manufacturer selling into Indian education and enterprise channels with comparable product lineup and pricing tiers.

Broad incumbents

• Samsung Electronics (Samsung Flip / WAC): Global display giant offering education-oriented interactive panels (Samsung Flip, WAC series); broader portfolio but overlapping with Senses in large-format classroom displays.
• LG Electronics (LG One:Quick / CreateBoard): Large multinational electronics manufacturer with education IFP lines (LG CreateBoard, One:Quick); competes for institutional and government tenders in India.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/senseselec
• Facebookfacebook.com/senseselec
• LinkedInlinkedin.com/company/senses-electronics

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senses Electronics