Central Nassau Guidance & Counseling Services

What Central Nassau Guidance & Counseling Services does

Central Nassau Guidance & Counseling Services (CN Guidance) is a private 501(c)(3) non-profit behavioral health organization founded in 1972 and headquartered at 950 South Oyster Bay Road in Hicksville, New York. It delivers a comprehensive portfolio of mental health and substance use disorder services—including crisis intervention, outpatient treatment, ACT team services for serious mental illness, vocational rehabilitation, residential programs, school-based counseling, and trauma-informed care—to children, adolescents, adults, seniors, and veterans across Nassau and Suffolk Counties on Long Island. With 400+ employees and 60+ active programs, the organization reaches more than 31,000 individuals annually and has grown its client base from roughly 2,209 in 2013 to over 7,000 by 2018 and beyond.

The organization operates four physical service sites in Hicksville, Plainview, and Hauppauge, complemented by a 24/7 walk-in Community Crisis Center (opened December 2025), a Mobile Recovery Unit fleet equipped with tele-psychiatry, and a Crisis Retreat. It holds the sole Certified Community Behavioral Health Clinic (CCBHC) designation on Long Island and one of only 13 in New York State, supporting integrated mental health, addiction, and primary care delivery. Specialized programs include Project Connect (hospital-to-community navigation with Northwell), Project FORWARD (vocational rehabilitation evaluated with Stony Brook University), Jail Diversion Programs with the Nassau County DA's Office, and the National Child Traumatic Stress Initiative.

Revenue is generated through a hybrid model combining Medicaid/Medicare reimbursements, private insurance fee-for-service billing, and a substantial base of state and county government grants from OASAS, OMH, ACCES-VR, SAMHSA, and the Long Island Single Point of Access. Sliding-scale fees extend access to lower-income clients. Operating under a stable executive team led by CEO Jeffrey Friedman (since 2013), COO Nancy Manigat (since 2011), and CFO Jean Bentley, the annual operating budget has scaled from $15M to $62M.

Name

Central Nassau Guidance & Counseling Services

Legal name

Central Nassau Guidance & Counseling Services, Inc.

Website

https://centralnassau.org

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

251–500 employees

Short description

Central Nassau Guidance & Counseling Services is a 1972-founded non-profit behavioral health organization delivering integrated mental health and substance use disorder treatment across Long Island's Nassau and Suffolk Counties through four sites, mobile recovery units, and a 24/7 crisis center, serving 31,000+ individuals annually.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Community Mental Health Centers (CMHCs) & Public Behavioral Health Providers (HLAFACAI)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGACAD), School Counseling Services (Individual & Group) (EDAKAMAB), Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Behavioral health services
• Mental health treatment
• Substance use disorder
• Crisis intervention services
• Community mental health

Headquarters

HQ city

Hicksville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Medicaid/Medicare Revenue: Government health insurance programs serving as primary revenue source for behavioral health services rendered to eligible individuals
2. Insurance Reimbursements: Fee-for-service payments from private insurance carriers for covered mental health and substance use disorder treatment services
3. Government Grants: State and county funding including OASAS, OMH grants, and specialized initiative funding such as Daniel's Law pilots and Mobile Recovery Unit grants

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Central Nassau Guidance & Counseling Services is a nonprofit behavioral health organization that delivers integrated mental health and substance use disorder treatment across Long Island. Its core services include 24/7 crisis intervention through a Community Crisis Center, outpatient treatment via a Certified Community Behavioral Health Clinic (CCBHC), ACT Teams for serious mental illness, Mobile Recovery Units, school-based behavioral health, care management, vocational rehabilitation, residential services, and community education (Naloxone, Mental Health First Aid). Services are reimbursed through Medicaid/Medicare, private insurance, and state/county grants, with sliding-scale fees for uninsured individuals.

Product overview

Central Nassau Guidance & Counseling Services operates as a comprehensive behavioral health organization offering a coordinated portfolio of mental health and substance use services. The organization provides crisis intervention through its 24/7 Community Crisis Center and Crisis Retreat, while delivering ongoing treatment via Integrated Counseling & Recovery Services (CCBHC), Day Treatment Programs including PROS, and Assertive Community Treatment (ACT) Teams for adults with serious mental illness. Specialized services include Mobile Recovery Unit for substance use treatment, Project Connect patient navigation, School Based Behavioral Health Services, NCTSI trauma programs for children, Veterans Services (Bridging the Gap), and Jail Diversion Programs. The organization also provides essential support services including Health Home Care Management, Critical Time Intervention, Residential Services, Employment & Vocational Services, Health Insurance Navigator, Link-AGE senior services, and peer support through the Drop-In Center and Starry Night Café. Training programs including Mental Health First Aid and Naloxone training round out the service portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Crisis Center 24/7 mental health and substance use crisis care facility in Hicksville, NY, providing immediate intervention and support for individuals experiencing behavioral health emergencies without appointments.
• Integrated Counseling & Recovery Services (CCBHC) Certified Community Behavioral Health Clinic providing comprehensive, integrated behavioral health treatment including mental health and substance use services for residents of Nassau and Suffolk counties.
• ACT Teams (Assertive Community Treatment) Team-based, highly individualized treatment, rehabilitation, and support services for adults with serious mental illness (SMI) delivered in the community.
• Mobile Recovery Unit Technology-enabled mobile unit bringing substance use treatment and recovery services with tele-psychiatry capabilities directly to communities and individuals across Long Island.
• Health Home Care Management Care coordination service ensuring individuals with chronic conditions receive comprehensive, integrated healthcare management across multiple services and providers.
• Critical Time Intervention (CTI) Time-limited, evidence-based care management for adults with serious mental illness during critical transitions such as hospital discharge or moving to the community.
• National Child Traumatic Stress Initiative (NCTSI) Trauma-informed mental health services for children and adolescents who have experienced traumatic events, funded through the NCTSI grant program.
• School Based Behavioral Health Services
• Project Connect - Patient Navigation Services
• Residential Services
• Health Insurance Navigator Program
• Bridging the Gap - Veterans Services
• Day Treatment Programs (PROS)
• Employment & Vocational Services
• Jail Diversion Programs
• Crisis Retreat
• Link-AGE Program
• Drop-In Center & Starry Night Café
• Training Programs

Quantifiable outcome

• 31,000+ individuals served annually
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core, secondary and minor.

• New York State Office of Mental HealthcoreStrategic or Co-development Partner · 1 January 2024State regulatory agency providing funding, licensure, and oversight for mental health services. Partnership includes grants such as Daniel's Law pilots ($2M award) and ongoing operational support.
• Nassau County Department of Human ServicescoreStrategic or Co-development Partner · 1 January 2024County agency providing human services funding and coordination for behavioral health programs serving Nassau County residents.
• Nassau BOCEScoreStrategic or Co-development Partner · 1 January 2024Educational services agency providing school-based behavioral health services and support to students across Nassau County school districts.
• Northwell HospitalcoreStrategic or Co-development Partner · 1 January 2024Major healthcare system partnership through Project Connect for coordinated behavioral health services and patient referrals.
• New York State Office of Addiction Services and Supports (OASAS)coreStrategic or Co-development Partner · 1 January 2024State agency overseeing addiction services providing funding, Mobile Recovery Unit support, and regulatory guidance for substance use disorder treatment programs.
• Nassau County District Attorney's OfficesecondaryStrategic or Co-development Partner · 1 January 2024County law enforcement partnership for Project FORWARD and Jail Diversion programs providing alternative sentencing and treatment pathways.
• Stony Brook UniversitysecondaryStrategic or Co-development Partner · 1 January 2024Academic partnership for Project FORWARD evaluation, providing research and data analysis support for program outcomes.
• Family & Children's AssociationsecondaryStrategic or Co-development Partner · 1 January 2024Link-Age partnership providing services to older adults combining resources and expertise in serving seniors.
• Nassau County Office for the AgingsecondaryStrategic or Co-development Partner · 1 January 2024County agency partnership through Link-Age program for coordinated services to aging population.
• Abilities, Inc.secondaryStrategic or Co-development Partner · 1 January 2024Disability services organization participating in Project FORWARD for vocational rehabilitation and employment support.
• Health and Welfare Council of Long IslandsecondaryStrategic or Co-development Partner · 1 January 2024Health and human services coalition providing Health Insurance Navigator services to help individuals access coverage.
• Office of Adult Career and Continuing Education Services (ACCES-VR)secondaryStrategic or Co-development Partner · 1 January 2024State vocational rehabilitation agency providing funding and coordination for employment-related services.
• Long Island Single Point of AccesscoreStrategic or Co-development Partner · 1 January 2024Coordinated entry system for behavioral health services ensuring streamlined access to care across Long Island providers.
• America's VetDogsminorOthers · 1 January 2024Veteran service dog organization providing facility dogs to support therapeutic services for veterans receiving care.

Scale indicators7 records

Recent moves9 records

Expansion highlights2 records

Regional players

• Options for Community Living: Long Island-based supportive housing and behavioral health nonprofit serving Nassau and Suffolk residents with mental health conditions. Comparable housing/residential and case management focus, though concentrated on supportive housing rather than full clinical outpatient.

Broad incumbents

• Stony Brook University Hospital (Behavioral Health): Academic medical center on Long Island providing inpatient and outpatient psychiatric and addiction services. Direct evaluation partner of Project FORWARD, comparable in service line, but competes as a broader hospital system rather than a focused community mental health provider.
• Volunteers of America (Greater New York): Large regional human services nonprofit operating behavioral health, housing, and recovery programs across NYC and Long Island. Comparable in service breadth and Medicaid/grant funding mix but as a broad incumbent rather than a focused community clinic.
• Northwell Health (Behavioral Health Services): Large New York health system whose behavioral health service line delivers outpatient, inpatient, and crisis psychiatric care across Long Island. Direct partner via Project Connect and primary referral source, but operates as a broad incumbent healthcare system rather than a dedicated CMHC.

Direct peers

• Riverdale Mental Health Association: Nonprofit behavioral health provider offering outpatient mental health, substance use treatment, and ACT services with comparable CCBHC-style integrated treatment and strong managed-care contracting. Comparable in clinical modality and OMH-style funding structure though operating in a different NY region.
• EAC Network: Long Island-based social services nonprofit offering behavioral health, addiction, education, and vocational programs across Nassau and Suffolk. Directly comparable in regional footprint, integrated MI/SUD offering, and grant-funded service mix.
• WellLife Network: Long Island and NYC-based nonprofit operating behavioral health, residential, and community support programs serving individuals with mental health and developmental disabilities. Comparable in region, service breadth (ACT, residential, outpatient), and Medicaid/OMH funding model.
• Institute for Community Living (ICL): NYC-based nonprofit providing behavioral health, housing, and recovery services across the five boroughs with ACT teams, PROS programs, and CCBHC-equivalent services. Comparable service portfolio, Medicaid/managed-care reimbursement model, and chronically mentally ill population focus.
• Family & Children's Association: Long Island-based behavioral health and human services nonprofit providing mental health, substance use, and family support services across Nassau and Suffolk counties. Explicit CNGCS partner through the Link-AGE program and directly comparable in scope, region, and customer base.
• Federation of Organizations: Long Island behavioral health and recovery services nonprofit providing residential, outpatient, and community-based mental health and substance use treatment. Comparable in clinical model, geography, and Medicaid/OASAS funding mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/centralnassau

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Central Nassau Guidance & Counseling Services