Holyoake Air management solutions

What Holyoake Air management solutions does

Holyoake Air Management Solutions is a New Zealand-founded HVAC air distribution and management systems manufacturer operating across Australia and New Zealand. Founded in 1953 by Noel and Betty Holyoake, the company was acquired by Price Industries in 2021 and now operates as a subsidiary under the Price Group of Companies, legally as Price Holyoake (AU) Pty Ltd. Its product portfolio spans ten categories including air diffusers, registers and grilles, floor air distribution systems, VAV terminals, volume control and relief dampers, fire and smoke dampers, outside and acoustic louvers, airflow control and monitoring (via the Antec Controls sub-brand), critical environments (including the Ultrasuite integrated operating room system), and noise control products, with over 100 applications ranging from residential comfort to hospital operating theatres and industrial facilities. Notable proprietary technologies include the HFS fire and smoke damper patented sealing system, the LR damper patented heat shield and clamping system, POLYMAX high-performance plastic for ECO diffusers, and the Antec CURVE cloud-based monitoring platform.

The company operates seven manufacturing facilities and eight direct sales offices across Australia (Melbourne headquarters, Sydney, Brisbane, Adelaide, Perth) and New Zealand (Auckland, Wellington, Christchurch), employing between 101 and 250 people. Revenue is generated through B2B hardware sales of manufactured HVAC components, sold via a direct field sales force that works with architects, engineers, and contractors on commercial, industrial, and healthcare building projects. Pricing is quote-based through regional sales offices rather than publicly listed. Supporting the core product lines are the Predict by Price CFD analysis service (using ANSYS CFX software), an online Selection Tool for product specification, and the Holyoake Pure Air sub-brand offering HEPA, bipolar ioniser, and UV air purification products. The primary customer segment is healthcare facilities (operating theatres, laboratories, patient isolation rooms), with secondary segments in commercial buildings and residential applications.

Following the 2021 acquisition by Price Industries, Holyoake gained access to Price's global manufacturing and lab-testing facilities in Winnipeg, Canada and the southern United States, enabling shared R&D, supply chain, and product cross-fertilization (notably the Ultrasuite critical environment product line). The company's strategic posture combines regional manufacturing density and specification relationships built over seven decades with the broader product range and testing capabilities of a global HVAC group.

Name

Holyoake Air management solutions

Legal name

Price Holyoake (AU) Pty Ltd

Website

https://holyoake.com

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

101–250 employees

Short description

Holyoake Air Management Solutions is a 70-year-old B2B HVAC air distribution manufacturer serving architects, engineers, and contractors across Australia and New Zealand, offering diffusers, dampers, louvers, fire/smoke systems, and critical environment products through 7 manufacturing facilities and 8 direct sales offices as a subsidiary of Price Industries.

Ownership category

akta.pro rank

Product category

HVAC Air Distribution and Management Solutions

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)

akta.pro secondary industries

Dampers, Louvers & Ventilation Controls (IMADANAD), Controls, Thermostats, Sensors & Building Automation (HVAC Controls) (IMADANAH), HVAC Controls & Optimization (Smart Thermostats, VAV, Chillers/Boilers Controls) (BPABAGAB), HVAC Equipment (Heating, Cooling & Air Handling) (IMAHAKAB)

Keywords

• HVAC air distribution
• Fire smoke dampers
• VAV terminals
• Critical environment solutions
• Acoustic louvers

Headquarters

HQ city

East Tamaki

HQ country

New Zealand

HQ region

Oceania

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. HVAC Equipment Sales: Sale of manufactured air distribution products including diffusers, grilles, dampers, VAV terminals, and critical environment equipment. Products are sold directly to commercial and residential building projects through direct sales force and specification channels.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Holyoake Air Management Solutions manufactures and sells HVAC air distribution and management products, including air diffusers, registers and grilles, floor air distribution systems, VAV terminals, volume control and relief dampers, fire and smoke dampers, outside and acoustic louvers, airflow control and monitoring (Antec Controls), critical environment systems for healthcare (Ultrasuite), and noise control products. The company sells directly through owned sales offices in Australia and New Zealand, serving commercial, industrial, residential, and healthcare building projects via specification channels with architects, engineers, and contractors.

Product overview

Holyoake Air Management Solutions, operating as Holyoake by Price, offers a comprehensive portfolio of HVAC air distribution and management products for commercial, industrial, and healthcare applications. The portfolio is organized into ten core product categories: Air Diffusers (including adjustable, directional, ECO, floor, high volume, linear bar grilles, linear slot, swirl, perforated, VAV, and light air troffer types), Registers & Grilles, Floor Air Distribution Systems, VAV Terminals, Volume Control & Relief Dampers, Fire & Smoke Dampers, Outside & Acoustic Louvers, Airflow Control & Monitoring (via Antec Controls), Critical Environments (including Price-acquired Ultrasuite systems for hospitals), Noise Control (silencers and acoustic panels), and Accessories. Supporting services include Predict by Price CFD analysis and online selection tools. The company also offers the Holyoake Pure Air sub-brand for air purification. With over 100 product applications across residential comfort to complex industrial environments, the portfolio is complemented by a network of Australian and New Zealand manufacturing facilities and access to Price Industries' global resources.

Differentiator

Problem solved

Functional benefit

Brands

• Antec Controls: Products for environmental monitoring and control in critical spaces including airflow valves, monitors and controls.
• Predict by Price
• Ultrasuite
• Holyoake Pure Air

Products and services

• Air Diffusers High-quality indoor air diffusion products including adjustable, directional, ECO, floor, high volume, linear bar grilles, linear slot, swirl, perforated, VAV, and light air troffer diffusers for commercial, residential, and industrial building projects.
• Registers & Grilles Supply grilles (DD, SD, TLC), return/exhaust/transfer/door grilles (DG, EC, HI, RL, AMG, SAV) for interior and exterior air management applications in buildings.
• Floor Air Distribution Systems Turbulent flow and displacement flow floor diffusers and system products (CFlex, DBV, DGD, DGU, FDU, LCT, LFH, LFP, LFT, LNT, LNT-LP, LPT, MFB, PCM, PFC, RFG, RFM, RPN, UFB) as sustainable alternatives to overhead air distribution.
• VAV Terminals Volume-controlled assemblies (HCV, HDC, HFCP, HFCS) with constant-volume or static-pressure control, heating, ventilation, and air-conditioning capabilities, plus PIC-SD intelligent controller for HVAC systems.
• Volume Control & Relief Dampers Precision volume and pressure-control dampers (HCD-150, HCD-225, HCD-75, HBD-155) with minimal leakage, plus relief dampers (BDE, BDE-100, PRD-150) for HVAC systems.
• Fire & Smoke Dampers Low-leakage fire and smoke dampers (IBD-FS, HFS, LR, HCD-ET) designed to impede spread of fire and smoke between building compartments while maintaining barrier integrity, compliant with AS 1530.4-2014 and AS 1530.7:2007.
• Outside & Acoustic Louvers Louvers for exterior/interior aesthetics with effective air management including high performance weather louvers (OHL-DD, OHL-102, OHL-124, OHL-100WT, OHL-KD, PHL, OVL-99, OVL-120), slimline weather louvers, closable louvers, and acoustic louvers (AHL Series, AHL-ST Series, OHL-ST Series).
• Antec Controls (Airflow Control & Monitoring) Environmental monitoring and control products for critical spaces including Venturi Valves (VV, VFX, VVR), Room Pressure Monitor (LUME), Multi-Variable Monitor (MVM), Advanced Cloud-Based Monitoring (CURVE), Critical Space Controller (PACE), Fume Hood Controller (CAVA), and accessories.
• Critical Environments Specialized healthcare equipment (Ultrasuite USA, FFU, LFD, LFDC, RFDC, FRFDC, FRFD, RFD, AMDC, HCF, LFDCX, RAVD, RVDC, BFC, HORD, HGC, HGWC, HGP, CARES, Puraflo, FDM, FTR, DSR/DSS) for sterile clean spaces in hospitals, laboratories, and isolation rooms.
• Noise Control Noise control products including silencers (RL/RM/RH, CS, RAS, XT, RAC, RSP, PERM, PCL/PCM/PCH, PECL/PECM/PECH, ERM, AFS), acoustic panels (AP), architectural panels (AMP), and sound transmission class products (R-STC).
• Predict by Price CFD Analysis Service Computational Fluid Dynamics analysis service using ANSYS CFX software to analyze HVAC system interaction with indoor environment and occupants, test design options, predict air distribution, verify thermal comfort and indoor air quality.
• Holyoake Pure Air Air purification product range utilizing HEPA filters, Bipolar Ionisers, and UV Light for seamless air filtration and purification in commercial and critical environments.

Quantifiable outcome

• HFS fire and smoke dampers demonstrated 4+ hours fire integrity rating in AS 1530.4-2014 testing
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Price IndustriescoreStrategic or Co-development Partner · 1 January 2021Price Holyoake became part of the Price Group of Companies in 2021. Price Industries is a privately held family company headquartered in Winnipeg, Canada, established in 1949. The acquisition provided Holyoake access to Price's manufacturing facilities and lab-testing spaces in Winnipeg, Canada and across the southern United States. Both companies share core values of business integrity, first-class service, innovation, and commitment to people.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• FläktGroup: FläktGroup produces air handling units, fans, dampers, and air distribution components for commercial and industrial HVAC, closely aligned with Holyoake's manufacturing and product categories.
• Greenheck: Greenheck is one of the largest manufacturers of fans, dampers, louvers, and air distribution equipment in North America, directly comparable to Holyoake's dampers, louvers, and air distribution categories.
• Systemair: Systemair manufactures air handling units, fans, diffusers, and ventilation products globally with a strong commercial HVAC presence, paralleling Holyoake's product breadth across air distribution and ventilation.
• Titus HVAC: Titus manufactures air distribution products including diffusers, grilles, VAV terminals, and displacement ventilation systems — closely mirroring Holyoake's core product set for commercial building HVAC applications globally.
• Krueger: Krueger produces air diffusers, grilles, registers, chillers, and terminal units for commercial HVAC, directly competing with Holyoake's diffusers and VAV terminal lines in specification-driven projects.
• Nailor Industries: Nailor manufactures grilles, registers, diffusers, VAV terminals, and fire/smoke dampers — overlapping almost entirely with Holyoake's product portfolio and serving similar specification channels in commercial construction.

Regional players

• Swegon: Swegon is a European HVAC manufacturer offering diffusers, VAV, acoustic products, and air handling units — comparable product mix but primarily serving Europe, making it a regional rather than direct ANZ competitor.
• Aldes: Aldes is a European-based ventilation and air distribution manufacturer producing diffusers, dampers, VAV systems, and air handling — comparable product portfolio but focused on European markets rather than competing head-to-head in ANZ.

Emerging players

• Phoenix Controls: Phoenix Controls (now part of Halma) manufactures airflow control valves, room pressure monitors, and critical environment controls — directly competing with Holyoake's Antec Controls sub-brand in healthcare and laboratory applications.

Broad incumbents

• Price Industries: Price Industries is Holyoake's parent company (acquired 2021) and a much larger global HVAC manufacturer offering diffusers, terminal units, critical environment, and air-handling products. Comparable as the global parent that defines Holyoake's product roadmap and scale ceiling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights2 records

Customer concentration

• LinkedInlinkedin.com/company/holyoake-industries

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holyoake Air management solutions