ArtiCAD
ArtiCAD develops specialised CAD, VR, and business management software for the global kitchen, bedroom, and bathroom (KBB) industry. Its products serve independent designers, KBB retailers, enterprise manufacturers, suppliers, education, and housing developers across six international markets.
- Company typePrivate
- Founded1992
- HeadquartersWatford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What ArtiCAD does
ArtiCAD (Watford, UK; founded 1992 by Richard Turner; majority owned by SHD AG since February 2016) develops and markets specialised CAD and business management software for the kitchen, bedroom and bathroom (KBB) industry. The product portfolio spans design software (ArtiCAD-Pro, BathCAD, BedCAD, KPS.MAX), online lead-capture tools (KPS.MAX web, RoomPlanner, RoomStyler, RoomViewer), presentation technology (ArtiVR virtual reality with Oculus Quest support, Pan360°), and operations/manufacturing modules (KBBConnect, KBBLink, KBBSmart, ArtiQuote, ArtiCUT, QuickCAM). The technology stack combines 2D/3D CAD, photorealistic rendering (including UltraHD), VR/AR presentation, and integrations with ERP, accounting and BI systems (Smart Systems, Oracle, Microsoft BI). ArtiCAD-Pro and BathCAD alone are used by 7,500+ designers in the UK, with thousands more across North America, South Africa, Australia, New Zealand, Ireland and Germany (via parent SHD AG).
The business operates a hybrid software + services model: recurring software licences (subscriptions, lease, perpetual), one-time licence purchases, bespoke custom development for enterprise customers (e.g., a multi-million-pound custom installation for one of the world's largest kitchen manufacturers), training through the ArtiCAD Academy, product modelling and catalogue creation, and a Supplier Partnership Programme in which KBB suppliers pay for catalogue distribution and exposure to ArtiCAD's designer community. Go-to-market is sales-led with on-site and online demos, inside sales through six international offices, and dedicated enterprise field sales with custom integration capability. Customers span five vertical segments: Retailers & Designers (primary), Corporate Enterprise, Industry Suppliers, Education & Learning, and Housing Developers (including social housing). Notable enterprise users include Hammonds (~250 designers), Harvey Jones Kitchens (60 designers), The Kitchen Group, and MasterBrand Cabinets.
The company operates from a UK headquarters with regional offices in Johannesburg, Waterford, Normanhurst (NSW), and Brentwood (Tennessee), generates revenue primarily through software licences, subscription fees, professional services, and supplier partnership contributions, and serves a fragmented global base of independent designers, mid-market retailers, and large enterprise KBB manufacturers and consolidators. Co-founders Richard and Theresa Turner retired in December 2025, and the company is now led operationally by an SHD-aligned management team with Lee Clark appointed as Head of Enterprise Solutions.
ArtiCAD firmographics
Firmographics- Name
- ArtiCAD
- Legal name
- ArtiCAD Ltd.
- Website
- https://articad.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ArtiCAD develops specialised CAD, VR, and business management software for the global kitchen, bedroom, and bathroom (KBB) industry. Its products serve independent designers, KBB retailers, enterprise manufacturers, suppliers, education, and housing developers across six international markets.
- Ownership category
- akta.pro rank
ArtiCAD industry classification
Industry- Product category
- Kitchen, Bedroom and Bathroom Design Software
- NAICS
- Industrial Design Services (541420), Interior Design Services (54141)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
- akta.pro secondary industry
- Interior Design Services (BPAHAKAB)
Keywords
Where ArtiCAD is headquartered
LocationHeadquarters
- HQ city
- Watford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
ArtiCAD business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Software Licenses: ArtiCAD generates primary revenue through software licenses for its CAD and business management products. Customers can purchase via outright purchase, lease arrangements, or low-cost monthly subscriptions. This includes ArtiCAD-Pro, BathCAD, BedCAD, KBBConnect, KBBSmart, and ArtiCUT.
- One-time Software Licenses: Option to purchase licenses outright, providing perpetual access to software without ongoing subscription costs.
- Custom Development Services: Bespoke software development services for organisations requiring custom solutions, including customized design software, bespoke graphics libraries, 2D & 3D graphics models, and white label design tools.
- Training Services: ArtiCAD Academy provides training programs including in-house training at local offices, on-site training at customer premises, online individual or group webinars, and 'Train the Trainer' programs for organisations with multiple designers.
- Product Modelling & Catalogue Creation: Graphics libraries and product models production services including generic library, custom-made libraries, branded supplier-specific catalogues, and imported model services.
- VR/AR Subscriptions: ArtiVR available for monthly subscription, providing virtual reality experiences including Virtual Meetings option for real-time collaboration.
- Supplier Partnership Programme: Partnership programme where industry suppliers pay for catalogue creation, software customisation, and marketing exposure to ArtiCAD's designer community.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription Model - Monthly |
| Subscription | Annual | Subscription Model - Annual |
| One time/ perpetual license | Pay-as-you-go | One-time License Purchase |
| Other | Multi-year contract | Lease Option |
| Subscription | Monthly | ArtiVR Monthly Subscription |
| Freemium | Pay-as-you-go | ArtiQuote Free Tool |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels14 records
ArtiCAD product offering
Product offeringCore offering
ArtiCAD develops and sells an integrated suite of CAD, virtual reality, lead-capture, and business-management software for the kitchens, bedrooms and bathrooms (KBB) industry. Flagship ArtiCAD-Pro plus specialized variants BathCAD and BedCAD let designers produce 2D and photorealistic 3D designs, presentations and quotations. The portfolio also extends to manufacturing cutlists, pricing/ordering, supplier catalogue management, and VR/panoramic immersive presentations used by retailers, manufacturers and suppliers worldwide.
Product overview
ArtiCAD offers a comprehensive suite of KBB (kitchen, bedroom, bathroom) industry software solutions organized into four integrated categories: Design software (ArtiCAD-Pro, BathCAD, BedCAD, KPS.MAX), Lead Capture tools (KPS.MAX web, RoomPlanner, RoomStyler, RoomViewer), Presentation software (ArtiVR, Pan360°), and Management/Manufacturing tools (KBBConnect, KBBLink, KBBSmart, ArtiQuote, ArtiCUT, QuickCAM). The portfolio includes both desktop and cloud-based deployment options. ArtiCAD-Pro serves as the flagship core product with specialized variants for bathrooms (BathCAD) and bedrooms (BedCAD). KPS.MAX and KPS.MAX web target the German and broader European market with AI-powered features. Lead capture tools engage customers online before converting to sales using CAD designs. Presentation software includes VR and panoramic visualization. Management tools integrate design with quoting, ordering, and business operations. Services include ArtiCAD Academy training, custom development, and product modelling.
Differentiator
Problem solved
Functional benefit
Brands
- ArtiCAD Academy: Dynamic framework of training and people development initiatives built to enhance skills of those working in the KBB industry
- ArtiVR
- KBBConnect
- KBBLink
- KBBSmart
- ArtiCUT
- RoomPlanner
- RoomStyler
- RoomViewer
- Pan360°
- ArtiQuote
Products and services
- ArtiCAD-Pro Flagship 2D/3D CAD software for designing kitchens, bathrooms, bedrooms and interiors, available as desktop and cloud variants with photorealistic renders, lead capture and VR/AR integration. Sold to KBB retailers, designers and corporate enterprises.
- BathCAD Specialised CAD software for bathroom, shower room and wet room design and pricing, producing presentations in minutes with full pricing and detail capabilities for bathroom specialists and retailers.
- BedCAD Wardrobe and bedroom design software for creating bedroom, study and fitted interior designs in minutes with seamless integration into the wider ArtiCAD presentation tools.
- KPS.MAX Cloud-based design and pricing software developed specifically for German kitchen retailers, distributed as an ArtiCAD sister brand under owner SHD AG, with manufacturer-specific catalogues and business integration.
- ArtiVR Virtual reality presentation software for KBB designs supporting headset experiences (including Oculus Quest), cloud rendering, real-time Virtual Meetings for collaborative sales sessions, and live colour-change finish options.
- Pan360° 360-degree panoramic presentation software that converts ArtiCAD designs into immersive experiences viewable on desktop, smartphone and tablet with real-time panning.
- RoomPlanner Online room planner for website lead capture, enabling visitors to create room layouts in under two minutes and submit projects 24/7 into the retailer's sales pipeline.
- RoomStyler Interactive online visualiser letting customers customise colours and finishes of every element of a KBB design, from door handles to floor coverings.
- RoomViewer Online tool combining room planner, style configurator, renderer and panoramic view technology to immerse website visitors through the full design engagement journey.
- KPS.MAX web AI-powered online kitchen planner that converts website visitors into qualified leads by capturing style preferences, room layout and budget expectations and auto-generating initial kitchen designs.
- KBBConnect Online quoting, ordering and project management software with real-time pricing data from KBB suppliers, financial processing, goods management and remedial tracking integrated with ArtiCAD CAD.
- KBBLink Secure online portal for KBB suppliers to manage and distribute pricelists, automate order-taking and stream accurate pricing data to authorised customers in real time.
- KBBSmart Custom-built pricing, reporting and business management software for larger KBB organisations, integrating with existing ERP, accounting and BI systems.
- ArtiQuote Free pricing tool included with ArtiCAD design software providing a simple pricing system, custom pricing catalogues and quotation generation.
- ArtiCUT Manufacturing software for generating cabinet cutting lists, costings and quotations, available in Standard and Pro versions, operating standalone or integrated with ArtiCAD design software.
- QuickCAM Advanced software system for detailing cabinets and flat panel products, distributed in Australia and New Zealand via the QuickCAM Systems partnership.
- ArtiCAD Academy Training Paid training programmes for KBB professionals covering ArtiCAD software, design principles and operational best practice, delivered via in-house, on-site, online webinars, and Train the Trainer formats.
- Custom Development Services Bespoke software development for organisations requiring custom KBB design software, custom graphics libraries, 2D and 3D model creation, and white-label design tools.
- Product Modelling and Catalogue Creation Paid service producing graphics libraries and product models, including generic and custom libraries, branded supplier-specific catalogues and imported model services.
Quantifiable outcome
- Reduced tenant refusals from 30% to 5% at Caerphilly County Borough Council through 3D visualisations
- +5 more outcomes
Companies that use ArtiCAD
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles5 records
ArtiCAD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability9 records
Feature14 records
ArtiCAD partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, flagship and minor.
- Atlanta BathroomscoreAtlanta Bathrooms added their Signature Herrington Range to ArtiCAD. This latest integration builds on a long-standing relationship between ArtiCAD and Atlanta Bathrooms.
- Grant WestfieldcoreGrant Westfield became an ArtiCAD Supplier Partner. The complete Multipanel and Naturepanel collections are now available for ArtiCAD users to download and specify in their designs.
- BenchmarxcoreBenchmarx partnered with ArtiCAD to accelerate customer experience. This partnership reflects continued growth and reinforces ArtiCAD's position as a trusted technology partner in the KBB sector.
- Fisher & PaykelcoreFisher & Paykel partnered with ArtiCAD, making over 250 of their premium appliances available for designers to download and specify in ArtiCAD designs.
- Omega KitchenscoreOmega officially joined ArtiCAD's Supplier Partnership Programme. The strong partnership spans a number of years, keeping all kitchen catalogues up-to-date.
- TriflowcoreTriflow joined ArtiCAD's Supplier Partnership Programme. Their full portfolio of taps is now available for ArtiCAD users to specify in their kitchen designs.
- Runners UKcoreRunners UK partnered exclusively with ArtiCAD. The ConcealX range, available to download, is a premium pocket pivot door system for single and double-leaf doors.
- CaesarstonecoreCaesarstone's partnership with ArtiCAD spans multiple years. Their Time Collection with Mineral and Porcelain surfaces is available to download as a catalogue from the ArtiCAD Members Portal.
- Supplier Partnership ProgrammeflagshipArtiCAD's Supplier Partnership Programme, launched in 2006, creates close working relationships between leading suppliers from around the globe and ArtiCAD. Each partnership is individual and helps stakeholders satisfy particular customers through catalogue creation and software customisation.
- QuickCAM SystemscoreQuickCAM Systems is an Australian software company dedicated to the woodworking industry. Working in partnership with ArtiCAD, QuickCAM specialise in software for the design and manufacturing of kitchens, bathrooms, bedrooms, commercial and other detailed joinery. Available in Australasia.
- KPS.MAX (SHD Group)coreKPS.MAX is a cutting-edge, cloud-based German kitchen design software from parent company SHD. ArtiCAD manages and distributes this product alongside its own range, serving the German kitchen market.
- Academy Partners (UK Training)minorArtiCAD is partnered with some of the top experts in the UK Market under the ArtiCAD Academy. Academy Partner training course 'The Principles of Kitchen Design' is available at Mascari Interiors in Nottingham.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
ArtiCAD competitors and assessment
Company assessmentEmerging players
- Planner 5D: Emerging online room planner and home design tool with consumer-facing visualization features, comparable to ArtiCAD's RoomPlanner/RoomStyler/RoomViewer lead-capture products.
- Chief Architect Software: US home and interior design CAD software widely used by kitchen/bath designers, comparable in category (residential interior design CAD) but focused more on whole-home plans rather than KBB-specific workflows.
Direct peers
- Virtual Worlds Software: UK-based direct competitor to ArtiCAD in KBB design and pricing software, offering comparable CAD, rendering, and quotation tools to independent kitchen retailers and bathroom showrooms.
- 2020 Technologies (Eos Solutions Group): Direct competitor providing 2020 Design and Insight desktop/cloud KBB design software, serving the same retailers, designers, and manufacturers as ArtiCAD across multiple geographies.
- Compusoft (Eos Solutions Group): Direct KBB CAD/design competitor offering Winner Design and similar platforms, now part of the same Eos Solutions Group as 2020 Technologies, competing head-to-head with ArtiCAD in kitchen, bedroom and bathroom retail.
- Cabinet Vision (Hexagon): Closest peer in KBB manufacturing software, offering design-to-cutlist workflows for cabinetmakers and fitted-furniture producers, directly comparable to ArtiCAD's ArtiCUT and ArtiCAD-Pro manufacturing integrations.
- Microvellum: CAD/CAM and ERP software for custom cabinet, kitchen, and millwork manufacturers, overlapping with ArtiCAD's manufacturing and design tooling for enterprise cabinetry clients.
- IMOS AG: German competitor providing IMOS design and manufacturing software for furniture, kitchen, and carcass producers, directly overlapping with ArtiCUT and competing for European KBB manufacturers.
Broad incumbents
- Autodesk: Broad incumbent offering AutoCAD and Revit used by many KBB designers for general-purpose CAD; competes indirectly as a platform choice for interior and kitchen designers considering alternatives to ArtiCAD's specialized tools.
- Trimble (SketchUp): Trimble SketchUp is both an indirect competitor (general 3D modeling used by some designers) and an integration partner (ArtiCAD imports SketchUp models), reflecting overlap in the same designer toolchain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ArtiCAD social profiles
Digital presenceArtiCAD financial estimates
Financial estimateRevenue estimate
Valuation estimate
ArtiCAD leadership team
Management profileNumber of profiles
Profiles1 record
ArtiCAD subsidiaries and ownership
Company hierarchySubsidiaries3 records
ArtiCAD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ArtiCAD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ArtiCAD
What does ArtiCAD do?
ArtiCAD develops and sells an integrated suite of CAD, virtual reality, lead-capture, and business-management software for the kitchens, bedrooms and bathrooms (KBB) industry. Flagship ArtiCAD-Pro plus specialized variants BathCAD and BedCAD let designers produce 2D and photorealistic 3D designs, presentations and quotations. The portfolio also extends to manufacturing cutlists, pricing/ordering, supplier catalogue management, and VR/panoramic immersive presentations used by retailers, manufacturers and suppliers worldwide.
Is ArtiCAD a public or private company?
ArtiCAD is a private company. It is classified as corporate owned and is currently operating.
When was ArtiCAD founded?
ArtiCAD was founded in 1992. It employs 11 to 50 people.
Where is ArtiCAD based?
ArtiCAD is headquartered in Watford, United Kingdom, in the Europe region.
How does ArtiCAD make money?
Seven revenue lines are on record. Software Licenses are the primary driver. The others are one-time Software Licenses, custom Development Services, training Services, product Modelling & Catalogue Creation, VR/AR Subscriptions and supplier Partnership Programme.
Who are ArtiCAD's main competitors?
Emerging players on record are Planner 5D and Chief Architect Software. Direct peers are Virtual Worlds Software, 2020 Technologies (Eos Solutions Group), Compusoft (Eos Solutions Group), Cabinet Vision (Hexagon), Microvellum and IMOS AG. Broad incumbents are Autodesk and Trimble (SketchUp).
Does ArtiCAD have an API?
No public API is recorded for ArtiCAD.
What industry is ArtiCAD in?
ArtiCAD's product category is Kitchen, Bedroom and Bathroom Design Software. Its primary akta.pro industry code is BPAHAKAM, Industrial/Product & Furniture Design, with a secondary code of BPAHAKAB, Interior Design Services. Its NAICS code is 541420 and its SIC code is 7330.