What Disruptive does

Disruptive Live (operated by Compare the Cloud Limited) is a London-based creative studio founded in 2016 that produces video content, live broadcasts, and virtual production for technology brands, scale-ups, and forward-thinking organisations. The studio is headquartered on London's Southbank and operates 16 distinct service lines spanning virtual production, multi-camera live streaming, podcast recording, cinema-grade brand films, animated explainers, 3D event graphics, media training, and specialised formats such as glassboard explainers and short-form social video. Named enterprise clients include Bell Integration, SnapLogic, NetApp, Lenovo, TD SYNNEX, and BCN, with startup engagements including Greenpixie.

The studio's production stack centres on a Southbank green-screen virtual studio with broadcast cameras, a working vision-mixing gallery, immersive spatial audio capture using dedicated per-speaker microphones, LED volumes, and 3D graphics composited live during broadcasts. All 16 services are delivered as bespoke, project-based work with no software, platform, or self-serve product layer; revenue is generated through professional-services fees scoped per shoot, per post-production job, or per creative engagement.

The go-to-market model is direct and project-based: prospective clients initiate contact via the website and select budget bands (under £5,000, £5,000–£15,000, £15,000–£50,000, or £50,000+), with the team responding within 24 hours. The company claims 500+ projects delivered and operates exclusively in the United Kingdom, with on-location filming extending service delivery to client sites across the country. No external funding, partnerships, M&A activity, or AI capabilities are disclosed.

Name

Disruptive

Legal name

Compare the Cloud Limited

Website

https://disruptive.live

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Disruptive Live is a London-based creative studio that produces video, live streaming, and virtual production content for technology brands and enterprise clients including Lenovo, NetApp, SnapLogic, and TD SYNNEX, operating 16 service lines from a Southbank green-screen studio.

Ownership category

akta.pro rank

Product category

Video Production and Live Streaming Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Commercial Production Companies (Live-Action) (MPAAAMAA)

akta.pro secondary industries

Live-Action Short-Form Production (Short Films, Web Series) (MPADABAE), Creator Content Production & Co-Creation Studios (BPAFAHAD)

Keywords

• Video production services
• Live streaming production
• Virtual production studio
• Corporate video content
• Podcast production services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Video Production Services: Project-based production fees for corporate videos, brand films, case studies, product explainers, recruitment films, and campaign content. Priced per project based on scope, shoot days, and post-production requirements.
2. Live Streaming Services: Broadcast-quality live streaming production including multi-camera setups, vision mixing, graphics, and platform streaming. Priced based on number of cameras, broadcast length, and location (studio vs venue).
3. Podcast Production: Branded video and audio podcast recording with multi-camera setup, broadcast sound, editing, and delivery. Priced per episode or series.
4. Animated Content: Animated explainer guides and short animated films built from custom motion graphics and illustration. Priced based on length, animation style, and custom illustration requirements.
5. Media Training: On-camera coaching sessions for spokespeople, conducted on the Southbank studio floor with real broadcast equipment. Billed per half-day or full-day sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Disruptive Live is a London Southbank creative studio that produces broadcast-quality video content for tech brands and scale-ups. The studio delivers end-to-end production including virtual production with green-screen compositing, multi-camera live streaming with vision mixing, branded podcasts, cinema-grade brand films, animated explainers, 3D event graphics, and on-location filming. Engagements are scoped as bespoke projects and produced in-house from a green-screen virtual studio floor and broadcast gallery.

Product overview

Disruptive Live is a bold creative studio for video production, live streaming, and virtual worlds based on London's Southbank. The company operates as a unified service portfolio rather than a software platform — all 16 services are production and content creation offerings delivered from the studio or on location. The core services include Virtual Production (green-screen virtual set compositing), Virtual Reality (VR and 360 content), Video Production (end-to-end corporate content), Live Streaming (multi-camera broadcasts), Podcasts (studio recording), Post Production (editing and finishing), and Cinema (film-grade brand films). Supporting services span Media Training, Creative Direction, 3D Event Pop Outs, Animated Guides, Animated Shorts, The Scroll Stopper (social video), Virtual Events, On Location Filming, and Glassboards (lightboard explainer videos). The studio runs a Southbank green-screen virtual studio floor with broadcast cameras and a working gallery, enabling live compositing and simultaneous live streaming alongside recorded productions.

Differentiator

Problem solved

Functional benefit

Products and services

• Virtual Production Virtual production service using green-screen compositing to place presenters in any virtual set environment in real time, with live keying and compositing in a broadcast gallery. Designed for brands that need to appear in distinctive settings without location costs.
• Virtual Reality
• Media Training
• Video Production
• Virtual Events
• Podcasts
• Post Production
• 3D Event Pop Outs
• Creative Direction
• The Scroll Stopper
• Animated Guides
• Animated Shorts
• Live Streaming
• Cinema
• On Location Filming
• Glassboards

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MediaMonks (S4 Capital): Global content, media, and production platform within S4 Capital serving enterprise brands. Overlaps with Disruptive on branded video and live streaming production but competes from a global, integrated-services position.
• The Mill (Technicolor Group): Global creative production and VFX powerhouse serving advertising and entertainment clients. Comparable capabilities in post-production, color grading, and high-end brand film production, but operating at a much larger scale and broader portfolio.
• Ridley Scott Creative Group: Network of production companies producing commercials, films, and branded content. Compares to Disruptive on commercial production craft and brand-film delivery but at significantly higher scale and budget tiers.

Direct peers

• RSA Films: Long-standing production company producing commercials, branded content, and short-form films for global brands. Comparable in service scope (commercial production, branded storytelling) though typically at a larger production scale.
• Pulse Films: Hybrid production company with strong capabilities in music videos, branded content, and documentary-style films. Comparable to Disruptive in its blend of creative direction, premium production, and brand-client focus.
• North Kingdom: Swedish-rooted, globally operating creative production studio specializing in digital, film, and immersive content for global brands. Comparable to Disruptive in combining production craft with technology-led formats for enterprise clients.
• Aspect Film and Video: UK corporate video and animation production company serving B2B and technology clients. Closely comparable to Disruptive's focus on tech-brand content, corporate explainers, and multi-format production services.
• Unit9: Award-winning production studio combining film, interactive, and immersive content for global brands. Comparable to Disruptive's end-to-end production model with a strong emphasis on creative craft, technology-driven formats, and enterprise brand work.
• Twofour Group: UK-based production group delivering factual, entertainment, and branded content with full in-house production infrastructure. Closely comparable to Disruptive as a similarly sized British production house serving brand and corporate clients with multi-format output.
• Greatcoat Films: London-based independent production company producing brand films, commercials, and corporate video content. Closely comparable to Disruptive as a similarly sized UK creative studio serving brand and corporate clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/disruptive-live
• Xx.com/disruptivelive

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Disruptive