FUJI Mats
Fuji Mats supplies training mats and gym equipment for martial arts like Jiu Jitsu, MMA, and Judo.
- Company typePrivate
- Founded-
- HeadquartersMethuen, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What FUJI Mats does
Fuji Mats supplies training mats and gym equipment, catering to martial arts disciplines such as Jiu Jitsu, MMA, and Judo. The company offers a variety of mats including Tatami and Smooth MMA Mats, designed for durability and safety. Customers can shop online for mats, grappling dummies, and other studio supplies. Customization options like adding logos are also available. The product range includes different colors and types of mat tapes, ensuring a comprehensive selection for creating the ideal training space.
FUJI Mats firmographics
Firmographics- Name
- FUJI Mats
- Legal name
- FUJI Mats
- Website
- https://www.fujimats.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fuji Mats supplies training mats and gym equipment for martial arts like Jiu Jitsu, MMA, and Judo.
- Ownership category
- akta.pro rank
FUJI Mats industry classification
Industry- Product category
- Martial Arts Training Equipment
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Combat Sports & Boxing Fitness Equipment Retail (Bags, Gloves, Pads, Wraps) (CRAMADAI)
Keywords
Where FUJI Mats is headquartered
LocationHeadquarters
- HQ city
- Methuen
- HQ country
- United States
- HQ region
- North America
Markets served
FUJI Mats business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Mat Sales: Direct sales of martial arts training mats including Tatami, Smooth, and Roll-out series. Products sold by unit, square footage, or kit. Primary revenue stream with multiple color and thickness options.
- Equipment & Accessories: Sales of punching bags, wall pads, bag racks, MMA cages, boxing rings, cleaning supplies, and apparel. Wide product range supporting full facility outfitting.
- Custom Facility Design: Bespoke facility design services including custom mock-ups, space visualization, and complete academy outfitting solutions. Involves consultation and quote-based project pricing.
- Wholesale & Reseller: B2B wholesale program for bulk mat and equipment purchases, plus reseller partnerships for distribution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Home Roll Out Mats - Tatami Series |
| Unit Pricing | Pay-as-you-go | Tatami Mats - Premium |
| Unit Pricing | Pay-as-you-go | Smooth Mats - Pro Series |
| Unit Pricing | Pay-as-you-go | Wall Pads |
| Unit Pricing | Pay-as-you-go | Roll Out Mats - By Square Footage |
| Unit Pricing | Pay-as-you-go | Spring Floor System |
| Unit Pricing | Pay-as-you-go | Sub-Flooring Systems |
| Unit Pricing | Pay-as-you-go | Mat Handling Equipment |
| Unit Pricing | Multi-year contract | Crater Wall System |
| Unit Pricing | Pay-as-you-go | Bag Racks |
| Unit Pricing | Pay-as-you-go | Cleaning Supplies |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
FUJI Mats product offering
Product offeringCore offering
FUJI Mats designs, manufactures, and sells premium martial arts training mats and full facility outfitting equipment for BJJ, MMA, judo, karate, wrestling, yoga, and boxing academies as well as home gym users. The product ecosystem spans tatami and smooth mats, roll-out continuous flooring, a proprietary Spring Floor System, wall/column/pole/crash pads, punching bags, MMA cages, boxing rings, bag racks, and cleaning supplies, complemented by custom facility design and mock-up services.
Product overview
FUJI Mats is a comprehensive martial arts training equipment and facility solutions provider offering a modular product ecosystem centered around high-quality training mats and complete facility outfitting. The core product lines include Tatami Mats (traditional-textured for throws and takedowns) and Smooth Mats (for grappling and transitions), available as roll-out mats for professional installations or home use. Supporting infrastructure includes the Spring Floor System subflooring for shock absorption, Sub-Mat Underlayment padding, and Subfloor SuperBlocks as a DIY alternative. Facility safety products encompass Wall Pads, Pole Pads, Column Pads, Crash Pads, and the innovative Crater Wall System for perimeter protection. Equipment offerings span Heavy Bags, Muay Thai Bags, Specialty Punching Bags (Teardrop, Wrecking Ball, Mushroom, Uppercut, Ground N' Pound), Speedball Bags, and comprehensive Bag Racks (Hangman, Trolley systems in floor/wall/ceiling mounts). Combat training structures include MMA Cages (Elevated, Folding, Floor Mounted) and Boxing Rings (Elevated, Floor Mounted, Folding). Flooring solutions extend to Rubber Flooring and Turf. Accessories include Frame Kits, Trim Kits, Mat Tape, Mat Mover Carts, Mat Cutting Blades, and professional cleaning supplies (MatPro Cleaner, Mega Mop, Scrubber Machines). The Quick Ship program provides expedited delivery on select items. The company also offers custom design services for complete facility mock-ups and branded custom home gym solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Tatami Mats Traditional-textured martial arts mats with strong grip, ideal for judo, BJJ, throws, and takedowns. Officially used by the International Judo Federation. Available in multiple colors and thicknesses with a fire-rated option.
- Smooth Mats Non-slip smooth-surface mats designed for BJJ, MMA, wrestling, and NOGI grappling with high-quality construction for high-impact training.
- Roll Out Mats Premium continuous martial arts flooring for gyms, dojos, MMA, BJJ, and wrestling facilities with seamless surfaces that minimize seams or gaps. Made to order with custom sizes, colors, and graphics.
- Home Roll Out Mats Portable roll-out training mats for home use including Tatami Series, Smooth Series, and specialty designs like Woodgrain, ADCC, and CHOLO MMA branded mats.
- FUJI Spring Floor System Professional subfloor system featuring double-layered Baltic birch plywood platforms with industrial-grade springs for maximum shock absorption and impact protection. Marketed as the #1 selling spring floor system with a 5-year limited warranty.
- Crater Wall System Concave grapple wall system with aluminum and wood structure and pre-fab mat surface for building perimeter edges or walls of a dojo. Customizable with optional printing, can be assembled by a small team in under a day.
- Wall Pads Protective wall padding for martial arts facilities available in multiple colors with Quick Ship options for expedited delivery.
- Rubber Flooring Gym flooring solutions including Nike rolled rubber weight flooring and tile options for weight rooms and training areas.
- Turf Artificial turf for training facilities available in multiple colors including green, blue, black, grey, purple, tan, white, yellow, and red.
- Heavy Bags Traditional boxing and training bags including FUJI Boxing Bags in black and white finishes.
- Muay Thai Bags Elongated striking bags designed for Thai boxing techniques available in black, white, and vintage leather.
- Specialty Punching Bags Specialized bags including Teardrop, Wrecking Ball, Mushroom, Uppercut, and Ground N' Pound training bags.
- Bag Racks Heavy-duty bag storage and mounting systems including Hangman racks (Single, Double), Trolley Bag Rack systems (Floor Mount, Wall Mount, Ceiling Mount), and Slide-Out racks.
- MMA Cages Competition-style MMA training cages including Elevated, Folding, and Floor Mounted options with modular panel systems.
- Boxing Rings Professional boxing rings for gym and competition use available in Elevated, Floor Mounted, and Folding configurations.
- Sub-Mat Underlayment Pad Closed-cell foam padding layer that provides additional impact relief from throws and falls, available in 250ft2 or 750ft2 rolls.
- Subfloor SuperBlocks DIY sprung subfloor foam blocks (4x4x2in) that provide impact relief for martial arts training surfaces.
- Apparel and Gear Branded martial arts apparel including hats, t-shirts, hoodies, rashguards, hand and body sanitary products, and water bottles.
- Custom Facility Design Services Bespoke facility design services including custom mock-ups, space visualization, and complete academy outfitting solutions for commercial and home training spaces. Involves consultation and quote-based project pricing.
- Quick Ship Program Expedited shipping program for select products including Tatami Mats, Wall Pads, Frame Kits, and cleaning supplies that ship in 3-5 days for faster delivery.
Quantifiable outcome
- 40%+ more springs in PRO36 system for pro-level performance
- +2 more outcomes
Companies that use FUJI Mats
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
FUJI Mats technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
FUJI Mats partnerships and signals
Strategic signalScale indicators4 records
FUJI Mats competitors and assessment
Company assessmentDirect peers
- Dollamur: Dollamur manufactures and sells martial arts and combat sports mats (BJJ, MMA, wrestling, Judo), competing head-to-head with FUJI's Tatami, Smooth, and Roll-Out mat lines for academy and home-gym buyers.
- Zebra Athletics: Zebra Athletics is a long-standing direct competitor in martial arts mats and grappling surfaces, offering tatami-style and smooth mats to BJJ, Judo, and MMA academies with similar custom and bulk programs.
- Swain Mats: Swain Mats specializes in MMA, BJJ, and martial arts flooring, including grappling and striking surfaces, positioning it as a close competitor to FUJI's core tatami and smooth mat product lines.
- Azo Sport: Azo Sport sells grappling dummy training equipment and adjacent martial arts training gear, overlapping with FUJI's broader combat-sports equipment offering (bags, racks, accessories).
- Revgear: Revgear designs and sells martial arts and combat sports training equipment, including striking gear and training bags, overlapping with FUJI's punching bag, Muay Thai bag, and specialty bag product lines.
- Hayabusa: Hayabusa is a premium martial arts brand offering apparel, gloves, and training gear, competing for the same combat-sports athlete and academy customer base that FUJI serves with mats and facility equipment.
- Combat Sports Store: Combat Sports Store distributes martial arts and combat sports gear including mats, gloves, and bags to academies and individual buyers, positioning it as a multi-category competitor to FUJI's equipment offerings.
Broad incumbents
- Century Martial Arts: Century Martial Arts is a long-established broad-line martial arts equipment retailer and wholesaler offering training gear, uniforms, and weapons across many disciplines, competing with FUJI on equipment breadth if not specialty mats.
- Title Boxing: Title Boxing is a broad-line boxing and combat sports equipment retailer and brand, offering bags, gloves, flooring, and facility solutions that overlap with FUJI's boxing rings, MMA cages, and combat-sports gear.
- Ringside: Ringside is a long-established boxing and combat sports equipment manufacturer and retailer offering rings, bags, and training gear, directly overlapping with FUJI's boxing rings, MMA cages, and heavy bag lines.
Market position
Strengths5 records
Weaknesses5 records
Key risks6 records
Key highlights7 records
Customer concentration
FUJI Mats social profiles
Digital presenceFUJI Mats compliance and trust
Trust signalCompliance1 record
FUJI Mats financial estimates
Financial estimateRevenue estimate
Valuation estimate
FUJI Mats leadership team
Management profileNumber of profiles
Profiles3 records
FUJI Mats funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FUJI Mats M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FUJI Mats
What does FUJI Mats do?
FUJI Mats designs, manufactures, and sells premium martial arts training mats and full facility outfitting equipment for BJJ, MMA, judo, karate, wrestling, yoga, and boxing academies as well as home gym users. The product ecosystem spans tatami and smooth mats, roll-out continuous flooring, a proprietary Spring Floor System, wall/column/pole/crash pads, punching bags, MMA cages, boxing rings, bag racks, and cleaning supplies, complemented by custom facility design and mock-up services.
Is FUJI Mats a public or private company?
FUJI Mats is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FUJI Mats founded?
FUJI Mats was founded in -1. It employs 11 to 50 people.
Where is FUJI Mats based?
FUJI Mats is headquartered in Methuen, United States, in the North America region.
How does FUJI Mats make money?
Four revenue lines are on record. Mat Sales are the primary driver. The others are equipment & Accessories, custom Facility Design and wholesale & Reseller.
Who are FUJI Mats's main competitors?
Direct peers on record are Dollamur, Zebra Athletics, Swain Mats, Azo Sport, Revgear, Hayabusa and Combat Sports Store. Broad incumbents are Century Martial Arts, Title Boxing and Ringside.
Does FUJI Mats have an API?
No public API is recorded for FUJI Mats.
What industry is FUJI Mats in?
FUJI Mats's product category is Martial Arts Training Equipment. Its primary akta.pro industry code is CRAMADAI, Combat Sports & Boxing Fitness Equipment Retail (Bags, Gloves, Pads, Wraps). Its SIC code is 3949.