FUJI Mats

What FUJI Mats does

Fuji Mats supplies training mats and gym equipment, catering to martial arts disciplines such as Jiu Jitsu, MMA, and Judo. The company offers a variety of mats including Tatami and Smooth MMA Mats, designed for durability and safety. Customers can shop online for mats, grappling dummies, and other studio supplies. Customization options like adding logos are also available. The product range includes different colors and types of mat tapes, ensuring a comprehensive selection for creating the ideal training space.

Name

FUJI Mats

Legal name

FUJI Mats

Website

https://www.fujimats.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Fuji Mats supplies training mats and gym equipment for martial arts like Jiu Jitsu, MMA, and Judo.

Ownership category

akta.pro rank

Product category

Martial Arts Training Equipment

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Combat Sports & Boxing Fitness Equipment Retail (Bags, Gloves, Pads, Wraps) (CRAMADAI)

Keywords

• Martial arts mats
• Training facility equipment
• Spring floor systems
• Combat sports flooring
• Dojo outfitting

Headquarters

HQ city

Methuen

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Mat Sales: Direct sales of martial arts training mats including Tatami, Smooth, and Roll-out series. Products sold by unit, square footage, or kit. Primary revenue stream with multiple color and thickness options.
2. Equipment & Accessories: Sales of punching bags, wall pads, bag racks, MMA cages, boxing rings, cleaning supplies, and apparel. Wide product range supporting full facility outfitting.
3. Custom Facility Design: Bespoke facility design services including custom mock-ups, space visualization, and complete academy outfitting solutions. Involves consultation and quote-based project pricing.
4. Wholesale & Reseller: B2B wholesale program for bulk mat and equipment purchases, plus reseller partnerships for distribution.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

FUJI Mats designs, manufactures, and sells premium martial arts training mats and full facility outfitting equipment for BJJ, MMA, judo, karate, wrestling, yoga, and boxing academies as well as home gym users. The product ecosystem spans tatami and smooth mats, roll-out continuous flooring, a proprietary Spring Floor System, wall/column/pole/crash pads, punching bags, MMA cages, boxing rings, bag racks, and cleaning supplies, complemented by custom facility design and mock-up services.

Product overview

FUJI Mats is a comprehensive martial arts training equipment and facility solutions provider offering a modular product ecosystem centered around high-quality training mats and complete facility outfitting. The core product lines include Tatami Mats (traditional-textured for throws and takedowns) and Smooth Mats (for grappling and transitions), available as roll-out mats for professional installations or home use. Supporting infrastructure includes the Spring Floor System subflooring for shock absorption, Sub-Mat Underlayment padding, and Subfloor SuperBlocks as a DIY alternative. Facility safety products encompass Wall Pads, Pole Pads, Column Pads, Crash Pads, and the innovative Crater Wall System for perimeter protection. Equipment offerings span Heavy Bags, Muay Thai Bags, Specialty Punching Bags (Teardrop, Wrecking Ball, Mushroom, Uppercut, Ground N' Pound), Speedball Bags, and comprehensive Bag Racks (Hangman, Trolley systems in floor/wall/ceiling mounts). Combat training structures include MMA Cages (Elevated, Folding, Floor Mounted) and Boxing Rings (Elevated, Floor Mounted, Folding). Flooring solutions extend to Rubber Flooring and Turf. Accessories include Frame Kits, Trim Kits, Mat Tape, Mat Mover Carts, Mat Cutting Blades, and professional cleaning supplies (MatPro Cleaner, Mega Mop, Scrubber Machines). The Quick Ship program provides expedited delivery on select items. The company also offers custom design services for complete facility mock-ups and branded custom home gym solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Tatami Mats Traditional-textured martial arts mats with strong grip, ideal for judo, BJJ, throws, and takedowns. Officially used by the International Judo Federation. Available in multiple colors and thicknesses with a fire-rated option.
• Smooth Mats Non-slip smooth-surface mats designed for BJJ, MMA, wrestling, and NOGI grappling with high-quality construction for high-impact training.
• Roll Out Mats Premium continuous martial arts flooring for gyms, dojos, MMA, BJJ, and wrestling facilities with seamless surfaces that minimize seams or gaps. Made to order with custom sizes, colors, and graphics.
• Home Roll Out Mats Portable roll-out training mats for home use including Tatami Series, Smooth Series, and specialty designs like Woodgrain, ADCC, and CHOLO MMA branded mats.
• FUJI Spring Floor System Professional subfloor system featuring double-layered Baltic birch plywood platforms with industrial-grade springs for maximum shock absorption and impact protection. Marketed as the #1 selling spring floor system with a 5-year limited warranty.
• Crater Wall System Concave grapple wall system with aluminum and wood structure and pre-fab mat surface for building perimeter edges or walls of a dojo. Customizable with optional printing, can be assembled by a small team in under a day.
• Wall Pads Protective wall padding for martial arts facilities available in multiple colors with Quick Ship options for expedited delivery.
• Rubber Flooring Gym flooring solutions including Nike rolled rubber weight flooring and tile options for weight rooms and training areas.
• Turf Artificial turf for training facilities available in multiple colors including green, blue, black, grey, purple, tan, white, yellow, and red.
• Heavy Bags Traditional boxing and training bags including FUJI Boxing Bags in black and white finishes.
• Muay Thai Bags Elongated striking bags designed for Thai boxing techniques available in black, white, and vintage leather.
• Specialty Punching Bags Specialized bags including Teardrop, Wrecking Ball, Mushroom, Uppercut, and Ground N' Pound training bags.
• Bag Racks Heavy-duty bag storage and mounting systems including Hangman racks (Single, Double), Trolley Bag Rack systems (Floor Mount, Wall Mount, Ceiling Mount), and Slide-Out racks.
• MMA Cages Competition-style MMA training cages including Elevated, Folding, and Floor Mounted options with modular panel systems.
• Boxing Rings Professional boxing rings for gym and competition use available in Elevated, Floor Mounted, and Folding configurations.
• Sub-Mat Underlayment Pad Closed-cell foam padding layer that provides additional impact relief from throws and falls, available in 250ft2 or 750ft2 rolls.
• Subfloor SuperBlocks DIY sprung subfloor foam blocks (4x4x2in) that provide impact relief for martial arts training surfaces.
• Apparel and Gear Branded martial arts apparel including hats, t-shirts, hoodies, rashguards, hand and body sanitary products, and water bottles.
• Custom Facility Design Services Bespoke facility design services including custom mock-ups, space visualization, and complete academy outfitting solutions for commercial and home training spaces. Involves consultation and quote-based project pricing.
• Quick Ship Program Expedited shipping program for select products including Tatami Mats, Wall Pads, Frame Kits, and cleaning supplies that ship in 3-5 days for faster delivery.

Quantifiable outcome

• 40%+ more springs in PRO36 system for pro-level performance
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Direct peers

• Dollamur: Dollamur manufactures and sells martial arts and combat sports mats (BJJ, MMA, wrestling, Judo), competing head-to-head with FUJI's Tatami, Smooth, and Roll-Out mat lines for academy and home-gym buyers.
• Zebra Athletics: Zebra Athletics is a long-standing direct competitor in martial arts mats and grappling surfaces, offering tatami-style and smooth mats to BJJ, Judo, and MMA academies with similar custom and bulk programs.
• Swain Mats: Swain Mats specializes in MMA, BJJ, and martial arts flooring, including grappling and striking surfaces, positioning it as a close competitor to FUJI's core tatami and smooth mat product lines.
• Azo Sport: Azo Sport sells grappling dummy training equipment and adjacent martial arts training gear, overlapping with FUJI's broader combat-sports equipment offering (bags, racks, accessories).
• Revgear: Revgear designs and sells martial arts and combat sports training equipment, including striking gear and training bags, overlapping with FUJI's punching bag, Muay Thai bag, and specialty bag product lines.
• Hayabusa: Hayabusa is a premium martial arts brand offering apparel, gloves, and training gear, competing for the same combat-sports athlete and academy customer base that FUJI serves with mats and facility equipment.
• Combat Sports Store: Combat Sports Store distributes martial arts and combat sports gear including mats, gloves, and bags to academies and individual buyers, positioning it as a multi-category competitor to FUJI's equipment offerings.

Broad incumbents

• Century Martial Arts: Century Martial Arts is a long-established broad-line martial arts equipment retailer and wholesaler offering training gear, uniforms, and weapons across many disciplines, competing with FUJI on equipment breadth if not specialty mats.
• Title Boxing: Title Boxing is a broad-line boxing and combat sports equipment retailer and brand, offering bags, gloves, flooring, and facility solutions that overlap with FUJI's boxing rings, MMA cages, and combat-sports gear.
• Ringside: Ringside is a long-established boxing and combat sports equipment manufacturer and retailer offering rings, bags, and training gear, directly overlapping with FUJI's boxing rings, MMA cages, and heavy bag lines.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/fujimatco
• Xx.com/FUJIMatCo
• Facebookfacebook.com/fujimats
• LinkedInlinkedin.com/company/fuji-mats

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FUJI Mats