Senso Lighting
Senso Lighting is a Canadian architectural LED lighting manufacturer under Luminii Inc., designing, engineering, and producing premium fixtures in Calgary for architects, lighting designers, and interior designers.
- Company typePrivate
- Founded2007
- HeadquartersCalgary, Canada
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Senso Lighting does
Senso Lighting (operating as 'Senso by Luminii') is a Canadian architectural LED lighting manufacturer and brand within the Luminii Inc. portfolio, headquartered in Calgary, Alberta. Founded in 2007, the company designs, engineers, and manufactures its lighting fixtures domestically in Canada, serving professional specifiers — primarily architects, lighting designers, and interior designers — across commercial, hospitality, retail, energy, and high-end residential projects. Named installations include the BMO Center in Calgary, a Mercedes showroom, Radiant Logistics, Estate Jewellery in Toronto, Salomon in Whistler, and TC Energy's Roy Ooms building.
The product portfolio is broad and specification-grade, spanning downlights, cylinders, track, linear systems (including Vesta), decorative sconces (HERA), field-bendable fixtures, LED strip backlighting, extrusions, and controls/power supply units. Technical differentiation centers on modular LED systems with RGB capability, flexible linear board configurations, and proprietary features such as Black Lens matte-finish diffusing lens technology for the Dagger, Dao, and Stiletto linear families, and the Leto 11 flagship pendant. Pricing is quote-based and not publicly disclosed.
The business model is B2B sales-led, executed through a network of authorized sales agents across Canada combined with direct enterprise sales routed through the Luminii parent ([email protected]). Revenue is generated almost entirely from hardware sales of proprietary LED fixtures and modular lighting systems. Marketing and demand generation run through the parent Luminii digital ecosystem — including a project gallery, live light blog, interactive design guides, an email newsletter, and broad social media presence (Instagram, LinkedIn, YouTube, Pinterest, Facebook, X). Senso's addressable market is materially extended by Luminii's multi-region presence across North America, South America, Europe, Middle East & Africa, and Asia & Pacific, although Senso's brand identity remains anchored to its 'Proudly Canadian' positioning.
Senso Lighting firmographics
Firmographics- Name
- Senso Lighting
- Legal name
- Luminii Inc.
- Website
- https://sensolighting.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Senso Lighting is a Canadian architectural LED lighting manufacturer under Luminii Inc., designing, engineering, and producing premium fixtures in Calgary for architects, lighting designers, and interior designers.
- Ownership category
- akta.pro rank
Senso Lighting industry classification
Industry- Product category
- Architectural Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA)
Keywords
Where Senso Lighting is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Senso Lighting business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Lighting Fixture Sales: Revenue generated from the sale of proprietary LED lighting fixtures and systems including downlights, cylinders, track lights, linear fixtures, decorative sconces, bendable fixtures, LED strips, extrusions, and controls/power supply units. Product line includes both standard fixtures and custom architectural lighting solutions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
Senso Lighting product offering
Product offeringCore offering
Senso Lighting, operating as the "Senso by Luminii" brand, designs, engineers, and manufactures high-quality architectural LED lighting fixtures in Canada. The product portfolio includes downlights, cylinders, track lighting, linear fixtures, decorative sconces, field-bendable fixtures, LED strips, extrusions, and power supply/control units, serving architects, lighting designers, and interior designers with European-influenced aesthetics and modular LED technology including RGB capabilities.
Product overview
Senso by Luminii is a Canadian lighting brand specializing in high-quality architectural LED lighting solutions. The product portfolio includes multiple fixture categories: Downlights (directional lighting), Cylinders (pendant/suspended/surface mount), Track lighting, Linear fixtures (including Vesta), Decorative sconces (including HERA), Field-bendable fixtures, LED Strip backlighting, Extrusions, and Controls/PSU. The brand features signature products like the Leto 11 pendant (described as the lighting industry's favorite pendant) and the Black Lens technology for linear fixtures (Dagger, Dao, Stiletto). Senso emphasizes European-influenced design, superior fit and finish, modular LED technology including RGB options, and flexible linear boards for any space. All products are proudly Canadian-designed, engineered, and manufactured locally.
Differentiator
Problem solved
Functional benefit
Products and services
- Downlights Directional lighting fixtures for architectural applications, designed to add form and function to projects with matte-finished options suited for dark environments. Sold to architects, lighting designers, and interior designers.
- Cylinders Cylindrical lighting fixtures including pendant, suspended, and surface mount options with European-influenced design. Sold to lighting professionals specifying commercial and high-end residential projects.
- Track Lighting Systems Track lighting systems compatible with various Senso fixtures for flexible architectural lighting installations. Designed for commercial and retail environments.
- Linear LED Fixtures Linear LED lighting solutions including Vesta and other linear fixtures (Dagger, Dao, Stiletto) for continuous illumination lines and high-contrast architectural applications. Sold to architects and designers.
- Decorative Sconces
Companies that use Senso Lighting
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles1 record
Senso Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Senso Lighting partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Senso Lighting competitors and assessment
Company assessmentDirect peers
- iGuzzini: Italian architectural lighting brand (part of the Fagerhult Group) focused on premium, design-led commercial and hospitality projects. Directly comparable on European design influence, premium specification channel, and project-based B2B sales motion.
- Flos: Premium design-led architectural and decorative lighting brand with strong specification presence in hospitality, retail, and high-end commercial projects. Comparable to Senso's European-influenced design aesthetic and premium specification positioning.
- Luminii: Direct parent and brand family of Senso. Luminii itself is an architectural LED lighting brand with overlapping linear, downlight, and extrusion products. Operates through the same agent network and direct enterprise sales channel as Senso.
- Optic Arts (Luminii brand): Sister brand within the Luminii family focused on optical/accent lighting solutions. Directly comparable to Senso on parent-company distribution, target customers (architects/designers), and architectural specification channel.
- Filix Lighting: Sister brand under the Luminii family specializing in linear and architectural LED systems. Directly comparable to Senso on product category (linear fixtures, extrusions, LED strips), channel (architects/specifiers), and parent-level distribution.
Broad incumbents
- Zumtobel Group: European-headquartered architectural lighting group (Zumtobel, Thorn, Tridonic) with strong design-led specification brands. Comparable to Senso on European design influence, premium positioning, and specification channel focus.
- Signify (Philips Lighting): Global lighting incumbent (Philips, Color Kinetics, Modular Lighting Instruments) with a complete commercial architectural portfolio and strong international specification presence. A primary competitor for premium commercial LED projects.
- Acuity Brands: One of the largest North American lighting manufacturers (Lithonia, Gotham, Winona, etc.) with deep agent coverage and a full commercial/institutional LED fixture portfolio. Senso competes for the same specification projects at a smaller, premium-aesthetic angle.
- Hubbell Lighting: Large US-based lighting manufacturer with broad commercial, industrial, and architectural fixture lines. Competes with Senso in commercial downlights, cylinders, track, and outdoor fixtures across the North American specification channel.
- Eaton (Cooper Lighting Solutions): Major North American lighting incumbent (Halo, Portfolio, Invue) serving commercial and architectural projects. Directly overlaps with Senso on downlights, track, cylinders, and decorative architectural fixtures in the specification channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Senso Lighting social profiles
Digital presenceSenso Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Senso Lighting leadership team
Management profileNumber of profiles
Senso Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Senso Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Senso Lighting
What does Senso Lighting do?
Senso Lighting, operating as the "Senso by Luminii" brand, designs, engineers, and manufactures high-quality architectural LED lighting fixtures in Canada. The product portfolio includes downlights, cylinders, track lighting, linear fixtures, decorative sconces, field-bendable fixtures, LED strips, extrusions, and power supply/control units, serving architects, lighting designers, and interior designers with European-influenced aesthetics and modular LED technology including RGB capabilities.
Is Senso Lighting a public or private company?
Senso Lighting is a private company. It is classified as corporate owned and is currently operating.
When was Senso Lighting founded?
Senso Lighting was founded in 2007. It employs 101 to 250 people.
Where is Senso Lighting based?
Senso Lighting is headquartered in Calgary, Canada, in the North America region.
How does Senso Lighting make money?
One revenue line is on record: lighting Fixture Sales.
Who are Senso Lighting's main competitors?
Direct peers on record are iGuzzini, Flos, Luminii, Optic Arts (Luminii brand) and Filix Lighting. Broad incumbents are Zumtobel Group, Signify (Philips Lighting), Acuity Brands, Hubbell Lighting and Eaton (Cooper Lighting Solutions).
Does Senso Lighting have an API?
No public API is recorded for Senso Lighting.
What industry is Senso Lighting in?
Senso Lighting's product category is Architectural Lighting. Its primary akta.pro industry code is IMAGAIAA, Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights). Its NAICS code is 335132 and its SIC code is 3640.