Reproductive Freedom for All
Reproductive Freedom for All is a Washington, DC-based 501(c)(4) nonprofit advocacy organization, founded in 1969, that mobilizes 4.5 million members through electoral campaigns, policy advocacy, and member tools to protect abortion access, contraception, and paid family leave across 25+ U.S. states.
- Company typePrivate
- Founded1969
- HeadquartersWashington, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Reproductive Freedom for All does
Reproductive Freedom for All is a 501(c)(4) nonprofit advocacy organization headquartered in Washington, DC, founded in 1969 as the National Association for the Repeal of Abortion Laws (NARAL) and rebranded in 2022 to reflect an expanded mission beyond abortion to include contraception, paid parental leave, and pregnancy discrimination protections. It operates alongside two affiliated entities: Reproductive Freedom for All Foundation (a 501(c)(3) educational arm) and Reproductive Freedom for All PAC (a political action committee). The organization is funded entirely through individual donations and member contributions, with 4.5 million members as of 2026 supporting its advocacy and electoral activities.
The organization delivers a portfolio of interconnected products spanning electoral mobilization, public education, and direct member services. Core offerings include the My Body. My Ballot $23.5 million 2026 midterm electoral campaign, the My Body. My Pod. podcast, the Charley chatbot for anonymous abortion care resource navigation (using natural language processing), and several proprietary tracking tools covering anti-abortion judicial appointments, attacks on reproductive freedom under the Trump administration, Project 2025 implementation, and congressional voting records from 2016–2025. A voter tools suite provides registration checking, vote-by-mail requests, polling place lookup, and sample ballot viewing. Distribution runs through field organizing, digital channels (six social platforms, email, SMS), earned media, and in-person events such as the annual Activist Summit and Week of Action.
The go-to-market motion is community-led, centered on grassroots organizing and voter mobilization across 25+ states to elect "reproductive freedom champions." GTM levers include candidate endorsements, a $23.5 million My Body. My Ballot mobilization program, ballot measure advocacy, and direct voter contact through phone banking, canvassing, and peer-to-peer digital organizing. The primary customer segment is pro-reproductive-freedom voters and members engaged through grassroots organizing, volunteer elections teams, and action alerts on threats to abortion, contraception, IVF, and paid family leave.
Reproductive Freedom for All firmographics
Firmographics- Name
- Reproductive Freedom for All
- Legal name
- Reproductive Freedom for All
- Website
- https://reproductivefreedomforall.org
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Reproductive Freedom for All is a Washington, DC-based 501(c)(4) nonprofit advocacy organization, founded in 1969, that mobilizes 4.5 million members through electoral campaigns, policy advocacy, and member tools to protect abortion access, contraception, and paid family leave across 25+ U.S. states.
- Ownership category
- akta.pro rank
Reproductive Freedom for All industry classification
Industry- Product category
- Reproductive Rights Advocacy
- NAICS
- Social Advocacy Organizations (8133), Political Organizations (813940), Other Social Advocacy Organizations (813319)
- akta.pro primary industry
- Civil Liberties & Constitutional Rights Advocacy (BPAGAFAA)
- akta.pro secondary industries
- Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ), Human Rights & Anti-Discrimination Organizations (BPAGAFAB), Electoral Support & Election Observation (BPADAGAA)
Keywords
Where Reproductive Freedom for All is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Reproductive Freedom for All business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Individual Donations and Membership Contributions: The organization collects contributions from individual donors and members via online credit card transactions, mail, and other giving methods. Donors may receive periodic fundraising communications and can opt into mobile messaging programs. The organization also purchases mailing lists and exchanges email names within its sister organizations (Reproductive Freedom for All Foundation and Reproductive Freedom for All PAC) to the extent permitted by law.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Reproductive Freedom for All product offering
Product offeringCore offering
Reproductive Freedom for All is a 501(c)(4) nonprofit advocacy organization that mobilizes its 4.5 million members to protect and expand reproductive rights — including abortion, contraception, paid family leave, IVF, and protection from pregnancy discrimination — through electoral endorsements, voter mobilization, policy advocacy, and member-driven organizing. It runs the $23.5 million My Body. My Ballot. 2026 electoral campaign, candidate endorsement programs across roughly 26 jurisdictions, and operates multiple public-facing tools (Charley chatbot, anti-abortion judge tracker, congressional voting record, voter engagement suite).
Product overview
Reproductive Freedom for All (formerly NARAL Pro-Choice America) is an abortion rights advocacy organization that operates as a platform offering multiple interconnected products and services. The core offerings include the My Body. My Ballot Campaign ($23.5 million electoral mobilization program for 2026 midterms), the My Body. My Pod. Podcast, Charley Chatbot for abortion resource assistance, and various tracking tools (Anti-Abortion Judges Tracker, Attacks on Reproductive Freedom Tracker, Congressional Record on Reproductive Freedom). Additionally, the organization provides a Voter Tools Suite for voter engagement. These products work together to advance the organization's mission of protecting and expanding reproductive freedom through advocacy, electoral mobilization, and public education.
Differentiator
Problem solved
Functional benefit
Products and services
- My Body. My Ballot. Campaign A $23.5 million nationwide electoral mobilization program designed to mobilize voters and elect reproductive freedom champions up and down the ballot in the 2026 midterm elections, connecting supporters with volunteer opportunities, voter education resources, organizing events, and direct actions.
- My Body. My Pod. Podcast A reproductive freedom podcast hosted by Reproductive Freedom for All's President and CEO, featuring interviews with leaders, changemakers, and advocates discussing reproductive freedom, health justice, and reproductive equity; distributed on YouTube, Apple Podcasts, and Spotify.
- Charley Chatbot An anonymous and secure NLP-powered chatbot that helps users find abortion care resources by providing conversational assistance for those seeking information about accessing abortion services.
- Anti-Abortion Judges Tracker A tracking resource that monitors and documents federal judges appointed by Donald Trump who have records opposing reproductive freedom, including their positions on abortion, emergency care, contraception, and IVF.
- Attacks on Reproductive Freedom Tracker A rolling timeline tracking attacks on abortion, birth control, fertility, and other reproductive health care under Trump's second term, documenting actions by agencies, Congress, and courts.
- Congressional Record on Reproductive Freedom A tracking tool that documents how federal lawmakers vote on key legislation impacting abortion rights and birth control from 2016 through 2025, providing annual scorecards for legislators.
- Voter Tools Suite A suite of voter engagement tools including voter registration checking, vote-by-mail requests, election reminders, polling place finder, and sample ballot viewing to help voters participate in elections.
Companies that use Reproductive Freedom for All
Customer profileSegments1 record
Ideal customer profiles1 record
Reproductive Freedom for All technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Reproductive Freedom for All partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Reproductive Freedom for All competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Reproductive Freedom for All social profiles
Digital presenceReproductive Freedom for All financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reproductive Freedom for All leadership team
Management profileNumber of profiles
Profiles1 record
Reproductive Freedom for All subsidiaries and ownership
Company hierarchySubsidiaries2 records
Reproductive Freedom for All funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reproductive Freedom for All M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reproductive Freedom for All
What does Reproductive Freedom for All do?
Reproductive Freedom for All is a 501(c)(4) nonprofit advocacy organization that mobilizes its 4.5 million members to protect and expand reproductive rights — including abortion, contraception, paid family leave, IVF, and protection from pregnancy discrimination — through electoral endorsements, voter mobilization, policy advocacy, and member-driven organizing. It runs the $23.5 million My Body. My Ballot. 2026 electoral campaign, candidate endorsement programs across roughly 26 jurisdictions, and operates multiple public-facing tools (Charley chatbot, anti-abortion judge tracker, congressional voting record, voter engagement suite).
Is Reproductive Freedom for All a public or private company?
Reproductive Freedom for All is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Reproductive Freedom for All founded?
Reproductive Freedom for All was founded in 1969. It employs 51 to 100 people.
Where is Reproductive Freedom for All based?
Reproductive Freedom for All is headquartered in Washington, United States, in the North America region.
How does Reproductive Freedom for All make money?
One revenue line is on record: individual Donations and Membership Contributions.
Does Reproductive Freedom for All have an API?
No public API is recorded for Reproductive Freedom for All.
What industry is Reproductive Freedom for All in?
Reproductive Freedom for All's product category is Reproductive Rights Advocacy. Its primary akta.pro industry code is BPAGAFAA, Civil Liberties & Constitutional Rights Advocacy, with a secondary code of BPAGAFAJ, Democracy, Voting Rights & Civic Participation Advocacy. Its NAICS code is 8133.