Lake of the Torches Resort Casino

What Lake of the Torches Resort Casino does

Lake of the Torches Resort Casino is a tribal-owned integrated gaming and hospitality resort located on the shores of Pokegama Lake in Lac du Flambeau, Wisconsin. The property is owned and operated by the Lac du Flambeau Band of Lake Superior Chippewa Indians through the Lake of the Torches Federal Development Corp., and has operated since 1996. The resort operates 24 hours per day, 7 days per week and is staffed by 251–500 employees.

The property offers an 800+ slot-machine gaming floor and table games including Blackjack (with TRILUX and Royal Match 21 side bets), Let It Ride, and Three Card Poker. Retail sports betting is provided through a DraftKings partnership that includes six 24-hour sports betting kiosks and one over-the-counter betting window. The resort includes more than 100 hotel rooms and suites with lake-view options, three dining venues (The Eagle's Nest buffet restaurant, Woody's Bar & Grill, and Dancing Waters Lounge), and the 8,500 sq ft Hall of Nations Convention Center for meetings, conventions, and weddings. A six-tier Lake Club loyalty program (Sparkle, Ember, Flame, Torch, Blaze, Inferno) drives repeat visitation through points, free play, and tiered discounts, and the Lake of the Torches Slots mobile app extends play beyond the property.

Revenue is generated through five primary streams: casino gaming (transaction-fee), hotel accommodations (nightly subscription pricing with Lake Club member discounts), food and beverage (transaction-fee across three venues), entertainment and events (transaction-fee for concerts and ticketed events at $15–$60), and the Lake Club loyalty program (free to join, with benefits scaling across tiers). Go-to-market is direct-to-consumer, supported by the website, Lake Club CRM communications, on-property promotions, the DraftKings co-marketing channel, and community sponsorships such as the partnership with the Vilas County Economic Development Corporation. Distribution runs through direct walk-in traffic, the TravelClick hotel booking platform, DraftKings retail sportsbook, and the Lake Club in-person sign-up with referral incentives.

Name

Lake of the Torches Resort Casino

Legal name

Lake of the Torches Federal Development Corp.

Website

https://lakeofthetorches.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

Lake of the Torches Resort Casino is a tribal-owned integrated gaming, hotel, dining, and entertainment resort in Lac du Flambeau, Wisconsin, operated by the Lac du Flambeau Band of Lake Superior Chippewa Indians for adult consumers and event clients in the Northwoods region.

Ownership category

akta.pro rank

Product category

Casino and resort hospitality

NAICS

Casino Hotels (721120), Casino Hotels (72112)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Integrated Casino Resorts (THAGAJAA)

akta.pro secondary industries

Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA), Convention & Events Casino Hotels (THAGAJAK)

Keywords

• Casino gaming services
• Resort hotel accommodations
• Sports betting operations
• Convention event hosting
• Loyalty rewards program

Headquarters

HQ city

Lac Du Flambeau

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Casino Gaming: The primary revenue driver includes slot machines (800+ games), table games (blackjack, poker variants), and sports betting through DraftKings partnership.
2. Hotel Accommodations: Over 100 hotel rooms and suites offering various amenities including lake views, with tiered pricing based on room type and Lake Club membership status.
3. Food and Beverage: Three dining venues: The Eagle's Nest (buffet restaurant), Woody's Bar & Grill (sports bar), and Dancing Waters Lounge. Revenue from meals, beverages, and catering for events.
4. Entertainment and Events: Live concerts and events at the Hall of Nations Convention Center featuring various musical genres. Ticket sales for performances.
5. Lake Club Loyalty Program: Multi-tiered rewards program where members earn points through gaming activity that can be redeemed for free play, hotel discounts, dining discounts, and merchandise.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Lake of the Torches Resort Casino operates an integrated gaming and hospitality resort on Pokegama Lake in Lac du Flambeau, Wisconsin. It offers a 24/7 casino floor with more than 800 slot machines and table games (Blackjack, Let It Ride, Three Card Poker), a DraftKings retail sportsbook, over 100 hotel rooms and suites, three dining venues, the 8,500-square-foot Hall of Nations Convention Center for meetings and weddings, live entertainment programming, a Woodlands Oasis pool area, and the multi-tier Lake Club loyalty program. The property is owned and operated by the Lac du Flambeau Band of Lake Superior Chippewa Indians through Lake of the Torches Federal Development Corp.

Product overview

Lake of the Torches Resort Casino is a Native American gaming and hospitality resort in Lac du Flambeau, Wisconsin, owned by the Lac du Flambeau Band of Lake Superior Chippewa Indians. The property operates as an integrated resort offering multiple gaming and hospitality products: a 800+ machine slot casino and table games floor (core gaming product), DraftKings Sports Betting (sports wagering via integrated kiosks), a 100+ room hotel with lake-view accommodations, the Lake Club multi-tiered loyalty rewards program, three dining venues (The Eagle's Nest restaurant, Woody's Sports Bar & Grill, and Dancing Waters Lounge), the 8,500 sq ft Hall of Nations Convention Center for meetings and weddings, live entertainment programming, and the Lake of the Torches Slots mobile app. The Lake Club connects all property experiences through points earning and redemption across gaming, hotel, and dining.

Differentiator

Problem solved

Functional benefit

Brands

• Lake Club: The casino's loyalty rewards program offering points, free play, and tiered benefits (Spark, Ember, Flame, Torch, Blaze, Inferno tiers).
• LOTC Slots

Products and services

• Casino Gaming Floor Primary gaming establishment offering more than 800 slot machine titles and table games including Blackjack, Let It Ride, and Three Card Poker, open 24 hours a day, 7 days a week.
• DraftKings Retail Sports Betting Retail sportsbook operated in partnership with DraftKings, featuring six sports betting kiosks open 24 hours and one over-the-counter betting window offering the Build a Bet feature.
• Hotel and Resort Accommodations Lakeside hotel with over 100 rooms and suites offering standard amenities, lake views, and access to the Woodlands Oasis pool area; reservations available through TravelClick.
• Lake Club Loyalty Rewards Program Free-to-join multi-tiered loyalty rewards program (Spark, Ember, Flame, Torch, Blaze, Inferno) where members earn points through gaming activity redeemable for free play, hotel discounts, dining discounts, and merchandise.
• The Eagle's Nest Restaurant Full-service restaurant serving breakfast, lunch, and dinner buffets including a Saturday seafood buffet.
• Woody's Bar and Grill Sports bar featuring 12 large screens, DraftKings Sportsbook kiosks, craft beer, and specialty drinks with extended grill hours.
• Dancing Waters Lounge Cocktail lounge with an adjoining deck overlooking Pokegama Lake, offering a quiet setting for drinks and private events.
• Hall of Nations Convention Center 8,500-square-foot event venue for meetings, conventions, and weddings with customizable floor plans, professional event staff, and catering services.
• Lake of the Torches Slots Mobile App Mobile application allowing players to play favorite slot games from anywhere, promoted via DraftKings integration.
• Live Entertainment Events Live entertainment programming featuring headliner concerts across multiple music genres held at the Hall of Nations Convention Center, with ticket prices ranging from $15 to $60.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• DraftKingscoreStrategic or Co-development PartnerLake of the Torches has partnered with DraftKings to provide retail sportsbook operations. The partnership includes six DraftKings Sportsbook kiosks open 24 hours and one over-the-counter betting window. The DraftKings integration allows guests to place sports wagers and access the Build a Bet feature through the casino's digital presence.
• Vilas County Economic Development Corporation (VCEDC)minorGTM or Marketing PartnerLake of the Torches participates in community involvement with VCEDC, shown in photos with Assistant General Manager Duane Chapman, CEO Bill Guelcher, and Director of Marketing Leana Schlecht at VCEDC events. The partnership supports local economic development and community initiatives.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Potawatomi Casino Hotel: Wisconsin tribal-owned casino hotel in Milwaukee offering slots, table games, sports betting, hotel, dining, and entertainment — same integrated resort model as Lake of the Torches but at much larger scale in a major metro market.
• Ho-Chunk Gaming Wisconsin: Multi-property tribal gaming operator in Wisconsin (Baraboo, Black River Falls, Madison, Nekoosa, Tomah, Wittenberg) with slots, table games, hotels, and bingo — direct competitor for Wisconsin gaming dollars.
• Oneida Casino: Tribal casino complex in Green Bay, Wisconsin operated by the Oneida Nation, offering gaming, hotel, dining and entertainment comparable to Lake of the Torches' integrated offerings.
• Mystic Lake Casino Hotel: Large tribal casino resort in Prior Lake, Minnesota operated by the Shakopee Mdewakanton Sioux Community — comparable integrated casino hotel with slots, table games, hotel, dining, and entertainment serving a similar Upper Midwest regional market.
• Island Resort & Casino: Tribal casino resort in Harris, Michigan operated by the Hannahville Indian Community, offering gaming, hotel, dining, and entertainment in a comparable rural northern-tier setting.
• FireKeepers Casino Hotel: Tribal casino hotel in Battle Creek, Michigan operated by the Nottawaseppi Huron Band of Potawatomi — comparable integrated gaming/lodging/entertainment resort competing for the same regional Midwest gaming spend.
• Menominee Casino Resort: Tribal casino resort in Keshena, Wisconsin operated by the Menominee Indian Tribe of Wisconsin — direct Wisconsin competitor with slots, table games, hotel, dining, and entertainment.

Others

• DraftKings: Strategic sports betting partner operating the retail sportsbook at Lake of the Torches — comparable as a gaming/sports betting operator rather than a direct competitor, and an enabler of one of LOTC's growth verticals.

Emerging players

• Pine Ridge Casino & Resort: Smaller tribal casino with lodging in upper Midwest/Wisconsin-adjacent markets — comparable product mix (gaming, hotel, dining) at smaller scale, useful for benchmarking the lower end of the regional tribal casino segment.

Regional players

• Lucky Star Casino (Cheyenne & Arapaho): Multi-property tribal casino chain offering similar integrated gaming/hotel/dining offerings; comparable in operating model though serving a different geographic region (Oklahoma) rather than directly competing in Wisconsin.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/lotresortcasino
• Facebookfacebook.com/LakeofTorchesCasino

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lake of the Torches Resort Casino