Sitewerk Digital Solutions

What Sitewerk Digital Solutions does

Sitewerk AG is a privately held, owner-managed Swiss software agency founded in 2017 and headquartered in Solothurn, Switzerland. The firm specializes in digital commerce and custom software solutions, serving enterprise and mid-market B2B clients whose products are complex, configurable, or technically nuanced. Its core offering centers on the proprietary Sitewerk CPQ Framework and a family of product configurators (parametric 3D visualization, AI configurators, guided selling, offer configurators) integrated with Shopify Plus, headless CMS platforms (Sanity, DatoCMS), Algolia search, and customer-side ERP, CRM, and PIM systems. A modular Composable Commerce Toolbox positions these components as freely combinable building blocks, and the firm is investing in Agentic Commerce capabilities—MCP server implementation, UCP/ACP protocol support, and GEO (Generative Engine Optimization)—to enable AI-agent-mediated product discovery, configuration, and purchasing.

The business operates under a professional services model with multi-year project-based engagements and ongoing development partnerships. Pricing is quote-based and tailored to project scope, complexity, and technology stack; no public pricing is disclosed. Customer acquisition is sales-led via direct engagement (website contact form, phone, email), supported by content marketing, industry events (SmartVariant.CON, Digitaltage Solothurn), and referrals. Sitewerk is a certified Shopify Plus Partner with delivery offices in Solothurn, Warsaw, and Lisbon, enabling Swiss, Eastern European, and Iberian coverage. Documented enterprise customers include AMAG (Helion Energy AG), swisspor, Sprüngli, IKEA, Sika, Bühler, Meier Tobler, Primeo Energie, CSS Insurance, Villiger, Glutz AG, Sanitas Troesch, and the Swiss Federal Office of Public Health (BAG).

Strategically, Sitewerk positions itself around the digitization of complex B2B sales processes, citing customer outcomes of up to 100% digital sales, up to 6x faster quotation cycles, up to 50% sales cost reductions, and up to 400% revenue uplift in configurator implementations. The firm has scaled brand visibility in Switzerland through Best of Swiss Web recognition—Top 5 digital commerce service provider, 3 awards in 2024 (including Gold for Digital Commerce on the THEIA project for Helion Energy AG) and 9 awards in 2026 (including Gold for Public Value). Leadership is concentrated in CEO Aron Heynen; the company is independently owned with no external investor, parent, or public-market involvement identified in the available sources.

Name

Sitewerk Digital Solutions

Legal name

Sitewerk AG

Website

https://sitewerk.ch

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Sitewerk AG is a Swiss software agency specializing in digital commerce, product configurators, and CPQ solutions for enterprise B2B clients with complex products, delivered across Switzerland, Poland, and Portugal via Shopify Plus and composable commerce platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Solothurn

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Digital Commerce Services: Custom software development and consulting services for digital commerce including e-commerce platforms, product configurators, CPQ solutions, customer portals, and Shopify Plus implementations. Revenue generated through project-based engagements and ongoing development partnerships with enterprise clients.
2. Individual Software Development: Design and development of custom software solutions including web platforms, web & mobile applications, MVPs, prototypes, and data & AI services. From initial concept to scalable platform, connecting users, data, and processes using modern tools.
3. Composable Commerce Modules: Modular commerce solutions enabling companies to build individual commerce solutions with freely combinable building blocks. API-first approach supporting MCP protocols for AI agent integration.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Sitewerk Digital Solutions is a Swiss software agency that designs and develops digital commerce and custom software solutions, with a focus on B2B product configurators, CPQ (Configure, Price, Quote) systems, Shopify Plus online shops, customer portals, and composable commerce architectures. Their proprietary Sitewerk CPQ Framework and modular Composable Commerce Toolbox enable companies to digitize up to 100% of their sales processes, including complex quotation workflows with 3D product visualization, ERP/PIM/CRM integration, and AI agent readiness via MCP protocols.

Product overview

Sitewerk Digital Solutions is a Swiss software agency offering a modular digital commerce and custom software platform. The core offering centers on the Sitewerk CPQ Framework and Product Configurators (including 3D visualization, AI configurators, guided selling, and offer configurators), combined with Shopify Plus Online Shops, the Composable Commerce Toolbox (comprising headless CMS, Algolia search, and AI agent connectivity), Agentic Commerce services, Customer & Partner Portals, and Websites & Digital Experiences. Supporting services include Digital Consulting & Strategy, UX & UI Design, Software Development, and Web & Mobile Apps. The platform enables up to 100% digital sales processes for complex B2B products through modular, interchangeable components that integrate with ERP, CRM, and PIM systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Sitewerk CPQ Framework Sitewerk's proprietary modular framework for Configure, Price, Quote (CPQ) functionality, including product rule engine, master data management (BOMs), PDF quote generation, and user/lead management. Built for B2B companies selling configurable or complex products that need automated quotation and sales workflows.
• Product Configurators (3D) Individual product configurators for complex B2B products featuring 3D visualization, rule-based product logic, ERP integration, guided selling, parametric and static 3D rendering, VR/AR visualization, and CAD automation. Targets manufacturing, wholesale, and industrial companies selling configurable products.
• Offer Configurator (Angebotskonfigurator) Configurator that automatically generates quotes based on product configuration. Integrates pricing logic, ERP connectivity, and document generation for seamless offer and order workflows in B2B sales processes.
• Shopify Plus Online Shops Individual online shops for B2B, B2C, and D2C businesses built on Shopify Plus as a certified partner. Includes multi-shop systems, headless commerce implementations, and ERP/CRM/PIM integrations.
• Composable Commerce Toolbox Composable commerce architecture built from modular, interchangeable components. Includes Shopify Plus as the e-commerce engine, headless CMS (DatoCMS/Sanity), Algolia search, and AI agent connectivity via MCP. Enables up to 100% digital sales processes through freely combinable modules.
• Agentic Commerce Service offering that prepares e-commerce platforms for AI agent accessibility via MCP (Model Context Protocol) and UCP (Universal Commerce Protocol). Enables AI agents to autonomously discover, configure, and purchase products. Includes GEO (Generative Engine Optimization) and structured product data enrichment.
• Websites & Digital Experiences Custom websites built with headless CMS platforms (Sanity, DatoCMS, Strapi). Includes corporate websites, microsites, landing pages, and headless CMS implementations, using Next.js for frontend development.
• Customer & Partner Portals Custom web portals for customers and partners, including B2B portals, self-service portals, aftersales portals, B2C portals, and partner portals. Integrates with ERP, CRM, and PIM systems for complete process digitization.
• Digital Consulting & Strategy Strategic consulting for digital commerce transformation, digitalization strategy, and digital sales process optimization. Includes business analysis, requirements engineering, and IT project management.
• UX & UI Design UX and UI design services using design thinking and human-centered design methods. Includes UI prototyping, user testing, and customer experience optimization.
• Software Development Custom software development for frontend and backend solutions, API integrations (CRM, PIM, ERP), maintenance, and support. Uses agile methodologies and supports MVPs, PoCs, and rapid prototyping.
• Web & Mobile Apps Mobile app development using modern web technologies as progressive web apps (PWA), or native apps for Android, iOS, and Windows platforms.

Quantifiable outcome

• 500% growth for customer Helion Energy AG
• +6 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability10 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• Shopify PluscoreTechnology or IntegrationSitewerk is a certified Shopify Plus Partner agency. They implement Shopify Plus e-commerce solutions for B2B, B2C, and D2C clients, offering headless commerce capabilities, scalability features, and ERP integrations. Shopify Plus serves as their primary e-commerce platform for online shop implementations.
• AlgoliasupportingTechnology or IntegrationTechnology partner for search functionality integrated into digital commerce solutions.
• DatoCMSsupportingTechnology or IntegrationHeadless CMS platform partner used for content management in composable commerce implementations.
• Microsoft AzuresupportingTechnology or IntegrationCloud infrastructure partner for hosting and cloud services in enterprise implementations.
• CloudflaresupportingTechnology or IntegrationCDN and security services partner for web performance and security.
• SanitysupportingTechnology or IntegrationHeadless CMS platform partner for content management and digital experiences.
• VercelsupportingTechnology or IntegrationFrontend cloud platform partner for deployment of Next.js applications.
• Next.js (Vercel)supportingTechnology or IntegrationReact framework used for building modern web applications and e-commerce frontends.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Others

• commercetools: Composable commerce platform vendor headquartered in Munich, positioned as both a competing technology stack and a partner/ecosystem player to Sitewerk's composable commerce implementations; relevant because it sits in the same Shopify-Plus-or-alternative toolset conversation for enterprise clients.
• Contentful: Headless CMS vendor competing in the same composable stack Sitewerk recommends (versus Sanity/DatoCMS); adjacent ecosystem player whose partnership or substitution decision directly affects Sitewerk's website and commerce implementations.

Broad incumbents

• Thoughtworks: Global technology consultancy delivering custom software, platform engineering, and commerce modernization for enterprises; competes for the same enterprise digital commerce and platform engineering budgets in Switzerland and broader Europe.
• Dept: Global digital agency with European hubs offering end-to-end commerce, web, and engineering services; operates in the same enterprise digital commerce category as Sitewerk but at significantly larger scale across multiple geographies.
• Shopify: Core commerce platform whose Shopify Plus tier Sitewerk is certified to implement; broad incumbent that simultaneously enables Sitewerk's delivery model and competes with it where it expands native configurator/agentic capabilities.
• Valtech: Global digital services company specializing in commerce, data, and experience engineering with strong European presence; comparable as a broader-incumbent alternative for enterprise digital commerce transformation projects in DACH.

Direct peers

• Ergon Informatik AG: Swiss custom software developer building enterprise-grade applications for clients in finance, industry, and government; directly comparable in custom development services and Swiss market focus, with comparable enterprise client caliber.
• nexum AG: DACH digital commerce and experience agency specializing in e-commerce platforms, content commerce, and custom digital projects — directly comparable as a regional digital commerce implementation partner for enterprise clients.
• Liip AG: Swiss web and digital agency focused on custom software, web platforms, and digital experiences with offices across Switzerland — overlaps with Sitewerk on custom software development and headless/web platform work for B2B clients.
• Unic AG: Swiss-headquartered digital transformation and custom software agency with deep DACH presence, comparable customer segments in mid-market and enterprise, and similar professional-services/agency model around digital platforms and integrations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SitewerkDigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sitewerk Digital Solutions