Super Products LLC
Super Products LLC manufactures industrial vacuum trucks, including Mud Dog® hydro excavators, Camel® sewer cleaners, Supersucker®, SuperJet®, and Durasucker® product lines, serving contractors, municipalities, and industrial operators across North America as a subsidiary of Alamo Group.
- Company typePrivate
- Founded1970
- HeadquartersMukwonago, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Super Products LLC does
Super Products LLC is a Wisconsin-based manufacturer of industrial vacuum truck equipment serving contractors, municipalities, and industrial operations across North America. Founded around 1970 and headquartered in Mukwonago, Wisconsin, the company operates as a subsidiary of Alamo Group, a publicly traded diversified industrial manufacturer. Its product portfolio is organized around five registered brand lines: the Mud Dog® vacuum excavator family (available in 700, 1200, and 1600 gallon configurations) for hydro excavation and non-destructive digging; the Camel® combination sewer cleaner family (with dump, eject, Super Boom®, and wastewater recycler configurations) for municipal sewer and storm drain maintenance; the Supersucker® industrial vacuum loader and air mover for bulk material handling; the SuperJet® truck-mounted sewer jetter for high-pressure water jet cleaning; and the Durasucker® liquid vacuum truck for hazardous material and industrial waste cleanup. Equipment is differentiated by durability, operator safety features, and proprietary boom and recycling technologies.
The company generates revenue through four streams: new equipment sales, rental and rent-to-own programs, used equipment sales, and aftermarket parts and service. Distribution is multi-channel, combining a global dealer partner network, direct sales from headquarters, a Sourcewell cooperative purchasing contract for government and municipal buyers, and a direct-to-customer Parts eShop for aftermarket parts. Customer segments are split horizontally between contractors performing vacuum excavation and infrastructure work, municipalities requiring sewer and storm water maintenance equipment, and industrial operations managing liquid and hazardous waste.
The company maintains a marketing presence across major social media platforms, a YouTube product demonstration channel, and a company blog, and it provides nationwide service and technical support through its dealer network. There is no indication of venture capital or private equity ownership beyond the Alamo Group parent relationship, and the company does not publicly disclose revenue, unit volumes, or pricing.
Super Products LLC firmographics
Firmographics- Name
- Super Products LLC
- Legal name
- Super Products LLC
- Website
- https://superproductsllc.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Super Products LLC manufactures industrial vacuum trucks, including Mud Dog® hydro excavators, Camel® sewer cleaners, Supersucker®, SuperJet®, and Durasucker® product lines, serving contractors, municipalities, and industrial operators across North America as a subsidiary of Alamo Group.
- Ownership category
- akta.pro rank
Super Products LLC industry classification
Industry- Product category
- Industrial Vacuum Truck Manufacturing
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (3362), All Other General Purpose Machinery Manufacturing (33399)
- SIC
- Special Industry Machinery, Nec (3559), Construction Machinery & Equip (3531), Special Industry Machinery (No Metalworking Machinery) (3550)
- akta.pro primary industry
- Specialty Utility & Maintenance Vehicle Manufacturing (Street Sweepers/Vacuum Trucks) (IMACAFAI)
- akta.pro secondary industries
- Industrial Vacuum Systems (Wet/Dry, Dust Extraction) (IMAHALAC), Vacuum/Septic/Jetting Trucks Leasing & Rental (TLABAEAL), Vacuum Pumps & Systems (IMAHANAD)
Keywords
Where Super Products LLC is headquartered
LocationHeadquarters
- HQ city
- Mukwonago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Super Products LLC business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- New Equipment Sales: Sale of vacuum trucks and specialized equipment including Mud Dog vacuum excavators, Camel combination sewer cleaners, Supersucker air movers, SuperJet truck jetters, and Durasucker liquid vac trucks
- Rental Equipment: Short-term and long-term rental options for vacuum trucks with rent-to-own programs available
- Used Equipment Sales: Sale of pre-owned vacuum trucks to contractors and municipalities
- Parts and Service: Replacement parts, technical support, and service for vacuum truck equipment through nationwide support network
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Super Products LLC product offering
Product offeringCore offering
Super Products LLC designs and manufactures truck-mounted vacuum equipment for hydro excavation, sewer cleaning, industrial cleaning, and liquid waste cleanup applications. Its portfolio spans five branded product lines — Mud Dog® vacuum excavators, Camel® combination sewer cleaners, Supersucker® industrial vacuum loaders, SuperJet® truck-mounted jetters, and Durasucker® liquid vacuum trucks — supplemented by rentals, rent-to-own programs, used equipment sales, and replacement parts.
Product overview
Super Products LLC is a manufacturer of vacuum truck equipment offering a comprehensive portfolio of specialized vehicles for hydro excavation, sewer cleaning, and industrial cleaning applications. The product portfolio centers on five core branded product lines: the Mud Dog® vacuum excavator line (available in 700, 1200, and 1600 gallon configurations) for non-destructive digging and potholing; the Camel® combination sewer cleaner line (offering dump, eject, Super Boom®, and wastewater recycler configurations) for municipal sewer and storm drain maintenance; the Supersucker® industrial vacuum loader for bulk material handling; the SuperJet® truck-mounted sewer jetter for high-pressure water jet cleaning; and the Durasucker® liquid vacuum truck for hazardous material and industrial waste cleanup. The company complements its equipment sales with used truck sales and rental/rent-to-own programs. All products are engineered for safety, efficiency, versatility, and reliability in demanding jobsite conditions.
Differentiator
Problem solved
Functional benefit
Brands
- Mud Dog®: Vacuum Excavators product line including Mud Dog® 700, Mud Dog® 1200, and Mud Dog® 1600 models for vacuum excavation applications.
- Camel®
- Supersucker®
- SuperJet®
- Durasucker®
Products and services
- Mud Dog® Vacuum Excavators Product line of truck-mounted hydro excavators available in 700, 1200, and 1600 gallon configurations for non-destructive digging, potholing, daylighting, slot trenching, piling hole excavation, remote excavation, and cold weather excavation. Sold to construction and infrastructure contractors.
- Camel® Combination Sewer Cleaners Product line of combination sewer cleaners integrating vacuum and water jetting capabilities, available in Max Series 900 Dump, 1200 Dump, 1200 Eject, 1600 Eject, Super Boom extended-reach, and Wastewater Recycler configurations. Used by municipalities for sewer line cleaning, root cutting, manhole and lift station cleaning, catch basin and storm drain cleaning, and water treatment plant cleaning.
- Supersucker® Air Mover Industrial vacuum loader (air mover) for material handling, industrial cleaning, and bulk material transfer applications across manufacturing, mining, construction, and food processing facilities.
- SuperJet® Truck Mounted Sewer Jetter Truck-mounted high-pressure sewer jetter for water jet cleaning of sewer lines, removing blockages and buildup, root cutting, and sewer line maintenance. Targeted at municipal sewer maintenance operations.
- Durasucker® Liquid Vac Truck Liquid vacuum truck designed for liquid waste cleanup, hazardous material removal, industrial waste management, and liquid handling at construction, mining, and agricultural sites.
- Vacuum Truck Rentals
Companies that use Super Products LLC
Customer profileSegments3 records
Ideal customer profiles3 records
Super Products LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Super Products LLC partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Alamo GroupcoreSuper Products LLC is a member of the Alamo Group, a publicly traded industrial manufacturing company. This ownership provides Super Products with the financial backing and resources of a larger corporate entity.
- SourcewellminorSuper Products maintains a Sourcewell contract (101221-spl) for cooperative purchasing, allowing government entities and municipalities to purchase equipment through pre-negotiated contracts.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Super Products LLC competitors and assessment
Company assessmentDirect peers
- Vactor Manufacturing: A Federal Signal brand and leading manufacturer of combination sewer cleaners and vacuum excavators, competing head-to-head with Super Products' Camel and Mud Dog lines for municipal and contractor customers.
- Vac-Con: US manufacturer of combination sewer cleaners, hydro excavators, and industrial vacuum trucks serving municipalities and contractors, directly overlapping Super Products' core product categories.
- Hi-Vac Corporation: Producer of X-Vac hydro excavators and industrial vacuum equipment, competing in the same non-destructive digging and industrial cleaning niche as Super Products.
- Sewer Equipment Co. of America: Manufactures sewer cleaning and jetting trucks for municipal customers, overlapping with Super Products' Camel and SuperJet lines.
- GapVax: Manufactures hydro excavation and combination sewer/vacuum trucks for utility, contractor, and municipal markets, a close functional match to Super Products' Mud Dog and Camel lines.
- Ledwell: Truck body and vacuum truck manufacturer building hydro excavation and liquid vac trucks, comparable to Super Products' Durasucker and Mud Dog offerings.
- Guzzler (Federal Signal): Builds industrial vacuum loaders and air movers for heavy industrial material handling, competing directly with the Supersucker air mover product line.
- Vacall / Gradall Industries: Manufactures combination sewer cleaners, hydro excavators, and catch-basin cleaners, overlapping with Super Products across sewer cleaning and vacuum excavation vehicles.
Broad incumbents
- Federal Signal Corporation: Diversified public industrial manufacturer whose Environmental Solutions Group (Vactor, Guzzler, Elgin) makes vacuum and sewer cleaning trucks, a larger multi-brand competitor to Super Products.
Regional players
- Presvac Systems: Canada-based manufacturer of industrial vacuum and liquid vac trucks serving similar industrial and waste applications, competing primarily in a different geography.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Super Products LLC social profiles
Digital presenceSuper Products LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Super Products LLC leadership team
Management profileNumber of profiles
Super Products LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Super Products LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Super Products LLC
What does Super Products LLC do?
Super Products LLC designs and manufactures truck-mounted vacuum equipment for hydro excavation, sewer cleaning, industrial cleaning, and liquid waste cleanup applications. Its portfolio spans five branded product lines — Mud Dog® vacuum excavators, Camel® combination sewer cleaners, Supersucker® industrial vacuum loaders, SuperJet® truck-mounted jetters, and Durasucker® liquid vacuum trucks — supplemented by rentals, rent-to-own programs, used equipment sales, and replacement parts.
Is Super Products LLC a public or private company?
Super Products LLC is a private company. It is classified as corporate owned and is currently operating.
When was Super Products LLC founded?
Super Products LLC was founded in 1970. It employs 101 to 250 people.
Where is Super Products LLC based?
Super Products LLC is headquartered in Mukwonago, United States, in the North America region.
How does Super Products LLC make money?
Four revenue lines are on record. New Equipment Sales are the primary driver. The others are rental Equipment, used Equipment Sales and parts and Service.
Who are Super Products LLC's main competitors?
Direct peers on record are Vactor Manufacturing, Vac-Con, Hi-Vac Corporation, Sewer Equipment Co. of America, GapVax, Ledwell, Guzzler (Federal Signal) and Vacall / Gradall Industries. Federal Signal Corporation is listed as a broad incumbent. Presvac Systems is listed as a regional player.
Does Super Products LLC have an API?
No public API is recorded for Super Products LLC.
What industry is Super Products LLC in?
Super Products LLC's product category is Industrial Vacuum Truck Manufacturing. Its primary akta.pro industry code is IMACAFAI, Specialty Utility & Maintenance Vehicle Manufacturing (Street Sweepers/Vacuum Trucks), with a secondary code of IMAHALAC, Industrial Vacuum Systems (Wet/Dry, Dust Extraction). Its NAICS code is 3362 and its SIC code is 3559.