Innovation Roots

What Innovation Roots does

Innovation Roots, legally Innovation Roots Softech Pvt Ltd, is a Bengaluru-headquartered management consulting organisation founded in 2013 by Priyank Pathak. It serves enterprise clients — primarily Fortune 500 MNCs and Global Capability Centers — across Agile transformation, Scrum, Kanban, DevOps, OKR alignment, product management, cybersecurity, digital marketing, and AI/leadership advisory. The firm delivers through instructor-led training courses (Agile Foundation, Scrum Bootcamp, Kanban Management Professional under its Kanban University partnership since 2014), project-based consulting engagements, GCC advisory engagements, a recruitment advisory practice spanning permanent placement and contract staffing, and white-label event production. It also sells three educational board games (Estimation, Feedback Maze, Flow) as workshop aids.

The company's operating model combines professional services delivery with a community-anchored demand-generation engine: the firm owns and operates Agile Network India — described as India's largest practitioner-led community for technology and transformation leaders, comprising 15,000+ members across 15+ city chapters — and the digital platform AgileCommunity.org. These assets feed the firm's annual event portfolio of 10+ conferences, 4 global summits, and 60-100 meetup events, which collectively function as both marketing channels and a direct revenue stream via sponsorship and white-label event production for brand clients.

Revenue mechanics are per-engagement professional services: enterprise consulting retainers, per-course training fees, per-transaction placement fees (recruitment), and sponsorship/event-production packages. The firm operates from offices in Bengaluru, Singapore, the United States, and the United Kingdom, serving clients across India, ASEAN, North America, and Europe. It is founder-owned, privately held, and shows no evidence of external institutional investment, parent ownership, or M&A activity. Headcount is disclosed at 11-50 employees.

Name

Innovation Roots

Legal name

Innovation Roots Softech Pvt Ltd

Website

https://innovationroots.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Innovation Roots is a Bengaluru-headquartered management consulting firm offering Agile transformation, GCC advisory, training, recruitment advisory, and event production services to Fortune 500 enterprises, supported by India's largest practitioner-led Agile community of 15,000+ leaders across 15+ cities.

Ownership category

akta.pro rank

Headquarters

HQ city

Bangalore

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Enterprise Consulting & Advisory Services: Consulting engagements for Agile transformation, GCC advisory, recruitment advisory, event advisory, branding advisory, and other organizational transformation services. Typically project-based or retainer engagements with enterprise clients.
2. Training & Certification Programs: Instructor-led training courses and professional certification programs including Agile Foundation, Scrum Bootcamp, Kanban Management Professional (KMP), DevOps, Digital Marketing, and specialized workshops. Delivered as in-house group training or public batches.
3. Event Production & Sponsorship: Produces branded conferences, summits, and meetup events for clients (white-label) and operates its own flagship events that generate sponsorship revenue. Includes speaker curation, audience acquisition, and end-to-end event production services.
4. Branding & Sponsorship Packages: Partnership opportunities for brands to gain visibility through conference sponsorships, meetup hosting, digital community platforms, and white-label event production within the practitioner community ecosystem.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Innovation Roots is an enterprise agile consulting and training firm delivering transformation advisory, instructor-led certification courses (Agile Foundation, Scrum Bootcamp, Kanban Management Professional), and strategic advisory services including GCC Advisory, Recruitment Advisory, Event Advisory, and Branding Advisory. The firm supports Fortune 500 MNCs with Agile/Scrum/Kanban/DevOps/Product Management transformations and operates the Agile Network India community platform with 15,000+ practitioners across 15+ Indian cities. It also sells physical educational simulation games (Estimation Card Game, Feedback Maze Game, Flow Board Game) for Agile teams.

Product overview

Innovation Roots is a management consulting organisation offering a portfolio of consulting, advisory, training, and community services rather than a unified software product. The core consulting services include AI and Leadership, OKR and Alignment, Cybersecurity, Product Management, Agile Transformation, Scrum Framework, Kanban Method, DevOps Transformation, and Digital Marketing. These are complemented by advisory practices in GCC Advisory, Recruitment Advisory, Event Advisory, and Branding Advisory. Training offerings include Agile Foundation, Scrum Bootcamp, and Kanban Management Professional (KMP) certification. The company also operates community platforms including Agile Network India and AgileCommunity.org, and sells educational tools including the Estimation Card Game, Feedback Maze Game, and Flow Board Game. Content initiatives include the Insights video and written interview series featuring global thought leaders.

Differentiator

Problem solved

Functional benefit

Brands

• Agile Network India: India's largest practitioner-led community for Agile, Lean, DevOps, and Technology Leadership. Founded and operated by Innovation Roots, spanning 15+ city chapters across India.
• AgileCommunity.org

Products and services

• Agile Transformation Consulting Enterprise agile transformation coaching, assessment, training and consulting services including enterprise agile assessment, agile as operating model redesign, leadership enablement, and team value stream agility for Fortune 500 enterprises undertaking organisational change.
• Scrum Framework Consulting Scrum framework coaching and training services including Scrum team coaching, Scrum Master enablement, and Product Owner coaching for product development teams at any scale.
• Kanban Method Consulting Kanban method consulting and official Lean Kanban University training including Kanban system design, coaching, and maturity assessment delivered as an accredited Kanban University partner.
• DevOps Transformation Consulting DevOps transformation consulting covering DevOps assessment, coaching, and culture building to accelerate delivery with CI/CD, platform engineering, and shared ownership culture.
• Product Management Consulting Product management consulting covering product strategy and vision workshops, Product Owner and team coaching, and product operations and metrics advisory.
• OKR and Alignment Consulting Objectives and Key Results implementation consulting service that helps organisations connect strategy to execution through OKR design, rollout, alignment frameworks, and cadenced review.
• AI and Leadership Advisory Consulting and advisory service helping leaders navigate the convergence of AI and organizational decision-making, including AI leadership advisory, AI enablement for Scrum Masters and Product Owners, and AI-ready organisation design.
• Cybersecurity Consulting Cybersecurity awareness consulting and training including workshops, threat simulation and assessment, and security culture advisory for building security-first organisational culture.
• Digital Marketing Advisory Digital marketing advisory covering SEO, SEM, analytics, content strategy, and brand building across digital channels.
• GCC Advisory Global Capability Center advisory helping GCCs transition from cost centres to outcome engines through surface-align-execute methodology, OKR impact indices, and outcome measurement frameworks.
• Recruitment Advisory Talent strategy and transformation consulting with strategic advisory on workforce planning, transformation-aligned hiring, and GCC setup, plus end-to-end recruitment execution from sourcing to onboarding.
• Event Advisory & Production Services Event advisory and production services including audience strategy, speaker curation, event concept and agenda design, turnkey production, white-label events, and hybrid/virtual events managed for brands within the Agile Network India community.
• Branding Advisory Branding advisory leveraging India's largest practitioner-led community ecosystem to provide visibility and audience access across city conferences, global summits, and monthly meetups.
• Agile Foundation Training 2-day instructor-led Agile foundation course covering Agile principles, practices, and frameworks (Scrum, Kanban, XP) with simulation games and hands-on workshops for individual practitioners and corporate teams.
• Scrum Bootcamp 5-day immersive Scrum mastery program covering sprint execution, backlog management, scaling patterns, and anti-patterns through theory and intensive hands-on workshops.
• Kanban Management Professional (KMP) Certification Official 4-day Kanban University certification program (KMP I and KMP II) covering Kanban system design, STATIK, and Kanban systems improvement with official KMP credential.
• Estimation Card Game Animal-themed estimation and planning card game for Agile teams used in Planning Poker sessions for intuitive relative estimation. Available for purchase on Amazon India.
• Feedback Maze Game Collaborative board game teaching teams the art of giving and receiving constructive feedback in a safe, structured environment for workshop facilitation.
• Flow Board Game Board game designed to teach Kanban flow principles, WIP limits, and bottleneck management through hands-on play for team workshops.

Quantifiable outcome

• 500+ events produced since 2013
• +4 more outcomes

Named customers22 records

Segments11 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core, featured and flagship.

• Kanban Inc (Kanban University)coreStrategic or Co-development Partner · 1 January 2014Innovation Roots has been official partners with Kanban Inc (operators of Kanban University) since 2014-2015 for delivering official Lean Kanban University (LKU) training and certification programs. The partnership enables delivery of accredited KMP credentials across India and Asia-Pacific region. Innovation Roots is a recognized official LKU training partner.
• Mike Burrows (Agendashift)featuredStrategic or Co-development PartnerFeatured training partner and global thought leader. Mike Burrows is the founder of Agendashift, creator of Leading in the Knowledge Economy, author, and creator of the Agendashift engagement model - an open framework for outcome-oriented, continuous transformation. Associated with deep expertise in Kanban, Lean, and values-based leadership.
• Jeff Stuit (Improvement School)featuredStrategic or Co-development PartnerFeatured training partner specializing in continuous improvement. Brings decades of experience in coaching organisations through sustained improvement journeys, combining Kanban, systems thinking, and leadership development practices.
• CGI (Telco Next 2026 Partnership)flagshipStrategic or Co-development PartnerPartnership with CGI - one of the world's largest IT and consulting firms - to produce Telco Next 2026, a full-day executive summit on AI, 5G, and telecommunications future. Innovation Roots designed event concept, curated speaker panel, and managed end-to-end production. Speakers from AT&T, Nokia, Lumen Technologies, PXC, and CGI.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mountain Goat Software: Specialist Scrum and product ownership training firm founded by Mike Cohn. Comparable as a content- and training-led boutique in the Agile certification and corporate training space.
• Thoughtworks: Global technology consultancy with a foundational Agile/Lean/DevOps practice. Competes for the same enterprise transformation and product delivery engagements, especially in India where it has a strong GCC-style presence.
• Scrum Alliance: Global certifying body for Scrum training and credentials (CSM, CSPO, CSP). Innovation Roots' Scrum Bootcamp competes for the same practitioner certification spend; both monetize the Scrum training market via accredited instructors.
• Agile42: Boutique Agile transformation consultancy offering enterprise coaching, leadership training and certification courses (CSM, CSPO, SAFe). Directly comparable in service mix, customer segment (enterprise Agile teams), and delivery model.
• Scaled Agile: Creator and licensor of the SAFe framework, around which Innovation Roots delivers SAFe Agilist Workshops and SPC training. Scaled Agil is the ecosystem owner; IR is a delivery partner competing with many other partners for the same enterprise training wallet.
• Kanban University: Lean Kanban University credentialing body whose KMP program Innovation Roots delivers as an official partner. Both operate in Kanban training/certification with overlapping enterprise buyer profile.
• Scrum.org: Professional Scrum certification body founded by Ken Schwaber. Directly comparable Scrum training, assessment, and enterprise transformation content to Innovation Roots' Scrum framework offerings.

Broad incumbents

• Bain & Company: Global management consultancy with transformation and operating model practices. Competes for enterprise transformation mandates including Agile-at-scale and digital operating model redesign where IR also plays.
• BCG (Boston Consulting Group): Global strategy consultancy with growing digital/Agile transformation offerings. Targets the same C-suite transformation buyers IR serves (e.g., Mastercard, Mercedes-Benz ecosystem) through bundled transformation programs.
• McKinsey & Company: Global Tier-1 management consulting firm with an Agile operating model practice serving Fortune 500 clients. Competes for the same enterprise transformation mandates at much higher price points and scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/innoroo

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innovation Roots