Tradable Patterns

What Tradable Patterns does

Tradable Patterns is a Singapore-based, privately held technical analysis research firm founded around 2013-2014 by Darren Chu, CFA. Its core products are daily and weekly newsletters delivering pattern-recognition-based technical analysis on soft commodities (ICE Coffee, Cocoa, Sugar futures), CME/ICE futures and FX, and cryptocurrencies (BTC, ETH), with subscription tiers priced at $99/month (Crypto Bronze) and $199/month (Softs Bronze). Content is distributed directly via tradablepatterns.com and was historically freely available on Bloomberg, LSEG (Refinitiv), and FactSet terminals, at peak reaching 500+ institutional readers including the world's largest asset manager and four of the ten largest hedge funds by AUM.

The company operates a hybrid B2B sales-led and product-led motion: free preview content and 1-week trials are offered to qualified institutional users, while premium subscriptions and direct enterprise engagements are sold via email ([email protected]) and WhatsApp. Its underlying platform is content rather than technology — analysis is human-authored, visual, and multi-timeframe, with the firm emphasizing brevity (1-2 minutes per market) and aggressive trend-reversal calls as differentiation from verbose incumbent research.

In 2025, Tradable Patterns announced a strategic pivot away from general Futures/FX/Crypto technical analysis, citing market saturation and AI disruption, while retaining its daily soft commodities coverage and expanding into Tech and Alternative Investments — including VC/PE/private credit deal flow and family office intermediation across ASEAN. The company is connected to 250+ VCs and family offices and, with the appointment of Stephen Leung (ex-Amazon, SoftBank, UBS) as Venture Partner, is repositioning itself as an Asia deal-flow and research intermediary alongside its ongoing softs subscription business.

Name

Tradable Patterns

Legal name

Tradable Patterns

Website

https://tradablepatterns.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Tradable Patterns is a Singapore-based, private technical analysis research firm founded around 2013 by Darren Chu, CFA, publishing daily and weekly pattern-recognition newsletters on soft commodities, FX/futures, and crypto for institutional subscribers, and pivoting in 2025 into Tech and Alternative Investment deal-flow intermediation across ASEAN.

Ownership category

akta.pro rank

Headquarters

HQ city

Kowloon City

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Technical Analysis Newsletter Subscriptions: Premium subscription newsletters providing daily technical analysis on soft commodities (Coffee Daily, Cocoa Daily, Sugar Daily) and weekly market analysis (Week's Top 3 Trades). These reports are not available at retail rates and are geared towards commodity trading houses, food conglomerates and brokerages.
2. Crypto Analysis Subscriptions: Crypto subscription providing 2 weekdays (Mon-Thurs) plus weekly look ahead (Fri) of global macro and BTCUSD, ETHUSD analysis.
3. Technical Analysis Consulting: Technical analysis consulting services offered after pivoting away from publishing. Content previously freely available on Bloomberg, LSEG, FactSet now requires direct engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Tradable Patterns is a financial research publisher that produces subscription-based technical analysis newsletters for soft commodities (Coffee, Cocoa, Sugar), CME/ICE futures and FX, and cryptocurrency markets. Founded in 2013 by Darren Chu, CFA, the company sells daily and weekly research content primarily to institutional clients including commodity trading houses, food conglomerates, brokerages, hedge funds, and asset managers. Following a 2025 strategic pivot, the company now focuses on its softs technical analysis offerings and is expanding into tech and alternative investment advisory services.

Product overview

Tradable Patterns is a technical analysis research service that offers a portfolio of daily and weekly newsletters covering soft commodities (Coffee, Cocoa, Sugar), FX/futures markets, and cryptocurrency. The core offering consists of daily technical analysis reports for ICE-listed soft commodities (Coffee Daily, Cocoa Daily, Sugar Daily) and a weekly FX/futures publication (Week's Top 3 Trades), along with cryptocurrency analysis (Crypto). The company operates on a freemium model with free previews of some content and premium Bronze tier subscriptions ($99-$199/month) for full access. Content is distributed via Bloomberg, LSEG, and Factset to institutional readers including hedge funds, banks, and asset managers.

Differentiator

Problem solved

Functional benefit

Products and services

• Coffee Daily Technical Analysis Daily technical analysis newsletter for Arabica Coffee futures (ICE Coffee), covering London/New York markets. Published Monday through Friday and geared towards commodity trading houses, food conglomerates, and brokerages for trade timing and price risk management.
• Cocoa Daily Technical Analysis Daily technical analysis newsletter for New York Cocoa futures (ICE Cocoa), covering London/New York markets. Published Monday through Friday and geared towards commodity trading houses, food conglomerates, and brokerages for trade timing and price risk management.
• Sugar Daily Technical Analysis Daily technical analysis newsletter for Raw Sugar futures (ICE Sugar No. 11), covering London/New York markets. Published Monday through Friday and geared towards commodity trading houses, food conglomerates, and brokerages for trade timing and price risk management.
• Week's Top 3 Trades Weekly CME/ICE futures and FX technical analysis publication covering three markets per week (e.g., GBPJPY, USDX, Silver). Provides long, medium, and short-term support/resistance levels and trend reversal calls for hedge funds, asset managers, and active traders.
• Crypto Technical Analysis Global macro analysis combined with BTC (Bitcoin) and ETH (Ethereum) technical analysis. Includes two weekday editions (Monday-Thursday) plus a weekly look-ahead published on Friday, targeting crypto-focused traders and institutional investors.
• Technical Analysis Consulting Services Bespoke technical analysis consulting services for institutional clients requiring direct engagement for full research access. Emerged from the 2025 strategic pivot away from freely available publishing on Bloomberg, LSEG, and FactSet terminals.

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• ICE (Intercontinental Exchange)coreGTM or Marketing Partner · 1 January 2021Provided biweekly Bitcoin/crypto industry content to ICE as well as weekly fundamental analysis on BTCUSD (Bitcoin), ETHUSD (Ethereum) and Ripple (XRPUSD) and a crypto industry recap during 2021-2022.
• BloombergcoreGTM or Marketing PartnerContent distribution partner. Tradable Patterns content was freely available to Bloomberg professional terminal users until pivot to subscription model.
• LSEG (Refinitiv)coreGTM or Marketing PartnerContent distribution partner (formerly Refinitiv). Tradable Patterns content was freely available to LSEG professional terminal users until pivot to subscription model.
• FactSetcoreGTM or Marketing PartnerContent distribution partner. Tradable Patterns content was freely available to FactSet professional terminal users until pivot to subscription model.
• AlphaSenseminorGTM or Marketing PartnerContent aggregation platform partner listed in About Us partners section.
• WorldFlowminorGTM or Marketing PartnerContent/data distribution partner listed in About Us partners section.
• Live SquawkminorGTM or Marketing PartnerReal-time news/analysis distribution partner listed in About Us partners section.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TradingView: Leading charting and technical analysis platform serving retail and professional traders with pattern-recognition tools and community-shared trade ideas. Comparable to Tradable Patterns' pattern-recognition TA offering, though delivered as a self-serve software platform rather than a newsletter.
• CoinDesk: Leading crypto news and research publisher covering BTC, ETH, and the broader digital asset market with both editorial content and paid research subscriptions. Directly comparable to Tradable Patterns' Crypto analysis product line.
• The Block: Institutional-grade crypto research, data, and news publisher with paid subscriptions targeting professional investors. Comparable as a subscription research publisher covering crypto markets with institutional distribution focus.
• Investing.com: Global financial news and analysis publisher covering forex, commodities, indices, crypto, and equities with both free and premium content tiers. Comparable as a multi-asset financial news/analysis publisher with freemium subscription tiers targeting active traders.
• Seeking Alpha: Subscription-based investment research and crowdsourced analysis platform serving retail and prosumer investors. Comparable as a paid subscription research service monetizing proprietary market analysis on equities, commodities, and crypto.
• Hedgeye Risk Management: Independent investment research firm publishing daily and weekly technical/fundamental analysis for institutional and retail investors. Directly comparable as a subscription-based, founder-led research house selling proprietary market calls across asset classes.

Broad incumbents

• Reuters (LSEG) Connect: Global news and financial data provider (formerly Refinitiv) distributing research and market data to institutional terminals. Comparable as a former distribution partner and broader incumbent competing for institutional research budgets.
• Bloomberg Intelligence: In-house research arm of Bloomberg providing fundamental and quantitative analysis across asset classes to terminal subscribers. Comparable as a major institutional research distribution channel and competitor for analytical mindshare, though vastly broader in scope than Tradable Patterns.

Emerging players

• StockCharts.com: Subscription-based charting and technical analysis platform popular with active traders for pattern recognition and market timing. Comparable as a paid TA subscription service, though tooling-focused rather than editorial/newsletter-driven like Tradable Patterns.

Others

• AlphaSense: Enterprise market intelligence and research aggregation platform used by institutional investors. Listed as a current minor content partner of Tradable Patterns and a potential distribution/distribution-overlap channel for institutional research.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/chu_darren
• Facebookfacebook.com/tradablepatterns
• LinkedInlinkedin.com/company/tradablepatterns
• Instagraminstagram.com/tradablepatterns

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tradable Patterns