Giumarra Vineyards
Giumarra Vineyards is a fourth-generation, family-owned California grower, packer, and shipper of premium table grapes, supplying supermarkets and wholesalers year-round across multiple continents and licensing its proprietary ARRA grape varieties globally through Grapa Varieties.
- Company typePrivate
- Founded1939
- HeadquartersBakersfield, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
Giumarra Vineyards firmographics
Firmographics- Name
- Giumarra Vineyards
- Legal name
- Giumarra Vineyards Corporation
- Website
- https://giumarravineyards.com
- Company type
- Private
- Founded year
- 1939
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Giumarra Vineyards is a fourth-generation, family-owned California grower, packer, and shipper of premium table grapes, supplying supermarkets and wholesalers year-round across multiple continents and licensing its proprietary ARRA grape varieties globally through Grapa Varieties.
- Ownership category
- akta.pro rank
Giumarra Vineyards industry classification
Industry- Product category
- Fresh Table Grapes
- NAICS
- Grape Vineyards (111332), Wineries (312130)
- SIC
- Agricultural Production-Crops (100), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Table Grape Vineyard Operations (Fresh-Market Quality, Clusters, Compliance) (AFAGAJAI)
- akta.pro secondary industries
- Wine Production & Winemaking (AFAFAAAB), Post-Harvest Grape Handling & Logistics (Sorting, Bins, Transport to Winery/Packhouse) (AFAGAJAH), Grape Harvesting Operations (Hand & Mechanical Harvest) (AFAGAJAG)
Keywords
Where Giumarra Vineyards is headquartered
LocationHeadquarters
- HQ city
- Bakersfield
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Giumarra Vineyards business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Table Grape Sales: Growing, packing, and shipping premium California table grapes to supermarkets and wholesalers year-round
- ARRA Variety Licensing: Licensing proprietary ARRA grape varieties to commercial growers worldwide through Grapa Varieties partnership
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Giumarra Vineyards product offering
Product offeringCore offering
Giumarra Vineyards grows, packs and ships premium California table grapes from its own vineyards in the San Joaquin Valley and sells them year-round directly to supermarket chains and wholesale produce distributors under multiple brand labels including GrapeKing and HoneyBunch. Through its ARRA breeding program partnership with the Karniel family and Grapa Varieties, the company also develops and licenses proprietary table grape varieties (green, red and black) to commercial growers worldwide.
Product overview
Giumarra Vineyards Corporation is a family-owned and operated grower, packer and shipper of premium California Table Grapes. The company operates a portfolio of branded products including the GrapeKing label (established by the founding brothers) and multiple other brands (HoneyBunch, HoneyBunch Diamond, Sweet Farm, SunGlow, Uptown, Fire Pearl, Griffyn, Tiger). The company also develops and licenses proprietary ARRA grape varieties through its breeding program partnership with the Karniel family and Grapa Varieties, encompassing green varieties (Sweeties, Honey Pop, Sugar Drop), red varieties (Fire Crunch, Passion Fire, Cherry Crush), and black varieties (Mystic Star, Mystic Dream). Off-season supply is sourced from Peru, Chile, and Mexico.
Differentiator
Problem solved
Functional benefit
Brands
- GrapeKing: Premium table grape label established by the Giumarra brothers, one of the leading marks of premium quality fruit worldwide.
- HoneyBunch
- Sweet Farm
- SunGlow
- Uptown
- Fire Pearl
- Griffyn
- Tiger
- ARRA
Products and services
- California Table Grapes
Companies that use Giumarra Vineyards
Customer profileSegments3 records
Ideal customer profiles3 records
Giumarra Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Giumarra Vineyards partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Karniel FamilycorePartnership established in the 1990s with the Karniel family to breed new table grape varieties. This partnership led to the development of the proprietary ARRA line of grape varieties, which are now being planted and grown around the world.
- Grapa VarietiescorePartnered with Grapa Varieties to commercialize the ARRA proprietary grape varieties globally. Manages licensing of ARRA varieties to commercial growers worldwide. Contact for North America: [email protected]; Rest of world: [email protected].
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
Giumarra Vineyards competitors and assessment
Company assessmentDirect peers
- Sun World International: Major California-based table grape grower and breeder of proprietary varieties (including trademarked offerings marketed globally). Directly comparable to Giumarra because it combines large-scale U.S. grape production with a proprietary breeding and licensing program, competing for the same retail customers.
- IFG (International Fruit Genetics): Breeder and licensor of proprietary table grape varieties (Cotton Candy, Sweet Globe, etc.) with global grower licensing. Like Giumarra/ARRA, IFG monetizes plant genetics via licensing alongside commercial production, competing for shelf space in the premium branded grape segment.
- Anthony Vineyards: Large California (San Joaquin Valley) table grape grower/packer/shipper supplying U.S. and export markets. Operates in the same geography, with similar vertically integrated model and customer base (retailers and wholesalers) as Giumarra.
- Gerawan Farming: One of the largest table grape growers in California's Central Valley with vertically integrated growing, packing, and shipping. Competes head-to-head with Giumarra for retail and wholesale accounts in North American table grapes.
- The Grapery: Premium California table grape grower known for unique-flavored proprietary varieties sold through club subscriptions and retailers. Highly comparable to Giumarra's GrapeKing/ARRA strategy — differentiating via proprietary genetics and consumer-brand marketing rather than commodity volume.
- Stemilt Growers: Family-owned vertically integrated grower/packer/shipper of tree fruit (cherries, apples, pears) headquartered in Washington. Highly comparable operating model to Giumarra — family ownership, vertical integration, branded premium programs (Lil Snappers) supplying major retailers.
Broad incumbents
- Wonderful Orchards / The Wonderful Company: Large diversified fresh-produce grower (pistachios, almonds, pomegranates, citrus, table grapes through POM/Paramount Farms). Comparable as a vertically integrated, brand-led agricultural operation with significant California footprint, but a broader category portfolio than Giumarra.
- Driscoll's: Largest U.S. berry grower/marketer with proprietary genetics program and global sourcing for year-round supply. Closely comparable to Giumarra in structure — proprietary varieties, year-round multi-region supply, premium branded positioning with major retailers.
- Dole Food Company: Diversified global fresh-produce grower/packer/shipper with broad category coverage including table grapes. Comparable to Giumarra as a large-scale vertically integrated produce supplier with global distribution, though spans many more categories.
Others
- Sun-Maid Growers of California: Iconic California grape-product cooperative (raisins, juice, fresh grapes). Tangentially comparable to Giumarra as a California grape category leader with strong brand equity, though positioned downstream in processed products rather than fresh table grape cultivation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Giumarra Vineyards social profiles
Digital presenceGiumarra Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Giumarra Vineyards leadership team
Management profileNumber of profiles
Profiles4 records
Giumarra Vineyards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Giumarra Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Giumarra Vineyards
What does Giumarra Vineyards do?
Giumarra Vineyards grows, packs and ships premium California table grapes from its own vineyards in the San Joaquin Valley and sells them year-round directly to supermarket chains and wholesale produce distributors under multiple brand labels including GrapeKing and HoneyBunch. Through its ARRA breeding program partnership with the Karniel family and Grapa Varieties, the company also develops and licenses proprietary table grape varieties (green, red and black) to commercial growers worldwide.
Is Giumarra Vineyards a public or private company?
Giumarra Vineyards is a private company. It is classified as family owned and is currently operating.
When was Giumarra Vineyards founded?
Giumarra Vineyards was founded in 1939. It employs 1,001 to 5,000 people.
Where is Giumarra Vineyards based?
Giumarra Vineyards is headquartered in Bakersfield, United States, in the North America region.
How does Giumarra Vineyards make money?
Two revenue lines are on record. Table Grape Sales are the primary driver. The others are ARRA Variety Licensing.
Who are Giumarra Vineyards's main competitors?
Direct peers on record are Sun World International, IFG (International Fruit Genetics), Anthony Vineyards, Gerawan Farming, The Grapery and Stemilt Growers. Broad incumbents are Wonderful Orchards / The Wonderful Company, Driscoll's and Dole Food Company. Sun-Maid Growers of California is listed as an others.
Does Giumarra Vineyards have an API?
No public API is recorded for Giumarra Vineyards.
What industry is Giumarra Vineyards in?
Giumarra Vineyards's product category is Fresh Table Grapes. Its primary akta.pro industry code is AFAGAJAI, Table Grape Vineyard Operations (Fresh-Market Quality, Clusters, Compliance), with a secondary code of AFAFAAAB, Wine Production & Winemaking. Its NAICS code is 111332 and its SIC code is 100.