Frank Wagner Holding
Frank Wagner Holding is a privately held Hamburg-based senior care operator running eight residential care homes, one outpatient home care service, and one day care facility, serving elderly residents and their families across northern Hamburg with recurring insurance- and privately funded care fees.
- Company typePrivate
- Founded1999
- HeadquartersHamburg, Germany
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Frank Wagner Holding does
Frank Wagner Holding Hanseatische Management GmbH is a privately held, for-profit German senior care operator headquartered in Hamburg. The company runs a multi-format care platform comprising eight residential care homes (Pflegedomizile) branded individually as Alsterdomizil, Das Herrenhaus, Haus Alstertal, Haus Fröhlich, Haus Volksdorf, Parkdomizil, Rosendomizil, and Stadtdomizil (plus Fahrenkroen), together with an outpatient home care service (Ambulanter Dienst piH, operating as pflege-in.hamburg) and a day care facility (Tagespflege TAGWERK), all concentrated in Hamburg north of the Elbe.
The portfolio is built around full-time residential care (Vollstationäre Pflege) and is extended with short-term respite care (Kurzzeitpflege), shared living arrangements (Wohngemeinschaften), family caregiver support (Angehörigenarbeit), and a volunteer program (Ehrenamt) run in cooperation with Hamburg Leuchtfeuer. Technology is described as standard senior care operations with physical care infrastructure rather than proprietary systems, and there is no disclosed AI, software, or data product.
The business model is direct-to-consumer with recurring monthly billing. Revenue is generated through care fees funded by a mix of German long-term care insurance (Pflegekasse), government subsidies, and private payments from residents, with rates varying by Pflegegrad and accommodation choice. The company employs between 501 and 1,000 staff across its facilities and markets primarily through its corporate website, Facebook, Instagram, and downloadable brochures.
Frank Wagner Holding firmographics
Firmographics- Name
- Frank Wagner Holding
- Legal name
- Frank Wagner Holding Hanseatische Management GmbH
- Website
- https://fw-holding.de
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Frank Wagner Holding is a privately held Hamburg-based senior care operator running eight residential care homes, one outpatient home care service, and one day care facility, serving elderly residents and their families across northern Hamburg with recurring insurance- and privately funded care fees.
- Ownership category
- akta.pro rank
Where Frank Wagner Holding is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices12 records
Markets served
Frank Wagner Holding business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Residential Care Services: Full-time stationary care services at 8 Pflegedomizile locations across Hamburg. Revenue generated through care fees paid by residents and covered by long-term care insurance and private payments.
- Outpatient Care Services: Ambulante Pflege services provided by piH (Pflege-in.hamburg) for clients in their own homes.
- Day Care Services: Tagespflege TAGWERK day care services for seniors who live at home but need daytime care support.
- Short-term Care: Kurzzeitpflege (respite care) services for temporary care needs, typically covered by care insurance for up to 8 weeks per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard residential care rates |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Frank Wagner Holding product offering
Product offeringCore offering
Frank Wagner Holding operates a network of eight senior care homes (Pflegedomizile) across Hamburg, complemented by an outpatient care service (Ambulanter Dienst piH), a day care facility (Tagespflege TAGWERK), shared living arrangements, and family/volunteer support programs. The company delivers full-time residential care, short-term respite care, home-based outpatient care, and daytime supervision for elderly residents across Hamburg's northern districts.
Product overview
Frank Wagner Holding operates a network of eight senior care homes (Pflegedomizile) under various Domizil and Haus brands, supplemented by an outpatient care service (piH), day care services (TAGWERK), shared living arrangements, and family/volunteer support programs. The portfolio spans the northern districts of Hamburg (north of the Elbe river). Core services include full-time stationary residential care, short-term respite care, outpatient home care, and day care. The individual facilities (Alsterdomizil, Das Herrenhaus, Haus Alstertal, Haus Fröhlich, Haus Volksdorf, Parkdomizil, Rosendomizil, Stadtdomizil, Fahrenkroen) function as branded care homes under the unified holding company, while piH and TAGWERK operate as specialized service arms.
Differentiator
Problem solved
Functional benefit
Products and services
- Vollstationäre Pflege (Full-time Residential Care) Full-time stationary care providing around-the-clock accommodation and nursing care for elderly residents in eight Pflegedomizile facilities across Hamburg.
- Kurzzeitpflege (Short-term Care) Temporary residential care services for elderly individuals requiring short-term accommodation and support, offering relief for family caregivers and post-hospital recovery.
- Ambulante Pflege (Outpatient Care via piH) Outpatient nursing care services delivered by Ambulanter Dienst piH (Pflege-in.hamburg) to elderly clients in their own homes, with 24/7 availability.
- Tagespflege TAGWERK (Day Care) Day care services for elderly individuals in Bramfeld, providing daytime supervision, activities, and care while allowing residents to return home in the evenings.
- Wohngemeinschaften (Shared Living Arrangements) Shared living arrangements for elderly residents, offering a homelike environment with community-based care as an alternative to traditional residential care.
- Alsterdomizil Senior care home located in Wellingsbüttel, Hamburg, offering full-time residential elderly care as part of the Frank Wagner Holding network.
- Das Herrenhaus Senior care home located in Wellingsbüttel, Hamburg, offering residential elderly care services.
- Haus Alstertal Senior care home located in Winterhude, Hamburg, offering full-time residential elderly care.
- Haus Fröhlich Senior care home located in Bergstedt, Hamburg, offering full-time residential elderly care.
- Haus Volksdorf Senior care home located in Volksdorf, Hamburg, offering full-time residential elderly care.
- Parkdomizil Senior care home located in Bahrenfeld, Hamburg, offering full-time residential elderly care.
- Rosendomizil Senior care home located in Othmarschen, Hamburg, offering full-time residential elderly care.
- Stadtdomizil Senior care home located in Altona (Sankt Pauli), Hamburg, offering full-time residential elderly care.
- Fahrenkroen Senior care home located in Bramfeld, Hamburg, offering full-time residential elderly care.
Companies that use Frank Wagner Holding
Customer profileSegments3 records
Ideal customer profiles3 records
Frank Wagner Holding technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Frank Wagner Holding partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Hamburg LeuchtfeuerminorFrank Wagner Holding cooperates with Hamburg Leuchtfeuer for the training of their volunteer staff. Hamburg Leuchtfeuer is an organization that supports people in need, and the partnership focuses on volunteer training and coordination for senior care facilities.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Frank Wagner Holding competitors and assessment
Company assessmentDirect peers
- Alloheim Senioren-Residenzen: Major German private senior care chain operating residential care homes and assisted living facilities across multiple Bundesländer. Closely comparable in service mix (Vollstationäre Pflege, Kurzzeitpflege, Tagespflege) and target customer (seniors requiring Pflegegrad-level care).
- Argentum Pflege: Hamburg-based private senior care operator running multiple Pflegedomizile in the same metropolitan market as Frank Wagner. Closely comparable in geography, service mix (residential and outpatient), and target customer.
- BeneVit Pflege: German private senior care operator running residential care homes (Pflegeheime) and outpatient services. Direct competitor to Frank Wagner in the same mid-sized German private care segment with comparable multi-facility model.
- Orpea Deutschland (EMVIA Living): Large European senior care group operating residential and nursing facilities in Germany. Comparable service portfolio (stationäre Pflege, ambulante Pflege) and similar target demographic of elderly residents requiring nursing care.
- Pro Seniore Residenzen: Operates senior residential care facilities across Germany with full-time stationäre Pflege and Kurzzeitpflege. Comparable service portfolio to Frank Wagner's residential care homes and similar mid-market private-pay positioning.
- Marseille-Kliniken: German-listed operator of senior care facilities (Pflegeeinrichtungen) and rehabilitation centers. Comparable full-time residential care model with similar reliance on Pflegekasse reimbursement and private co-pays.
- Korian Deutschland (Colisée): One of Germany's largest private senior care operators running full-time residential (stationäre Pflege), outpatient, and day care services nationwide. Directly competes with Frank Wagner in the same German Pflegeheim market with similar service modalities.
- Pflegewerk Pflegedienst: Berlin-based private senior care group operating multiple Pflegedomizile and outpatient services in Germany. Comparable operating model combining full-time residential care with ambulante Pflege, in a similar private mid-market positioning.
Broad incumbents
- Diakonie Deutschland (Senior Care): Large nonprofit confederation operating thousands of senior care facilities across Germany through regional member organizations. Competes with Frank Wagner for residents and staff, particularly in the residential care segment, with broader scale and church-affiliated positioning.
- Caritas Seniorendienste: Major nonprofit operator of Pflegeheime, Tagespflege, and ambulante Pflege across Germany. Broad incumbent in the same elder care space, competing with Frank Wagner for residents, especially in Catholic regions, with nonprofit cost advantages.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Frank Wagner Holding social profiles
Digital presenceFrank Wagner Holding financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frank Wagner Holding leadership team
Management profileNumber of profiles
Frank Wagner Holding funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frank Wagner Holding M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frank Wagner Holding
What does Frank Wagner Holding do?
Frank Wagner Holding operates a network of eight senior care homes (Pflegedomizile) across Hamburg, complemented by an outpatient care service (Ambulanter Dienst piH), a day care facility (Tagespflege TAGWERK), shared living arrangements, and family/volunteer support programs. The company delivers full-time residential care, short-term respite care, home-based outpatient care, and daytime supervision for elderly residents across Hamburg's northern districts.
Is Frank Wagner Holding a public or private company?
Frank Wagner Holding is a private company. It is classified as unknown and is currently operating.
When was Frank Wagner Holding founded?
Frank Wagner Holding was founded in 1999. It employs 501 to 1,000 people.
Where is Frank Wagner Holding based?
Frank Wagner Holding is headquartered in Hamburg, Germany, in the Europe region.
How does Frank Wagner Holding make money?
Four revenue lines are on record. Residential Care Services are the primary driver. The others are outpatient Care Services, day Care Services and short-term Care.
Who are Frank Wagner Holding's main competitors?
Direct peers on record are Alloheim Senioren-Residenzen, Argentum Pflege, BeneVit Pflege, Orpea Deutschland (EMVIA Living), Pro Seniore Residenzen, Marseille-Kliniken, Korian Deutschland (Colisée) and Pflegewerk Pflegedienst. Broad incumbents are Diakonie Deutschland (Senior Care) and Caritas Seniorendienste.
Does Frank Wagner Holding have an API?
No public API is recorded for Frank Wagner Holding.