SAAR
SAAR is a private Cameroonian insurance and reinsurance company, founded in 1990 and headquartered in Douala, offering liability, transport, life, automobile, and health coverage across African markets under Groupe SAAR.
- Company typePrivate
- Founded1990
- HeadquartersDouala, Cameroon
- Headcount51–100
- GTM typeB2B
- OfferingServices
SAAR firmographics
Firmographics- Name
- SAAR
- Website
- https://saar-assurances.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SAAR is a private Cameroonian insurance and reinsurance company, founded in 1990 and headquartered in Douala, offering liability, transport, life, automobile, and health coverage across African markets under Groupe SAAR.
- Ownership category
- akta.pro rank
Where SAAR is headquartered
LocationHeadquarters
- HQ city
- Douala
- HQ country
- Cameroon
- HQ region
- Africa
Markets served
SAAR business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
SAAR product offering
Product offeringCore offering
SAAR Assurances is an insurance and reinsurance company operating in Africa under Groupe SAAR. It provides multi-line insurance products and risk management services spanning liability, transport, life, automobile, and health coverage, complemented by reinsurance capacity for ceded risks.
Differentiator
Problem solved
Functional benefit
Products and services
- Liability Insurance Insurance coverage for liability risks, providing protection against legal liability exposures for commercial and other clients.
- Transport Insurance Insurance coverage for transport-related risks, including goods in transit and related transport exposures for businesses and individuals.
- Life Insurance Life insurance coverage providing financial protection to policyholders and their beneficiaries in the African market.
- Automobile Insurance Insurance coverage for automobiles, providing protection for vehicle owners against damages and third-party liabilities.
- Health Insurance Health insurance coverage providing medical expense protection for individuals in the African market.
- Reinsurance Services Reinsurance services provided to insurance companies, enabling cedent insurers to transfer portions of their risk portfolios under Groupe SAAR.
- Risk Management Services Risk management services supporting clients in identifying, assessing, and mitigating risks across their insurance and reinsurance needs.
Companies that use SAAR
Customer profileIdeal customer profiles2 records
SAAR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SAAR competitors and assessment
Company assessmentBroad incumbents
- Prudential Africa: Multi-line insurance group operating in several African countries with life and general insurance products. Comparable to SAAR in product diversification and African market focus.
- AXA Africa: AXA's African operations offer multi-line insurance across the continent. Comparable to SAAR as a diversified insurer serving African markets, though with global capital backing and significantly larger scale.
- Allianz Africa: Allianz operates multi-line insurance businesses across African markets. It is comparable to SAAR in product breadth and geographic focus, but with global reinsurance capacity and capital scale far exceeding SAAR.
- Old Mutual Africa: Long-established African insurance and financial services group offering life and general insurance across multiple African markets. Comparable to SAAR in longevity, geographic reach, and multi-line offering.
- Sanlam Africa: Pan-African insurance and investment group with life and general insurance operations across the continent. Comparable to SAAR in line-of-business mix and African market orientation, though with materially larger scale.
Direct peers
- Africa Re (African Reinsurance Corporation): Pan-African reinsurer headquartered in Lagos, providing reinsurance capacity across the continent. Directly comparable to SAAR's reinsurance operations, with a broader geographic mandate and multilateral ownership.
- NSIA Group: West African insurance and reinsurance group operating across multiple lines (life, non-life, health) in francophone Africa. Directly comparable to SAAR in regional scope, product mix, and CEMAC-zone presence.
- SUNU Group: Pan-African insurance group with multi-line operations across francophone Africa. Comparable to SAAR in geographic focus, line-of-business breadth, and regional reinsurance activity.
- Continental Reinsurance (Continental Re): African reinsurer providing treaty and facultative reinsurance across the continent. Directly comparable to SAAR's reinsurance function, with overlapping target markets and product categories.
Regional players
- WAICA Reinsurance Corporation: West African insurance and reinsurance pool serving member states. Comparable to SAAR in regional reinsurance focus, though primarily oriented to ECOWAS markets rather than CEMAC.
Market position
Customer concentration
SAAR social profiles
Digital presenceSAAR financial estimates
Financial estimateRevenue estimate
Valuation estimate
SAAR leadership team
Management profileNumber of profiles
SAAR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SAAR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SAAR
What does SAAR do?
SAAR Assurances is an insurance and reinsurance company operating in Africa under Groupe SAAR. It provides multi-line insurance products and risk management services spanning liability, transport, life, automobile, and health coverage, complemented by reinsurance capacity for ceded risks.
When was SAAR founded?
SAAR was founded in 1990. It employs 51 to 100 people.
Where is SAAR based?
SAAR is headquartered in Douala, Cameroon, in the Africa region.
Who are SAAR's main competitors?
Broad incumbents on record are Prudential Africa, AXA Africa, Allianz Africa, Old Mutual Africa and Sanlam Africa. Direct peers are Africa Re (African Reinsurance Corporation), NSIA Group, SUNU Group and Continental Reinsurance (Continental Re). WAICA Reinsurance Corporation is listed as a regional player.
Does SAAR have an API?
No public API is recorded for SAAR.