Wallacecranes

What Wallacecranes does

Wallace Cranes is a privately held U.S. manufacturer of portable industrial lifting equipment, founded in 1954 and operating from a single manufacturing facility in Malvern, Pennsylvania. The company designs and builds gantry cranes, tripod cranes, forklift crane attachments (Liftruk), and jib cranes, with more than 400 model configurations covering lifting capacities from 0.25 to 15 tons. Its core technical differentiation rests on a proprietary pinned-joint and four-bar linkage architecture with self-centering beam support, protected by dozens of patents dating to the original 1954 filings. All products are manufactured in the USA using domestically sourced steel and are certified for use by the U.S. military and compliant with ANSI and OSHA standards.

The company operates a direct, sales-led go-to-market model with no resellers, distributors, or marketplace listings; all quoting, ordering, and customer service originate from the Malvern headquarters via phone, fax, and an online request-pricing form. Pricing is not publicly disclosed and each order is custom-configured, with standard models shipping in 2-5 days, 7.5-10 ton models in 1-2 weeks, and 15-ton custom builds in 5-7 weeks. Wallace serves enterprise and mid-market industrial customers globally across verticals including aerospace, defense, energy, manufacturing, beverage, agriculture, and government, with named customers including Boeing, Lockheed Martin, Northrop Grumman, NASA, GE, Coca-Cola, John Deere, Siemens, Goodyear, BP, Exelon, and the U.S. Postal Service. A long-lived installed base generates recurring parts and accessory revenue, with customers continuing to order components for cranes built nearly 50 years ago.

Name

Wallacecranes

Legal name

Wallace Cranes

Website

https://wallacecranes.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

11–50 employees

Short description

Wallace Cranes is a privately held U.S. manufacturer of portable industrial gantry, tripod, forklift, and jib cranes, founded in 1954 and based in Malvern, PA. It serves enterprise and mid-market industrial customers globally with 400+ Made-in-USA crane configurations built on patented pinned-joint designs.

Ownership category

akta.pro rank

Product category

Industrial Cranes & Material Handling Equipment

NAICS

Construction Machinery Manufacturing (33312), Construction Machinery Manufacturing (333120), Overhead Traveling Crane, Hoist, and Monorail System Manufacturing (333923)

SIC

Construction Machinery & Equip (3531), Construction, Mining & Materials Handling Machinery & Equip (3530), Industrial Trucks, Tractors, Trailors & Stackers (3537)

akta.pro primary industry

Gantry & Portal Cranes (IMAHAJAD)

akta.pro secondary industries

Jib Cranes (IMAHAJAE), Mobile & Crawler Cranes (IMAHAJAA), Tower Cranes (IMAHAJAB)

Keywords

• Portable gantry cranes
• Industrial lifting equipment
• Material handling cranes
• Jib crane systems
• Portable crane manufacturing

Headquarters

HQ city

Malvern

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Gantry Cranes: Sale of portable gantry cranes including Tri-Adjustable, Thrifty, Hippolift, Mighty-Mite, Military, and custom models. These are one-time hardware purchases with capacities ranging from 0.25 to 15 tons.
2. Tripod Cranes: Sale of industrial tripod cranes with capacities from 0.5 to 8 tons, featuring lightweight aluminum or steel telescoping legs.
3. Forklift Cranes (Liftruk): Sale of forklift boom attachments that convert forklift trucks into mobile cranes, with capacities from 1.5 to 3 tons.
4. Jib Cranes: Sale of overhead lifting devices with horizontal jib or boom, including floor-mounted, wall-mounted cantilever, and wall-mounted tie rod options.
5. Crane Accessories: Sale of accessories including electric hoists, manual hoists, trolleys, cable reels, adjust-a-span kits, power drive kits, and various base options.
6. Quantity Discounts: Quantity discounts are available on gantry cranes and tripod cranes for bulk orders.
7. Load Testing Services: Certified Load Test available upon request for gantry cranes and tripod cranes for an additional charge.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Wallace Cranes designs, manufactures, and sells portable industrial cranes including gantry, tripod, forklift-mounted (Liftruk), and jib cranes, along with crane accessories and load testing services. The company serves industrial maintenance, manufacturing, aerospace, defense, and warehouse operations customers with lifting capacities typically ranging from light-duty workstations up to multi-ton industrial applications.

Product overview

Wallace Cranes is a manufacturer of high-quality industrial lifting equipment headquartered in Malvern, PA, operating since 1954. The product portfolio centers on four core crane product lines: (1) Gantry Cranes, featuring the Tri-Adjustable (adjustable height/span/tread), Thrifty (economical fixed/adjustable), Hippolift (fixed height), Mighty-Mite (light-duty workstation), Military-certified, and Custom/Max (up to 15-ton) models in steel, aluminum, or hybrid configurations; (2) Tripod Cranes for lightweight portable lifting with adjustable or fixed height options; (3) Forklift Cranes (Liftruk) boom attachments that convert forklifts into mobile cranes with fixed or pivot boom options; and (4) Jib Cranes available in floor-mounted, wall-mounted cantilever, and wall-mounted tie rod configurations. Supporting the crane lines is a comprehensive accessories program including electric and manual hoists, geared and push trolleys, power drive kits, V-groove caster track systems, and various base/accessory kits. The company manufactures all products in the USA using U.S.-sourced steel and holds original patents for key design innovations.

Differentiator

Problem solved

Functional benefit

Brands

• Thrifty: Gantry crane model known for widest workspace under the beam and economical alternative; available in steel or aluminum with fixed or adjustable height.
• Tri-Adjustable
• Hippolift
• Mighty-Mite
• Liftruk
• Max

Products and services

• Gantry Cranes Portable and adjustable gantry cranes manufactured in multiple capacity tiers for industrial lifting, maintenance, and material handling operations. Designed for facilities needing movable overhead lifting without permanent structural installation.
• Tripod Cranes Three-legged portable cranes designed for confined-space and workstation lifting tasks where compact footprint and portability are required.
• Forklift Cranes (Liftruk) Forklift-mounted crane attachments (branded Liftruk) that convert standard forklift trucks into mobile lifting cranes, allowing facilities to leverage existing forklift fleets for overhead and long-load lifting tasks.
• Jib Cranes Fixed-position jib cranes offered in wall-mounted, floor-mounted, and mast/column-mounted configurations for workstation and localized lifting applications in industrial facilities.
• Crane Accessories Supporting hardware sold alongside cranes including electric hoists, manual hoists, trolleys, and related lifting accessories for integration with Wallace crane systems.
• Load Testing Services Proof load testing and certification services for cranes and lifting equipment, providing regulatory compliance and safety verification for industrial customers.

Quantifiable outcome

• Gantry cranes reportedly 'paid for themselves in 2 jobs' according to customer testimonial from Schindler Elevator Co.
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gorbel: Gorbel is a direct peer in gantry and jib cranes, serving industrial and aerospace customers with a similar product range (workstation cranes, gantries, jibs) and a comparable made-in-USA manufacturing base.
• Spanco: Spanco manufactures portable and adjustable gantry cranes, jib cranes, and bridge cranes — a near-direct overlap with Wallace's core product lines across industrial and warehouse end markets.
• Vestil Manufacturing: Vestil produces a wide range of material handling equipment including gantry cranes, jib cranes, and hoists, targeting similar industrial and warehouse customers with comparable price positioning.
• Harrington Hoists: Harrington manufactures hoists, cranes, and below-the-hook lifting products; it overlaps with Wallace's accessories program and competes in jib/gantry crane categories for industrial buyers.
• Air Technical Industries: Air Technical Industries makes portable and stationary cranes including gantry and jib styles for industrial and military applications — directly comparable to Wallace's portable gantry and military-certified product lines.
• Liftomatic Material Handling: Liftomatic specializes in forklift attachments and boom/crane devices that convert forklifts into mobile lifting equipment — a direct overlap with Wallace's Liftruk forklift crane product line.

Broad incumbents

• Columbus McKinnon: Columbus McKinnon is a publicly traded broad incumbent in hoists, cranes, and lifting solutions, overlapping with Wallace on jib cranes, gantry cranes, and hoists/accessories across a much larger product portfolio.
• Konecranes: Konecranes is a global incumbent in overhead cranes and lifting equipment, with a much broader industrial footprint that overlaps with Wallace at the higher end of lifting capacity and service contracts.
• Demag (Terex Material Handling): Demag, part of Terex, supplies industrial cranes, hoists, and material handling components, competing with Wallace in jib and overhead-style cranes for global industrial accounts.

Regional players

• BHS (Bulk Handling Systems): BHS designs cranes and material handling equipment primarily for warehouse and logistics customers in North America — overlapping with Wallace's warehouse/logistics segment for forklift and gantry crane applications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/wallace-cranes

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wallacecranes